Safetyfirstaid.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
90% 
Page structure
95% 
Link structure
85% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.29 s
File size
38.80 kB
Words
526
Media files
30
Number of links
56 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Safety First Aid | UK's biggest manufacturer of first aid supplies
There are word repetitions in the page title.
The length of the page title is perfect. (564 pixels out of 580 max pixel length)
Meta description
(Critically important)
We are the no.1 place to go for first aid supplies and the UK's biggest manufacturer! Shop from a range of over 1000 first aid products now!
The length of the meta description is perfect. (855 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.safetyfirstaid.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
keywordsFirst Aid Kits, First Aid Supplies, Eyewash, First Aid dressing, Hand Sanitisers
descriptionWe are the no.1 place to go for first aid supplies and the UK's biggest manufacturer! Shop from a range of over 1000 first aid products now!
robotsnoodp,noydir
viewportwidth=device-width,initial-scale=1
format-detectiontelephone=no
apple-mobile-web-app-titleSafety First Aid | UK's biggest manufacturer of first aid supplies
application-nameSafety First Aid | UK's biggest manufacturer of first aid supplies
msapplication-confighttps://www.safetyfirstaid.co.uk/images/favicons/browserconfig.xml?v=0
theme-color#ffffff
langen-gb
content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
This page contains 526 words. That's ok.
28.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 87 characters this one is longer than 70 characters:
"please note: orders placed today will be delivered after the christmas & new year break"
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/core/SFA-logo-73x200.pngSafety First Aid Group
/images/articles/trustpilot-rating-2024.pngNo alt attribute provided
/images/homepage/sfa-K30WPMD.jpgOur #1 Bestseller This MonthOur #1 Bestseller This Month
...es/homepage/burns-kits-hp-banner-SFA.jpgNEW Burns KitsNEW Burns Kits
/images/homepage/sfa-banner-FAP37LG.jpgFirst Aid PointsFirst Aid Points
/images/homepage/sfa-D8160-Nov-2023.jpgThe Best Choice Dressing for BurnsThe Best Choice Dressing for Burns
...omepage/SFA-category-first-aid-300px.jpgFirst Aid KitsFirst Aid Kits
...homepage/SFA-category-Trauma-300px-C.jpgTrauma and Severe bleedsTrauma and Severe bleeds
...ges/homepage/SFA-category-AEDs-300px.jpgAEDAED
...es/homepage/SFA-category-eye-300px-1.jpgEye WashEye Wash
...homepage/Plasters-bandages-dressings.jpgPlasters, bandages & dressingsPlasters, bandages & dressings
.../homepage/SFA-category-burns-300px-1.jpgBurn CareBurn Care
/images/homepage/catering-kits-2023.jpgFirst Aid CateringFirst Aid Catering
/images/homepage/New-products-scalpels.jpgNew ProductsNew Products
/images/homepage/clearance-2023.jpg.jpgclearanceclearance
/images/homepage/SFA-about-us-1.jpgAbount UsAbount Us
/images/homepage/SFA-become-distributor.jpgBecome a DistributorBecome a Distributor
/images/homepage/SFA-read-blog.jpgBlogBlog
https://www.safetyfirstaid.co.uk/sml.gifSave Lives with our AED RangeSave Lives with our AED Range
https://www.safetyfirstaid.co.uk/sml.gifBrandsBrands
https://www.safetyfirstaid.co.uk/sml.gifBrandBrand
https://www.safetyfirstaid.co.uk/sml.gifBrandBrand
/images/homepage/SFA-order-history-2021.jpgOrder HistoryOrder History
/images/homepage/SFA-About-us-2021.jpgAbout UsAbout Us
/images/homepage/SFA-contact-us-2021.jpegContact UsContact Us
/images/core/loader.svgNo alt attribute provided
/images/core/linkedin.svgNo alt attribute provided
/images/core/facebook.svgNo alt attribute provided
/images/core/twitter.svgNo alt attribute provided
/images/core/footerlogo.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Safety First Aid Group
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Safety First Aid Group
H2 Our #1 Bestseller This Month
H2 NEW Burns Kits
H2 First Aid Points
H2 The Best Choice Dressing for Burns
H2 Popular Categories
H2 Empty heading
H2 Our Best-selling Products
H2 Top Brands
H2 Empty heading
H2 Welcome to Safety First Aid
H3 Safety First Aid
H3 About Us
H3 Our Policies
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
/quickorder/Subdomain Quick Order
https://www.safetyfirstaid.co.uk/Subdomain Safety First Aid Group
IMG-ALT Safety First Aid Group
/wishlist/Subdomain Wishlist
A-TITLE My Wishlist
/guest/Subdomain Account
A-TITLE AS GUEST
/myaccount/Subdomain Text duplicate Account
A-TITLE MY ACCOUNT
/login/?target=myaccount_pageSubdomain Text duplicate Account
A-TITLE LOGIN
/about-us/Subdomain Leading UK First Aid manufacturer
/about-us/Subdomain Over 1,000 products in stock now
/trustpilot-reviews/Subdomain No Text
/evolution-plus-bs-workplace-k...Subdomain Shop Now
/sfaevoplushypasoothe/Subdomain Trivial anchor text
Read more
/workplace/evolution-first-aid...Subdomain Text duplicate Shop Now
/first-aid-supplies/hypasoothe...Subdomain Text duplicate Shop Now
/first-aid-kit/Subdomain IMG-ALT First Aid Kits
/trauma-severe-bleeds/Subdomain IMG-ALT Trauma and Severe bleeds
/aed-and-cpr/Subdomain IMG-ALT AED
/eye-wash/Subdomain IMG-ALT Eye Wash
/wound-care/Subdomain IMG-ALT Plasters, bandages & dressings
/first-aid-burns/Subdomain IMG-ALT Burn Care
/catering/Subdomain IMG-ALT First Aid Catering
/new-product/Subdomain IMG-ALT New Products
/clearance/Subdomain IMG-ALT clearance
/about-us/Subdomain IMG-ALT Abount Us
/trade-customers/Subdomain IMG-ALT Become a Distributor
/our-blog/Subdomain IMG-ALT Blog
/schiller-aed/Subdomain IMG-ALT Save Lives with our AED Range
/cederroth/Subdomain IMG-ALT Brands
/turtleskin/Subdomain IMG-ALT Brand
/water-jel/Subdomain Text duplicate IMG-ALT Brand
/myaccount/Subdomain IMG-ALT Order History
/about-us/Subdomain IMG-ALT About Us
/contact/Subdomain IMG-ALT Contact Us
/about-us/Subdomain Trivial anchor text
Read More
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.facebook.com/Safet...New window External Subdomain No Text
https://twitter.com/sfaproductsNew window External No Text
/about-us/Subdomain About Safety First Aid
/contact/Subdomain Text duplicate Contact Us
/who-we-are/Subdomain Meet the Team
/careers-at-safety-first-aid/Subdomain Careers
/trade-customers/Subdomain Trade Customers
/site-map/Subdomain Site Map
/our-blog/Subdomain Our Blog
/frequently-asked-questions/Subdomain FAQs
https://docs.google.com/forms/...External Subdomain Customer Survey
A-TITLE This opens up in a new window
/terms-conditions/Subdomain Terms and Conditions
/privacy-policy/Subdomain Privacy Policy
/cookie-policy/Subdomain Cookie Policy
/delivery-policy/Subdomain Delivery Policy
/returns-policy/Subdomain Returns Policy
/images/pdf/URSL-D8ADJ5 Exp 18...Subdomain ISO 13485:2016
A-TITLE This opens up in a new window
/images/pdf/ISO 14001 Exp 24 S...Subdomain ISO 14001:2015
A-TITLE This opens up in a new window
/first-aid-kit/Subdomain Text duplicate First Aid Kits
/firstaid-supplies/Subdomain First Aid Supplies
/safety-signs/Subdomain Safety & Signs
/aed-and-cpr/Subdomain AEDs & Resuscitation
/eye-wash/Subdomain Eyewash
/cleaning-and-hygiene/Subdomain Cleaning & Hygiene
/hot-and-cold-therapy/Subdomain Hot & Cold Therapy
/training-courses-first-aid-me...Subdomain Training Courses

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.safetyfirstaid.co.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.29 seconds.
The file size of the HTML document is fine (39 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html
content-encodinggzip
varyUser-Agent,Accept-Encoding
serverMicrosoft-IIS/10.0
customallowcacheTrue
set-cookie289 Characters
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=15552001; includeSubDomains; preload
content-security-policydefault-src https: data: 'unsafe-inline' 'unsafe-eval'
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
dateTue, 24 Dec 2024 14:30:22 GMT
content-length11973
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 297 referring domains.
This page has 283,074 backlinks.
This page has backlinks from 217 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /xt_*
Disallow: /ajx_*
Disallow: /search/
Disallow: /login/
Disallow: /basket/
Disallow: /feeds/wholesale_product_feed.txt
Sitemap: https://www.safetyfirstaid.co.uk/sitemap_index_main.xml

Similar sites

Search preview

www.safetyfirstaid.co.uk
Safety First Aid | UK's biggest manufacturer of first aid supp...
We are the no.1 place to go for first aid supplies and the UK's biggest manufacturer! Shop from a range of over 1000 first aid products now!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
First100%Check
Aid100%Check
First Aid100%Check
Safety First Aid93%Check
first aid supplies90%Check
First Aid manufacturer88%Check
first aid products86%Check
First Aid Group85%Check
first aid kits84%Check
Safety First Aid Group83%Check
Show more keywords and terms

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Cookie Policy

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