Gff.co.uk - SEO Checker

Overview of the SEO Check
Meta information
90% 
Page quality
63% 
Page structure
70% 
Link structure
43% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
84.90 kB
Words
1489
Media files
25
Number of links
83 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to the Guild of Fine Food - Guild of Fine Food
The title contains the word Welcome to! More content should be covered in the title.
There are word repetitions in the page title.
Meta description
(Critically important)
Guild of Fine Food has a mission to support, celebrate and encourage independent food & drink retailers and the producers that supply them.
The length of the meta description is perfect. (867 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://gff.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1,shrink-to-fit=no
msapplication-tap-highlightno
mobile-web-app-capableyes
apple-mobile-web-app-capableyes
format-detectiontelephone=no
apple-mobile-web-app-titleGuild of Fine Food - Supporting independent food & drink
theme-color#ffffff
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionGuild of Fine Food has a mission to support, celebrate and encourage independent food & drink retailers and the producers that supply them.
msapplication-TileImagehttps://gff.co.uk/wp-content/uploads/2023/09/cropped-favicon-512x512-1-1-270x270.png
article:modified_time2024-08-22T21:16:58+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleWelcome to the Guild of Fine Food - Guild of Fine Food
og:descriptionGuild of Fine Food has a mission to support, celebrate and encourage independent food & drink retailers and the producers that supply them.
og:urlhttps://gff.co.uk/
og:site_nameGuild of Fine Food
og:imagehttps://gff.co.uk/wp-content/uploads/2023/08/Deli-feature-Teals-Somerset4-648x432.jpg
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 10 text duplicates on this page:
  • Duplicate 1: The Guild of Fine Food should be your first port of call for any busin...
  • Duplicate 2: The Guild of Fine Food offers a range of publications and activities t...
  • Duplicate 3: Do you like good food & drink? Interested in supporting independent re...
  • Duplicate 4: Guild of Fine Food is the proud organiser of two world-renowned food &...
  • Duplicate 5: Every year, retailers and food lovers rely on the results of both of t...
This page contains 1489 words. That's ok.
35.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
27 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 21 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1,shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 30 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es/gff/assets/img/brand/gff-logo.svg?v=3The Guild of Fine Food logo
...oads/2023/09/IMG_0336-3-copy-648x432.jpgDiana Finn, Samantha Green, Michael Bourne, Groombridge Farm Shop, Tunbridge Wells
...8/Carlingford-Oyster-company-648x432.pngCarlingford Oyster company
...e-The-Marches-Deli-Monmouth1-648x432.jpgCheese Display at The Marches Deli, Monmouth
.../11/Golden-Forks-2023-trophy-winners.jpgGolden Forks 2023 Trophy Winners
...7/A-judge-at-the-World-Cheese-Awards.jpgA judge at the World Cheese Awards
...oads/2024/02/Judging-products-header.jpgProducts judged in Great Taste blind-tasting
...uploads/2023/07/The-Whitby-Deli-2022.jpgThe Whitby Deli 2022
...cations-covers-header-for-web-scaled.jpgGuild of Fine Food publications
/wp-content/uploads/2023/05/50A9911.jpgKian Louët-Feisser, Carlingford Oysters - Guild of Fine Food member
...ads/2024/07/Results-out-now-portrait.pngGreat Taste 2024 results out now
...ds/2023/07/The-Henley-Larder-648x432.jpgThe Henley Larder
...t/uploads/2023/07/Alder-Tree-648x432.pngAlder Tree - producer and Great Taste winner
...ds/2023/07/Meet-the-producer-648x432.jpgMeet Great Taste producers, Golden Forks 2022
...Deli-feature-Teals-Somerset4-648x432.jpgTeals, Somerset
...ations-covers-header-for-web-648x424.pngGuild of Fine Food publications
...ese-Training-cheese-wrapping-648x432.jpgGuild of Fine Food Retail Cheese Training cheese wrapping: Learn to wrap and store cheese on the Guild's Retail Cheese training course
...or-GT-Retail-Promo-winner-28-648x432.jpgGreat Taste bunting, labels & logos
...tent/uploads/2024/06/GTA-329-300x300.jpgLa Maritxu Golden Forks 2023
...024/04/Hevva_Visual_09.04.24-300x300.pngHevva! tinned fish Norton Barton Artisan Village
...fewings-qxXRhkC59R4-unsplash-300x300.jpgWheat field
...nt/uploads/2024/04/Labelling-300x300.jpgJar blank label
...2/Friends-in-Mead-ad-banner-portrait.pngFriends in Mead 2023
...themes/gff/assets/img/brand/gff-logo.svgThe Guild of Fine Food logo
Video URLWidthHeight
...loads/2024/08/480p-GT-podcast-header.mp4

Page structure

H1 heading
(Critically important)
Welcome to the Guild of Fine Food
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to the Guild of Fine Food
H2 Join us
H2 Support our sector
H2 Industry advice & opinion
H2 Retail cheese training
H2 And the winner is…
H2 Industry news
H2 We know the independent food & drink industry. Let us keep you up to date.
H3 How we help retailers
H3 How we help producers
H3 Connecting food lovers with brilliant producers and retailers
H3 Great Taste Golden Forks 2024 nominees announced
H3 Hevva! tinned seafood is latest brand from Norton Barton Artisan Village
H3 Large volume of rain already having an impact on food supply
H3 Calls for stricter food labelling rules following Government consultation
H3 Subscribe
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.
LinkAttributesAnchor text
https://gff.co.uk/Anchor Skip to main content
https://gff.co.uk/IMG-ALT The Guild of Fine Food logo
https://gff.co.uk/about-us/About us
A-TITLE About us
https://gff.co.uk/contact-us/Contact us
A-TITLE Contact us
/venue-hire-london/Venue hire
A-TITLE Venue hire
https://gff.co.uk/directoryDirectory
A-TITLE Directory
/greattastepodcast/Podcast
A-TITLE Podcast
https://gff.co.uk/myguild-login/Login to MyGuild
https://gff.co.uk/for-retailers/For Retailers
/for-retailers/read-fine-food-...Read publications
/for-retailers/read-fine-food-...Read Fine Food Digest
/for-retailers/read-good-cheese/Read Good Cheese
/for-retailers/read-great-tast...Read Great Taste Book
/for-retailers/read-best-brands/Read Best Brands
/for-retailers/read-supplements/Read regional & product supplements
/for-retailers/latest-articles...Latest articles for retailers
/for-retailers/join-us/Join us
/for-retailers/join-us/Join as a retail member
https://myguild.gff.co.uk/mygu...New window External Subdomain Apply now
/for-retailers/retail-cheese/Training
/for-retailers/retail-cheese/Retail cheese
/directory/?type=retailerText duplicate Directory
https://gff.co.uk/for-producers/For Producers
/for-producers/fine-food-digest/Advertise in print & digital
/for-producers/fine-food-digest/Fine Food Digest
/for-producers/good-cheese/Good Cheese
/for-producers/great-taste-book/Great Taste Book
/for-producers/best-brands/Best Brands
/for-producers/supplements/Bespoke publications
/for-producers/great-taste/Great Taste
/for-producers/great-taste/Text duplicate Great Taste
/directory/?type=product&award...Results
/for-producers/world-cheese-aw...World Cheese Awards
/for-producers/world-cheese-aw...Text duplicate World Cheese Awards
/directory/?type=product&award...Text duplicate Results
/for-producers/great-taste-mar...Take part in events
/for-producers/great-taste-mar...Great Taste Markets
/for-producers/latest-articles...Latest articles for producers
/for-producers/join-us/Text duplicate Join us
/for-producers/join-us/Join as a producer member
https://myguild.gff.co.uk/mygu...New window External Subdomain Text duplicate Apply now
/directory/?type=producerText duplicate Directory
/for-food-lovers/For Food Lovers
/for-food-lovers/explore-great...Why trust Great Taste?
/greattastepodcast/Listen to Great Taste Podcast
/for-food-lovers/great-taste-m...Visit events
/for-food-lovers/great-taste-m...Text duplicate Great Taste Markets
/for-food-lovers/great-taste-b...Text duplicate Read publications
/for-food-lovers/great-taste-b...Text duplicate Great Taste Book
/for-food-lovers/good-cheese/Text duplicate Good Cheese
/for-food-lovers/latest-articl...Latest articles for food lovers
/directory/?type=productSearch award-winning products
/directory/?type=retailer&coun...Search independent shops
/greattastepodcast/Listen to Episode 1
https://gff.co.uk/goldenforksBuy trade tickets
https://gff.co.uk/worldcheeseEnter today
/directory/?type=product&keywo...Uncover the 2024 winners
https://gff.co.uk/directorySearch directory
/for-retailers/read-fine-food-...Trivial anchor text
Read more
https://gff.co.uk/joinJoin today
/directory/?type=product&keywo...IMG-ALT Great Taste 2024 results out now
https://gff.co.uk/for-retailers/Explore what we do for retailers
https://gff.co.uk/for-producers/Explore what we do for producers
/for-food-lovers/Explore what we do for food lovers
/for-retailers/join-us/Find out more about membership
/directory/?type=productSearch award-winning food & drink
/directory/?type=producerSearch award-winning producers
/directory/?type=retailerSearch independent retailers
/for-retailers/read-fine-food-...Text duplicate Read Fine Food Digest
/for-retailers/read-good-cheese/Text duplicate Read Good Cheese
/for-retailers/read-best-brands/Text duplicate Read Best Brands
/for-retailers/retail-cheese/Anchor Upcoming course dates
/for-retailers/retail-cheese/Find out more
/for-producers/great-taste/Explore Great Taste
/for-producers/world-cheese-aw...Explore World Cheese Awards
/articles/2024/07/great-taste-...Full story
/articles/2024/05/hevva-tinned...Text duplicate Full story
/articles/2024/05/large-volume...Text duplicate Full story
/articles/2024/05/calls-for-st...Text duplicate Full story
https://gff.co.uk/Anchor Subscribe
https://hivemindmead.com/colle...New window External IMG-ALT Friends in Mead 2023
/policies/privacy-policy/New window privacy policy
https://gff.co.uk/Text duplicate IMG-ALT The Guild of Fine Food logo
https://gff.co.uk/contact-us/Text duplicate Contact us
https://www.instagram.com/guil...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/@gffcouk/New window External Subdomain No Text
https://www.tiktok.com/@guildo...New window External Subdomain No Text
https://gff.co.uk/policies/Policies
A-TITLE Policies
https://gff.co.uk/site-map/Site map
A-TITLE Site map
https://www.davidcurless.com/New window External Subdomain DCDesign
https://www.ab-uk.com/New window External Subdomain ab...

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://gff.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (85 kB).

HTTP Response Header

NameValue
dateTue, 27 Aug 2024 13:55:04 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byPHP/8.1.21
cf-edge-cachecache,platform=wordpress
strict-transport-securitymax-age=31536000; includeSubDomains; preload
set-cookie102 Characters
link<https://gff.co.uk/wp-json/>; rel="https://api.w.org/"
x-ua-compatibleIE=Edge
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
x-xss-protection1; mode=block
cf-cache-statusDYNAMIC
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nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8b9c8e9fae0b4d64-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,497 referring domains.
This page has 519,606 backlinks.
This page has backlinks from 1,589 different ip addresses.

Robots.txt

User-Agent: *
Sitemap: https://gff.co.uk/sitemap_index.xml
Disallow: /wp-admin/
Disallow: /wp-content/languages/
Disallow: /wp-content/plugins/
Disallow: /wp-content/upgrade/
Disallow: /wp-includes/
Disallow: /readme.html
Disallow: /refer/
Allow: /wp-admin/admin-ajax.php?action=frmpro_css
Allow: /wp-content/plugins/abwp_formidableforms_pro/js/
Allow: /wp-content/plugins/formidable/js/
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://gff.co.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

gff.co.uk
Welcome to the Guild of Fine Food - Guild of Fine Food
Guild of Fine Food has a mission to support, celebrate and encourage independent food & drink retailers and the producers that supply them.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Guild77%Check
Food76%Check
food drink61%Check
independent food61%Check
Food and Drink60%Check
Welcome58%Check
Producers56%Check
independent food drink56%Check
independent food drink retailers56%Check
food lovers55%Check

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