Keepscotlandbeautiful.org - SEO Checker

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Overview of the SEO Check
Meta information
82% 
Page quality
43% 
Page structure
100% 
Link structure
86% 
Server
54% 
External factors
100% 
SEO Score
Response time
0.29 s
File size
80.30 kB
Words
439
Media files
13
Number of links
68 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Keep Scotland Beautiful
The length of the page title is perfect. (217 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We are your charity for Scotland's environment. We inspire action to combat climate change, tackle litter and waste, restore nature and biodiversity and improve places.
The meta description is too long: 1032 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionWe are your charity for Scotland's environment. We inspire action to combat climate change, tackle litter and waste, restore nature and biodiversity and improve places.
msvalidate.01A0298BDB3728987A223F31211B26FC5A
langen
twitter:cardsummary_large_image
og:titleKeep Scotland Beautiful
og:descriptionWe are your charity for Scotland's environment. We inspire action to combat climate change, tackle litter and waste, restore nature and biodiversity and improve places.
og:urlhttps://www.keepscotlandbeautiful.org/
og:imagehttps://www.keepscotlandbeautiful.org/media/1563348/adobestock_136969703.jpeg
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 439 words on this page. Good pages should have about 800 words of useful content.
These Typos were found:
  • commited => committed
31.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.09 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/media/1569077/ksblogoheader.jpgKeep Scotland Beautiful
/media/573424/ksblogoheader.jpgKeep Scotland Beautiful
...ct-report-homepage-banner-1600-x-300.jpgNo alt attribute provided
...act-report-homepage-banner-960-x-623.jpgNo alt attribute provided
/media/1562919/sdg-horizontal.gifNo alt attribute provided
/media/1561266/e_logo_no-un-emblem-01.pngNo alt attribute provided
/media/1564590/footer-logo-oscr-square.pngOSCR logo
...1564592/footer-logo_lw_logo_scottish.pngScottish Living Wage logo
...cs_cycling_friendly_tm_logo_positive.pngCycle Friendly Employer logo
/media/1573111/clo-logo-platinum.pngCarbon Literate Organisation (Platinum) logo
/media/1564588/14001-rgb-purplesmall.pngISO 14001 Certified logo
...4591/footer-logo-sqa-approved-centre.pngSQA Approved Centre
/media/1564593/footer-logo-c2e-2019.pngEFQM Commited to Excellence 2019

Page structure

H1 heading
(Critically important)
Inspiring action to keep Scotland beautiful
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Inspiring action to keep Scotland beautiful
H2 Our vision is for a clean, green, sustainable Scotland
H2 Happening now...
H2 What we do
H2 News
H2 Keep Updated
H2 Keep Connected
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
/IMG-ALT Keep Scotland Beautiful
A-TITLE home
/get-involvedSubdomain Donate
/about-us/About us
/our-impact/Our impact
/news/News
/blogs/Blogs
/events/Events
/get-involved/Get involved
/contact-us/Contact us
/Text duplicate IMG-ALT Keep Scotland Beautiful
A-TITLE home
/get-involvedSubdomain Text duplicate Donate
/about-us/Text duplicate About us
/our-impact/Text duplicate Our impact
/news/Text duplicate News
/blogs/Text duplicate Blogs
/events/Text duplicate Events
/get-involved/Text duplicate Get involved
/contact-us/Text duplicate Contact us
/get-involved/Support our Work
/Anchor Subscribe to our Newsletter
/combatting-climate-change/Combatting climate change
/tackling-litter-and-waste/Tackling litter and waste
/restoring-nature-and-biodiver...Restoring nature and biodiversity
/improving-places/Improving places
/our-training/Our training
/our-impact/Our latest Impact Report celebrates our work to inspire environmental action. Read our report
/combatting-climate-change/cli...Climate Emergency Training Find out more
/about-us/our-reports-and-publ...Evidencing the litter emergency Read our reports
/climate-action-schools/live-l...Live Lessons for schools Register
/community-and-place/its-your-...It's Your Neighbourhood Join the network
/climate-action-schools/Climate Action Schools
/climate-action-schools/eco-sc...Eco-Schools
A-TITLE Eco-Schools
/climate-action-schools/pocket...Pocket Garden
A-TITLE Pocket Garden
/climate-action-schools/leaf/LEAF
A-TITLE LEAF
/climate-action-schools/young-...Young Reporters for the Environment
A-TITLE Young Reporters for the Environment
/climate-action-schools/climat...Climate Ready Classrooms
A-TITLE Climate Ready Classrooms
/climate-action-schools/upstre...Upstream Battle®
A-TITLE Upstream Battle®
/community-and-place/Community and Place
/community-and-place/our-herit...Our Heritage, Our Future
A-TITLE Our Heritage, Our Future
/community-and-place/beautiful...Beautiful Scotland
A-TITLE Beautiful Scotland
/community-and-place/its-your-...It's Your Neighbourhood
A-TITLE It's Your Neighbourhood
/community-and-place/green-fla...Green Flag Award
A-TITLE Green Flag Award
/combatting-climate-change/com...Community Climate Action Plans
A-TITLE Community Climate Action Plans
/community-and-place/scotlands...Scotland's Beach Awards
A-TITLE Scotland's Beach Awards
/environmental-services/Environmental Services
/our-training/Text duplicate Our training
A-TITLE Our training
/environmental-services/climat...Climate Support for Sport
A-TITLE Climate Support for Sport
/environmental-services/green-...Green Key
A-TITLE Green Key
/environmental-services/nation...National Award for Environmental Excellence®
A-TITLE National Award for Environmental Excellence®
/environmental-services/leams/LEAMS
A-TITLE LEAMS
/environmental-services/enviro...Environmental management support programme
A-TITLE Environmental management support programme
/campaigns-and-research/Campaigns and Research
/community-and-place/clean-up-...Spring Clean Scotland
A-TITLE Spring Clean Scotland
/upstream-battle/Upstream Battle
A-TITLE Upstream Battle
/community-and-place/clean-up-...Nominate a hero
A-TITLE Nominate a hero
/community-and-place/clean-up-...LitterLotto
A-TITLE LitterLotto
/highland-community-waste-part...Highland Community Waste Partnership
A-TITLE Highland Community Waste Partnership
/cup-movement/Cup Movement
A-TITLE Cup Movement
/about-us/our-international-co...Subdomain Find out how we support the Sustainable Development Goals Read more
/news?frompage=1580More news
A-TITLE More news
/privacy/Privacy Notice
https://www.facebook.com/ksbsc...New window External Subdomain No Text
https://www.twitter.com/ksbsco...New window External Subdomain No Text
https://www.youtube.com/ksbsco...New window External Subdomain No Text
https://www.instagram.com/ksbs...New window External Subdomain No Text
/news/rssNew window No Text
/about-us/sustainable-developm...We support the
/sitemapSitemap
/terms-and-conditionsTerms and Conditions
/cookiesCookies
/privacyPrivacy
/accessibilityAccessibility
https://www.oscr.org.uk/about-...New window External Subdomain IMG-ALT OSCR logo
https://scottishlivingwage.org...New window External IMG-ALT Scottish Living Wage logo
https://www.cycling.scot/our-p...New window External Subdomain IMG-ALT Cycle Friendly Employer logo
https://carbonliteracy.com/sco...New window External IMG-ALT Carbon Literate Organisation (Platinum) logo
https://www.british-assessment...New window External Subdomain IMG-ALT ISO 14001 Certified logo
https://www.sqa.org.uk/New window External Subdomain IMG-ALT SQA Approved Centre
https://www.qualityscotland.co...New window External Subdomain IMG-ALT EFQM Commited to Excellence 2019

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.keepscotlandbeautiful.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
This page loads 17 CSS files. This may affect the page load time negatively.
This page loads 19 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.29 seconds.
The file size of the HTML document is fine (80 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
dateSat, 11 May 2024 22:14:27 GMT
content-length16795
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 923 referring domains.
This page has 31,436 backlinks.
This page has backlinks from 711 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 6301 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.keepscotlandbeautiful.org/XMLSitemap
User-agent: *
Disallow: /aspnet_client/
Disallow: /bin/
Disallow: /config/
Disallow: /data/
Disallow: /install/
Disallow: /sql/
Disallow: /macroScripts/
Disallow: /masterpages/
Disallow: /Umbraco/
Disallow: /umbraco_client/
Disallow: /usercontrols/
Disallow: /xslt/

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Search preview

www.keepscotlandbeautiful.org
Keep Scotland Beautiful
We are your charity for Scotland's environment. We inspire action to combat climate change, tackle litter and waste, restore nature and biodiversity and improve places.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Scotland95%Check
keep Scotland90%Check
Scotland beautiful89%Check
keep Scotland beautiful88%Check
keep84%Check
beautiful80%Check
action62%Check
Climate Action54%Check
Inspire Action54%Check
Inspiring50%Check
Show more keywords and terms

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