Advicelocal.uk - SEO Checker

Overview of the SEO Check
Meta information
61% 
Page quality
67% 
Page structure
79% 
Link structure
97% 
Server
95% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
8.80 kB
Words
311
Media files
2
Number of links
17 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Advicelocal
The page title is too short. (104 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Find tailored information for your local area - in relation to welfare benefits; council tax; debt and money advice; housing and homelessness; employment; disability and social care; and asylum and immigration
The meta description is too long: 1281 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
referrerstrict-origin-when-cross-origin
descriptionFind tailored information for your local area - in relation to welfare benefits; council tax; debt and money advice; housing and homelessness; employment; disability and social care; and asylum and immigration
theme-color#ffffff
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 311 words on this page. Good pages should have about 800 words of useful content.
36.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.92 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/advicelocal_logo.svgadvicelocal
/pdf/guided-pathway-button.gifNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 New: Do you live in London?
H4 Please enter a postcode and choose an advice topic
1 links don't have an anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
https://advicelocal.uk/IMG-ALT advicelocal
/find-an-adviserFind an adviser
/my-advicelocalMy advicelocal
/find-an-adviserdetails of independent advice organisations across the UK
https://advicelocal.uk/aboutFind out more about advicelocal
https://advicelocal.uk/londonNew window No Text
https://advicelocal.uk/londontry our new Guided Pathway
https://advicelocal.uk/aboutAbout
/your-local-advice-mapYour advice map
/get-the-widgetGet the widget
https://advicelocal.uk/contactContact
https://twitter.com/advicelocalNew window External Follow @advicelocal
https://advicelocal.uk/Anchor A-TITLE Top of page
https://www.esmeefairbairn.org...New window External Subdomain Esmée Fairbairn Foundation
http://www.atjf.org.uk/New window External Subdomain Access to Justice Foundation
https://www.mysociety.org/New window External Subdomain mySociety
/accessibilityAccessibility
/browser-compatibilityBrowser compatibility
https://advicelocal.uk/privacyPrivacy and cookies
https://advicelocal.uk/copyrightCopyright
https://advicelocal.uk/disclaimerDisclaimer
https://mapit.mysociety.org/New window External Subdomain Powered by MapIt
https://mid.co.uk/New window External Website by MID

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://advicelocal.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.25 seconds.
This page only loads 2 CSS files. That's ok.
The file size of the HTML document is fine (9 kB).

HTTP Response Header

NameValue
dateSun, 15 Sep 2024 10:13:09 GMT
serverApache
expiresMon, 26 Jul 1997 05:00:00 GMT
pragmano-cache
content-encodinggzip
varyAccept-Encoding
set-cookie108 Characters
last-modifiedSun, 15 Sep 2024 10:13:09 GMT
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 317 referring domains.
This page has 546,913 backlinks.
This page has backlinks from 274 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

advicelocal.uk
Advicelocal
Find tailored information for your local area - in relation to welfare benefits; council tax; debt and money advice; housing and homelessness; employment; disability and social care; and asylum and immigration

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
advice77%Check
local73%Check
advicelocal61%Check
money advice61%Check
local area59%Check
advice topic58%Check
advice organisations56%Check
Find46%Check
information46%Check
benefits46%Check

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