Foodstandards.gov.scot - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
79% 
Page structure
79% 
Link structure
92% 
Server
81% 
External factors
100% 
SEO Score
Response time
1.08 s
File size
250.20 kB
Words
445
Media files
2
Number of links
70 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Food Standards Scotland
The length of the page title is perfect. (229 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
FSS is the public sector food body for Scotland. We ensure that information on safety, standards and nutrition is independent, consistent and evidence-based.
The length of the meta description is perfect. (969 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.foodstandards.gov.scot/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, user-scalable=yes, initial-scale=1.0, minimum-scale=1.0
keywordsyour, default, keywords, here
descriptionFSS is the public sector food body for Scotland. We ensure that information on safety, standards and nutrition is independent, consistent and evidence-based.
google-site-verifications-3qYRZGUxmvQmAuLZGxG49k1OUVcV2Bj8QVEW6bVMQ
langen
charsetutf-8

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Page quality

Content
(Critically important)
There are only 445 words on this page. Good pages should have about 800 words of useful content.
29.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 5 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, user-scalable=yes, initial-scale=1.0, minimum-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/includes/img/arrow.svgRight arrow icon
/includes/img/food_crime_badge.pngReport food crime - 0800 028 7926

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 For Consumers
H2 For business and industry
H2 Industry-specific advice
H2 Find us on
H2 Subscribe now to receive food alerts and news
H3 Vitamin D
H3 Advice on mustard ingredients contaminated with peanuts
H3 Five Facts about ultra processed foods
H3 Advanced Allergen Online Training
H3 Healthy eating
H3 Food safety
H3 Food crime and incidents
H3 Healthy eating tutorial
H3 Food Hygiene Information Scheme
H3 New businesses
H3 Safety and regulation
H3 Local authorities
H3 Fresh Produce Tool
H3 Cooksafe
H3 Stay up to date with the latest alerts
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Jump to main content
/Anchor Jump to main navigation
/bslBSL
/business-and-industry/local-a...Local Authorities
/eventsEvents
/contact-usContact us
/about-usAbout Us
/consumers/healthy-eatingHealthy eating
/consumers/food-safetyFood safety
/consumers/food-crimeFood crime and incidents
/consumers/food-labellingFood labelling
/consumers/healthy-eating/eat-...Eat Well, Your Way
/business-and-industry/advice-...New businesses
/business-and-industry/industr...Industry-specific advice
/business-and-industry/safety-...Safety and regulation
/business-and-industry/local-a...Local authorities
/business-and-industry/scottis...Text duplicate Food crime and incidents
/business-and-industry/scottis...Report a food crime
/publications-and-research/pub...Publications
/publications-and-research/ope...Open data portal
/publications-and-research/sci...Scientists and researchers
/publications-and-research/nut...Nutrition research
/about-us/consultations/citize...Citizen Space
/education-resourcesEducation resources
/news-and-alertsNews and alerts
/eventsText duplicate Events
/contact-usText duplicate Contact us
/about-usText duplicate About Us
/consumers/healthy-eating/nutr...Subdomain Vitamin D Take a 10 microgram supplement this winter
/consumers/food-crime/report-a...Subdomain Advice on mustard ingredients contaminated with peanuts
/consumers/healthy-eating/nutr...Subdomain Five Facts about ultra processed foods
/business-and-industry/safety-...Subdomain Advanced Allergen Online Training
/news-and-alertsLatest updates
/news-and-alerts/update-9-seve...Update 9: Several brands recall products containing mustard because they may be contaminated with peanut
/news-and-alerts/update-8-seve...Update 8: Several brands recall products containing mustard because they may be contaminated with peanut
/news-and-alerts/update-7-seve...Update 7: Several brands recall products containing mustard because they may be contaminated with peanut
/news-and-alertsSEE MORE NEWS
/Anchor For Consumers
/Anchor For Business & Industry
/consumers/healthy-eatingText duplicate Healthy eating
/consumers/food-safetyText duplicate Food safety
/consumers/food-crimeText duplicate Food crime and incidents
/consumers/healthy-eating/nutr...Healthy eating tutorial
/consumers/food-safety/buying-...Food Hygiene Information Scheme
/business-and-industry/advice-...Text duplicate New businesses
/business-and-industry/safety-...Text duplicate Safety and regulation
/business-and-industry/local-a...Text duplicate Local authorities
/business-and-industry/safety-...Fresh Produce Tool
/publications-and-research/pub...Cooksafe
/business-and-industry/industr...Meat, poultry and game
/business-and-industry/industr...Hospitality, catering and retail
/business-and-industry/industr...Farming and primary production
/business-and-industry/industr...Shellfish
/business-and-industry/industr...Manufacturers
/business-and-industry/industr...Dairy
/business-and-industry/safety-...Imports and exports
/business-and-industry/industr...Food and feed
/business-and-industry/scottis...Food crime
/subscribeSubdomain Subscribe now
IMG-ALT Right arrow icon
/business-and-industry/scottis...IMG-ALT Report food crime - 0800 028 7926
https://twitter.com/FSScotExternal Find us on Twitter
https://www.facebook.com/FoodS...External Subdomain Find us on Facebook
https://www.instagram.com/fsscot/External Subdomain Find us on Instagram
https://www.linkedin.com/compa...External Subdomain Find us on Linkedin
https://www.youtube.com/foodst...External Subdomain Find us on Youtube
/subscribeSubscribe
/copyrightCopyright
/accessibilityAccessibility
/freedom-of-informationFreedom of information
/terms-conditions-1Terms and conditions
/privacyPrivacy
/disclaimerDisclaimer
/sitemapSitemap
/details-about-cookiesDetails About Cookies
/about-us/vacanciesVacancies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.foodstandards.gov.scot/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is slow (1.08 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 5 JavaScript files. This may affect the load time negatively.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (250 kB).

HTTP Response Header

NameValue
dateFri, 01 Nov 2024 14:15:14 GMT
serverApache
cache-controlno-store, no-cache, must-revalidate
x-frame-optionsSAMEORIGIN
expiresMon, 26 Jul 1997 05:00:00 GMT
pragmano-cache
content-encodinggzip
varyAccept-Encoding
set-cookie108 Characters
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
strict-transport-securitymax-age=63072000; includeSubDomains; preload
last-modifiedFri, 01 Nov 2024 14:15:15 GMT
connectionkeep-alive
x-xss-protection1; mode=block
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 1,818 referring domains.
This page has 130,702 backlinks.
This page has backlinks from 1,414 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /admin.php

Similar sites

Search preview

www.foodstandards.gov.scot
Food Standards Scotland
FSS is the public sector food body for Scotland. We ensure that information on safety, standards and nutrition is independent, consistent and evidence-based.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
food81%Check
Food Standards77%Check
Food Standards Scotland71%Check
Standards69%Check
Food Safety68%Check
safe food68%Check
Food crime63%Check
Scotland58%Check
safe54%Check
safety54%Check
Show more keywords and terms

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