Service-manual.nhs.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
52% 
Page structure
100% 
Link structure
96% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.04 s
File size
14.80 kB
Words
198
Media files
0
Number of links
26 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NHS digital service manual
The length of the page title is perfect. (244 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Design and build digital services for the NHS. Things you need to make consistent, usable services that put people first.
The length of the meta description is perfect. (735 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionDesign and build digital services for the NHS. Things you need to make consistent, usable services that put people first.
google-site-verificationPrj4LS7KX0amTkqVrOlnEyldVIjzJqbnXgPL1zbHocM
msapplication-TileImage/nhsuk-frontend/assets/favicons/mediumtile-144x144.png
msapplication-TileColor#005eb8
msapplication-square70x70logo/nhsuk-frontend/assets/favicons/smalltile-70x70.png
msapplication-square150x150logo/nhsuk-frontend/assets/favicons/mediumtile-150x150.png
msapplication-wide310x150logo/nhsuk-frontend/assets/favicons/widetile-310x150.png
msapplication-square310x310logo/nhsuk-frontend/assets/favicons/largetile-310x310.png
langen
twitter:cardsummary_large_image
twitter:site@nhsuk
twitter:creator@nhsuk
twitter:image:altnhs.uk
og:urlhttps://service-manual.nhs.uk
og:site_namenhs.uk
og:titleNHS digital service manual
og:descriptionDesign and build digital services for the NHS. Things you need to make consistent, usable services that put people first.
og:typewebsite
og:localeen_GB
og:imagehttps://service-manual.nhs.uk/assets/open-graph.png
charsetutf-8

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Page quality

Content
(Critically important)
There are only 198 words on this page. Use at least 250 words to provide useful information.
Only 2 paragraph/s was/were found on this page.
30.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
Design and build digital services for the NHS
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Design and build digital services for the NHS
H2 What's new
H2 Check your service meets the new accessibility requirements
H2 Standards and technology
H2 Design system
H2 Content guide
H2 Accessibility
H2 Design principles
H2 Community and contribution
H2 Support
H2 Support links
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://service-manual.nhs.uk/Anchor Skip to main content
https://service-manual.nhs.uk/Digital service manual
/service-standardNHS service standard
/design-systemDesign system
/contentContent guide
/accessibilityAccessibility
/community-and-contributionCommunity and contribution
https://service-manual.nhs.uk/Home
/whats-newWhat's new
/accessibility/new-accessibili...Check your service meets the new accessibility requirements
/standards-and-technologyStandards and technology
/design-systemText duplicate Design system
/contentText duplicate Content guide
/accessibilityText duplicate Accessibility
/design-system/design-principlesDesign principles
/community-and-contributionText duplicate Community and contribution
/service-manual-teamservice manual team at NHS England
/get-in-touchget in touch
/accessibility-statementAccessibility statement
/cookie-policyCookie policy
/get-in-touchGet in touch
/service-manual-teamService manual team
/site-mapSite map
/terms-and-conditionsTerms and conditions
/whats-newText duplicate What's new
/your-privacyYour privacy
https://www.nationalarchives.g...External Subdomain Open Government Licence v3.0

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://service-manual.nhs.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.04 seconds.
The file size of the HTML document is fine (15 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
content-encodinggzip
request-contextappId=cid-v1:a8a915d0-b968-4b76-941b-e56ef416f804
x-dns-prefetch-controloff
expect-ctmax-age=0
x-frame-optionsSAMEORIGIN
x-download-optionsnoopen
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
referrer-policyno-referrer
x-xss-protection0
content-length3785
dateThu, 25 Jul 2024 13:15:01 GMT
varyAccept-Encoding
strict-transport-securitymax-age=63072000
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 401 referring domains.
This page has 1,216 backlinks.
This page has backlinks from 288 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /
Sitemap: https://service-manual.nhs.uk/sitemap.xml

Similar sites

Search preview

service-manual.nhs.uk
NHS digital service manual
Design and build digital services for the NHS. Things you need to make consistent, usable services that put people first.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
service89%Check
NHS85%Check
NHS digital service84%Check
Digital service83%Check
NHS digital service manual78%Check
service manual75%Check
Digital service manual75%Check
Digital73%Check
NHS services73%Check
Digital Services68%Check
Show more keywords and terms

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