Pacificlife.com - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
80% 
Page quality
65% 
Page structure
75% 
Link structure
58% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.95 s
File size
52.40 kB
Words
786
Media files
15
Number of links
74 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Life Insurance, Retirement Income, Investments
The length of the page title is perfect. (430 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
For nearly 160 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans.
The meta description is too long: 1753 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionFor nearly 160 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans.
templatecontent-template
viewportwidth=device-width, initial-scale=1
google-site-verificationgbtuQysyOXTLHiBR_Dh6tKYYIWUe0KwcqECf3E5NPCU
langen-us
og:titleLife Insurance, Retirement Income, Investments
og:urlhttps://www.pacificlife.com/home.html
og:typewebsite
og:site_namePacific Life
og:imagehttps://www.pacificlife.com/home.thumb.800.480.png?ck=1723153835
og:descriptionFor nearly 160 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans.
Cache-Controlno-cache
charsetUTF-8

Test up to 1.000 webpages of pacificlife.com with our free plan!

Try For Free
No trial. It's just free!

Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 786 words. That's ok.
30.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../images/logos/PL-Logo-Horz-PMS-224px.svgNo alt attribute provided
...n_SaveEnoughMoneyToMeetMyNeeds_White.svgNo alt attribute provided
...Icon_EnsureMyFamilyIsProtected_White.svgNo alt attribute provided
...on_MakeSureIDon'tRunOutOfMoney_White.svgNo alt attribute provided
...on_ProtectAndPlanForMyBusiness_White.svgNo alt attribute provided
...s/Icons_LongTermCareProtection_White.svgNo alt attribute provided
.../crp/images/icons/Icon_Freedom_White.svgNo alt attribute provided
...ages/icons/Icon_SafetySecurity_White.svgNo alt attribute provided
...ages/icons/Icon_Nearly160Years_White.svgNo alt attribute provided
...crp/images/icons/carousel-arrow-left.svgNo alt attribute provided
...rp/images/icons/carousel-arrow-right.svgNo alt attribute provided
...s/home/Find_a_Financial_Professional.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Achieve Your Life Goals with Pacific Life
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Achieve Your Life Goals with Pacific Life
H3 Because Tomorrow Matters.
H3 What the Power of Pacific Means for You
H3 Find a Financial Professional
H5 Corporate Social Responsibility
H5 The Value of Life Insurance
H5 The Power of Annuities
H5 2023 Annual Highlights and Achievements
H5 In The News
H5 Freedom
H5 Security
H5 Trust
H6 For Financial Professionals
H6 Careers
H6 Investor Relations
H6 Contact Us
H6 Empty heading
Some anchor texts are used more than once.
14 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
/home.htmlNo Text
/home/life-goals.htmlLife Goals
A-TITLE Life Goals
/home/products/annuities.htmlAnnuities
A-TITLE Annuities
/home/products/annuities/varia...Variable Annuities
A-TITLE Variable Annuities
/home/products/annuities/fixed...Fixed Indexed Annuities
A-TITLE Fixed Indexed Annuities
/home/products/annuities/fixed...Fixed Annuities
A-TITLE Fixed Annuities
/home/products/annuities/immed...Immediate Annuities
A-TITLE Immediate Annuities
/home/products/annuities/defer...Deferred Income Annuities
A-TITLE Deferred Income Annuities
/home/products/life-insurance....Life Insurance
A-TITLE Life Insurance
/home/products/life-insurance/...Variable Universal Life Insurance
A-TITLE Variable Universal Life Insurance
/home/products/life-insurance/...Performance & DUVs
A-TITLE Performance & DUVs
/home/products/life-insurance/...Indexed Universal Life Insurance
A-TITLE Indexed Universal Life Insurance
/home/products/life-insurance/...Term Life Insurance
A-TITLE Term Life Insurance
/home/products/life-insurance/...Universal Life Insurance
A-TITLE Universal Life Insurance
/home/products/institutions.htmlFor Institutions
A-TITLE For Institutions
/home/products/institutions/ov...Overview
A-TITLE Overview
/home/products/workforce-benef...Workforce Benefits
A-TITLE Workforce Benefits
/home/products/workforce-benef...Text duplicate Overview
A-TITLE Overview
/home/products/workforce-benef...Why Choose Us
A-TITLE Why Choose Us
/home/products/workforce-benef...Benefits
A-TITLE Benefits
/home/products/additional-solu...Additional Solutions
A-TITLE Additional Solutions
/home/insights.htmlInsights
A-TITLE Insights
/home/about.htmlAbout Us
A-TITLE About Us
/home/about/overview.htmlText duplicate Overview
A-TITLE Overview
/home/about/brand.htmlOur Brand
A-TITLE Our Brand
/home/about/insurance-ratings-...Insurance Ratings & Financials
A-TITLE Insurance Ratings & Financials
/home/about/corporate-social-r...Corporate Social Responsibility
A-TITLE Corporate Social Responsibility
/home/about/careers.htmlCareers
A-TITLE Careers
/home/about/leadership.htmlLeadership
A-TITLE Leadership
/home/about/news.htmlNewsroom
A-TITLE Newsroom
/home/about/subsidiaries.htmlSubsidiaries
A-TITLE Subsidiaries
/home/annuities-login.htmlNew window Text duplicate Annuities
https://life.myaccount.pacific...New window External Subdomain Text duplicate Life Insurance
https://benefits.pacificlife.com/New window External Subdomain Text duplicate Workforce Benefits
/home/benefits-of-working-with...New window Financial Professionals
/home/benefits-of-working-with...For Financial Professionals
/home/Careers.htmlText duplicate Careers
/home/investor-relations.htmlInvestor Relations
/home/contact-us.htmlContact Us
/home/life-goals/save-enough-m...No Text
/home/life-goals/save-enough-m...Save enough to meet my needs
/home/life-goals/save-enough-m...No Text
/home/life-goals/ensure-my-fam...No Text
/home/life-goals/ensure-my-fam...Protect My Family
/home/life-goals/ensure-my-fam...No Text
/home/life-goals/make-sure-i-d...No Text
/home/life-goals/make-sure-i-d...Make sure I don’t run out of money
/home/life-goals/make-sure-i-d...No Text
/home/life-goals/protect-and-p...No Text
/home/life-goals/protect-and-p...Protect and Grow My Business
/home/life-goals/protect-and-p...No Text
/home/life-goals/ensure-i-have...No Text
/home/life-goals/ensure-i-have...ENSURE I HAVE PROTECTION FOR THE CARE I MAY NEED
/home/life-goals/ensure-i-have...No Text
/home/life-goals.htmlLearn More
/home/about/news.htmlsee all newskeyboard_arrow_right
/press-releases/pacific-life-a...No Text
/press-releases/pacific-life-a...No Text
/press-releases/pacific-life-h...No Text
https://annuities.myaccount.pa...External Subdomain Text duplicate Annuities
https://life.myaccount.pacific...External Subdomain Text duplicate Life Insurance
https://www.annuities.pacificl...External Subdomain Text duplicate Annuities
https://ria.pacificlife.com/ho...External Subdomain Annuities for RIAs
https://lifeline.pacificlife.c...External Subdomain Text duplicate Life Insurance
/home/benefits-of-working-with...Benefits of Working with Us
/home/products/annuities.htmlText duplicate Annuities
/home/products/life-insurance....Text duplicate Life Insurance
/home/products/workforce-benef...Text duplicate Workforce Benefits
/home/products/additional-solu...Pension Risk-Transfer Solutions
/home/products/additional-solu...Commercial Real Estate
/home/products/additional-solu...Structured Settlement Annuities
/home/contact-us.htmlText duplicate Contact Us
/home/about/brand.htmlText duplicate Our Brand
/home/about/news.htmlText duplicate Newsroom
/home/about/insurance-ratings-...Ratings & Financials
/home/corporate-social-respons...Text duplicate Corporate Social Responsibility
/home/Careers.htmlText duplicate Careers
https://www.pacificlife.com/sdfgdfgsdfgds
/home/privacy-and-other-polici...Privacy & Other Policies
/home/privacy-and-other-polici...Legal Information & Website Usage
/home/privacy-and-other-polici...New window online privacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.pacificlife.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.95 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (52 kB).

HTTP Response Header

NameValue
dateMon, 02 Sep 2024 11:29:15 GMT
content-typetext/html;charset=utf-8
content-length10648
serveropenresty/1.21.4.1
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
last-modifiedMon, 02 Sep 2024 07:08:57 GMT
etag"d1a1-6211d9d56cef2-gzip"
accept-rangesbytes
varyAccept-Encoding,User-Agent
content-encodinggzip
x-dispatcherdispatcher2uswest2-28613492
x-vhostpublish
x-cacheMISS from ip-10-35-1-111.us-west-2.compute.internal
x-cache-lookupMISS from ip-10-35-1-111.us-west-2.compute.internal:3128
via1.1 ip-10-35-1-111.us-west-2.compute.internal (squid/3.5.20)
set-cookie189 Characters
strict-transport-securitymax-age=31536000; includeSubDomains
x-cdnImperva
x-iinfo3-16113187-16113190 NNNN CT(170 340 0) RT(1725276554149 6) q(0 0 5 0) r(7 7) U5
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,721 referring domains.
This page has 24,405 backlinks.
This page has backlinks from 1,075 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.pacificlife.com/crp/public/misc/sitemap.xml
User-Agent: *
Disallow: /content/dam/paclife/crp/public/Workday/BusinessTravelQRG.pdf
Disallow: /content/dam/paclife/crp/public/Workday/HealthAssessment.pdf
Disallow: /crp/public/Workday/BusinessTravelQRG.pdf
Disallow: /crp/public/Workday/HealthAssessment.pdf
Disallow: /rsdhelp
Disallow: /crp/public/wbd/Dental-Product-Brochure-WB23-15.pdf
Disallow: /crp/public/wbd/Vision-Product-Brochure-WB23-14.pdf
Disallow: /crp/public/wbd/Life-Product-Flyer-WB23-16.pdf 
Disallow: /content/dam/paclife/wbd/public/Dental-Product-Brochure-WB23-15.pdf
Disallow: /content/dam/paclife/wbd/public/Vision-Product-Brochure-WB23-14.pdf
Disallow: /content/dam/paclife/wbd/public/Life-Product-Flyer-WB23-16.pdf 
Disallow: /wbd/public/Dental-Product-Brochure-WB23-15.pdf
Disallow: /wbd/public/Vision-Product-Brochure-WB23-14.pdf
Disallow: /wbd/public/Life-Product-Flyer-WB23-16.pdf
Disallow: /content/pl-corp/home/products/workforce-benefits/overview/broker-marketing-material.html
Disallow: /home/products/workforce-benefits/overview/broker-marketing-material.html

Similar sites

Search preview

www.pacificlife.com
Life Insurance, Retirement Income, Investments
For nearly 160 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Life91%Check
Pacific Life84%Check
Life Insurance78%Check
Pacific Life Insurance78%Check
Pacific77%Check
Life Goals72%Check
trust Pacific Life70%Check
Pacific Life Insurance Company69%Check
Universal Life64%Check
Universal Life Insurance63%Check
Show more keywords and terms

Test up to 1.000 webpages of pacificlife.com with our free plan!

Try For Free
No trial. It's just free!

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions