Abc.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
82% 
Page structure
58% 
Link structure
47% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.56 s
File size
92.00 kB
Words
1238
Media files
52
Number of links
132 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ABC - Delivering a valued stamp of trust - ABC UK
The length of the page title is perfect. (451 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
ABC is your independent industry-owned auditor, structured to deliver impartial and trusted data and assurance services.
The length of the meta description is perfect. (741 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleABC - Delivering a valued stamp of trust
robotsmax-snippet:-1, max-image-preview:large, max-video-preview:-1
descriptionABC is your independent industry-owned auditor, structured to deliver impartial and trusted data and assurance services.
generatorMYOBABC
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=yes
HandheldFriendlytrue
mobile-web-app-capableyes
langen-gb
twitter:titleABC - Delivering a valued stamp of trust
twitter:descriptionABC is your independent industry-owned auditor, structured to deliver impartial and trusted data and assurance services.
twitter:imagehttps://www.abc.org.uk/images/assets/trust-tick-computer-abc.webp
twitter:urlhttps://www.abc.org.uk/
og:titleABC - Delivering a valued stamp of trust
og:descriptionABC is your independent industry-owned auditor, structured to deliver impartial and trusted data and assurance services.
og:imagehttps://www.abc.org.uk/images/assets/trust-tick-computer-abc.webp
og:urlhttps://www.abc.org.uk/
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1238 words. That's ok.
28.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
23 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.94 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=yes" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
27 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/assets/ABC_Logo_dark.pngABC UK
/images/assets/ABC_Logo_dark.pngABC UK
/images/assets/ABC_Logo_dark.pngABC UK
...and/abc-stamp-pattern-link-HomePage.webpNo alt attribute provided
/images/brand/assurance-hero-grey.webpNo alt attribute providedAssurance Services
/images/brand/abc-data-hero.webpNo alt attribute providedABC Data
/images/brand/photos/leaf/value.webpNo alt attribute providedValue for money
/images/brand/photos/leaf/partnerships.webpNo alt attribute providedQuality industry partnerships
/images/brand/photos/leaf/globe-red.webpNo alt attribute providedGlobal services
...es/brand/photos/leaf/qualifications.webpNo alt attribute providedQualified teams
/images/brand/photos/leaf/paper-planes.webpNo alt attribute providedHeritage <i>and</i> innovation
.../brand/photos/leaf/core-values-leaf.webpNo alt attribute providedCompany values
/images/logos/partners/barb-logo.pngBarb logo
/images/logos/partners/cflight-logo.pngCFlight Logo
...gos/partners/COUNTER-Metrics-logo-sq.pngCOUNTER logo
/images/logos/partners/edaa-logo.pngEDAA logo
/images/logos/partners/iabuk-logo.pngIABUK logo
/images/logos/partners/ifabc-logo.pngIFABC logo
/images/logos/partners/ipa-logo.pngIPA logo
/images/logos/partners/isba-logo.pngISBA logo
/images/logos/partners/jicmail-logo.pngJICMAIL logo
/images/logos/partners/mrs-logo.pngMRS logo
/images/logos/partners/nma-logo.pngNMA logo
/images/logos/partners/ppa-logo.pngPPA logo
/images/logos/partners/tag-logo.pngTAG logo
/images/logos/partners/tam-logo.pngTAM Ireland logo
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/assets/quote-left-white.pngNo alt attribute provided
/images/assets/quote-right-white.pngNo alt attribute provided
/images/content/TAG_press_release_2025.pngCongratulations to all our clients who have achieved TAG certification through our independent validation
...images/content/Consumer report 2024.webpIndustry leaders endorse ABC data alongside new Consumer Media Report
/images/content/UnlockABCData.webpNew ABC subscription unlocks powerful data for non members
/images/news/IABGold-retail-media.webpABC announced by IAB UK as official auditor for Retail Media Networks
/images/news/Ashley-MVP.pngMeet the MVPs: Mail Metro Media share a champion's approach to digital advertising
/images/assets/ABC_Logo_dark.pngNo alt attribute provided
...assets/powered-by-green-energy-badge.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Delivering a valued stamp of trust
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 43 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Delivering a valued stamp of trust
H2 Assurance Services
H2 ABC Data
H2 Our commitment to you
H2 Industry organisations we work with
H2 Latest news
H2 Congratulations to all our clients who have achieved TAG certification through our independent validation
H3 Site Navigation
H3 Digital advertising
H3 Data privacy
H3 COUNTER
H3 Retail Media
H3 TV market
H3 Viewability
H3 Spiders & robots
H3 Bespoke services
H3 Reports & certificates
H3 Reporting standards
H3 Media buyers
H3 Certified suppliers
H3 Industry leaders endorse ABC data alongside new Consumer Media Report
H3 New ABC subscription unlocks powerful data for non members
H3 ABC announced by IAB UK as official auditor for Retail Media Networks
H3 Meet the MVPs: Mail Metro Media share a champion's approach to digital advertising
H3 ABC Data Duplicate text
H3 Assurance
H3 Support
H3 Legal
H3 Like some help, a quote or have a general question?
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Value for money
H5 Quality industry partnerships
H5 Global services
H5 Qualified teams
H5 Heritage and innovation
H5 Company values
H5 Phil Smith
H5 Belinda Beeftink
H5 Mike Zaneis
H5 Justin Sampson
H5 Tim Elkington
H5 Tasha Mellins-Cohen
H5 Sajeeda Merali
H5 Derek Morris
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.abc.org.uk/Subdomain IMG-ALT ABC UK
A-TITLE ABC UK
https://www.abc.org.uk/dataABC Data
/data/reports-and-certificatesReports & Certificates
/data/buy-dataBuy Data Subscription
/reporting-standardsReporting Standards
/data/get-audited/magazinesMagazines
/data/get-audited/newsbrandsNewsbrands
/data/get-audited/eventsEvents (ABC Audit)
/data/get-audited/ufi-events-a...Events (UFI Audit)
/data/get-audited/digital-mediaDigital Media
/data/media-owner-supportMedia Owner Support
/data/media-buyersMedia Buyer Support
/data/certified-suppliersCertified Suppliers
/data/data-partnersData & Research Partners
https://submitdata.abc.org.uk/Nofollow External Subdomain Submit Data
https://www.abc.org.uk/assuranceAssurance
/assurance/digital-advertising...TAG Certifications
/assurance/digital-advertising...Brand Safety Certified
/assurance/digital-advertising...Certified Against Fraud
/assurance/digital-advertising...Certified Against Malware
/assurance/digital-advertising...Content Verification
/assurance/data-privacy/edaaEDAA (European Interactive Digital Advertising Alliance)
/assurance/data-privacy/aatp-t...AATP Transparency Seal
/assurance/data-privacy/edaa-t...EDAA Trust Seal
/assurance/data-privacy/market...MRS (Market Research Society)
A-TITLE Market Research Society (MRS)
/assurance/tv-marketTV Market
/assurance/retail-mediaRetail Media
/assurance/viewabilityViewability
/assurance/counterCOUNTER
/assurance/bespoke-auditsBespoke Audits
/assurance/bots-and-spidersSpiders & Robots
/assurance/marketing-supportMarketing Support
https://www.abc.org.uk/newsNews
https://www.abc.org.uk/newsLatest News
/news/press-enquiriesPress Enquiries
https://www.abc.org.uk/aboutAbout
https://www.abc.org.uk/aboutAbout Us
/about/our-boardOur Board
/about/our-teamOur Team
/about/our-commitments-and-acc...Our Commitments and Accreditations
/about/our-historyOur History
https://www.abc.org.uk/contactusContact Us
https://www.abc.org.uk/faqFAQs
https://www.abc.org.uk/loginLogin/Register
https://www.abc.org.uk/contactusContact us
https://www.abc.org.uk/Subdomain Text duplicate IMG-ALT ABC UK
A-TITLE ABC UK
https://www.abc.org.uk/dataText duplicate ABC Data
/data/reports-and-certificatesText duplicate Reports & Certificates
/data/buy-dataText duplicate Buy Data Subscription
/reporting-standardsText duplicate Reporting Standards
/data/get-audited/magazinesText duplicate Magazines
/data/get-audited/newsbrandsText duplicate Newsbrands
/data/get-audited/eventsText duplicate Events (ABC Audit)
/data/get-audited/ufi-events-a...Text duplicate Events (UFI Audit)
/data/get-audited/digital-mediaText duplicate Digital Media
/data/media-owner-supportText duplicate Media Owner Support
/data/media-buyersText duplicate Media Buyer Support
/data/certified-suppliersText duplicate Certified Suppliers
/data/data-partnersText duplicate Data & Research Partners
https://submitdata.abc.org.uk/Nofollow External Subdomain Text duplicate Submit Data
https://www.abc.org.uk/assuranceText duplicate Assurance
/assurance/digital-advertising...Text duplicate TAG Certifications
/assurance/digital-advertising...Text duplicate Brand Safety Certified
/assurance/digital-advertising...Text duplicate Certified Against Fraud
/assurance/digital-advertising...Text duplicate Certified Against Malware
/assurance/digital-advertising...Text duplicate Content Verification
/assurance/data-privacy/edaaText duplicate EDAA (European Interactive Digital Advertising Alliance)
/assurance/data-privacy/aatp-t...Text duplicate AATP Transparency Seal
/assurance/data-privacy/edaa-t...Text duplicate EDAA Trust Seal
/assurance/data-privacy/market...Text duplicate MRS (Market Research Society)
A-TITLE Market Research Society (MRS)
/assurance/tv-marketText duplicate TV Market
/assurance/retail-mediaText duplicate Retail Media
/assurance/viewabilityText duplicate Viewability
/assurance/counterText duplicate COUNTER
/assurance/bespoke-auditsText duplicate Bespoke Audits
/assurance/bots-and-spidersText duplicate Spiders & Robots
/assurance/marketing-supportText duplicate Marketing Support
https://www.abc.org.uk/newsText duplicate News
https://www.abc.org.uk/newsText duplicate Latest News
/news/press-enquiriesText duplicate Press Enquiries
https://www.abc.org.uk/aboutText duplicate About
https://www.abc.org.uk/aboutText duplicate About Us
/about/our-boardText duplicate Our Board
/about/our-teamText duplicate Our Team
/about/our-commitments-and-acc...Text duplicate Our Commitments and Accreditations
/about/our-historyText duplicate Our History
https://www.abc.org.uk/contactusText duplicate Contact Us
https://www.abc.org.uk/faqText duplicate FAQs
https://www.abc.org.uk/assuranceAssurance Services
https://www.abc.org.uk/dataText duplicate ABC Data
https://www.abc.org.uk/assuranceMore about our Assurance Services >>
https://www.abc.org.uk/dataMore about our trusted ABC Data >>
https://www.abc.org.uk/Anchor high calibre partners
/news/assurance-services/congr...IMG-ALT Congratulations to all our clients who have achieved TAG certification through our independent validation
A-TITLE Congratulations to all our clients who have achieved TAG certification through our independent validation
/news/assurance-services/congr...Text duplicate Congratulations to all our clients who have achieved TAG certification through our independent validation
A-TITLE Congratulations to all our clients who have achieved TAG certification through our independent validation
https://www.tagtoday.net/External Subdomain Trustworthy Accountability Group (TAG)
/news/assurance-services/congr...Read More …
/news/abc-data/industry-leader...IMG-ALT Industry leaders endorse ABC data alongside new Consumer Media Report
A-TITLE Industry leaders endorse ABC data alongside new Consumer Media Report
/news/abc-data/industry-leader...Text duplicate Industry leaders endorse ABC data alongside new Consumer Media Report
A-TITLE Industry leaders endorse ABC data alongside new Consumer Media Report
/news/abc-data/industry-leader...Text duplicate Read More …
/news/abc-data/new-abc-subscri...IMG-ALT New ABC subscription unlocks powerful data for non members
A-TITLE New ABC subscription unlocks powerful data for non members
/news/abc-data/new-abc-subscri...Text duplicate New ABC subscription unlocks powerful data for non members
A-TITLE New ABC subscription unlocks powerful data for non members
/news/abc-data/new-abc-subscri...Text duplicate Read More …
/news/assurance-services/abc-a...IMG-ALT ABC announced by IAB UK as official auditor for Retail Media Networks
A-TITLE ABC announced by IAB UK as official auditor for Retail Media Networks
/news/assurance-services/abc-a...Text duplicate ABC announced by IAB UK as official auditor for Retail Media Networks
A-TITLE ABC announced by IAB UK as official auditor for Retail Media Networks
/news/assurance-services/abc-a...Text duplicate Read More …
/news/assurance-services/mail-...IMG-ALT Meet the MVPs: Mail Metro Media share a champion's approach to digital advertising
A-TITLE Meet the MVPs: Mail Metro Media share a champion's approach to digital advertising
/news/assurance-services/mail-...Text duplicate Meet the MVPs: Mail Metro Media share a champion's approach to digital advertising
A-TITLE Meet the MVPs: Mail Metro Media share a champion's approach to digital advertising
/news/assurance-services/mail-...Text duplicate Read More …
https://www.abc.org.uk/newsMore news
https://www.linkedin.com/compa...External Subdomain No Text
https://twitter.com/abc_ukExternal No Text
https://www.facebook.com/UKABCExternal Subdomain No Text
/javascript:/* This email addr...No Text
/about/our-commitments-and-acc...No Text
/data/reports-and-certificatesText duplicate Reports & Certificates
/reporting-standardsText duplicate Reporting Standards
/data/get-audited/magazinesGet Audited
/data/media-owner-supportText duplicate Media Owner Support
/data/media-buyersMedia Buyers
/data/certified-suppliersText duplicate Certified Suppliers
/assurance/digital-advertising...Digital Advertising
/assurance/data-privacy/aatp-t...Data Privacy
/assurance/tv-marketText duplicate TV Market
/assurance/viewabilityText duplicate Viewability
/assurance/counterText duplicate COUNTER
/assurance/bespoke-auditsText duplicate Bespoke Audits
/assurance/bots-and-spidersText duplicate Spiders & Robots
/assurance/marketing-supportText duplicate Marketing Support
https://www.abc.org.uk/contactusText duplicate Contact Us
https://www.abc.org.uk/faqFAQ
https://www.abc.org.uk/careersCareers
/cookie-policyCookies
/privacy-policyPrivacy Policy
/terms-and-conditionsTerms & Conditions
https://www.abc.org.uk/legalCompany information
https://www.abc.org.uk/copyrightCopyright & Database right - all rights reserved
https://www.abc.org.uk/contactuscontact us page for more options

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.abc.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.56 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (92 kB).

HTTP Response Header

NameValue
set-cookie85 Characters
x-frame-optionsSAMEORIGIN
referrer-policyunsafe-url
cross-origin-opener-policysame-origin
content-typetext/html; charset=utf-8
expiresWed, 17 Aug 2005 00:00:00 GMT
last-modifiedTue, 01 Apr 2025 01:07:01 GMT
cache-controlno-cache, max-age=0, must-revalidate
pragmano-cache
content-length17222
content-encodingbr
varyAccept-Encoding,User-Agent
dateTue, 01 Apr 2025 01:07:01 GMT
serverLiteSpeed
x-content-type-optionsnosniff
x-xss-protection1; mode=block
strict-transport-securitymax-age=31536000
alt-svch3=":443"; ma=2592000, h3-29=":443"; ma=2592000, h3-Q050=":443"; ma=2592000, h3-Q046=":443"; ma=2592000, h3-Q043=":443"; ma=2592000, quic=":443"; ma=2592000; v="43,46"
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,886 referring domains.
This page has 208,031 backlinks.
This page has backlinks from 954 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# If the Joomla site is installed within a folder 
# eg www.example.com/joomla/ then the robots.txt file 
# MUST be moved to the site root 
# eg www.example.com/robots.txt
# AND the joomla folder name MUST be prefixed to all of the
# paths. 
# eg the Disallow rule for the /administrator/ folder MUST 
# be changed to read 
# Disallow: /joomla/administrator/
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/orig.html
#
# For syntax checking, see:
# http://tool.motoricerca.info/robots-checker.phtml

User-agent: *
Disallow: /administrator/
Disallow: /api/
Disallow: /bin/
Disallow: /cache/
Disallow: /cli/
Disallow: /components/
Disallow: /includes/
Disallow: /installation/
Disallow: /language/
Disallow: /layouts/
Disallow: /libraries/
Disallow: /logs/
Disallow: /modules/
Disallow: /plugins/
Disallow: /tmp/
Disallow: /Certificates/
Disallow: /customscripts/
Disallow: /Reports/
Disallow: /ARS/

Sitemap: https://www.abc.org.uk/component/osmap/?view=xml&id=1&format=xml

Similar sites

Search preview

www.abc.org.uk
ABC - Delivering a valued stamp of trust - ABC UK
ABC is your independent industry-owned auditor, structured to deliver impartial and trusted data and assurance services.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ABC88%Check
ABC UK78%Check
Trust77%Check
ABC Data76%Check
deliver73%Check
ABC Audit71%Check
Value70%Check
Data65%Check
Assurance63%Check
stamp63%Check
Show more keywords and terms

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