Overview of the SEO Check
Meta information
92% 
Page quality
42% 
Page structure
71% 
Link structure
78% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.61 s
File size
115.50 kB
Words
390
Media files
9
Number of links
84 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | Boston University
The length of the page title is perfect. (272 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Boston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.
The length of the meta description is perfect. (857 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bu.edu/homepage-alt/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
copyright© 2025 Boston University
descriptionBoston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.
last-updated2020-02-04T07:49:33-04:00
article:publisherhttps://www.facebook.com/BostonUniversity/
langen
twitter:cardsummary_large_image
twitter:descriptionBoston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.
twitter:titleHomepage | Boston University
twitter:site@BU_Tweets
twitter:creator@BU_Tweets
fb:app_id694577227648770
og:localeen_US
og:typearticle
og:titleHomepage | Boston University
og:descriptionBoston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.
og:urlhttps://www.bu.edu/homepage-alt/
og:site_nameBoston University
X-UA-CompatibleIE=edge,chrome=1
ClearTypetrue
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
There are only 390 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 31.5 words is high.
16.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 15 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mg/crop-iStock-1271613373-1-1200x826.jpgAbstract image of a globe.
/home/img/buhp-marsh-bg.jpgNo alt attribute provided
/home/img/buhp-marsh-hed.svgNo alt attribute provided
...rkins-awards-2025_feat-crop-1024x684.jpgPhoto: A collage of three images. On the left, a white woman with long brown hair poses outside in front of top a flowered tree, in the center, a white man wearing yellow-tinted glasses and a purple button up, and on the right, a white woman with shoulder length brown hair poses outside.
/home/img/Nyla-Mawire-feat-1024x684.jpgPhoto: A female BU student standing in front of a white brick wall holding a tuba
...e/img/25-1232-AUTO-005-feat-1024x684.jpgPhoto: A male BU student sitting in a black sedan with the door open and one leg on the sidewalk outside of the car.
/home/img/icon-buhp-rhett.pngNo alt attribute provided
/home/img/icon-buhp-hub.svgNo alt attribute provided
/home/img/icon-buhp-giving.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Live Services from Marsh Chapel
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Live Services from Marsh Chapel
H3 BU Launches an Open-Source Infectious Diseases Monitoring Tool Powered by AI and Human Experts
H3 BU Athletics
H3 BU Hub
H3 Giving
H4 Admissions
H4 Academics
H4 Research
H4 Global
H4 Campus Life
H4 About BU
H4 Listen every Sunday at 11 a.m., or download past services anytime
H4 This Year’s Perkins Winners Have a Half Century of BU Service Among Them
H4 Kahn Award in Hand, CFA School of Music Grad Returns to Her Hometown
H4 Video: Zoom, Zoom—BU Auto Club Surges in Popularity
H6 Resources for:
H6 University Publications
H6 Resources for: Duplicate text
H6 Resources for: Duplicate text
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
/federal-actions/Subdomain Trivial anchor text
Read More
https://www.bu.edu/Anchor Skip to Main Content
https://www.bu.edu/Subdomain Boston University
/admissions-overview/Subdomain Admissions
https://www.bu.edu/academicsSubdomain Academics
https://www.bu.edu/researchResearch
https://www.bu.edu/alumni/giving/Subdomain Giving
https://search.bu.edu/External Subdomain Search
https://search.bu.edu/External Subdomain Search Boston University...
/admissions-overview/Subdomain Text duplicate Admissions
https://www.bu.edu/admissionsSubdomain Undergraduate
/grad/admission-funding/Subdomain Graduate
https://www.bu.edu/international/Subdomain International
https://www.bu.edu/transfer/Subdomain Transfer
https://www.bu.edu/finaid/Subdomain Financial Aid
https://www.bu.edu/extended/Subdomain Extended Ed
https://www.bu.edu/academics/Subdomain Text duplicate Academics
/academics/schools-colleges/Subdomain Schools/Colleges
http://www.bumc.bu.edu/External Subdomain Medical Campus
/academics/degree-programs/Subdomain Degree Programs
/academics/bulletin/Subdomain Bulletin (Catalog)
https://www.bu.edu/summer/Subdomain Summer Term
https://www.bu.edu/digital/Subdomain Digital Learning
https://www.bu.edu/researchText duplicate Research
https://www.bu.edu/research/cf/Subdomain Centers/Institutes
https://www.bu.edu/library/Subdomain Libraries
/researchsupport/Subdomain Research Support
/research/aboutus/award/Subdomain Awards
/researchsupport/project-lifec...Subdomain Funding
/urop/students/on-campus-oppor...Subdomain For Undergrads
https://www.bu.edu/global/Subdomain Global
/global/identity/Subdomain Global Identity
https://www.bu.edu/abroad/Subdomain Study Abroad
/global/study-research/Subdomain Study & Research
/global/support/Subdomain Program Support
/global/where-are-we/Subdomain Where Are We?
https://www.bu.edu/campus-life/Subdomain Campus Life
/campus-life/student-life/Subdomain Student Life
/chapel/religion/Subdomain Religious Life
/campus-life/calendars/Subdomain Calendars
/campus-life/buarts/Subdomain Arts
/campus-life/terrier-athletics/Subdomain Athletics
https://www.bu.edu/fitrec/Subdomain FitRec Center
https://www.bu.edu/agganis/Subdomain Agganis Arena
https://bu.bncollege.com/External Subdomain Barnes & Noble at BU
/sustainability/Subdomain Sustainability
https://www.bu.edu/about/Subdomain About BU
https://www.bu.edu/trustees/Subdomain Trustees
https://www.bu.edu/about/admin/Subdomain Administration
/community-inclusion/Subdomain Community & Inclusion
https://www.bu.edu/hr/Subdomain Employment
https://www.bu.edu/tech/Subdomain Technology
https://www.bu.edu/news/Subdomain Public Relations
/diversity-officer/Subdomain Senior Diversity Officer
/about/office-list/Subdomain All Offices
https://www.bu.edu/mybu/Subdomain MyBU Student Portals
/provost/faculty-affairs/facul...Subdomain Faculty
https://www.bu.edu/staff/Subdomain Staff
/parentsprogram/Subdomain Parents
https://www.bu.edu/alumni/Subdomain Alumni & Friends
https://www.bu.edu/alumni/giving/Subdomain Text duplicate Giving
/about/contact-us/Contact Information
https://www.bu.edu/bostonia/Subdomain No Text
https://www.bu.edu/today/Subdomain No Text
https://www.bu.edu/brink/Subdomain No Text
https://www.bu.edu/publicationsAll Publications
/articles/2025/open-source-ai-...Subdomain Learn more
https://www.bu.edu/mybu/Subdomain Text duplicate MyBU Student Portals
/provost/faculty-affairs/facul...Subdomain Text duplicate Faculty
https://www.bu.edu/staff/Subdomain Text duplicate Staff
/parentsprogram/Subdomain Text duplicate Parents
https://www.bu.edu/alumni/Subdomain Text duplicate Alumni & Friends
/chapel/worship/sunday/howtoli...Subdomain Listen every Sunday at 11 a.m., or download past services anytime
/articles/2025/perkins-winners...Subdomain This Year’s Perkins Winners Have a Half Century of BU Service Among Them
/articles/2025/kahn-award-nyla...Subdomain Kahn Award in Hand, CFA School of Music Grad Returns to Her Hometown
/articles/2025/bu-auto-club-su...Subdomain Video: Zoom, Zoom—BU Auto Club Surges in Popularity
https://goterriers.com/External BU Athletics
https://www.bu.edu/hub/Subdomain BU Hub
https://www.bu.edu/alumni/giving/Subdomain Text duplicate Giving
https://www.bu.edu/mybu/Subdomain Text duplicate MyBU Student Portals
/provost/faculty-affairs/facul...Subdomain Text duplicate Faculty
https://www.bu.edu/staff/Subdomain Text duplicate Staff
/parentsprogram/Subdomain Text duplicate Parents
https://www.bu.edu/alumni/Subdomain Text duplicate Alumni & Friends
https://twitter.com/BU_TweetsExternal Twitter
A-TITLE Twitter
https://www.facebook.com/Bosto...External Subdomain Facebook
A-TITLE Facebook
https://www.youtube.com/user/bu/External Subdomain Youtube
A-TITLE Youtube
https://www.linkedin.com/schoo...External Subdomain Linked-In
A-TITLE Linked-In
/policies/boston-university-no...Subdomain Notice of Nondiscrimination
http://www.bu.edu/copyright/Subdomain © 2025 Trustees of Boston University
/policies/digital-privacy-stat...Subdomain Privacy Statement
https://www.bu.edu/disability/Subdomain Accessibility
http://www.bu.edu/Subdomain Text duplicate Boston University

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bu.edu/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.61 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 15 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (116 kB).

HTTP Response Header

NameValue
content-typetext/html
content-length118304
connectionkeep-alive
dateSun, 11 May 2025 11:19:04 GMT
servernginx/1.18.0
last-modifiedSun, 11 May 2025 10:37:41 GMT
x-amz-version-idotMn5Hag47mYoY4Fv0LsZjhYS1nei3OL
etag"7ee159884f7d3b44c8a4700d0f673eb3"
cache-controlmax-age=1800
x-backendaws_home
x-upstreamaws_home
x-cacheMiss from cloudfront
via1.1 4360596ad590d8363ce70eb7bf282e42.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P3
x-amz-cf-idYC3Jrq271s_lD5gFpqo7FvivPC4xew-ugDfZoOj_ZhPV7pEbdu81pA==
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,508 referring domains.
This page has 144,928 backlinks.
This page has backlinks from 1,920 different ip addresses.

Robots.txt

# Directions for robots.  See this URL:
# http://info.webcrawler.com/mak/projects/robots/norobots.html
# for a description of the file format.
# 2008-08-21
#####
# Here is where we override the default action

## Due to a bug in linklint, must first specify a disallow in order for 
## for all other directories to be allowed. Feel free to add other
## disallows below the first disallow line.

User-agent: LinkLint
Disallow: /workaroundForLinkLintRandomDirForConfig/ 

#####
# Allow W3C link Validator for /dev/ and /nisdev/
# skipping other dynamic content or private areas
# 2004-08-27 gaudette
#
User-agent: W3C-checklink
Disallow: /cms/
Disallow: /cgi-bin/
Disallow: /htbin/
Disallow: /htbin.ph/
Disallow: /BUbin/
Disallow: /bubin/
Disallow: /testing/
Disallow: /TESTING/
Disallow: /IT/SoftwareDist/
Disallow: /it/SoftwareDist/
Disallow: /software/
Disallow: /SOFTWARE/
Disallow: /IT/new/
Disallow: /it/new/
Disallow: /nis/
Disallow: /nishd/
Disallow: /library/working/
Disallow: /library/WORKING/
Disallow: /reports/
Disallow: /bulletins/work/
Disallow: /admissions/test/
Disallow: /cas/oldsite/
Disallow: /MPA/
Disallow: /finaid/test/
Disallow: /naitest/
Disallow: /newswire/
Disallow: /practice/
Disallow: /providers/
Disallow: /stats/
Disallow: /usc/test/
Disallow: /webcentral/output/
Disallow: /webmail/
Disallow: /alumni/portfolio/
Disallow: /dev/

#####
# default action - currently it allows access to most of the site
# skipping dynamic content or private areas
#
User-agent: gsa-crawler
Disallow: /cgi-bin/
Disallow: /cms/
Disallow: /htbin/
Disallow: /htbin.ph/
Disallow: /BUbin/
Disallow: /bubin/
Disallow: /testing/
Disallow: /TESTING/
Disallow: /IT/SoftwareDist/
Disallow: /it/SoftwareDist/
Disallow: /software/
Disallow: /SOFTWARE/
Disallow: /IT/new/
Disallow: /it/new/
Disallow: /library/working/
Disallow: /library/WORKING/
Disallow: /reports/
Disallow: /nisdev/
Disallow: /bulletins/work/
Disallow: /admissions/test/
Disallow: /cas/oldsite/
Disallow: /MPA/
Disallow: /finaid/test/
Disallow: /naitest/
Disallow: /newswire/
Disallow: /practice/
Disallow: /providers/
Disallow: /stats/
Disallow: /usc/test/
Disallow: /webcentral/output/
Disallow: /webmail/
Disallow: /alumni/portfolio/
Disallow: /dbin/dos/ocs/
Disallow: /dev/
Disallow: /wbur/arts/
Disallow: /wbur/connection/
Disallow: /wbur/herenow/
Disallow: /wbur/livingonearth/
Disallow: /wbur/miscellaneous/
Disallow: /wbur/onpoint/
Disallow: /wbur/special_projects_unit/
Disallow: /wbur/wburnews/
Disallow: /wbur/woi/
Disallow: /link/
Disallow: /home-media/
# BUniverse exclusions added by kgrin on 2010-04-26
Disallow: /buniverse/add/
Disallow: /buniverse/admin/
Disallow: /buniverse/buniverse1/
Disallow: /buniverse/contact/
Disallow: /buniverse/cron/
Disallow: /buniverse/data/
Disallow: /buniverse/delete/
Disallow: /buniverse/edit/
Disallow: /buniverse/embed/
Disallow: /buniverse/login/
Disallow: /buniverse/logout/
Disallow: /buniverse/messages/
Disallow: /buniverse/my-videos/
Disallow: /buniverse/search/
Disallow: /buniverse/support/
Disallow: /buniverse/util/
Disallow: /buniverse/viewed/
Disallow: /buniverse/vote/
Disallow: /buniverse/youtube/
Disallow: /summer/archive/

### 
# Emergency change 2012-02-14 bfenster, in response to incident
User-agent: 008
Disallow: / 

### 
# Emergency change 2014-11-17 bfenster, in response to incident
User-agent: Netsparker
Disallow: / 


#####
# default action - currently it allows access to most of the site
# skipping dynamic content or private areas
#
User-agent: *
Disallow: /cms/
Disallow: /cgi-bin/
Disallow: /htbin/
Disallow: /htbin.ph/
Disallow: /BUbin/
Disallow: /bubin/
Disallow: /testing/
Disallow: /TESTING/
Disallow: /IT/SoftwareDist/
Disallow: /it/SoftwareDist/
Disallow: /software/
Disallow: /SOFTWARE/
Disallow: /IT/new/
Disallow: /it/new/
Disallow: /nis/
Disallow: /library/working/
Disallow: /library/WORKING/
Disallow: /reports/
Disallow: /nisdev/
Disallow: /bulletins/work/
Disallow: /admissions/test/
Disallow: /cas/oldsite/
Disallow: /MPA/
Disallow: /finaid/test/
Disallow: /naitest/
Disallow: /newswire/
Disallow: /practice/
Disallow: /providers/
Disallow: /stats/
Disallow: /usc/test/
Disallow: /webcentral/output/
Disallow: /webmail/
Disallow: /alumni/portfolio/
Disallow: /dbin/dos/ocs/
Disallow: /dev/
Disallow: /wbur/arts/
Disallow: /wbur/connection/
Disallow: /wbur/herenow/
Disallow: /wbur/livingonearth/
Disallow: /wbur/miscellaneous/
Disallow: /wbur/onpoint/
Disallow: /wbur/special_projects_unit/
Disallow: /wbur/wburnews/
Disallow: /wbur/woi/
Disallow: /link/
Disallow: /home-media/
# BUniverse exclusions added by kgrin on 2010-04-21
Disallow: /buniverse/add/
Disallow: /buniverse/admin/
Disallow: /buniverse/buniverse1/
Disallow: /buniverse/contact/
Disallow: /buniverse/cron/
Disallow: /buniverse/data/
Disallow: /buniverse/delete/
Disallow: /buniverse/edit/
Disallow: /buniverse/embed/
Disallow: /buniverse/login/
Disallow: /buniverse/logout/
Disallow: /buniverse/messages/
Disallow: /buniverse/my-videos/
Disallow: /buniverse/search/
Disallow: /buniverse/support/
Disallow: /buniverse/util/
Disallow: /buniverse/viewed/
Disallow: /buniverse/vote/
Disallow: /buniverse/youtube/
# academics/summer archive exclusions added by kgrin on 2011-07-17
Disallow: /academics/archive/
Disallow: /summer/archive/
Crawl-delay: 15

Search preview

www.bu.edu
Homepage | Boston University
Boston University is a leading private research institution with two primary campuses in the heart of Boston and programs around the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
University62%Check
Boston University60%Check
Boston58%Check
Service54%Check
Services54%Check
Marsh52%Check
Research50%Check
Campus50%Check
Live50%Check
Chapel50%Check

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