Brita.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
94% 
Page structure
100% 
Link structure
62% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
275.30 kB
Words
645
Media files
46
Number of links
120 internal / 8 external

Meta specifications

Title
(Critically important)
BRITA water filter | BRITA®
The length of the page title is perfect. (252 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
BRITA: Water filters for great tasting water and reduced limescale build-up. Find the right one for your water wants and needs. Learn more.
The length of the meta description is perfect. (853 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionBRITA: Water filters for great tasting water and reduced limescale build-up. Find the right one for your water wants and needs. Learn more.
keywordsbrita, water filter, BRITA water filter
viewportwidth=device-width, initial-scale=1
msapplication-TileColor#ffffff
msapplication-TileImagehttps://cdn.brita.net/.resources/images/ms-icon-144x144.png
theme-color#ffffff
pageTypehomepage
langen
twitter:cardsummary_large_image
twitter:titleBRITA water filter | BRITA®
twitter:descriptionBRITA: Water filters for great tasting water and reduced limescale build-up. Find the right one for your water wants and needs. Learn more.
og:titleBRITA water filter | BRITA®
og:typewebsite
og:urlhttps://www.brita.co.uk/
og:descriptionBRITA: Water filters for great tasting water and reduced limescale build-up. Find the right one for your water wants and needs. Learn more.
X-UA-CompatibleIE=Edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 645 words. That's ok.
24% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...cdn.brita.net/.resources/images/logo.jpgBRITA Logo
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA products for your home
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Water Filter Jug
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Water Filter Bottles
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA water filter carafe
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA water filter tap 3-way round
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA water filter filters & cartridges
...2-444a-ad05-0672d3ac3877/placeholder.jpgSpare parts for BRITA water filter systemsSpare parts for BRITA water filter systems
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Design Bottles
...2-444a-ad05-0672d3ac3877/placeholder.jpgWoman on the phone
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA tap dispensing water
...2-444a-ad05-0672d3ac3877/placeholder.jpgCouple filling a glass with water in the office
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Dispenser products
...2-444a-ad05-0672d3ac3877/placeholder.jpgWater varieties
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Bottles and Accessories
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Wasserspender Service
...2-444a-ad05-0672d3ac3877/placeholder.jpgBuy or Rent Water Dispensers
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Logo dots
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Contact
...2-444a-ad05-0672d3ac3877/placeholder.jpgFemale barista in a coffee shopFemale barista in a coffee shop
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA professional online shop water filter
...2-444a-ad05-0672d3ac3877/placeholder.jpgFemale barista in a coffee shopFemale barista in a coffee shop
...2-444a-ad05-0672d3ac3877/placeholder.jpgA man at a vending machineA man at a vending machine
...2-444a-ad05-0672d3ac3877/placeholder.jpgA waitress with a large platter of fishA waitress with a large platter of fish
...2-444a-ad05-0672d3ac3877/placeholder.jpgA couple having dinner in a restaurantA couple having dinner in a restaurant
...2-444a-ad05-0672d3ac3877/placeholder.jpgTwo women having a discussion with paperwork
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Beratungscenter
...2-444a-ad05-0672d3ac3877/placeholder.jpgA laptop shows the BRITA Professional newsletter
...2-444a-ad05-0672d3ac3877/placeholder.jpgScreenshot of BRITA Professional Filter App
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA Contact
...page-stage-background-1920x680-white.pngWhite background
...homepage-filter-systems-1024x1024-UK.pngFilter-Systems-2024
...5/dispenser-homepage-stage-1024x1024.jpgBRITA water dispenser – filling bottlesBRITA water dispenser – filling bottles
...fessional-homepage-stage-1024x1024_2.jpgBRITA Professional filter service in coffee shopBRITA Professional filter service in coffee shop
...2-444a-ad05-0672d3ac3877/placeholder.jpgPeople on tennis court with reusable water bottles
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA VIVREAU Extra C-Shape
...2-444a-ad05-0672d3ac3877/placeholder.jpgBusy professional kitchen
...2-444a-ad05-0672d3ac3877/placeholder.jpgWoman sipping on water from a glass
...2-444a-ad05-0672d3ac3877/placeholder.jpgJames Buckley trying to open single-use plastic bottle
...2-444a-ad05-0672d3ac3877/placeholder.jpgInvisible Waste of energy in an office building
...2-444a-ad05-0672d3ac3877/placeholder.jpgWorld wide waterstories
...2-444a-ad05-0672d3ac3877/placeholder.jpgEmployees at the workplace
...2-444a-ad05-0672d3ac3877/placeholder.jpgProfessional chefs in a busy kitchen
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA water filter payment Mastercard
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA water filter payment PayPal
...2-444a-ad05-0672d3ac3877/placeholder.jpgBRITA water filter payment Visa

Page structure

H1 heading
(Critically important)
BRITA water filter solutions
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 BRITA water filter solutions
H2 "Making tennis tournament history"
H2 Latest news from the BRITA water filter and dispenser world
H2 Turn on the taste
H2 News and Stories
H3 BRITA products for your home and on the go
H3 Sustainable water dispensers perfect for any organisation
H3 Professional BRITA water filter solutions for superior results
H3 Extra C-Tap
H3 Sign up to the BRITA Professional Newsletter
H3 Bottled water.
H3 Invisible Waste
H3 Worldwide Water Stories
H3 Refill Your Cup
H3 BRITA Managed Services
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.brita.co.uk/IMG-ALT BRITA Logo
/water-filter-systemProduct overview
IMG-ALT BRITA products for your home
/water-filter-system/water-fil...Water filter jugs
IMG-ALT BRITA Water Filter Jug
/water-filter-system/water-fil...Water filter bottles
IMG-ALT BRITA Water Filter Bottles
/water-filter-system/water-fil...Water filter carafes
IMG-ALT BRITA water filter carafe
/water-filter-system/water-fil...Water filter tap solutions
IMG-ALT BRITA water filter tap 3-way round
/water-filter-system/water-fil...Filters & cartridges
IMG-ALT BRITA water filter filters & cartridges
/mybrita/replacement-partsSpare parts
IMG-ALT Spare parts for BRITA water filter systems
/water-filter-system/accessori...Accessories
IMG-ALT BRITA Design Bottles
/contact-consumerContact
IMG-ALT Woman on the phone
/water-dispensersWater dispensers
IMG-ALT BRITA tap dispensing water
/water-dispensers/industriesIndustries
IMG-ALT Couple filling a glass with water in the office
/water-dispensers/productsProducts
IMG-ALT BRITA Dispenser products
/water-dispensers/water-typeWater types
IMG-ALT Water varieties
/water-dispensers/bottlesBottles & accessories
IMG-ALT BRITA Bottles and Accessories
/water-dispensers/serviceServices
IMG-ALT BRITA Wasserspender Service
/water-dispensers/buy-rentRent or buy
IMG-ALT Buy or Rent Water Dispensers
/water-dispensers/why-BRITA-di...Why BRITA Dispensers
IMG-ALT BRITA Logo dots
/water-dispensers/contactText duplicate Contact
IMG-ALT BRITA Contact
/professional-filterProfessional Filters
IMG-ALT Female barista in a coffee shop
/filter-accessories-spare-partsAll filters & accessories
IMG-ALT BRITA professional online shop water filter
/coffee-shop-bakeryCoffee shops & bakeries
IMG-ALT Female barista in a coffee shop
https://www.brita.co.uk/vendingVending
IMG-ALT A man at a vending machine
https://www.brita.co.uk/cateringCatering
IMG-ALT A waitress with a large platter of fish
/fine-diningFine dining
IMG-ALT A couple having dinner in a restaurant
/news-stories/managed-servicesBRITA Managed Services
IMG-ALT Two women having a discussion with paperwork
/water-trainingWater Training
IMG-ALT BRITA Beratungscenter
/news-stories/professional-new...Professional Newsletter
IMG-ALT A laptop shows the BRITA Professional newsletter
/professional-filter-service-appProfessional Filter Service App
IMG-ALT Screenshot of BRITA Professional Filter App
/filter-contactText duplicate Contact
IMG-ALT BRITA Contact
/news-storiesNews and Stories
https://www.brita.co.uk/faqFAQ & help
/contact-consumerContact us
/store-locatorStore locator
/product-registrationProduct registration
/mybrita/replacement-partsReplacement parts
/water-hardness-scoreWhat is my water hardness score?
/newsletterNewsletter
https://www.brita.co.uk/recyclingRecycling for water filter cartridges
/filter-contactContact Filters
/water-dispensers/contactContact Dispensers
https://www.brita.co.uk/manualsDownloads
https://www.brita.co.uk/videosVideo gallery
/recycling-professionalRecycling for Professional filters
/professional-filter-service-appText duplicate Professional Filter Service App
https://www.brita.co.uk/mybritaMy overview
https://www.brita.co.uk/mybritaMy orders
https://www.brita.co.uk/mybritaMy product registration
https://www.brita.co.uk/mybritaMy cartridge service
https://www.brita.co.uk/mybritaMy personal information
https://www.brita.co.uk/mybritaText duplicate Replacement parts
/mybrita-passwordForgot your password?
/mybrita-loginNew? Join MyBRITA now!
/brita-philosophyBRITA Group
/store-locatorText duplicate Store locator
/shopping-basketNo Text
/shopping-basketNo Text
/water-filter-systemBRITA products for your home and on the go Enjoy great tasting water with our water filter jugs, bottles, carafes, water filter tap solutions and matching wa...
IMG-ALT Filter-Systems-2024
/water-dispensersSustainable water dispensers perfect for any organisation Trusted BRITA water filter technology provides your business with great tasting water on demand. Wa...
IMG-ALT BRITA water dispenser – filling bottles
/professional-filterProfessional BRITA water filter solutions for superior results Individual, reliable, high quality water optimization solutions that power your business. Prof...
IMG-ALT BRITA Professional filter service in coffee shop
/lta-tennis-sponsorshipFind out more
/water-dispensers/products/ext...IMG-ALT BRITA VIVREAU Extra C-Shape
/water-dispensers/products/ext...Extra C-Tap
/water-dispensers/products/ext...Learn more
/news-stories/professional-new...IMG-ALT Busy professional kitchen
/news-stories/professional-new...Sign up to the BRITA Professional Newsletter
/news-stories/professional-new...Sign up today
/water-filter-systems-tottNew window Nofollow Subdomain Text duplicate Find out more
/clear-on-bottled-waterNew window Nofollow Subdomain IMG-ALT James Buckley trying to open single-use plastic bottle
/clear-on-bottled-waterNew window Nofollow Subdomain Bottled water.
/clear-on-bottled-waterNew window Nofollow Subdomain Text duplicate Learn more
/news-stories/dispenser/invisi...IMG-ALT Invisible Waste of energy in an office building
/news-stories/dispenser/invisi...Invisible Waste
/news-stories/dispenser/invisi...Discover more
https://www.worldwidewaterstor...New window Nofollow External Subdomain IMG-ALT World wide waterstories
https://www.worldwidewaterstor...New window Nofollow External Subdomain Worldwide Water Stories
https://www.worldwidewaterstor...New window Nofollow External Subdomain Text duplicate Learn more
/news-stories/dispenser/refill...IMG-ALT Employees at the workplace
/news-stories/dispenser/refill...Refill Your Cup
/news-stories/dispenser/refill...Text duplicate Find out more
/news-stories/managed-servicesIMG-ALT Professional chefs in a busy kitchen
/news-stories/managed-servicesText duplicate BRITA Managed Services
/news-stories/managed-servicesText duplicate Find out more
/water-filter-systemText duplicate Product overview
/water-filter-system/water-fil...Text duplicate Water filter jugs
/water-filter-system/water-fil...Text duplicate Water filter bottles
/water-filter-system/water-fil...Text duplicate Water filter carafes
/water-filter-system/water-fil...Text duplicate Water filter tap solutions
/water-filter-system/water-fil...Text duplicate Filters & cartridges
/mybrita/replacement-partsText duplicate Spare parts
/water-filter-system/accessori...Text duplicate Accessories
/contact-consumerText duplicate Contact
/water-dispensersText duplicate Water dispensers
/water-dispensers/industriesText duplicate Industries
/water-dispensers/productsText duplicate Products
/water-dispensers/water-typeText duplicate Water types
/water-dispensers/bottlesText duplicate Bottles & accessories
/water-dispensers/serviceText duplicate Services
/water-dispensers/buy-rentText duplicate Rent or buy
/water-dispensers/sustainabilityProduct sustainability
/water-dispensers/contactText duplicate Contact
/professional-filterText duplicate Professional Filters
/filter-accessories-spare-partsText duplicate All filters & accessories
/coffee-shop-bakeryText duplicate Coffee shops & bakeries
https://www.brita.co.uk/vendingText duplicate Vending
https://www.brita.co.uk/cateringText duplicate Catering
/fine-diningText duplicate Fine dining
/news-stories/managed-servicesText duplicate BRITA Managed Services
/water-trainingText duplicate Water Training
/news-stories/professional-new...Text duplicate Professional Newsletter
/professional-filter-service-appText duplicate Professional Filter Service App
/filter-contactText duplicate Contact
/brita-philosophyOur vision
/group-historyHistory
/sustainabilitySustainability
/facts-figuresFacts & figures
https://www.brita.co.uk/careerCareers
https://compliance-aid.com/britaNew window External Whistleblower System
https://www.facebook.com/BRITA...New window Nofollow External Subdomain A-TITLE Facebook
https://www.instagram.com/brit...New window Nofollow External Subdomain A-TITLE Instagram
https://www.youtube.com/channe...New window Nofollow External Subdomain A-TITLE YouTube
https://www.linkedin.com/compa...New window Nofollow External Subdomain A-TITLE LinkedIn
https://www.brita.co.uk/imprintImprint
/terms-and-conditionsTerms and conditions
/privacy-policyPrivacy policy
https://www.brita.co.uk/faqHelp
https://www.brita.co.uk/contactText duplicate Contact us
/dam/jcr:f83748a4-1d87-4ea0-a1...New window Subdomain Human Rights Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.brita.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.31 seconds.
The file size of the HTML document is fine (275 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 19 Aug 2024 22:22:50 GMT
content-typetext/html;charset=UTF-8
content-length21350
set-cookie69 Characters
x-magnolia-registrationRegistered
content-encodinggzip
varyAccept-Encoding
content-languageen-GB
content-security-policyframe-ancestors 'self' https://brita-int.ff360.de
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,065 referring domains.
This page has 20,672 backlinks.
This page has backlinks from 852 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /product-registration/
Disallow: /newsletter/
Disallow: /contact/
Disallow: /mybrita-login/
Allow: /mybrita-login
Allow: /mybrita/replacement-parts$
Disallow: /mybrita*
Disallow: /checkout
Disallow: /shopping-basket
Disallow: /search
Allow: /.imaging
Allow: /*_*/.imaging
Allow: /.resources
Allow: /*_*/.resources
Disallow: /.*/
Disallow: /*_*/.*/

Similar sites

Search preview

www.brita.co.uk
BRITA water filter | BRITA®
BRITA: Water filters for great tasting water and reduced limescale build-up. Find the right one for your water wants and needs. Learn more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
BRITA91%Check
filter83%Check
BRITA water filter82%Check
water filter81%Check
Water80%Check
BRITA water filter solutions76%Check
BRITA Professional70%Check
Filter Filters67%Check
Water filter tap solutions66%Check
Water filter jugs65%Check
Show more keywords and terms

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