Ethos-marketing.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
58% 
Page structure
80% 
Link structure
78% 
Server
87% 
External factors
100% 
SEO Score
Response time
1.98 s
File size
53.70 kB
Words
407
Media files
16
Number of links
52 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Maine Multiplatform Branding Agency | Ethos
The length of the page title is perfect. (402 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Ethos is a multiplatform branding agency in Westbrook, Maine. We love nothing more than finding your core truth and running with it. Visit us
The length of the meta description is perfect. (863 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ethos-marketing.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#f01d4f
msapplication-TileImagehttps://www.ethos-marketing.com/wp-content/themes/VONT2020/library/images/win8-tile-icon.png
theme-color#121212
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionEthos is a multiplatform branding agency in Westbrook, Maine. We love nothing more than finding your core truth and running with it. Visit us
article:publisherhttps://www.facebook.com/vontweb/
article:modified_time2024-06-03T17:56:32+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@vontweb
og:localeen_US
og:typewebsite
og:titleMaine Multiplatform Branding Agency | Ethos
og:descriptionEthos is a multiplatform branding agency in Westbrook, Maine. We love nothing more than finding your core truth and running with it. Visit us
og:urlhttps://www.ethos-marketing.com/
og:site_nameETHOS
og:imagehttps://www.ethos-marketing.com/wp-content/uploads/2021/12/ETHOSlogoFB.jpg
og:image:width600
og:image:height315
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 407 words on this page. Good pages should have about 800 words of useful content.
32.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 154 characters this one is longer than 70 characters:
"we’re ethos—a maine multiplatform branding and behavior change agency. we work with you to find your c..."
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2021/07/ETHOSlogo.svgNo alt attribute provided
/wp-content/uploads/2021/07/ETHOSlogo.svgNo alt attribute provided
...uploads/2020/06/Vont_2016_logo_white.svgNo alt attribute provided
...tent/uploads/2020/01/vont_logo_white.svgVONT logo
...2020/01/[email protected]Gifford’s Ice Cream
.../01/heatable-cover-scaled-1-1200x829.jpgHeatable
...loads/2021/08/[email protected]Maine Motor Transport Association
...oads/2020/03/NAL-1200x829-1-1200x829.pngNaloxone
...s/2021/09/[email protected]Community Health Options
...ontent/uploads/2020/08/HPKS-1200x829.jpgHigh Peaks
...-dylag-PMxT0XtQ-A-unsplash-1-620x340.jpgA Human-Centric Approach: What It Is and Why It’s Important for Your Brand
...deluvio-HmocsNZO1hs-unsplash-620x340.jpgYouTube Shorts: What Gen Alpha Taught Me About Short-Form Vertical Video Ads
...hov-0aRycsfH57A-unsplash-1-1-620x340.jpg7 Tips to Optimize your Direct Email Marketing
...2024/01/kitchen-6807329_1280-620x340.pngMastering Influencer Marketing: 3 Vital Dos and Don’ts for Success
/wp-content/uploads/2021/07/ETHOSlogo.svgNo alt attribute provided
Video URLWidthHeight
...0x540_Capabilities_Vids_1116_exports.m4v

Page structure

H1 heading
(Critically important)
We’re Ethos—a Maine multiplatform branding and behavior change agency. We work with you to find your core truth and engage audiences to make a difference.
The H1 heading is too long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We’re Ethos—a Maine multiplatform branding and behavior change agency. We work with you to find your core truth and engage audiences to make a difference.
H2 Check out some of the clients we’ve helped:
H2 Our Insights
H2 Let’s see if we’re a good fit.
H3 Gifford’s Ice Cream
H3 Heatable
H3 Maine Motor Transport Association
H3 Naloxone
H3 Community Health Options
H3 High Peaks
H3 A Human-Centric Approach: What It Is and Why It’s Important for Your Brand
H3 YouTube Shorts: What Gen Alpha Taught Me About Short-Form Vertical Video Ads
H3 7 Tips to Optimize your Direct Email Marketing
H3 Mastering Influencer Marketing: 3 Vital Dos and Don’ts for Success
H3 Specialty Industries
Some anchor texts are used more than once.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ethos-marketing.com/Anchor Skip to main content
https://www.ethos-marketing.com/Subdomain A-TITLE Home
https://www.ethos-marketing.com/No Text
https://www.vontweb.com/New window External Subdomain No Text
https://www.vontweb.com/New window External Subdomain Digital marketing agency VONT is Ethos’ fully integrated partner. We work together by the beautiful Presumpscot River in Westbrook, Maine.
/work/Subdomain Work
/capabilities/Subdomain Capabilities
/about/Subdomain About
/insights/Subdomain Insights
/contact/Subdomain Contact
/behavior-change/Subdomain Behavior Change
/financial-services/Subdomain Financial Services
/food-beverage/Subdomain Food & Beverage
/healthcare/Subdomain Healthcare/ Public Health
/higher-education/Subdomain Higher Education
https://www.facebook.com/ethos...New window External Subdomain No Text
https://instagram.com/ethosvont/New window External No Text
https://twitter.com/ethosmarke...New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/careers/Subdomain Careers
/privacy-policy/Subdomain Privacy
https://www.vontweb.com/New window External Subdomain VONT
/work/giffords-ice-cream/Subdomain IMG-ALT Gifford’s Ice Cream
/work/giffords-ice-cream/Subdomain Gifford’s Ice Cream Turning a Maine Thing into a New England Thing
/work/heatable/Subdomain IMG-ALT Heatable
/work/heatable/Subdomain Heatable Shaking up the home heating oil market
/work/maine-motor-transport-as...Subdomain IMG-ALT Maine Motor Transport Association
/work/maine-motor-transport-as...Subdomain Maine Motor Transport Association Go. Your Way.
/work/behavior-change-naloxone/Subdomain IMG-ALT Naloxone
/work/behavior-change-naloxone/Subdomain Naloxone A behavior change campaign to save lives
/work/community-health-options/Subdomain IMG-ALT Community Health Options
/work/community-health-options/Subdomain Community Health Options Mainers helping Mainers
/work/high-peaks/Subdomain IMG-ALT High Peaks
/work/high-peaks/Subdomain High Peaks Wanted: New brand, new packaging, and a new microsite to launch quickly
/blog/a-human-centric-approach...Subdomain A Human-Centric Approach: What It Is and Why It’s Important for Your Brand
/blog/a-human-centric-approach...Subdomain Trivial anchor text
Read more
/blog/a-human-centric-approach...Subdomain Text duplicate IMG-ALT A Human-Centric Approach: What It Is and Why It’s Important for Your Brand
/blog/what-gen-alpha-taught-me...Subdomain YouTube Shorts: What Gen Alpha Taught Me About Short-Form Vertical Video Ads
/blog/what-gen-alpha-taught-me...Subdomain Text duplicate Trivial anchor text
Read more
/blog/what-gen-alpha-taught-me...Subdomain Text duplicate IMG-ALT YouTube Shorts: What Gen Alpha Taught Me About Short-Form Vertical Video Ads
/blog/7-tips-to-optimize-your-...Subdomain 7 Tips to Optimize your Direct Email Marketing
/blog/7-tips-to-optimize-your-...Subdomain Text duplicate Trivial anchor text
Read more
/blog/7-tips-to-optimize-your-...Subdomain Text duplicate IMG-ALT 7 Tips to Optimize your Direct Email Marketing
/blog/mastering-influencer-mar...Subdomain Mastering Influencer Marketing: 3 Vital Dos and Don’ts for Success
/blog/mastering-influencer-mar...Subdomain Text duplicate Trivial anchor text
Read more
/blog/mastering-influencer-mar...Subdomain Text duplicate IMG-ALT Mastering Influencer Marketing: 3 Vital Dos and Don’ts for Success
/contact/Subdomain Contact Us
https://www.facebook.com/ethos...New window External Subdomain No Text
https://instagram.com/ethosvont/New window External No Text
https://twitter.com/ethosmarke...New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/work/Subdomain Text duplicate Work
/capabilities/Subdomain Text duplicate Capabilities
/about/Subdomain Text duplicate About
/insights/Subdomain Text duplicate Insights
/contact/Subdomain Text duplicate Contact
/behavior-change/Subdomain Text duplicate Behavior Change
/financial-services/Subdomain Text duplicate Financial Services
/food-beverage/Subdomain Text duplicate Food & Beverage
/healthcare/Subdomain Text duplicate Healthcare/ Public Health
/higher-education/Subdomain Text duplicate Higher Education
/careers/Subdomain Text duplicate Careers
/privacy-policy/Subdomain Text duplicate Privacy
https://www.vontweb.com/New window External Subdomain Text duplicate VONT

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ethos-marketing.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (1.98 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (54 kB).

HTTP Response Header

NameValue
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
x-fw-serverFlywheel/5.1.0
content-typetext/html; charset=UTF-8
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
x-fw-hashmpr1ble80w
x-fw-dynamicTRUE
content-encodinggzip
x-fw-version5.0.0
x-robots-tagnofollow
link<https://www.ethos-marketing.com/wp-json/>; rel="https://api.w.org/"
serverFlywheel/5.1.0
x-cacheableYES
fastly-restarts1
accept-rangesbytes
dateSat, 28 Sep 2024 11:23:55 GMT
x-served-bycache-fra-etou8220060-FRA, cache-fra-etou8220104-FRA
x-cacheMISS, MISS
x-cache-hits0, 0
x-timerS1727522634.607020,VS0,VE1658
varyAccept-Encoding
x-fw-serveTRUE
x-fw-staticNO
x-fw-typeFLYWHEEL_BOT
content-length11470
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 336 referring domains.
This page has 1,106 backlinks.
This page has backlinks from 300 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Default robots file version:2
User-agent: *
Disallow: /calendar/action*
Disallow: /events/action*
Allow: /*.css
Allow: /*.js
Disallow: /*?
Crawl-delay: 3

Similar sites

Search preview

www.ethos-marketing.com
Maine Multiplatform Branding Agency | Ethos
Ethos is a multiplatform branding agency in Westbrook, Maine. We love nothing more than finding your core truth and running with it. Visit us

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Ethos90%Check
Maine84%Check
brand84%Check
Gen84%Check
Maine multiplatform82%Check
Maine multiplatform branding81%Check
Maine Multiplatform Branding Agency81%Check
agency78%Check
multiplatform78%Check
branding78%Check
Show more keywords and terms

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