Careers.booking.com - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
70% 
Page structure
100% 
Link structure
85% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.62 s
File size
119.50 kB
Words
564
Media files
15
Number of links
47 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Booking.com Careers site
The length of the page title is perfect. (233 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Start your journey and explore Booking.com careers. Our team puts the customer first, values workplace diversity, and focuses on sustainability initiatives.
The length of the meta description is perfect. (949 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://careers.booking.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionStart your journey and explore Booking.com careers. Our team puts the customer first, values workplace diversity, and focuses on sustainability initiatives.
keywordsEmpty
robotsindex, follow
langen
twitter:cardsummary_large_image
twitter:titleBooking.com Careers site
twitter:descriptionStart your journey and explore Booking.com careers. Our team puts the customer first, values workplace diversity, and focuses on sustainability initiatives.
twitter:imagehttps://careersmedia.booking.com/wp-content/uploads/2023/04/21093412/GettyImages-579472304-scaled.jpg
twitter:site@bookingcom
og:titleBooking.com Careers site
og:descriptionStart your journey and explore Booking.com careers. Our team puts the customer first, values workplace diversity, and focuses on sustainability initiatives.
og:imagehttps://careersmedia.booking.com/wp-content/uploads/2023/05/09152543/Homepage-1-768x432.png
og:image:altBooking.com Careers site
og:urlhttps://careers.booking.com/
X-UA-CompatibleIE=Edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 564 words. That's ok.
43.6% of the text are stop words.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.08 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_nuxt/img/bookingcareers-logo.9361533.svgBooking.com Careers
/_nuxt/img/bookingcareers-logo.9361533.svgBooking.com Careers
...1093412/GettyImages-579472304-scaled.jpgNo alt attribute provided
...101522/DSC6887_Hero-imagery_RT_HiRes.jpgNo alt attribute provided
...ingCom_Connects_MCR_HR_027_DP-scaled.jpgNo alt attribute provided
...2712/GettyImages-1433189021-1-scaled.jpgNo alt attribute provided
...utterstock_1102468856-e1677011721108.jpgNo alt attribute provided
.../05/24140012/shutterstock_1054148702.jpgNo alt attribute provided
...2712/GettyImages-1433189021-1-scaled.jpgNo alt attribute provided
...utterstock_1102468856-e1677011721108.jpgNo alt attribute provided
.../05/24140012/shutterstock_1054148702.jpgNo alt attribute provided
...gCom_Elevate_SIN_HR_107653_AL-scaled.jpgNo alt attribute provided
...063508/GettyImages-1340724901-scaled.jpgNo alt attribute provided
...04/Screenshot-2023-04-13-at-02.06.31.pngNo alt attribute provided
...nt/uploads/2023/02/05152109/GPTWlogo.pngGreatPlaceToWorkAward

Page structure

H1 heading
(Critically important)
Your Booking.com journey starts here
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Your Booking.com journey starts here
H2 Thousands of experiments departing daily
H2 Make an impact
H2 The people you’ll meet along the way
H2 Our hybrid approach
H2 Benefits that benefit you
H2 Find your place
H2 Voted happiest place to work.
H2 More to explore
H2 Follow Us
H3 Booking.com’s values in action
H3 Diversity is just the beginning
H3 One of the best places to work in the Netherlands
H3 Best company for employee happiness and work-life balance
H3 One of the world's top companies for diversity
H3 One of the best technology companies for women
H3 Meet our teams
H3 Start your journey
H3 Booking.com Compass
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://careers.booking.com/Anchor Skip To Main Content
https://careers.booking.com/IMG-ALT Booking.com Careers
/teams/Teams
/locations/Locations
/life-at-booking-com/Life at Booking.com
https://careers.booking.com/blog/Our Conversations
/our-impact/Our Impact
/our-diversity/Our Diversity
/societal-impact/Societal Impact
/our-journey/Our Journey
/start-your-journey/Start Your Journey
/early-careers/Early Careers
/hybrid-ways-of-working/Hybrid Ways of Working
/benefits/Benefits
https://jobs.booking.com/booki...New window External Subdomain See all jobs
https://careers.booking.com/Text duplicate IMG-ALT Booking.com Careers
/teams/Text duplicate Teams
/locations/Text duplicate Locations
/life-at-booking-com/Text duplicate Life at Booking.com
https://careers.booking.com/blog/Text duplicate Our Conversations
/our-impact/Text duplicate Our Impact
/our-diversity/Text duplicate Our Diversity
/societal-impact/Text duplicate Societal Impact
/our-journey/Text duplicate Our Journey
/start-your-journey/Text duplicate Start Your Journey
/early-careers/Text duplicate Early Careers
/hybrid-ways-of-working/Text duplicate Hybrid Ways of Working
/benefits/Text duplicate Benefits
https://jobs.booking.com/booki...New window External Subdomain Text duplicate See all jobs
/blog/from-skier-to-scuba-dive...Trivial anchor text
Read more
/our-impact/Learn more about our impact
/our-impact/See our values in action
/our-diversity/Our commitment to diversity
/hybrid-ways-of-working/Learn about hybrid work
/benefits/Learn more about benefits
/locations/Explore our locations
/teams/Learn more about our teams
/start-your-journey/Learn more about how we hire
/early-careers/Our early careers programmes
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.youtube.com/channe...New window External Subdomain YouTube
https://www.instagram.com/book...New window External Subdomain Instagram
https://jobs.booking.com/booki...New window External Subdomain Search Jobs
https://jobs.booking.com/booki...New window External Subdomain Join our Talent Network
https://careers.booking.com/blog/Careers Blog
/benefits/Global Benefits
/life-at-booking-com/Text duplicate Life at Booking.com
/our-impact/Text duplicate Our Impact
/our-diversity/Text duplicate Our Diversity
https://careers.booking.com/esg/Environmental Impact
/start-your-journey/Text duplicate Start Your Journey
/early-careers/Text duplicate Early Careers
https://internal-workingatbook...New window External Subdomain Employee Access
/privacy-policy/Privacy & Cookies
/diversity-statement/equal opportunity

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://careers.booking.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.62 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (120 kB).

HTTP Response Header

NameValue
dateWed, 04 Sep 2024 12:51:51 GMT
content-typetext/html; charset=utf-8
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reporting-endpointsheroku-nel=https://nel.heroku.com/reports?ts=1725454311&sid=e11707d5-02a7-43ef-b45e-2cf4d2036f7d&s=RsRjdYLn1ci1Qo9V4gMe6lddiwhOSa%2Fv9LFgEsd%2FiAQ%3D
nel{"report_to":"heroku-nel","max_age":3600,"success_fraction":0.005,"failure_fraction":0.05,"response_headers":["Via"]}
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000; includeSubDomains
x-xss-protection1; mode=block
referrer-policyno-referrer-when-downgrade
content-security-policydefault-src 'self' 'unsafe-eval' 'unsafe-inline' data: *.booking.com *.bstatic.com *.cloudflareaccess.com *.cookielaw.org cdn.linkedin.oribi.io *.facebook.com *.facebook.net *.google-analytics.com *.google.com *.googleapis.com *.googletagmanager.com *.gstatic.com *.g.doubleclick.net *.instagram.com *.linkedin.com *.licdn.com *.olympus-imaging.com *.onenorth.com *.onetrust.com *.oniqa.com *.onistaged.com alb.reddit.com *.redditstatic.com *.s3.amazonaws.com *.twitter.com *.vimeo.com *.youtube.com *.youtube-nocookie.com
cache-controlno-cache, no-store
x-ua-compatibleIE=edge
etag"1de10-p/SALv4SUMzZOvBJ19Ui4AVtz1w"
accept-rangesnone
varyAccept-Encoding
content-encodinggzip
via1.1 vegur
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8bde1d027c51d253-FRA
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 319 referring domains.
This page has 20,838 backlinks.
This page has backlinks from 284 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /api/

Sitemap: https://careers.booking.com/sitemap.xml

Similar sites

Search preview

careers.booking.com
Booking.com Careers site
Start your journey and explore Booking.com careers. Our team puts the customer first, values workplace diversity, and focuses on sustainability initiatives.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Booking93%Check
Careers73%Check
Career Journey71%Check
Booking.com careers67%Check
Journey66%Check
Start66%Check
work56%Check
place56%Check
Diversity54%Check
Early Careers54%Check
Show more keywords and terms

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