Yotpo.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
85% 
Page structure
79% 
Link structure
76% 
Server
67% 
External factors
100% 
SEO Score
Response time
0.94 s
File size
338.30 kB
Words
1189
Media files
78
Number of links
81 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Yotpo | eCommerce Retention Marketing Platform
The length of the page title is perfect. (445 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Yotpo’s eCommerce retention marketing platform drives repeat shopper sales with connected solutions for reviews, SMS, email, loyalty, and subscriptions.
The length of the meta description is perfect. (951 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.yotpo.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1
p:domain_verify7e95396035ac1ee09e72d77210f448de
google-site-verificationY8J0N8MZqCbQmmaFiZvrzYJALXomqnAMn0assAO9UVQ
theme-color#0042e4
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionYotpo’s eCommerce retention marketing platform drives repeat shopper sales with connected solutions for reviews, SMS, email, loyalty, and subscriptions.
generatorNitroPack
msapplication-TileImagehttps://www.yotpo.com/wp-content/uploads/2021/03/cropped-yotpo-logo-lettermark-270x270.png
article:publisherhttps://www.facebook.com/yotpo/
article:modified_time2024-08-12T06:47:44+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleHomepage | Yotpo
twitter:site@Yotpo
og:localeen_US
og:typewebsite
og:titleYotpo | eCommerce Retention Marketing Platform
og:descriptionYotpo’s eCommerce retention marketing platform drives repeat shopper sales with connected solutions for reviews, SMS, email, loyalty, and subscriptions.
og:urlhttps://www.yotpo.com/
og:site_nameYotpo
og:imagehttps://www.yotpo.com/wp-content/uploads/2024/02/[email protected]
og:image:width2401
og:image:height1257
og:image:typeimage/png
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
These Typos were found:
  • cmo => com
This page contains 1189 words. That's ok.
35% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.92 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
48 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Yotpo logo
data:[...] Base64Get a demo
data:[...] Base64Featured case study
data:[...] Base64dime
data:[...] Base642024 Black Friday Calendar
data:[...] Base64Amazing Women in eCommerce
data:[...] Base64Yotpo RX
data:[...] Base64btn-bg
data:[...] Base64with-1
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Logo
data:[...] Base64Yotpo logo
data:[...] Base64Facebook
data:[...] Base64Linkedin
data:[...] Base64Twitter
data:[...] Base64Instagram
data:[...] Base64Facebook
data:[...] Base64Linkedin
data:[...] Base64Twitter
data:[...] Base64Instagram
data:[...] Base64Yotpo customers logos
data:[...] Base64Yotpo customers logos
data:[...] Base64Yotpo customers logos
data:[...] Base64Laura Doonin, Commercial Director recommendation on yotpo
data:[...] Base64Shopify plus logo
data:[...] Base64Yotpo customers logos
data:[...] Base64Yotpo customers logos
data:[...] Base64Yotpo customers logos
Video URLWidthHeight
/wp-content/uploads/2024/02/goal-1-1.mp4100%100%
/wp-content/uploads/2024/02/goal-2-1.mp4100%100%
/wp-content/uploads/2024/02/goal-3-1.mp4100%100%

Page structure

H1 heading
(Critically important)
Be the marketer you can be
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Be the marketer you can be
H2 The building blocks to create customers for life
H2 A platform built to drive more sales from repeat shoppers
H2 Don’t just take our word for it. Meet our brands.
H2 Marketing that actually moves the needle
H2 Read the latest from Yotpo
H3 SMS Marketing
H3 Email Marketing
H3 Subscriptions
H3 Reviews & UGC
H3 Loyalty & Referrals
H4 Make it personal, there’s a journey for each customer
H4 Experiences that shoppers want to be a part of
H4 Retention Management and Optimization
H6 Sign up for
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 20 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.yotpo.com/Subdomain IMG-ALT Yotpo logo
A-TITLE Yotpo
https://www.yotpo.com/platform/Subdomain Retention Marketing Platform Access shared data, connected experiences & retention tracking
/integrations/Subdomain Our Integrations
https://www.yotpo.com/use-cases/Subdomain Platform in Action
/product-releases/Subdomain Product Releases Hub
/platform/sms-marketing/Subdomain SMS Reach shoppers anywhere with mobile experiences that convert.
/platform/reviews/Reviews & UGC Collect and display customer content across the buyer journey.
/platform/loyalty/Subdomain Loyalty & Referrals Create custom-tailored loyalty and referral programs.
/platform/subscriptions/Subdomain Subscriptions Boost recurring revenue with easy-to-add subscription offerings.
/platform/email-marketing/Subdomain Email Drive more engagement with personalized, eye-catching emails.
/case-studies/Subdomain Case Studies Find out what our customers love about our platform.
/customer-success/Subdomain Customer Success Meet the team that ensures you get the most out of Yotpo.
/case-studies/dime-beauty-case...Subdomain DIME Beauty Sees Retention Skyrocket With Yotpo
IMG-ALT Featured case study
https://www.yotpo.com/enterprise/Subdomain Enterprise
https://www.yotpo.com/pricing/Subdomain Pricing
https://www.yotpo.com/resources/Subdomain Resources Learn how to drive retention rates through the roof.
https://www.yotpo.com/is-typing/Subdomain Is Typing Email & SMS inspiration. By marketers, for marketers.
https://www.yotpo.com/blog/Subdomain Yotpo Blog Get the latest news and insights from the team at Yotpo.
/resources/type/ebooks-guides/Subdomain Ebooks & Guides Deep dive into all the essential topics about retention.
/resources/type/free-tools/Subdomain Free Tools Analyze, calculate & generate with our free retention tools.
/resources/type/videos-webinars/Subdomain Videos & Webinars Watch video tutorials from eCommerce retention experts.
https://www.yotpo.com/contact-us/Subdomain Contact us
https://support.yotpo.com/?utm...External Subdomain Help Center
https://community.yotpo.com/?u...External Subdomain Yotpo Community
https://www.yotpo.com/partners/Become a Partner
https://www.yotpo.com/careers/Careers
/ecommerce-marketing-calendar/Subdomain 2024 Black Friday Calendar Everything you need to do for Black Friday, and when.
IMG-ALT 2024 Black Friday Calendar
https://womeninecomm.yotpo.com...New window External Subdomain Amazing Women in eCommerce Highlighting the amazing women pushing our industry forward.
IMG-ALT Amazing Women in eCommerce
https://www.yotpo.com/yotpo_rx/Subdomain Yotpo RX Accelerating incredible Black and Indigenous-owned brands.
IMG-ALT Yotpo RX
https://yap.yotpo.com/External Subdomain Log in
https://events.yotpo.com/reten...External Subdomain IMG-ALT btn-bg
https://login.yotpo.com/?External Subdomain Anchor Text duplicate Log in
/platform/sms-marketing/Subdomain SMS Marketing Drive sales and make instant connections through text messages customers actually read. Explore more
/platform/email-marketing/Subdomain Email Marketing Create personalized email experiences that drive sales and boost customer lifetime value. Explore more
/platform/subscriptions/Subdomain Subscriptions Boost recurring revenue by offering convenience at the click of a button. Explore more
/platform/reviews/Subdomain Reviews & UGC Enhance your site with AI-driven displays of quality reviews and customizable galleries. Explore more
/platform/loyalty/Subdomain Loyalty & Referrals Motivate customers with rewards and turn them into brand advocates. Explore more
https://www.yotpo.com/platform/Subdomain See how
/request-a-demo/Subdomain Get a demo
/case-studies/bubble-case-study/Subdomain Trivial anchor text
Read more
/case-studies/brooklinen/Subdomain Text duplicate Trivial anchor text
Read more
/case-studies/barefaced-case-s...Subdomain Text duplicate Trivial anchor text
Read more
/case-studies/revolution-beauty/Subdomain Text duplicate Trivial anchor text
Read more
/case-studies/revolution-beauty/Subdomain Text duplicate Trivial anchor text
Read more
/case-studies/chubbies-case-st...Subdomain Text duplicate Trivial anchor text
Read more
/request-a-demo/Subdomain Text duplicate Get a demo
/request-a-demo/Subdomain Text duplicate Get a demo
/request-a-demo/Subdomain Text duplicate Get a demo
/email-sms-multi-message/Subdomain Multi-Message Campaigns: Email & SMS Discover how our single setup can help you crush your campaign goals. Take it for a spin
https://www.yotpo.com/is-typing/Subdomain Is Typing... Get inspired to write attention-grabbing messages. Learn more
/retain-forward/dec-6/Subdomain Retain Forward - December 2023 Peep Yotpo’s Fall 2023 Product Innovation Event, where we shared new product features & updates. Discover now
https://www.yotpo.com/platform/Subdomain Platform
/platform/sms-marketing/Subdomain SMS
/platform/reviews/Subdomain Reviews & UGC
/platform/loyalty/Subdomain Loyalty & Referrals
/platform/subscriptions/Subdomain Subscriptions
/platform/email-marketing/Subdomain Email
https://www.yotpo.com/pricing/Subdomain Text duplicate Pricing
https://www.yotpo.com/resources/Subdomain Resources
https://www.yotpo.com/blog/Subdomain Blog
/integrations/Subdomain Integrations
/product-releases/Subdomain Product Releases
https://www.yotpo.com/use-casesSubdomain Use Cases
https://community.yotpo.com/?u...External Subdomain Community
https://www.womeninecomm.com/?...External Subdomain Amazing Women in eCommerce
https://www.yotpo.com/partners/Subdomain Text duplicate Become a Partner
/new-partner-program/Subdomain Agency Partner Program
/gated/partners-managed-servic...Subdomain Managed Services Program
/integration-partners/Subdomain Build an Integration
https://www.yotpo.com/about/Subdomain About Yotpo
https://www.yotpo.com/contact-us/Subdomain Text duplicate Contact us
https://www.yotpo.com/careers/Subdomain Text duplicate Careers
/request-a-demo/Subdomain Request a demo
/customer-success/Subdomain Customer Success
https://yap.yotpo.com/?External Subdomain Anchor Contact Support
https://support.yotpo.com/?utm...External Subdomain Text duplicate Help Center
https://www.yotpo.com/agencies/Subdomain Connect with an Agency
/accessibility-statement/Subdomain Accessibility Statement
https://core-api.yotpo.com/ref...External Subdomain API Documentation
/api-changelog/Subdomain API Changelog
https://status.yotpo.com/External Subdomain Yotpo Status
https://www.yotpo.com/Subdomain Text duplicate IMG-ALT Yotpo logo
A-TITLE Yotpo
https://www.facebook.com/yotpoNew window External Subdomain IMG-ALT Facebook
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT Linkedin
https://www.twitter.com/yotpoNew window External Subdomain IMG-ALT Twitter
https://www.instagram.com/yotpo/New window External Subdomain IMG-ALT Instagram
/terms-of-service/Subdomain Terms of Service
/privacy-policy/Subdomain Privacy Policy
https://www.yotpo.com/security/Subdomain Security
/terms-of-use/Subdomain Website Terms of Use
https://www.facebook.com/yotpoNew window External Subdomain Text duplicate IMG-ALT Facebook
https://www.linkedin.com/compa...New window External Subdomain Text duplicate IMG-ALT Linkedin
https://www.twitter.com/yotpoNew window External Subdomain Text duplicate IMG-ALT Twitter
https://www.instagram.com/yotpo/New window External Subdomain Text duplicate IMG-ALT Instagram
https://www.yotpo.com/Subdomain No Text
/privacy-policyNew window Text duplicate Privacy Policy
https://www.yotpo.com/Subdomain No Text
/privacy-policyNew window Text duplicate Privacy Policy
https://www.yotpo.com/Subdomain No Text
https://www.yotpo.com/Subdomain No Text
/case-studies/Subdomain See all customer stories

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.yotpo.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.94 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (338 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
servernginx
varyAccept-Encoding
x-powered-byWP Engine
accept-chSec-CH-UA-Mobile
cloudflare-cdn-cache-controlno-cache
x-nitro-cacheHIT
x-nitro-cache-fromplugin
x-nitro-rev29eb13c
link<https://cdn-ilbdcap.nitrocdn.com>; rel=preconnect
content-security-policyframe-ancestors 'self' https://yotpo--uat.sandbox.my.site.com https://partners.yotpo.com https://www.yotpo.com https://*.paperflite.com https://content.yotpo.com https://yotpo.app.workramp.com https://*.gtmbuddy.io
x-content-type-optionsnosniff
x-cache-ctime1724949059
x-cacheablebot
x-cache-groupbot
content-encodinggzip
x-amz-cf-popFRA56-C1
x-amz-cf-idpoQTlJfc5QB0ILdhTXotT0e6WfkuB-pagkCYTHgY2_YYCLBviBlz9Q==
expiresSat, 31 Aug 2024 03:42:47 GMT
cache-controlmax-age=0, no-cache, no-store
pragmano-cache
dateSat, 31 Aug 2024 03:42:47 GMT
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 7,360 referring domains.
This page has 225,819 backlinks.
This page has backlinks from 4,865 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /*.pdf$
Disallow: /user/
Disallow: /go/

Sitemap: https://www.yotpo.com/sitemap_index.xml

#WP Import Export Rule
User-agent: *
Disallow: /wp-content/uploads/wp-import-export-lite/

Similar sites

Search preview

www.yotpo.com
Yotpo | eCommerce Retention Marketing Platform
Yotpo’s eCommerce retention marketing platform drives repeat shopper sales with connected solutions for reviews, SMS, email, loyalty, and subscriptions.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Yotpo82%Check
Marketing66%Check
Marketing Platform66%Check
Retention Marketing65%Check
Retention Marketing Platform65%Check
eCommerce retention marketing platform65%Check
eCommerce64%Check
eCommerce retention63%Check
Retention62%Check
Platform62%Check
Show more keywords and terms

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