Travelers.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
88% 
Page structure
79% 
Link structure
25% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.08 s
File size
88.40 kB
Words
870
Media files
18
Number of links
197 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Business Insurance | Travelers
The length of the page title is perfect. (278 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Business insurance needn't be complicated. It should just be right for your business. Find the right cover for your business today with Travelers.
The length of the meta description is perfect. (881 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.travelers.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
shareaholic:site_ide84be13a081ca9967c86256dd1816e17
viewportwidth=device-width, initial-scale=1
descriptionBusiness insurance needn't be complicated. It should just be right for your business. Find the right cover for your business today with Travelers.
keywordsEmpty
bitlyhttps://travl.rs/2HIVPml
emailMessageBusiness insurance needn't be complicated. It should just be right for your business. Find the right cover for your business today with Travelers. https://travl.rs/2HIVPml
langen-us
twitter:cardsummary_large_image
og:typewebsite
og:urlhttps://www.travelers.co.uk
og:titleBusiness Insurance | Travelers
og:imagehttps://www.travelers.co.uk/assets/images/Travelers_share_UK.jpg?imformat=generic
og:descriptionBusiness insurance needn't be complicated. It should just be right for your business. Find the right cover for your business today with Travelers.
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=EDGE

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Customer data is a critical asset for businesses – and an attractive t...
This page contains 870 words. That's ok.
25.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 21.65 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../images/travelersuk/logo_lloyds_grey.svgLloyd's
...ages/uk/meganav-promos/uk_Industries.jpgTechnology Sector
.../meganav-promos/uk_products_services.jpgProducts and Services
...s/uk/meganav-promos/uk_why_travelers.jpgAbout Us
...meganav-promos/uk_for_small_business.jpgSmall Business
...ages/uk/meganav-promos/uk_for_broker.jpgTechnology Sector
...s/uk/meganav-promos/uk_claims_center.jpgClaims Center
...s/small/RealEstate_Small_480X300px37.jpgx
...small/LegalSector2_Small_480X300px15.jpgLegal professional smiling
...s/small/Technology_Small_480X300px76.jpgTechnology professionals with servers
...all/BrokerResouces_Small_480X300px19.jpgBusinessmen talking
.../AdditionalImages5_Small_480X300px69.jpgMan on the phone with laptop
...l/AdditionalImages_Small_480X300px53.jpgBusinessman on phone
...ers/large/travelers-history-timeline.jpgTravelers History Timeline
...ers/large/travelers-history-timeline.jpgTravelers History Timeline
/iw-images/uk/umbrella-480x270.jpgTravelers umbrella
/iw-images/uk/umbrella-480x270.jpgTravelers umbrella
/assets/images/trv-logo-2color.svgTravelers logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Industries
H2 Products & Services
H2 For Brokers
H2 Our History
H3 Helping the Technology Sector Innovate
H3 A Shield from Cyber Threats
H3 About Us
H3 Growing your Business
H3 Access the MyTravelers® Broker Portal
H3 Making a Claim
H3 Financial Institutions
H3 Legal Sector
H3 Technology
H3 Professional Indemnity Combined Insurance
H3 Cyber Insurance
H3 Risk Services
H3 Know Our Appetite
H3 Documents & Forms
H3 Access the MyTravelers Broker Portal
H3 Interested in a Quote?
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.travelers.co.uk/Anchor skip to main content
https://www.travelers.co.uk/Travelers Logo
A-TITLE Travelers homepage
/contact-usContact Us
/lloydsTravelers at
IMG-ALT Lloyd's
https://www.mytravelers.travel...New window External Subdomain Log in
/industry-solutionsIndustries
/industry-solutionsText duplicate Industries
/industry-solutions/automotive...Automotive
/industry-solutions/education-...Education
/industry-solutions/financial-...Financial Institutions
/industry-solutions/healthcare...Healthcare
/industry-solutions/hotels-ins...Hotels
/industry-solutions/legal-sect...Legal Sector
/industry-solutions/manufactur...Advanced Manufacturing
/industry-solutions/profession...Professions
/industry-solutions/public-sec...Public Sector
/industry-solutions/real-estat...Real Estate
/industry-solutions/technology...Technology
/industry-solutions/transport-...Transport
/industry-solutions/warehousin...Warehouse & Distribution
/industry-solutions/multinatio...Multinational
/industry-solutions/technology...Learn more
/products-servicesProducts & Services
/productsProducts
/products/cyber-insuranceCyber
/products/SME-property-ownersSME Property Owners
/products/management-liability...Management Liability
/products/professional-indemni...Professional Indemnity
/products/professional-indemni...Professional Indemnity Combined
/products/etrade-cargoeTrade Cargo
/products/etrade-officeeTrade Office
/industry-solutions/office-ins...Office
/products/corporate-insuranceCorporate
/products/combined-insuranceCombined Packages
/products/legal-expensesLegal Expenses
/products/liability-insuranceLiability
/products/kidnap-and-ransom-in...Kidnap & Ransom
/products/personal-accident-in...Personal Accident
/products/propertyProperty
/servicesServices
/services/claimsClaims Services
/services/risk-control-servicesRisk Control Services
/travelers-legalTravelers Legal
/services/sme-insuranceSME Insurance
/products/cyber-insuranceText duplicate Learn more
/travelers-advantageWhy Travelers
/travelers-advantageThe Travelers Advantage
/about-usAbout Us
/about-us/historyTravelers' History
/about-us/leadership-teamLeadership Team
/about-us/newsroomIn the News
https://careers.travelers.com/External Subdomain Careers
/about-us/csrCharity & Social Responsibility
/about-usText duplicate Learn more
/small-business-insuranceFor Small Business
/small-business-insuranceText duplicate For Small Business
/small-business-insurance/legalText duplicate Legal Sector
/small-business-insurance/shopShop
/small-business-insurance/officeText duplicate Office
/small-business-guideBusiness Guide
/small-business-guide/protecti...Protecting Your Business
/small-business-guide/growing-...Growing Your Business
/small-business-guide/running-...Running Your Business
/small-business-guide/building...Building Your Team
/small-business-guide/growing-...Text duplicate Learn more
/brokersFor Brokers
/brokers/working-with-travelersWorking with Travelers
/contact-usFind our Underwriters
/brokers/working-with-traveler...Know our Appetite
/brokers/working-with-traveler...Partner With US
/brokers/working-with-traveler...Schemes
/brokers/resourcesBroker Resources
/brokers/resources/product-sta...Product Statements
/brokers/resources/trading-centreDocuments and Forms
/brokers/resources/mytravelersMyTravelers® Broker Portal
https://www.mytravelers.travel...External Subdomain Log in or Register
/claims-centreClaims Centre
/claims-centre/claims-supportClaims Process and Support
/claims-centre/make-a-claimMake a Claim
/travelers-legalText duplicate Travelers Legal
/claims-centre/claims-formsClaims Forms
/claims-centre/claim-faqClaims FAQs
/claims-centre/make-a-claimText duplicate Learn more
/industry-solutionsText duplicate Industries
/industry-solutionsText duplicate Industries
/industry-solutions/automotive...Text duplicate Automotive
/industry-solutions/education-...Text duplicate Education
/industry-solutions/healthcare...Text duplicate Healthcare
/industry-solutions/hotels-ins...Text duplicate Hotels
/industry-solutions/legal-sect...Text duplicate Legal Sector
/industry-solutions/manufactur...Text duplicate Advanced Manufacturing
/industry-solutions/profession...Text duplicate Professions
/industry-solutions/public-sec...Text duplicate Public Sector
/industry-solutions/real-estat...Text duplicate Real Estate
/industry-solutions/technology...Text duplicate Technology
/industry-solutions/transport-...Text duplicate Transport
/industry-solutions/warehousin...Text duplicate Warehouse & Distribution
/industry-solutions/multinatio...Text duplicate Multinational
/products-servicesText duplicate Products & Services
/productsText duplicate Products
/products/cyber-insuranceText duplicate Cyber
/products/SME-property-ownersText duplicate SME Property Owners
/products/management-liability...Text duplicate Management Liability
/products/professional-indemni...Text duplicate Professional Indemnity
/products/professional-indemni...Text duplicate Professional Indemnity Combined
/products/etrade-cargoText duplicate eTrade Cargo
/products/etrade-officeText duplicate eTrade Office
/industry-solutions/office-ins...Text duplicate Office
/products/corporate-insuranceText duplicate Corporate
/products/combined-insuranceText duplicate Combined Packages
/products/legal-expensesText duplicate Legal Expenses
/products/liability-insuranceText duplicate Liability
/products/kidnap-and-ransom-in...Text duplicate Kidnap & Ransom
/products/personal-accident-in...Text duplicate Personal Accident
/products/propertyText duplicate Property
/servicesText duplicate Services
/services/claimsText duplicate Claims Services
/services/risk-control-servicesText duplicate Risk Control Services
/travelers-legalText duplicate Travelers Legal
/services/sme-insuranceText duplicate SME Insurance
/travelers-advantageText duplicate Why Travelers
/travelers-advantageText duplicate The Travelers Advantage
/about-usText duplicate About Us
/about-us/historyText duplicate Travelers' History
/about-us/leadership-teamText duplicate Leadership Team
/about-us/newsroomText duplicate In the News
https://careers.travelers.com/External Subdomain Text duplicate Careers
/about-us/csrText duplicate Charity & Social Responsibility
/small-business-insuranceText duplicate For Small Business
/small-business-insuranceText duplicate For Small Business
/small-business-insurance/legalText duplicate Legal Sector
/small-business-insurance/shopText duplicate Shop
/small-business-insurance/officeText duplicate Office
/small-business-guideText duplicate Business Guide
/small-business-guide/protecti...Text duplicate Protecting Your Business
/small-business-guide/growing-...Text duplicate Growing Your Business
/small-business-guide/building...Text duplicate Building Your Team
/brokersText duplicate For Brokers
/brokers/working-with-travelersText duplicate Working with Travelers
/contact-usText duplicate Find our Underwriters
/brokers/working-with-traveler...Text duplicate Know our Appetite
/brokers/working-with-traveler...Text duplicate Partner With US
/brokers/working-with-traveler...Text duplicate Schemes
/brokers/resourcesText duplicate Broker Resources
/brokers/resources/product-sta...Text duplicate Product Statements
/brokers/resources/trading-centreText duplicate Documents and Forms
/brokers/resources/mytravelersText duplicate MyTravelers® Broker Portal
/claims-centreText duplicate Claims Centre
/claims-centre/claims-supportText duplicate Claims Process and Support
/claims-centre/make-a-claimText duplicate Make a Claim
/travelers-legalText duplicate Travelers Legal
/claims-centre/claims-formsText duplicate Claims Forms
/claims-centre/claim-faqText duplicate Claims FAQs
/contact-usText duplicate Contact Us
/lloydsTravelers At Lloyds
/industry-solutions/financial-...IMG-ALT x
/industry-solutions/financial-...Text duplicate Financial Institutions
/industry-solutions/legal-sect...IMG-ALT Legal professional smiling
/industry-solutions/legal-sect...Text duplicate Legal Sector
/industry-solutions/technology...IMG-ALT Technology professionals with servers
/industry-solutions/technology...Text duplicate Technology
/industry-solutions/automotive...Text duplicate Automotive
/industry-solutions/education-...Text duplicate Education
/industry-solutions/financial-...Text duplicate Financial Institutions
/industry-solutions/healthcare...Text duplicate Healthcare
/industry-solutions/hotels-ins...Text duplicate Hotels
/industry-solutions/legal-sect...Text duplicate Legal Sector
/industry-solutions/manufactur...Manufacturing
/industry-solutions/multinatio...Text duplicate Multinational
/industry-solutions/profession...Text duplicate Professions
/industry-solutions/public-sec...Text duplicate Public Sector
/industry-solutions/real-estat...Text duplicate Real Estate
/industry-solutions/technology...Text duplicate Technology
/industry-solutions/transport-...Text duplicate Transport
/industry-solutions/warehousin...Warehousing and Distribution
/products/professional-indemni...Professional Indemnity Combined Insurance
/products/cyber-insuranceCyber Insurance
/services/risk-control-servicesRisk Services
/products-servicesAll Products & Services
/brokers/working-with-traveler...IMG-ALT Businessmen talking
/brokers/working-with-traveler...Know Our Appetite
/brokers/resources/trading-centreIMG-ALT Man on the phone with laptop
/brokers/resources/trading-centreDocuments & Forms
/brokers/resources/mytravelersIMG-ALT Businessman on phone
/brokers/resources/mytravelersAccess the MyTravelers Broker Portal
https://twitter.com/TravelersE...New window External Travelers on Twitter
A-TITLE Twitter
https://www.linkedin.com/compa...New window External Subdomain Travelers on LinkedIn
A-TITLE LinkedIn
/industry-solutionsText duplicate Industries
/productsText duplicate Products
/servicesText duplicate Services
/small-business-insuranceFor Small Businesses
/brokersText duplicate For Brokers
/small-business-guideText duplicate Business Guide
/claims-centreText duplicate Claims Process and Support
/travelers-advantageText duplicate The Travelers Advantage
/about-usText duplicate About Us
https://careers.travelers.com/External Subdomain Text duplicate Careers
/about-us/leadership-teamText duplicate Leadership Team
https://sustainability.travele...New window External Subdomain Sustainability
/contact-usText duplicate Contact Us
https://www.mytravelers.travel...External Subdomain MyTravelers®
/accessibilityAccessibility
/privacy-policyCookies & Privacy Policy
/legal-noticesTerms & Conditions
/modern-slavery-actModern Slavery Act Statement
/about-us/travelers-europe-reg...Regulatory Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.travelers.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.08 seconds.
The file size of the HTML document is fine (88 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=31536000 ; includeSubDomains ; preload
server-timingedge; dur=1
varyAccept-Encoding
x-akamai-transformed9 - 0 pmb=mRUM,2
x-ruxit-js-agenttrue
x-oneagent-js-injectiontrue
access-control-allow-methodsGET
access-control-allow-origin*
content-encodinggzip
cache-controlmax-age=31244779
expiresThu, 02 Oct 2025 17:13:57 GMT
dateSun, 06 Oct 2024 02:07:38 GMT
content-length13347
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 179 referring domains.
This page has 5,532 backlinks.
This page has backlinks from 158 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.travelers.co.uk/sitemap

Similar sites

Search preview

www.travelers.co.uk
Business Insurance | Travelers
Business insurance needn't be complicated. It should just be right for your business. Find the right cover for your business today with Travelers.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Travelers81%Check
Business Insurance67%Check
Insurance66%Check
Business65%Check
Small Business52%Check
Liability Insurance52%Check
Services46%Check
Sector46%Check
Technology46%Check
Find46%Check
Show more keywords and terms

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