Water.phila.gov - SEO Checker

Overview of the SEO Check
Meta information
74% 
Page quality
53% 
Page structure
79% 
Link structure
88% 
Server
52% 
External factors
100% 
SEO Score
Response time
0.34 s
File size
70.40 kB
Words
395
Media files
6
Number of links
51 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Philadelphia Water Department
The length of the page title is perfect. (281 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Whether providing safe water for residents to drink, supplying water for industries to manufacture goods, or protecting the region’s water resources, serving our customers with quality has been our commitment throughout our nearly 200-year history. Philadelphia Water Department Whether providing safe water for residents to drink, supplying water for industries to manufacture goods, or protecting […]
The meta description is too long: 2479 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://water.phila.gov/
The specified canonical link points to a different page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionWhether providing safe water for residents to drink, supplying water for industries to manufacture goods, or protecting the region’s water resources, serving our customers with quality has been our commitment throughout our nearly 200-year history. Philadelphia Water Department Whether providing safe water for residents to drink, supplying water for industries to manufacture goods, or protecting […]
robotsmax-image-preview:large
msapplication-TileImagehttps://water.phila.gov/wp-content/uploads/images/cropped-pwd-w.png?w=270
langen-us
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 395 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: Whether providing safe water for residents to drink, supplying water f...
The average number of words per sentence of 25.75 words is high.
24.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
The HTTPS protocol for secure data transmission is not used.

Media list

URLAlt attributeTitle
...themes/pwd-base/images/pwd-white-200.pngPhiladelphia Water Department
...ges/2023-water-quality-report-banner.pngSee our latest Drinking Water Quality Report
...t/uploads/images/we-care-banner-2022.pngNo alt attribute provided
...t/uploads/images/wrp-homepage-banner.pngWater Revitalization Plan
...tent/uploads/images/e-billing-slider.pngNo alt attribute provided
...themes/pwd-base/images/pwd-logo-foot.pngPhiladelphia Water Department

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Philadelphia Water Department
H3 Latest Announcements
H3 @PhillyH2O Blog
H4 2023 Drinking Water Quality Report is available!
H4 We care, and we’re here to help.
H4 Explore Philadelphia’s 25-year plan to upgrade and strengthen essential drinking water infrastructure.
H4 Sign up for Paperless E-Billing and AutoPay
H4 Sign up to receive our latest news.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text
http://water.phila.gov/IMG-ALT Philadelphia Water Department
/water-utility/Subdomain Water Utility
/customer-guide/Subdomain Customer Guide
https://www.phila.gov/departme...New window External Subdomain Billing & Accounts
/rates-regulations-responsibil...Subdomain Rates, Regulations, & Responsibilities
/drinking-water/Subdomain Drinking Water
/wastewater/Subdomain Wastewater
/stormwater/Subdomain Stormwater
/sustainability/Subdomain Sustainability
/green-city/Subdomain Green City Clean Waters
/sustainability/watershed-prot...Subdomain Watershed Protection
/sustainability/ecorestoration/Subdomain Ecological Restoration
/sustainability/energy/Subdomain Resource Recovery & Energy Production
/sustainability/climate-change/Subdomain Climate Change Adaptation
/education-outreach/Subdomain Education & Outreach
https://fairmountwaterworks.org/External Fairmount Water Works
/financial-assistance/Subdomain Financial Assistance
/community-resources/Subdomain Community Resources
https://water.phila.gov/blog/Subdomain @PhillyH2O Blog
https://water.phila.gov/history/Subdomain History
/public-education/Subdomain Public Education
https://water.phila.gov/schools/Subdomain Schools
https://www.facebook.com/Phill...New window External Subdomain Events
https://water.phila.gov/about/Subdomain About Us
/about-pwd/Subdomain About PWD
https://water.phila.gov/projectsSubdomain Projects & Construction
/reporting/Subdomain Regulatory Reporting
https://water.phila.gov/jobsSubdomain Employment
/doing-business/Subdomain Doing Business with PWD
https://www.phila.gov/departme...External Subdomain Water Rate Board
https://water.phila.gov/faq/Subdomain Frequently Asked Questions
https://water.phila.gov/contact/Subdomain Contact Us
http://water.phila.gov/pwd-homeText duplicate Philadelphia Water Department
https://secure8.i-doxs.net/Cit...New window External Subdomain Pay bill
https://water.phila.gov/quality/Subdomain Water quality
https://water.phila.gov/contact/Subdomain Contact us
https://secure8.i-doxs.net/Cit...New window External Subdomain Text duplicate Pay bill
https://water.phila.gov/qualitySubdomain Text duplicate Water quality
https://water.phila.gov/contact/Subdomain Text duplicate Contact us
/2023-quality/Subdomain No Text
/drops/assistance/Subdomain No Text
/revitalization/Subdomain No Text
https://secure8.i-doxs.net/Cit...New window External Subdomain No Text
https://www.phila.gov/services...New window External Subdomain Avoid a Shutoff
https://water.phila.gov/projects/Subdomain Active construction
https://www.phila.gov/services...New window External Subdomain Become a customer
/drops/assistance/Subdomain Trouble paying your bill?
/drops/category/news/Subdomain Latest Announcements
/drops/water-department-launch...Subdomain Water Department launches new map of service line materials to meet new federal regulations
/drops/new-rate-information-ef...Subdomain New rate information effective September 2024
/drops/pwd-response-to-unravel...Subdomain PWD Response to “Unraveling the Facts”
/drops/delaware-river-festival...Subdomain Delaware River Festival 2024
/drops/fishing-fest-2024/Subdomain Philly Fun Fishing Fest returns September 7, 2024
/drops/category/news/Subdomain View all →
https://water.phila.gov/blog/Subdomain Text duplicate @PhillyH2O Blog
/blog/introducing-our-new-serv...Subdomain Introducing our new Service Line Map: Sharing records of water service line materials for properties in Philadelphia
/blog/fun-and-friendly-competi...Subdomain Fun and Friendly Competition at Philly Fun Fishing Fest 2024!
/blog/2024-pwd-customer-survey...Subdomain 2024 PWD Customer Survey Now Open!: Take it for a chance to win a $100 gift card!
https://water.phila.gov/blog/Subdomain Text duplicate View all →
http://water.phila.gov/Text duplicate IMG-ALT Philadelphia Water Department
https://www.facebook.com/Phill...New window External Subdomain @PhillyH2O on Facebook
https://twitter.com/PhillyH2ONew window External @PhillyH2O on Twitter
https://www.instagram.com/phil...New window External Subdomain @PhillyH2O on Instagram
https://www.flickr.com/photos/...New window External Subdomain PhiladelphiaWater on Flickr

Server configuration

HTTP redirects
(Critically important)
The checked page does not redirect to another URL.
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 4 CSS files. This may affect the page load time negatively.
This page loads 19 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.34 seconds.
The file size of the HTML document is fine (70 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionclose
servernginx
dateMon, 11 Nov 2024 04:01:27 GMT
accept-rangesbytes
cache-controlmax-age=300, must-revalidate
varyAccept-Encoding
x-hackerIf you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
access-control-allow-origin*
link<https://water.phila.gov/wp-json/>; rel="https://api.w.org/"
content-encodinggzip
x-rqhhn2 111 253 443
x-cacheMiss from cloudfront
via1.1 f4137273db9ae377298b8f8daf5b93f0.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P2
x-amz-cf-id_1X8gUhv20a5jUgjpSdGXHSf015kvRbiezdcuatxgDpaepv1dw222A==
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 819 referring domains.
This page has 32,275 backlinks.
This page has backlinks from 576 different ip addresses.

Search preview

water.phila.gov
Philadelphia Water Department
Whether providing safe water for residents to drink, supplying water for industries to manufacture goods, or protecting the region’s water resources, serving our customers with quality has been our commitment throughout our nearly 200-year history. Philadelphia Water Department Whether providing safe water for residents to drink, supplying water for industries to manufacture goods, or protecting […]

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Water81%Check
Water Department74%Check
Philadelphia Water74%Check
Philadelphia Water Department72%Check
Water Quality69%Check
Philadelphia68%Check
supplying water65%Check
safe water65%Check
water resources65%Check
Department63%Check

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