Wcrf-uk.org - SEO Checker

Overview of the SEO Check
Meta information
67% 
Page quality
58% 
Page structure
79% 
Link structure
70% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
57.50 kB
Words
602
Media files
15
Number of links
100 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
World Cancer Research Fund | Cancer Prevention and Pioneering research %
The page title should be shorter than 580 pixels. It is 701 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
World Cancer Research Fund is a cancer charity that funds pioneering global cancer prevention research to identify the links between cancer, diet, exercise and weight.
The meta description is too long: 1033 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.wcrf-uk.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
google-site-verification7CEIbUb7sCbul3vZuVzJlHF2Qv5yOpHPHoH549_1UTU
facebook-domain-verificationbf007bwg4vag44wy5dniczumruhwh8
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWorld Cancer Research Fund is a cancer charity that funds pioneering global cancer prevention research to identify the links between cancer, diet, exercise and weight.
generatorWordPress 6.6.2
msapplication-TileImagehttps://www.wcrf-uk.org/wp-content/uploads/2023/03/cropped-favicon_wcrf_blue_logo-1-270x270.png
article:modified_time2024-11-08T12:54:36+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleWorld Cancer Research Fund | Cancer Prevention and Pioneering research %
og:descriptionWorld Cancer Research Fund is a cancer charity that funds pioneering global cancer prevention research to identify the links between cancer, diet, exercise and weight.
og:urlhttps://www.wcrf-uk.org/
og:site_nameWorld Cancer Research Fund
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
The average number of words per sentence of 33.75 words is high.
This page contains 602 words. That's ok.
31.6% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
8 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...CRF_logo-rgb_WCRF-logo-Positive-rgb.webpWCRF logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64twitter logo
data:[...] Base64facebook logo
data:[...] Base64instagram logo
data:[...] Base64youtube logo
data:[...] Base64linkedin logo
data:[...] Base64Registered with the Fundraising Regulator – logo

Page structure

H1 heading
(Critically important)
PREVENTING CANCER. SAVING LIVES
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 PREVENTING CANCER. SAVING LIVES
H2 CONTACT
H2 QUICK LINKS
H2 SUPPORT OUR WORK
H2 OUR MISSION
H4 Cancer and Nutrition Helpline
H4 CAPITAL FUN
H4 On the blog
H4 Get a free health guide
H4 Our policy priorities
H4 Fun for all the family
H4 Living with cancer?
H4 Help us beat cancer
H4 Get your Healthy Habits
H4 SORT THE FACTS FROM THE FICTION
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
https://www.wcrf-uk.org/Anchor Skip to the content
https://www.wcrf-uk.org/Subdomain IMG-ALT WCRF logo
/preventing-cancer/Subdomain Preventing cancer
/preventing-cancer/how-do-we-k...Subdomain What we know about preventing cancer
/preventing-cancer/what-can-in...Subdomain What can increase your risk of cancer?
/preventing-cancer/our-cancer-...Subdomain Cancer Prevention Recommendations
/preventing-cancer/activ8-eat-...Subdomain Sign up to Activ8
/preventing-cancer/our-cancer-...Subdomain Our research
/cancer-types/Subdomain Types of cancer
/preventing-cancer/uk-cancer-s...Subdomain UK cancer statistics
/preventing-cancer/policy/Subdomain Policy
/health-advice-and-support/Subdomain Advice & support
/health-advice-and-support/hea...Subdomain Health advice booklets
/health-advice-and-support/hea...Subdomain Health checks
/health-advice-and-support/liv...Subdomain Living with cancer
/health-advice-and-support/liv...Subdomain Cancer and Nutrition Helpline
/eat-move-learn/Subdomain For children and families
/health-professionals/Subdomain Health professionals
/healthy-eating/Subdomain Healthy eating
/healthy-eating/recipes/Subdomain Healthy recipes
/healthy-eating/healthy-cookbo...Subdomain Healthy cookbooks
/healthy-eating/food-for-thought/Subdomain Food for thought
/healthy-eating/recipe-generator/Subdomain Try our recipe generator
/get-involved/Subdomain Get involved
/christmas-cards/Subdomain Christmas cards
/get-involved/fundraise-to-bea...Subdomain Events and challenges
/get-involved/donate/Subdomain Donate
/get-involved/give-in-a-will/Subdomain Gifts in wills
/get-involved/give-in-memory/Subdomain Give in memory
/get-involved/corporate-partne...Subdomain Corporate partnerships
/get-involved/trusts-and-found...Subdomain Trusts and foundations
/about-us/contact-us/share-you...Subdomain Share your story
https://www.wcrf-uk.org/about-us/Subdomain About us
https://www.wcrf-uk.org/our-blog/Subdomain Our blog
/about-us/who-we-are/Subdomain Who we are
/about-us/contact-us/Subdomain Contact us
/about-us/newsletter/Subdomain Sign up to our email newsletter
/about-us/press-releases/Subdomain Press releases and news
/get-involved/donate/make-a-do...Text duplicate Donate
/preventing-cancer/Subdomain Text duplicate Preventing cancer
/preventing-cancer/how-do-we-k...Subdomain Text duplicate What we know about preventing cancer
/preventing-cancer/what-can-in...Subdomain Text duplicate What can increase your risk of cancer?
/preventing-cancer/our-cancer-...Subdomain Text duplicate Cancer Prevention Recommendations
/preventing-cancer/activ8-eat-...Subdomain Text duplicate Sign up to Activ8
/preventing-cancer/our-cancer-...Subdomain Text duplicate Our research
/cancer-types/Subdomain Text duplicate Types of cancer
/preventing-cancer/uk-cancer-s...Subdomain Text duplicate UK cancer statistics
/preventing-cancer/policy/Subdomain Text duplicate Policy
/health-advice-and-support/Subdomain Text duplicate Advice & support
/health-advice-and-support/hea...Subdomain Text duplicate Health advice booklets
/health-advice-and-support/hea...Subdomain Text duplicate Health checks
/health-advice-and-support/liv...Subdomain Text duplicate Living with cancer
/health-advice-and-support/liv...Subdomain Text duplicate Cancer and Nutrition Helpline
/eat-move-learn/Subdomain Text duplicate For children and families
/health-professionals/Subdomain Text duplicate Health professionals
/healthy-eating/Subdomain Text duplicate Healthy eating
/healthy-eating/recipes/Subdomain Text duplicate Healthy recipes
/healthy-eating/healthy-cookbo...Subdomain Text duplicate Healthy cookbooks
/healthy-eating/food-for-thought/Subdomain Text duplicate Food for thought
/healthy-eating/recipe-generator/Subdomain Text duplicate Try our recipe generator
/get-involved/Subdomain Text duplicate Get involved
/christmas-cards/Subdomain Text duplicate Christmas cards
/get-involved/fundraise-to-bea...Subdomain Text duplicate Events and challenges
/get-involved/donate/Subdomain Text duplicate Donate
/get-involved/give-in-a-will/Subdomain Text duplicate Gifts in wills
/get-involved/give-in-memory/Subdomain Text duplicate Give in memory
/get-involved/corporate-partne...Subdomain Text duplicate Corporate partnerships
/get-involved/trusts-and-found...Subdomain Text duplicate Trusts and foundations
/about-us/contact-us/share-you...Subdomain Text duplicate Share your story
https://www.wcrf-uk.org/about-us/Subdomain Text duplicate About us
https://www.wcrf-uk.org/our-blog/Subdomain Text duplicate Our blog
/about-us/who-we-are/Subdomain Text duplicate Who we are
/about-us/contact-us/Subdomain Text duplicate Contact us
/about-us/newsletter/Subdomain Text duplicate Sign up to our email newsletter
/about-us/press-releases/Subdomain Text duplicate Press releases and news
/health-advice-and-support/liv...Find out more
/get-involved/fundraise-to-bea...Sign up
/our-blog/healthy-new-you-zoe-...Subdomain Read on
/health-advice-and-support/hea...Find the right one for you
/about-us/press-releases/next-...Subdomain What we're asking for
/eat-move-learn/Subdomain Meet the team
/health-advice-and-support/liv...Read our advice
/get-involved/fundraise-to-bea...Fundraising that suits you
/about-us/newsletter/Sign up here
/preventing-cancer/what-can-in...Get the lowdown
/about-us/contact-us/Subdomain Text duplicate Contact us
/about-us/press-releases/media...Media enquiries
https://twitter.com/WCRF_UKExternal IMG-ALT twitter logo
https://www.facebook.com/WoCRFExternal Subdomain IMG-ALT facebook logo
https://www.instagram.com/wcrfuk/External Subdomain IMG-ALT instagram logo
https://www.youtube.com/user/W...External Subdomain IMG-ALT youtube logo
https://uk.linkedin.com/compan...External Subdomain IMG-ALT linkedin logo
/health-advice-and-support/liv...Cancer helpline
/preventing-cancer/activ8-eat-...Subdomain Activ8
/about-us/newsletter/E-news
/health-advice-and-support/hea...BMI calculator
/healthy-eating/recipes/Text duplicate Healthy recipes
/preventing-cancer/our-cancer-...Subdomain Text duplicate Preventing cancer
https://shop.wcrf-uk.org/External Subdomain Online shop
/about-us/our-network/Our network
/get-involved/donate/make-a-do...Subdomain MAKE A DONATION
/about-us/press-releases/media...Subdomain Media
/about-us/jobs/Subdomain Jobs
/about-us/about-site/copyright/Subdomain Copyright
/about-us/about-site/Subdomain User agreement
/about-us/about-site/privacy-n...Subdomain Privacy Notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wcrf-uk.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.19 seconds.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

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dateWed, 13 Nov 2024 00:49:43 GMT
content-typetext/html; charset=UTF-8
cf-ray8e1ac3762ba34d5c-FRA
cf-cache-statusHIT
cache-controlpublic, max-age=0, s-maxage=3600
expiresThu, 19 Nov 1981 08:52:00 GMT
last-modifiedTue, 12 Nov 2024 23:55:48 GMT
link<https://www.wcrf-uk.org/wp-json/>; rel="https://api.w.org/", <https://www.wcrf-uk.org/wp-json/wp/v2/pages/140>; rel="alternate"; title="JSON"; type="application/json", <https://www.wcrf-uk.org/>; rel=shortlink
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pragmano-cache
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ki-cache-typeEdge
ki-cf-cache-statusHIT
ki-edgev=20.2.8;mv=3.1.6
ki-origing1p
x-content-type-optionsnosniff
x-edge-location-klb1
x-kinsta-cacheHIT
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servercloudflare
content-encodinggzip
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statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 2,217 referring domains.
This page has 18,736 backlinks.
This page has backlinks from 1,693 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.wcrf-uk.org/sitemap_index.xml
User-agent: *
Allow: /wp-admin/admin-ajax.php
Disallow: /shop/
Disallow: /wp-admin/
Disallow: /2014/
Disallow: /2015/
Disallow: /2016/
Disallow: /2017/
Disallow: /2018/
Disallow: /2019/
Disallow: /2020/
Disallow: /2021/
Disallow: /2022/
Disallow: /2023/
crawl-delay: 10

Search preview

www.wcrf-uk.org
World Cancer Research Fund | Cancer Prevention and Pioneering resea...
World Cancer Research Fund is a cancer charity that funds pioneering global cancer prevention research to identify the links between cancer, diet, exercise and weight.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cancer79%Check
Cancer Research70%Check
Cancer Prevention70%Check
Cancer Research Fund67%Check
Preventing cancer66%Check
World Cancer Research66%Check
World Cancer Research Fund65%Check
Fund61%Check
Cancer Charity61%Check
Beat Cancer60%Check

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