Axaxl.com - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
87% 
Page structure
62% 
Link structure
70% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.61 s
File size
150.70 kB
Words
1251
Media files
9
Number of links
85 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Global Commercial Insurance and Reinsurance | AXA XL
The length of the page title is perfect. (509 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
AXA XL is a leading provider of P&C global commercial insurance offering insurance and reinsurance to enterprises of every kind and size. AXA XL helps you take your business further.
The meta description is too long: 1135 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://axaxl.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionAXA XL is a leading provider of P&C global commercial insurance offering insurance and reinsurance to enterprises of every kind and size. AXA XL helps you take your business further.
keywordsreinsurance companies in nyc
HandheldFriendlytrue
MobileOptimized320
viewportwidth=device-width, initial-scale=1.0, maximum-scale=2.0
msapplication-TileColor#ffffff
theme-color#ffffff
og:typewebsite
langen
twitter:cardsummary_large_image
twitter:titleAXAXL Home
twitter:descriptionAXA XL is a leading provider of P&C global commercial insurance offering insurance and reinsurance to enterprises of every kind and size. AXA XL helps you take your business further.
og:titleAXAXL Home
og:descriptionAXA XL is a leading provider of P&C global commercial insurance offering insurance and reinsurance to enterprises of every kind and size. AXA XL helps you take your business further.
og:urlhttps://axaxl.com
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1251 words. That's ok.
34.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.97 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=2.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (31). We recommend using a maximum of 25 tags for this page.
Some tags are too long. With 79 characters this one is longer than 70 characters:
"integrity, financial strength, care about customer, value personal relationship"
The following tag is repeated too often: optional
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Fast Fast Forward Thought Leadership
H2 Sustainability at AXA XL
H2 Insurance
H2 Reinsurance
H2 Risk Consulting
H2 Claims
H2 The latest on cyber risk
H2 Your partner for global risk.
H2 Talk with us
H3 Customer Stories
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Customer Stories Duplicate text
H3 Have questions or need to make a claim?
Anchor text is an URL
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.
LinkAttributesAnchor text
https://axaxl.com/IMG-ALT AXA XL Logo
A-TITLE logo white
https://axaxl.com/Text duplicate IMG-ALT AXA XL Logo
A-TITLE logo blue
https://axaxl.com/insuranceInsurance
https://axaxl.com/reinsuranceReinsurance
https://axaxl.com/insuranceText duplicate Insurance
/insurance/product-families/ca...Captives
/insurance/product-families/ca...Casualty
/insurance/product-families/co...Construction
/insurance/product-families/cyberCyber
/insurance/product-families/en...Environmental
/insurance/product-families/ex...Excess & Surplus
/insurance/product-families/gl...Global Programs
/insurance/product-families/pr...Professional Liability
/insurance/product-families/de...Delegated Authorities & Programs
/insurance/product-families/pr...Property
/insurance/product-families/sp...Specialty
/insurance/product-families/st...Structured Risk Solutions
/insurance/design-professionalArchitects & Engineers
/insurance/industries/aviation...Aviation & Aerospace
/insurance/industries/construc...Text duplicate Construction
/insurance/industries/consumer...Consumer Goods & Services
/insurance/industries/educatio...Education & Public Entities
/insurance/industries/energyEnergy
/insurance/industries/entertai...Entertainment & Leisure
/insurance/industries/aquacult...Equine, Livestock & Aquaculture
/insurance/industries/financia...Financial Services
/insurance/industries/food-and...Food & Beverage
/insurance/industries/healthca...Healthcare & Life Sciences
/insurance/industries/manufact...Manufacturing
/insurance/industries/marine-a...Marine & Logistics
/insurance/industries/professi...Professional Services
/insurance/industries/real-estateReal Estate
/insurance/industries/technologyTechnology
/insurance/industries/transpor...Transportation
https://axaxl.com/reinsuranceText duplicate Reinsurance
/reinsurance/product-families/...Reinsurance Products
https://access.xlgroup.com/External Subdomain Access XL
/coded-products-and-certificatesCoded Products & Certificates
https://axaxl.com/searchDocument Library
/fast-fast-forwardFast Fast Forward
https://axaxl.com/market-guidesMarket Guides
/webinars-and-podcastsWebinars and Podcasts
/search/locationsFind an Office
https://academy.jensenhughes.c...External Subdomain MyAnalysis
https://axaxl.com/press-releasesPress Releases
https://edgelearning.csod.com/...External Subdomain XLDP LMS
https://axaxl.com/about-usAbout Us
/about-us/careersCareers
/about-us/inclusion-and-diversityInclusion and Diversity
/about-us/know-you-canGet to know us
/about-us/our-leadership-teamLeadership team
https://axaxl.com/press-releasesText duplicate Press Releases
/about-us/sponsorshipsSponsorships
/about-us/supplier-diversitySupplier Diversity
/about-us/sustainabilitySustainability
/about-us/what-we-believeWhat We Believe
/insurance/claimsClaims
/insurance/risk-consultingRisk Consulting
https://axaxl.com/press-releasesMedia Center
/about-us/careersText duplicate Careers
https://axaxl.com/contact-usGet In Touch
/fast-fast-forward/articles/20...Trivial anchor text
Read More
A-TITLE Read More
/fast-fast-forward/articles/la...Trivial anchor text
Read more
A-TITLE Read more
/fast-fast-forward/articles/na...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/fast-fast-forward/articles/su...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
/fast-fast-forward/articles/a-...Text duplicate Trivial anchor text
Read More
A-TITLE Read More
https://www.axa.com/en/news/fu...External Subdomain Read more about our earnings 2023
/fast-fast-forwardText duplicate Trivial anchor text
Read More
/about-us/sustainabilityLearn More
https://axaxl.com/insuranceExplore Insurance
A-TITLE Explore Insurance
https://axaxl.com/reinsuranceExplore Reinsurance
A-TITLE Explore Reinsurance
/insurance/risk-consultingLEARN MORE
A-TITLE Learn More - Risk Consulting
/insurance/claimsText duplicate LEARN MORE
A-TITLE LEARN MORE - Claims
/fast-fast-forward/?productfam...Text duplicate Learn More
/insurance/product-families/gl...Find out more
https://www.axa.com/en/about-u...External Subdomain contact AXA
https://axaxl.com/privacy-noticeURL anchor text
https://axaxl.com/privacy-notice
/insurance/claimsContact Us
https://www.linkedin.com/compa...External Subdomain IMG-ALT Linked In
A-TITLE LinkedIn
https://www.youtube.com/axaxlExternal Subdomain IMG-ALT You Tube
A-TITLE Youtube
https://twitter.com/AXA_XLExternal IMG-ALT Twitter
A-TITLE Twitter
https://axaxl.com/searchSearch
https://xlgc-portal.axaxl.com/...External Subdomain XL GlobalClaim Customer Portal
https://axaxl.com/contact-usText duplicate Contact Us
https://axaxl.com/about-usAbout AXA XL
https://axaxl.com/press-releasesText duplicate Media Center
https://www.axa.com/en/investorExternal Subdomain Investors
/about-us/careersText duplicate Careers
https://axaxl.com/legal-noticesLegal Notices
https://axaxl.com/privacy-noticePrivacy Notices
https://axaxl.com/cookie-policyCookie Policy
/-/media/axaxl/files/pdfs/abou...UK Modern Slavery Act Statement
https://axaxl.com/cookie-policyFind Out More About the Cookie Policy
A-TITLE Find Out More About the Cookie Policy
https://axaxl.com/privacy-noticePrivacy Notice
A-TITLE Privacy Notice
/cookie-preferencesCookie Settings
A-TITLE Cookie Settings

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://axaxl.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.61 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (151 kB).

HTTP Response Header

NameValue
dateTue, 25 Jun 2024 01:10:41 GMT
content-typetext/html; charset=utf-8
content-length46120
access-control-allow-originhttp://brightcove.com,http://google-analytics.com,https://axaxl.com
cache-controlprivate
content-encodinggzip
set-cookie31 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; preload
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
referrer-policyno-referrer-when-downgrade
x-content-type-optionsnosniff
feature-policypayment: 'none'; autoplay: *; document-domain: 'none';
content-security-policy-report-onlydefault-src 'self' 'unsafe-inline' 'unsafe-eval' blob: data: https://axaxl.com https://eus-prd-f8372a898644-xp2-cd.azurewebsites.net https://cdnjs.cloudflare.com https://cdnjs.cloudflare.com https://cf-images.us-east-1.prod.boltdns.net https://manifest.prod.boltdns.net https://bcbolt446c5271-a.akamaihd.net https://id.rlcdn.com *.company-target.com https://company-target.com https://api.company-target.com *.demandbase.com https://demandbase.com https://tag.demandbase.com *.google-analytics.com *.googleapis.com *.googletagmanager.com *.google.com *.gstatic.com *.googleadservices.com *.doubleclick.net *.fls.doubleclick.net https://www.google-analytics.com https://ajax.googleapis.com https://www.googletagmanager.com https://adservice.google.com https://www.google.com https://www.gstatic.com https://tagmanager.google.com https://ssl.google-analytics.com https://www.googleadservices.com https://googleads.g.doubleclick.net https://ssl.gstatic.com https://www.gstatic.com https://fonts.googleapis.com https://fonts.gstatic.com https://www.google.co.uk https://doubleclick.net https://bid.g.doubleclick.net https://match.prod.bidr.io *.linkedin.com https://snap.licdn.com https://px.ads.linkedin.com https://vjs.zencdn.net *.newrelic.com *.nr-data.net https://bam.nr-data.net https://js-agent.newrelic.com *.brightcove.com *.brightcove.net *.media.brightcove.net *.api.brightcove.net https://secure.brightcove.com https://brightcove.com https://players.brightcove.net https://metrics.brightcove.com f1.media.brightcove.com https://edge.api.brightcove.com https://p.adsymptotic.com *.adsymptotic.com *.newscred.com analytics.newscred.com pixel.newscred.com t.newscred.com https://analytics.newscred.com https://pixel.newscred.com https://t.newscred.com https://img04.en25.com *.eloqua.com https://s754241824.t.eloqua.com https://view.ceros.com; report-uri https://axaxl.com/cspviolation; report-to https://axaxl.com/cspviolation
x-azure-ref20240625T011041Z-17d856f5577dnwxqyu0hqve76000000009f00000000050x6
x-cacheCONFIG_NOCACHE
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 2,729 referring domains.
This page has 60,739 backlinks.
This page has backlinks from 1,900 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://axaxl.com/sitemap.xml
#-- Spam Bots & Other Unwanted Bots --#
User-agent: aiHitBot
User-agent: Barkrowler
User-agent: BDCbot
User-agent: BLEXBot
User-agent: BLP_bbot
User-agent: brokenlinkcheck.com
User-agent: Buck
User-agent: CCBot
User-agent: Cliqzbot
User-agent: cyencebot
User-agent: DomainCrawler
User-agent: Dow Jones Searchbot
User-agent: Exabot
User-agent: ExtLinksBot
User-agent: FemtosearchBot
User-agent: Fever
User-agent: GarlikCrawler
User-agent: Gigabot
User-agent: gobuster
User-agent: GrapeshotCrawler
User-agent: heritrix
User-agent: istellabot
User-agent: Jersey
User-agent: Jobkicks
User-agent: libwww-perl
User-agent: linkdexbot
User-agent: LinkpadBot
User-agent: ltx71 - (http://ltx71.com/)
User-agent: lua-resty-http
User-agent: LumtelBot
User-agent: magpie-crawler
User-agent: Magus bot
User-agent: Mail.RU_Bot
User-agent: Megaindex.ru
User-agent: Mozilla/5.0 (compatible; MSIE 10.0; Windows NT 6.1; Trident/6.0) LinkCheck by Siteimprove.com
User-agent: Mozilla/5.0 (compatible; MSIE 10.0; Windows NT 6.1; Trident/6.0) SiteCheck-sitecrawl by Siteimprove.com
User-agent: NL-Crawler
User-agent: OnPageBot
User-agent: Riddler
User-agent: ScoutJet
User-agent: Scrapy
User-agent: Seekport
User-agent: SeznamBot
User-agent: Siteimprove
User-agent: SMTBot
User-agent: UptimeRobot
User-agent: VelenPublicWebCrawler
User-agent: Wget
User-agent: yacybot
User-agent: Yeti
User-agent: YisouSpider
User-agent: YunSecurityBot
User-agent: ZoominfoBot
Disallow: /

#-- SEO Tools & Service - Set Crawl Delay for Optimal Performance --#
User-agent: AhrefsBot
User-agent: AhrefsSiteAudit
User-agent: BrightEdge Crawler/1.0
User-agent: Caliperbot
User-agent: DotBot
User-agent: HubSpot
User-agent: MJ12bot
User-agent: rogerbot
User-agent: SemrushBot
Crawl-Delay: 5

Search preview

axaxl.com
Global Commercial Insurance and Reinsurance | AXA XL
AXA XL is a leading provider of P&C global commercial insurance offering insurance and reinsurance to enterprises of every kind and size. AXA XL helps you take your business further.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
AXA XL82%Check
AXA81%Check
Insurance72%Check
insurance reinsurance70%Check
AXA XL helps67%Check
Global66%Check
Reinsurance66%Check
AXA XL Claims66%Check
global commercial insurance66%Check
say AXA XL63%Check

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