Getpublished.penguin.co.uk - SEO Checker

Overview of the SEO Check
Meta information
98% 
Page quality
58% 
Page structure
60% 
Link structure
68% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.04 s
File size
269.50 kB
Words
7730
Media files
133
Number of links
6 internal / 68 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
How to Get a Book Published | Penguin Publishing
The length of the page title is perfect. (453 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Are you a new writer? Struggling to understand how to get a book published? We'll take you through the process with our definitive guide to book publishing.
The length of the meta description is perfect. (960 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1.0,minimum-scale=1.0,viewport-fit=cover
descriptionAre you a new writer? Struggling to understand how to get a book published? We'll take you through the process with our definitive guide to book publishing.
news_keywordsBook publishing, UK publishing, literary agents, children's books, Writing, New author, Author, Penguin Random House UK, Penguin Random House, Penguin Books, WriteNow
generatorShorthand
langen
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twitter:cardsummary_large_image
twitter:titleHow to Get a Book Published | Penguin Publishing
twitter:descriptionAre you a new writer? Struggling to understand how to get a book published? We'll take you through the process with our definitive guide to book publishing.
og:typearticle
og:urlhttps://www.getpublished.penguin.co.uk
og:descriptionAre you a new writer? Struggling to understand how to get a book published? We'll take you through the process with our definitive guide to book publishing.
og:titleHow to Get a Book Published | Penguin Publishing
og:imagehttps://www.getpublished.penguin.co.uk/assets/QeBbpsqwnp/title-0-1_what-does-an-editor-do-copy-4-2560x1440.png
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
The content of this page is too large (7730 words). Maybe the content could be divided into several pages.
These Typos were found:
  • malcom => Malcolm
There are 2 text duplicates on this page:
  • Duplicate: Images of Sara Collins and Jane Corry by Justine Stoddart. Image of Cl...
48.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
125 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 22.42 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1.0,minimum-scale=1.0,viewport-fit=cover" is provided.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 71 characters this one is longer than 70 characters:
"do writers have to go on paid writing courses to be a published author?"
The following tag is repeated too often: :
Image SEO
(Somewhat important)
77 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/logo.pngPenguin
/assets/logo.pngPenguin
...t-does-an-editor-do-copy-4-2560x1440.pngNo alt attribute provided
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data:[...] Base64Images of Penguin Random House editors Simon Prosser, Joel Richardson, Andrea Henry and Ruth Knowles with illustrated background.
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/assets/created-with-shorthand.pngCreated with Shorthand, the visual storytelling platform

Page structure

H1 heading
(Critically important)
How to Get Published
The H1 heading is perfect.
Headings
(Important)
There are 44 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 How to Get Published
H2 Tips on fitting writing around...
H2 How to know when your book is ready
H2 Five questions on life as a writer with Claire Malcolm
H2 A day in the life of an agent
H2 Dos and don'ts of approaching literary agents
H2 What editors are looking for
H2 What if you’re writing for children or young adults?
H2 The acquisition meeting
H2 Jargon buster
H2 What does an editor do?
H2 Ask the editors: dealing with feedback
H2 Designing a cover
H2 How to create a campaign around a book
H2 Further resources
H3 The author
H3 Family commitments by Sara Collins
H3 Work by Mohsin Zaidi
H3 Financial concerns by Jane Corry
H3 The agent
H3 The publisher
H3 Joe Marriott, Picture Book Commissioning Editor
H3 Millie Lean, Assistant Editor
H3 Carmen McCullough, Commissioning Editor
H3 The key moment a publisher decides which books to ‘acquire’
H3 The Managing Director: Susan Sandon
H3 The editor: Tom Avery, Editorial Director at William Heinemann
H3 The sales rep: Claire Simmonds, Sales Manager
H3 The publicist: Charlotte Bush, Director of Publicity and Media Relations
H3 The marketer: Rebecca Ikin, Marketing Director
H3 My editor’s just sent me the first letter about my book, and it’s so long. Does this mean my book is awful?
H3 I thought the editor bought my book because they thought it was great. Why am I getting feedback?
H3 My editor’s asked me to change something I really love. Do I have to change it?
H3 I’ve got so much to do and I’m not sure I’m going to get it done by the deadline. What should I do?
H3 The book
H3 Books
H3 Podcasts
H3 Blogs and videos
H3 Networks and organisations
H3 Regional writing organisations
H4 It can be hard as a new writer to understand how the document saved on your laptop could ever make it onto the shelves of your local bookshop. Here’s our guide to navigating the publishing process ...
H4 Most major publishers don’t accept manuscripts directly from writers, which means that to get your book published you will often need to get a literary agent as a key early step. Literary agents ta...
H4 Our role as publisher is to work on your manuscript alongside you and your literary agent to make your book the best it can possibly be. We then bring together experts from across our business, inc...
H4 The moment you've been waiting for - holding your published book in your hands - is a special one for writer, agent and publisher. It's likely that your book will also be published as an ebook and ...
There are too few (6) internal links on this page.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (68) on this page.
LinkAttributesAnchor text
https://www.penguin.co.uk/New window External Subdomain IMG-ALT Penguin
/Anchor Menu
/Anchor The author
/Anchor The agent
/Anchor The publisher
/Anchor The book
https://www.penguin.co.uk/auth...New window External Subdomain Sara Collins
https://www.penguin.co.uk/book...New window External Subdomain The Confessions of Frannie Langton
https://www.penguin.co.uk/comp...New window External Subdomain WriteNow
https://www.rlf.org.uk/New window External Subdomain Royal Literary Fund
https://www.societyofauthors.org/New window External Subdomain The Society of Authors
https://www.penguin.co.uk/auth...New window External Subdomain Jane Corry
https://www.penguin.co.uk/comp...New window External Subdomain Viking
https://www.penguin.co.uk/book...New window External Subdomain I Looked Away
http://newwritingnorth.com/New window External New Writing North
https://www.artscouncil.org.uk...New window External Subdomain Arts Council England
https://www.societyofauthors.org/New window External Subdomain Society of Authors
https://www.thegoodliteraryage...New window External Subdomain The Good Literary Agency
https://www.penguin.co.uk/comp...New window External Subdomain Penguin Random House Children’s
https://www.penguin.co.uk/seri...New window External Subdomain Diary of a Wimpy Kid
https://www.penguin.co.uk/auth...New window External Subdomain Roald Dahl
https://www.penguin.co.uk/comp...New window External Subdomain Cornerstone
https://www.penguin.co.uk/arti...New window External Subdomain Read our jargon buster here.
https://www.penguin.co.uk/comp...New window External Subdomain Hamish Hamilton
https://www.penguin.co.uk/comp...New window External Subdomain Text duplicate Penguin
https://www.penguin.co.uk/comp...New window External Subdomain Transworld
https://www.penguin.co.uk/bran...New window External Subdomain Puffin
https://www.penguin.co.uk/comp...New window External Subdomain Vintage
https://www.penguin.co.uk/auth...New window External Subdomain Julian Barnes
https://www.penguin.co.uk/book...New window External Subdomain The Noise of Time
https://www.penguin.co.uk/arti...New window External Subdomain Trivial anchor text
here
https://soundcloud.com/vintage...New window External Text duplicate Trivial anchor text
here
https://www.penguin.co.uk/comp...New window External Subdomain Penguin General
https://www.penguin.co.uk/comp...New window External Subdomain Text duplicate Trivial anchor text
here
https://www.penguin.co.uk/comp...New window External Subdomain #MerkyBooks
https://www.instagram.com/merk...External Subdomain Instagram
https://www.penguin.co.uk/book...New window External Subdomain On Writing
https://www.writersandartists....New window External Subdomain Writers’ and Artists’ Yearbook
https://www.amazon.co.uk/Start...New window External Subdomain Get Started in Writing Young Adult Fiction
https://www.amazon.co.uk/Writi...New window External Subdomain On Writing: A Memoir of the Craft
https://www.amazon.co.uk/Eats-...New window External Subdomain Eats, Shoots and Leaves
https://play.acast.com/s/thepe...New window External Subdomain Acast
https://podcasts.apple.com/gb/...New window External Subdomain Apple Podcasts
https://play.acast.com/s/vinta...New window External Subdomain Text duplicate Acast
https://podcasts.apple.com/gb/...New window External Subdomain Text duplicate Apple Podcasts
https://www.bustle.com/p/20-po...New window External Subdomain 20 podcasts about writing that will have you penning a bestselling novel in no time
https://thejohnfox.com/2016/06...New window External 14 podcasts every writer should listen to
https://thewritelife.com/writi...New window External 20 inspiring writing podcasts to subscribe to right now
https://www.youtube.com/watch?...New window External Subdomain #Merky Books: How To Get Published
https://www.penguin.co.uk/arti...New window External Subdomain Abir Mukherjee: 10 Things I Learnt About the Publishing Process
https://www.penguin.co.uk/arti...New window External Subdomain Kit de Waal on why we need more diverse writers
https://www.penguin.co.uk/arti...New window External Subdomain Author Jane Corry shares her original covering letter
https://www.penguin.co.uk/comp...New window External Subdomain Getting Published blog
https://www.youtube.com/watch?...New window External Subdomain YouTube
https://www.youtube.com/playli...New window External Subdomain Work in Publishing videos.
https://www.artscouncil.org.uk...External Subdomain Text duplicate Arts Council England
https://www.arvon.org/New window External Subdomain Arvon
http://www.agentsassoc.co.uk/m...External Subdomain The Association of Authors’ Agents
https://www.thegoodliteraryage...External Subdomain Text duplicate The Good Literary Agency
https://pop-up.org.uk/project/...External Pathways
https://www.societyofauthors.org/New window External Subdomain Text duplicate The Society of Authors
https://pentoprint.org/External Pen to Print
http://newwritingnorth.com/New window External Text duplicate New Writing North
https://nationalcentreforwriti...New window External National Centre for Writing
https://newwritingsouth.com/New window External New Writing South
https://www.spreadtheword.org.uk/New window External Subdomain Spread the Word
https://www.writingwestmidland...New window External Subdomain Writing West Midlands
http://www.writingeastmidlands...New window External Subdomain Writing East Midlands
https://literatureworks.org.uk/New window External Literature Works SW
https://www.cultureword.org.uk/New window External Subdomain Commonword
https://www.literaturewales.org/New window External Subdomain Literature Wales
http://www.scottishbooktrust.com/New window External Subdomain Scottish Book Trust
/Anchor Top
https://shorthand.com/?utm_sou...New window External IMG-ALT Created with Shorthand, the visual storytelling platform
A-TITLE The visual storytelling platform for news, magazines, communications and PR

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://getpublished.penguin.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.04 seconds.
The file size of the HTML document is fine (270 kB).

HTTP Response Header

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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 48 referring domains.
This page has 79 backlinks.
This page has backlinks from 44 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

getpublished.penguin.co.uk
How to Get a Book Published | Penguin Publishing
Are you a new writer? Struggling to understand how to get a book published? We'll take you through the process with our definitive guide to book publishing.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Get97%Check
Get Published96%Check
Published95%Check
book published85%Check
book74%Check
published as73%Check
published author72%Check
Book Publishing71%Check
Published Authors68%Check
getting published68%Check

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