Zinnia.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
47% 
Page structure
79% 
Link structure
25% 
Server
73% 
External factors
100% 
SEO Score
Response time
0.80 s
File size
449.30 kB
Words
436
Media files
53
Number of links
83 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zinnia: Life Insurance & Annuity Technology Solutions
The length of the page title is perfect. (482 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Zinnia offers comprehensive technology solutions for insurance carriers and distributors across the full lifecycle of insurance policy administration.
The length of the meta description is perfect. (897 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://zinnia.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionZinnia offers comprehensive technology solutions for insurance carriers and distributors across the full lifecycle of insurance policy administration.
robotsfollow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large
generatorWPML ver:4.6.10 stt:1,4;
msapplication-TileImagehttps://zinnia.com/wp-content/uploads/2023/03/zinnia-favicon.svg
langen-us
twitter:cardsummary_large_image
twitter:titleZinnia: Life Insurance & Annuity Technology Solutions
twitter:descriptionZinnia offers comprehensive technology solutions for insurance carriers and distributors across the full lifecycle of insurance policy administration.
twitter:label1Written by
twitter:data1maria
twitter:label2Time to read
twitter:data21 minute
og:localeen_US
og:typewebsite
og:titleZinnia: Life Insurance & Annuity Technology Solutions
og:descriptionZinnia offers comprehensive technology solutions for insurance carriers and distributors across the full lifecycle of insurance policy administration.
og:urlhttps://zinnia.com/
og:site_nameZinnia
og:updated_time2024-04-05T14:21:26+00:00
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are only 436 words on this page. Good pages should have about 800 words of useful content.
20.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
20 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...o_HORIZONTAL_Full_Color_RGB-1024x278.pngNo alt attribute provided
...loads/2023/03/Zinnia_Zahara_icon_RGB.svgNo alt attribute provided
...23/02/Zinnia_FundManagement_icon_RGB.svgNo alt attribute provided
...02/Zinnia_HybridOrigination_icon_RGB.svgNo alt attribute provided
.../uploads/2023/02/Zinnia_TPA_icon_RGB.svgNo alt attribute provided
/wp-content/uploads/2023/02/new.svgNo alt attribute provided
...oads/flags/Flag_of_the_United_States.svgNo alt attribute provided
...epress-multilingual-cms/res/flags/fr.svgNo alt attribute provided
/wp-content/uploads/2023/04/download.svgNo alt attribute provided
...ent/uploads/2024/02/product-launches.svgproduct launches
...tent/uploads/2024/02/lead-generation.svglead generation
/wp-content/uploads/2024/02/marketplace.svgmarketplace
/wp-content/uploads/2024/02/management.svgmanagement
/wp-content/uploads/2024/02/fulfillment.svgfulfillment
/wp-content/uploads/2024/02/policy.svgpolicy
...ntent/uploads/2024/02/administration.svgadministration
/wp-content/uploads/2024/02/claims.svgclaims
/wp-content/uploads/2024/02/data.svgdata
/wp-content/uploads/2024/02/Zahara.pngZahara
/wp-content/uploads/2024/02/Zahara.pngLight gray circle graph on white background describing the Zahara product’s features and capabilities.
...content/uploads/2024/02/Policygenius.pngAn illustrated mobile phone screen styled like a marketplace, displaying insurance company price comparisons.
...nt/uploads/2024/02/Carrier-Solutions.pngHexagon flowchart that shows Zinnia’s third-party administration capabilities and how they work for consumers, advisors, and carriers.
...ads/2024/02/GettyImages-1257720614-1.pngGettyImages 1257720614 1
...content/uploads/2024/02/Zinnia-Snake.pngA roadmap chart showing a customer’s insurance shopping journey from searching to purchasing a policy to filing claims.
...ia®_Logo_HORIZONTAL_WHT_RGB-1024x278.pngNo alt attribute provided
/wp-content/uploads/2023/03/AICPA-SOC-2.pngNo alt attribute provided
/wp-content/uploads/2023/03/AICPA-SOC.pngNo alt attribute provided
/wp-content/uploads/2023/03/AICPA-SOC-2.pngNo alt attribute provided
/wp-content/uploads/2023/03/AICPA-SOC.pngNo alt attribute provided
/wp-content/uploads/2023/04/close-1.pngNo alt attribute provided
...loads/2024/03/lifespeed-logo-popup-1.svglifespeed logo popup
...oads/2024/03/annuitynet-logo-popup-1.svgannuitynet logo popup
...uploads/2024/03/winflex-logo-popup-1.svgwinflex logo popup
...ads/2024/03/smartoffice-logo-popup-1.svgsmartoffice logo popup
...s/2024/03/Zinnia-Portfolio-Logos-6-2.svgZinnia Portfolio Logos-6
...s/2024/03/Zinnia-Portfolio-Logos-4-2.svgZinnia Portfolio Logos-4
...s/2024/03/Zinnia-Portfolio-Logos-5-2.svgZinnia Portfolio Logos-5
...loads/2024/03/lifespeed-logo-popup-1.svglifespeed logo popup
...oads/2024/03/annuitynet-logo-popup-1.svgannuitynet logo popup
...uploads/2024/03/winflex-logo-popup-1.svgwinflex logo popup
...ads/2024/03/smartoffice-logo-popup-1.svgsmartoffice logo popup
...s/2024/03/Zinnia-Portfolio-Logos-6-2.svgZinnia Portfolio Logos-6
...s/2024/03/Zinnia-Portfolio-Logos-4-2.svgZinnia Portfolio Logos-4
...s/2024/03/Zinnia-Portfolio-Logos-5-2.svgZinnia Portfolio Logos-5
...innia-levit/assets/images/arrow-down.svgback
...o_HORIZONTAL_Full_Color_RGB-1024x278.pngNo alt attribute provided
...oads/flags/Flag_of_the_United_States.svgNo alt attribute provided
...epress-multilingual-cms/res/flags/fr.svgNo alt attribute provided
...oads/flags/Flag_of_the_United_States.svgNo alt attribute provided
...epress-multilingual-cms/res/flags/fr.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Zinnia simplifies insurance
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Zinnia simplifies insurance
H3 Life insurance & annuities solutions
H3 We’re powering industry growth
H3 Solving problems with 
cutting-edge AI & data science
H3 Seamless connections = Better experiences
H3 We’re proven innovators
H4 Build
H4 Sell
H4 Service
H4 Discover the latest additions to Zinnia’s suite of services
H4 Découvrez les derniers ajouts à la gamme de services de Zinnia
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://zinnia.com/No Text
/products/zahara/zahara by zinnia
/products/fund-management/Fund Management
/products/hybrid-origination/Hybrid Origination
/products/carrier-solutions/Carrier Solutions
/products/life-annuity-exchangeLife & Annuity Exchange Solutions
https://zinnia.com/meet-zinnia/Introducing Zinnia
https://zinnia.com/meet-our-team/Meet our Team
https://zinnia.com/history/Our History
https://zinnia.com/careers/Careers
https://zinnia.com/resources/Resources
/resources/?resources-categori...Blog
/resources/?resources-categori...Case Studies
/resources/?resources-categori...Data Sheets
/resources/?resources-categori...Events
/resources/?resources-categori...News
/resources/?resources-categori...Past Events
/resources/?resources-categori...Video
/resources/?resources-categori...White Papers
https://zinnia.com/contact-us/Contact Us
https://zinnia.com/EN
A-TITLE EN
https://zinnia.com/fr/FR
A-TITLE FR
/products/zahara/Explore Zahara
https://www.policygenius.com/New window External Subdomain Explore Policygenius
https://pro.policygenius.com/New window External Subdomain Explore Policygenius Pro
/products/carrier-solutionsExplore Carrier Solutions
https://zinnia.com/history/Learn More
https://zinnia.com/No Text
https://zinnia.com/careers/Text duplicate Careers
https://zinnia.com/meet-zinnia/Meet Zinnia
https://zinnia.com/meet-our-team/Meet Our Team
https://zinnia.com/history/Text duplicate Our History
https://www.policygenius.com/New window External Subdomain Policygenius
/privacy-policy/Privacy Policy
https://zinnia.com/terms-of-use/Terms of Use
https://zinnia.com/contact-us/Contact
https://www.linkedin.com/compa...New window Nofollow External Subdomain LinkedIn
https://www.twitter.com/zinniaNew window Nofollow External Subdomain Twitter
https://leverage.it/New window External LeverageIT
/products/life-annuity-exchangeText duplicate Learn More
/products/life-annuity-exchangeEn savoir plus
https://zinnia.com/No Text
https://zinnia.com/products/Products
/products/zahara/Zahara by Zinnia
/products/fund-management/Text duplicate Fund Management
/products/hybrid-origination/Text duplicate Hybrid Origination
/products/engagement-and-loyalty/Engagement and Loyalty
/products/carrier-solutions/Text duplicate Carrier Solutions
/products/life-annuity-exchangeText duplicate Life & Annuity Exchange Solutions
https://zinnia.com/meet-zinnia/Text duplicate Meet Zinnia
https://zinnia.com/meet-our-team/Text duplicate Meet Our Team
https://zinnia.com/history/Text duplicate Our History
https://zinnia.com/resources/Text duplicate Resources
/resources/?resources-categori...Text duplicate Blog
/resources/?resources-categori...Text duplicate Case Studies
/resources/?resources-categori...Text duplicate Data Sheets
/resources/?resources-categori...Text duplicate Events
/resources/?resources-categori...Text duplicate News
/resources/?resources-categori...Text duplicate Past Events
/resources/?resources-categori...Text duplicate Video
/resources/?resources-categori...Text duplicate White Papers
https://zinnia.com/careers/Text duplicate Careers
https://zinnia.com/contact-us/Reach Out
https://zinnia.com/Text duplicate EN
A-TITLE EN
https://zinnia.com/fr/Text duplicate FR
A-TITLE FR
https://zinnia.com/products/Text duplicate Products
/products/zahara/Text duplicate Zahara by Zinnia
/products/fund-management/Text duplicate Fund Management
/products/hybrid-origination/Text duplicate Hybrid Origination
/products/engagement-and-loyalty/Text duplicate Engagement and Loyalty
/products/carrier-solutions/Text duplicate Carrier Solutions
/products/life-annuity-exchangeText duplicate Life & Annuity Exchange Solutions
https://zinnia.com/meet-zinnia/Text duplicate Meet Zinnia
https://zinnia.com/meet-our-team/Text duplicate Meet Our Team
https://zinnia.com/history/Text duplicate Our History
https://zinnia.com/resources/Text duplicate Resources
/resources/?resources-categori...Text duplicate Blog
/resources/?resources-categori...Text duplicate Case Studies
/resources/?resources-categori...Text duplicate Data Sheets
/resources/?resources-categori...Text duplicate Events
/resources/?resources-categori...Text duplicate News
/resources/?resources-categori...Text duplicate Past Events
/resources/?resources-categori...Text duplicate Video
/resources/?resources-categori...Text duplicate White Papers
https://zinnia.com/careers/Text duplicate Careers
https://zinnia.com/contact-us/Text duplicate Reach Out
https://zinnia.com/Text duplicate EN
A-TITLE EN
https://zinnia.com/fr/Text duplicate FR
A-TITLE FR
https://zinnia.com/Anchor No Text
https://wpml.org/External wpml.org
https://wpml.org/faq/how-to-re...External remove this banner

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://zinnia.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.80 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (449 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 10 Jun 2024 01:55:24 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-content-type-optionsadd_header X-Content-Type-Options "nosniff" always;
x-xss-protection1; mode=block
link<https://zinnia.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 63
x-cache-groupbot
permissions-policygeolocation=(), midi=(), sync-xhr=(), microphone=(), camera=(), magnetometer=(), gyroscope=(), fullscreen=(self), payment=()
referrer-policyorigin
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=31536000;includeSubDomains;preload
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 421 referring domains.
This page has 3,160 backlinks.
This page has backlinks from 264 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://zinnia.com/sitemap_index.xml

Similar sites

Search preview

zinnia.com
Zinnia: Life Insurance & Annuity Technology Solutions
Zinnia offers comprehensive technology solutions for insurance carriers and distributors across the full lifecycle of insurance policy administration.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
zinnia93%Check
insurance79%Check
Life Insurance74%Check
Insurance Policy66%Check
insurance carriers65%Check
SOLUTIONS62%Check
Carrier Solutions55%Check
Life Insurance Annuity Technology55%Check
Comprehensive Solutions53%Check
Insurance Annuity Technology Solutions53%Check
Show more keywords and terms

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Cookie Policy

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