Emma-sleep.co.uk - SEO Checker

Overview of the SEO Check
Meta information
83% 
Page quality
70% 
Page structure
95% 
Link structure
53% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
982.00 kB
Words
701
Media files
45
Number of links
95 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Emma Award-Winning Mattresses | Emma - The Sleep Company
The length of the page title is perfect. (579 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Emma Sleep – The Sleep Company
There are more than one meta descriptions on the page. Only one is allowed.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.emma-sleep.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
description•200-Night Trial •10-Year Guarantee •Free Delivery & Returns. The ultimate comfort w/ Emma's sleep range engineered by sleep experts.
versionEmpty
generationIdgenId-20241006T145302159Z
robotsINDEX
apple-mobile-web-app-titleEmma Award-Winning Mattresses | Emma - The Sleep Company
test-nametest-name-override
langen
twitter:cardsummary
twitter:titleEmma Sleep – The Sleep Company
twitter:descriptionEnjoy ultimate comfort with Emma's sleep products developed by sleep experts. Buy award-winning mattresses, bed frames, toppers, pillows & many accessories!
twitter:imagehttps://eu-images.contentstack.com/v3/assets/blt167b24547e5b1906/blt3bf7968896ce0b2d/646b5a223a33e4048aff6add/CloseUpView.png
twitter:image:altEmpty
og:typewebsite
og:titleEmma Sleep – The Sleep Company
og:imagehttps://eu-images.contentstack.com/v3/assets/blt167b24547e5b1906/blt3bf7968896ce0b2d/646b5a223a33e4048aff6add/CloseUpView.png
og:image:altEmpty
og:descriptionEnjoy ultimate comfort with Emma's sleep products developed by sleep experts. Buy award-winning mattresses, bed frames, toppers, pillows & many accessories!
og:site_nameEmma Sleep - Award-Winning Comfort
og:urlhttps://www.emma-sleep.co.uk/
test-pageEmpty
Last-Modified2024-10-06T14:55:54.115Z
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 701 words. That's ok.
34.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.06 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (982 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...bp&quality=80&width=1920&disable=upscaleLogo
...bp&quality=80&width=1920&disable=upscaleLogo
...bp&quality=80&width=1920&disable=upscaleEmma NextGen Cooling Mattress winner of Which? Best Buy Double Mattress 2024
...bp&quality=80&width=1920&disable=upscaleProduct of the Year award
...bp&quality=80&width=1920&disable=upscaleEmma NextGen Cooling Mattress winner of Which? Best Buy Double Mattress 2024
...bp&quality=80&width=1920&disable=upscaleProduct of the Year award
...bp&quality=80&width=1920&disable=upscaleEmma NextGen Cooling Mattress - The mattress that keeps you cool and comfortable.
...bp&quality=80&width=1920&disable=upscaleEmma NextGen Cooling Mattress - Ideal Homes Award
...bp&quality=80&width=1920&disable=upscaleEmma NextGen Premium Mattress - Best support mattress.
...bp&quality=80&width=1920&disable=upscaleProduct of the Year Award - Emma NextGen Premium Mattress
...bp&quality=80&width=1920&disable=upscaleEmma Premium Foam Pillow - Ergonomic support and temperature regulation.
...bp&quality=80&width=1920&disable=upscaleEmma Premium Pillow - Good Housekeeping aprooved.
...bp&quality=80&width=1920&disable=upscaleEmma Space Saver Ottoman Bedroom Set - Suited for compact spaces with storage.
...bp&quality=80&width=1920&disable=upscaleEmma Ottoman Bed - Product of the Year Award
...bp&quality=80&width=1920&disable=upscaleDOUBLE_MATTRESSES_MARCH_2023.png
...bp&quality=80&width=1920&disable=upscaleEmma Mattress - UK's Most Trusted Mattress in a Box Award 2024
...bp&quality=80&width=1920&disable=upscaleWhich?_NG_Cooling_Award_April2024
...bp&quality=80&width=1920&disable=upscaleIdeal_Home_2024_Award.png
...bp&quality=80&width=1920&disable=upscalePOY_2024_Logo_CMYK_No_Border.png
...bp&quality=80&width=1920&disable=upscalePOY_2024_Logo_CMYK_No_Border.png
...bp&quality=80&width=1920&disable=upscaleER_Sleep Awards_Sleep product of the year_GOLD.png
...bp&quality=80&width=1920&disable=upscaleER_Sleep Awards_All-foam mattress_GOLD.png
...bp&quality=80&width=1920&disable=upscaleT3_platinum_2021.png
...bp&quality=80&width=1920&disable=upscaleIdeal_Homes_Approved.png
...bp&quality=80&width=1920&disable=upscaleGHI_APPROVED_2023_With_Clear_Background.png
...bp&quality=80&width=1920&disable=upscaleT3_approved_2022.png
...bp&quality=80&width=1920&disable=upscaleGHI_APPROVED_2023_With_Clear_Background.png
...bp&quality=80&width=1920&disable=upscaleGHI_APPROVED_2023_With_Clear_Background.png
...bp&quality=80&width=1920&disable=upscaleGHI_APPROVED_2023_With_Clear_Background.png
...bp&quality=80&width=1920&disable=upscaleEmma Sleep Ideal home approved
...bp&quality=80&width=1920&disable=upscaleEmma Mattresses
...bp&quality=80&width=1920&disable=upscaleEmma pillows
...bp&quality=80&width=1920&disable=upscaleEmma toppers
...bp&quality=80&width=1920&disable=upscaleEmma sleep products
...bp&quality=80&width=1920&disable=upscaleEmma - The Sleep Company, our promise to you: up to 200 nights free trial, 10 years guarantee, free returns and free delivery.
...bp&quality=80&width=1920&disable=upscaleEmma - The Sleep Company, our promise to you: up to 200 nights free trial, 10 years guarantee, free returns and free delivery.
...bp&quality=80&width=1920&disable=upscaleEmma Store
...bp&quality=80&width=1920&disable=upscaleLogo
...bp&quality=80&width=1920&disable=upscalemastercard
...bp&quality=80&width=1920&disable=upscalevisa
...bp&quality=80&width=1920&disable=upscalepaypal
...bp&quality=80&width=1920&disable=upscaledividebuy
...bp&quality=80&width=1920&disable=upscaleamex
...bp&quality=80&width=1920&disable=upscaleklarna
Video URLWidthHeight
...d449611e408c29f/UX_Hero_Video_375_V1.mp4

Page structure

H1 heading
(Critically important)
Up to 40% off
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Up to 40% off
H2 Join over 5 million Emma sleepers globally ⁶
H2 Popular Products
H2 Emma's Advanced Sleep Range
H2 Our doors open in Westfield London
H2 Sign up for exclusive offers!
H3 All Emma Mattresses have
H4 Celebrated with over 35 awards received in the UK
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
/sale/🍂Autumn Sale up to 40% off
https://www.emma-sleep.co.uk/IMG-ALT Logo
/product-finder/Mattress Quiz
/statusTrack your Order
https://www.emma-sleep.co.uk/faq/FAQ
/store-locator/Store Locator
https://www.emma-sleep.co.uk/cartNo Text
/sale/Sale
/mattresses/Mattresses
/pillows/Pillows
/toppers/Toppers
/duvets/Duvets
/bedding/Bedding
/beds/Beds
/emma-sofa-bed-2/Sofa Bed
/bundles/Bundles
/second-life/Second Life
https://www.emma-sleep.co.uk/Text duplicate IMG-ALT Logo
https://www.emma-sleep.co.uk/cartNo Text
/sale/Text duplicate Sale
/mattresses/Text duplicate Mattresses
/pillows/Text duplicate Pillows
/toppers/Text duplicate Toppers
/duvets/Text duplicate Duvets
/bedding/Text duplicate Bedding
/beds/Text duplicate Beds
/emma-sofa-bed-2/Text duplicate Sofa Bed
/bundles/Text duplicate Bundles
/second-life/Text duplicate Second Life
/product-finder/Text duplicate Mattress Quiz
/statusText duplicate Track your Order
https://www.emma-sleep.co.uk/faq/Text duplicate FAQ
/store-locator/Text duplicate Store Locator
/sale/No Text
/sale/Autumn Sale Up to 40% off Snuggle season is upon us! ¹
/sale/Shop Sale
/mattresses/emma-luxe-cooling-...Up to 40% off Recommended NextGen Cooling Mattresses The mattress that keeps you cool and comfortable. from £455.40 £759.00 or from £37.92/month 0% credit wi...
IMG-ALT Emma NextGen Cooling Mattress - The mattress that keeps you cool and comfortable.
/mattresses/emma-nextgen-premi...Up to 30% off NextGen Premium Mattresses ⁴ Recognized worldwide, it gives you the gentle cuddle & support you need. from £314.30 £449.00 or from £26.17/month...
IMG-ALT Emma NextGen Premium Mattress - Best support mattress.
/pillows/emma-premium-pillow/Up to 40% off Premium Foam Pillow Temperature regulation, unparalleled support and maximum breathability - all in one. only £69.00 £115.00
IMG-ALT Emma Premium Foam Pillow - Ergonomic support and temperature regulation.
/bundles/emma-space-saver-otto...Up to 45% off Space Saver Ottoman Bedroom Set ³ Optimise your space and increase your comfort with our most premium bundle. from £1,411.30 £2,566.00 The Prod...
IMG-ALT Emma Space Saver Ottoman Bedroom Set - Suited for compact spaces with storage.
/mattresses/Text duplicate Mattresses
IMG-ALT Emma Mattresses
/pillows/Text duplicate Pillows
IMG-ALT Emma pillows
/toppers/Text duplicate Toppers
IMG-ALT Emma toppers
/contacts/Talk to our Sleep Experts Contact us
/statusSee where your order is Track your order
/store-locator/Store Locations Find a store near you
/store-locator/Learn more
/termsSubdomain terms and conditions.
/privacy-policy/New window Subdomain privacy policy
/termsSubdomain Text duplicate terms and conditions.
/privacy-policy/Subdomain Text duplicate privacy policy
https://www.facebook.com/emmas...External Subdomain No Text
https://www.instagram.com/emma...External Subdomain No Text
https://www.youtube.com/c/Emma...External Subdomain No Text
/emma/About us
/awards/Awards
/patents/Learn about our Patents
/emma-affiliates/Affiliates
/emma-independent/Independent Stores
/sunrise/Subdomain Blog: Sunrise by Emma
/200-night-trial/200-Night Trial
/10-year-guarantee/10-Year Guarantee
/free-delivery-free-return/Free Delivery & Returns
/emma-finance-option/0% Finance
/sale/Text duplicate Sale
/emma-outlet/Outlet
/mattresses/Text duplicate Mattresses
/pillows/Text duplicate Pillows
/toppers/Text duplicate Toppers
/duvets/Text duplicate Duvets
/bedding/Text duplicate Bedding
/emma/Text duplicate About us
/awards/Text duplicate Awards
/patents/Text duplicate Learn about our Patents
/emma-affiliates/Text duplicate Affiliates
/emma-independent/Text duplicate Independent Stores
/sunrise/Subdomain Text duplicate Blog: Sunrise by Emma
/200-night-trial/Text duplicate 200-Night Trial
/10-year-guarantee/Text duplicate 10-Year Guarantee
/free-delivery-free-return/Text duplicate Free Delivery & Returns
/emma-finance-option/Text duplicate 0% Finance
/sale/Text duplicate Sale
/emma-outlet/Text duplicate Outlet
/mattresses/Text duplicate Mattresses
/pillows/Text duplicate Pillows
/toppers/Text duplicate Toppers
/duvets/Text duplicate Duvets
/bedding/Text duplicate Bedding
https://www.emma-sleep.co.uk/faq/Help
/contacts/Contact us
/store-locator/Text duplicate Store Locator
/returns/Return your order
/digital-booklet/Digital Booklet
https://dividebuy.co.uk/wp-con...External DivideBuy (0% Finance*)
/modern-slavery-statement/Modern Slavery Statement
/tax-strategy/UK Tax Strategy
/legal-notice/Legal Notice
/privacy-policy/Privacy Policy
/terms/Terms & Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.emma-sleep.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (982 kB).
The page response time is excellent with 0.25 seconds.

HTTP Response Header

NameValue
dateSun, 06 Oct 2024 15:07:03 GMT
content-typetext/html
x-amz-id-2/azO1LOcT0F8nV3jAUE8qof2AedxsdS/IzeefhFlF0iJPq9GbsL8MF0yRSwED57SOCcO59iYysw=
x-amz-request-idQYZTCSVCDBR46Z7A
last-modifiedSun, 06 Oct 2024 15:01:11 GMT
x-amz-expirationexpiry-date="Wed, 06 Nov 2024 00:00:00 GMT", rule-id="ecom-prod-storefront-webshop-unitedkingdom-delete-old-files"
cf-cache-statusMISS
expiresMon, 07 Oct 2024 15:07:03 GMT
cache-controlpublic, max-age=86400
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-content-type-optionsnosniff
user-countryDE
servercloudflare
cf-ray8ce68f111ccc9956-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 689 referring domains.
This page has 5,370 backlinks.
This page has backlinks from 498 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.emma-sleep.co.uk
Emma Award-Winning Mattresses | Emma - The Sleep Company
Emma Sleep – The Sleep Company

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Emma81%Check
Sleep80%Check
Emma Mattresses69%Check
Mattresses54%Check
Sleep Company54%Check
award54%Check
Emma Award-Winning Mattresses50%Check
Product42%Check
awards42%Check
Products40%Check

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