Servicemaster.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
52% 
Page structure
58% 
Link structure
92% 
Server
68% 
External factors
100% 
SEO Score
Response time
0.91 s
File size
105.40 kB
Words
299
Media files
22
Number of links
33 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | ServiceMaster
The length of the page title is perfect. (245 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
ServiceMaster Brands has been a leader in home services businesses for nearly a century. We do business under five brands that generate more than $2.5B in system-wide sales annually.
The meta description is too long: 1159 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.servicemaster.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionServiceMaster Brands has been a leader in home services businesses for nearly a century. We do business under five brands that generate more than $2.5B in system-wide sales annually.
msapplication-TileImagehttps://www.servicemaster.com/wp-content/uploads/2021/04/cropped-ServiceMaster-Favicon-270x270.png
article:modified_time2023-12-12T15:20:06+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHomepage | ServiceMaster
og:descriptionServiceMaster Brands has been a leader in home services businesses for nearly a century. We do business under five brands that generate more than $2.5B in system-wide sales annually.
og:urlhttps://www.servicemaster.com/
og:site_nameServiceMaster
charsetUTF-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 299 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 27.67 words is high.
21.7% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...t/uploads/2021/04/ServiceMaster-Logo.svgServiceMaster Logo - go to homepage
...-master/assets/icons/white-plus-sign.svgNo alt attribute provided
...ServiceMaster-Restore-Logo-black-new.svgServiceMaster Restore Logo black new
...ServiceMaster-Restore-Logo-black-new.svgServiceMaster Restore Logo black new
...ntent/uploads/2021/06/srm-black-logo.svgServicemaster recovery management logo in black
...ntent/uploads/2021/06/srm-black-logo.svgServicemaster recovery management logo in black
...2021/06/ServiceMaster-Clean-black-v2.svgServiceMaster Clean black v2
...2021/06/ServiceMaster-Clean-color-v2.svgServiceMaster Clean color v2
...ploads/2021/06/merrymaids-logo-black.svgmerrymaids logo black
...loads/2021/06/merry-maids-color-logo.svgmerry-maids-color-logo
...uploads/2022/05/TMT-2-line-logo-2022.pngTwo men and a truck logo in black
...uploads/2022/05/TMT-2-line-logo-2022.pngTwo men and a truck logo in black
.../uploads/2023/12/TMJT_RGB_BLK_2_LINE.pngTwo Men and a junk truck logo - black
...ds/2023/12/TMJT_RGB_FullColor_2_LINE.pngTwo Men and a junk truck logo - color
...loads/2022/04/Aftermath-logo-black-2.svgAftermath logo black
.../uploads/2022/04/Aftermath-logo-blue.svgAftermath logo blue
...t/uploads/2021/04/ServiceMaster-Logo.svgServiceMaster Logo
...-master/assets/icons/linkedin-footer.svgLinkedIn link icon
...-master/assets/icons/facebook-footer.svgFacebook link icon
...e-master/assets/icons/twitter-footer.svgTwitter link icon
...ice-master/assets/icons/insta-footer.svgInstagram link icon
Video URLWidthHeight
...fe8d5750e5002afe44216fa76004a73e521be9ea

Page structure

H1 heading
(Critically important)
Making Everyday Heroes More Heroic™
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 45 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Making Everyday Heroes More Heroic™
H2 Our Brands
H2 Support Center – Atlanta, Georgia
H3 602
H3 894
H3 256K
H3 20
H3 200
H3 50K
H3 1298
H3 1768
H3 225K
H3 880
H3 1310
H3 79K
H3 250
H3 413
H3 515K
H3 9
H3 22
H3 190+
H3 6200
H4 Franchisees
H4 Locations
H4 Homes & businesses served in 2022
H4 Franchisees Duplicate text
H4 Commercial Service Centers
H4 Businesses served in 2022
H4 Franchisees Duplicate text
H4 Locations Duplicate text
H4 Businesses served in 2022 Duplicate text
H4 Franchisees Duplicate text
H4 Locations Duplicate text
H4 Homes served in 2022
H4 Franchisees Duplicate text
H4 Locations Duplicate text
H4 Homes & businesses served in 2022 Duplicate text
H4 Franchisees Duplicate text
H4 Locations Duplicate text
H4 Franchisees Duplicate text
H4 families and customers served in 2022
H4 Brands
H4 Company
H4 News & Updates
H6 ServiceMaster Brands
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.servicemaster.com/Anchor Skip to content
https://www.servicemaster.com/IMG-ALT ServiceMaster Logo - go to homepage
A-TITLE Link to homepage
/about/Subdomain About
/our-brands/Subdomain Brands
/newsroom/Subdomain Newsroom
/franchising/Subdomain Franchising
/careers/Subdomain Careers
/own-a-franchise/Subdomain Own a Franchise
/about/Subdomain About Us
/our-brands/Subdomain Our Brands
/newsroom/Subdomain Text duplicate Newsroom
/franchising/Subdomain Text duplicate Franchising
/own-a-franchise/Subdomain Text duplicate Own a Franchise
/careers/Subdomain Text duplicate Careers
/own-a-franchise/Subdomain Text duplicate Own a Franchise
/about/Subdomain Learn More
https://goo.gl/maps/xhhMjMqxtW...New window External Get Directions
https://www.servicemaster.com/IMG-ALT ServiceMaster Logo
A-TITLE Link to homepage
/cdn-cgi/l/email-protection[email protected]
https://goo.gl/maps/FosgCSqTY5...New window External One Glenlake Parkway NE, Suite 1400 Atlanta, GA 30328
https://www.servicemasterresto...New window External Subdomain ServiceMaster Restore®
https://www.smbsrmcat.com/New window External Subdomain ServiceMaster Recovery Management®
https://www.servicemasterclean...New window External Subdomain ServiceMaster Clean®
https://www.merrymaids.com/New window External Subdomain Merry Maids®
https://twomenandatruck.com/External TWO MEN AND A TRUCK®
https://twomenandajunktruck.com/New window External TWO MEN AND A JUNK TRUCK
https://www.aftermath.com/New window External Subdomain Aftermath Services®
https://indoorscience.com/External Indoor Science
/about/Subdomain Text duplicate About Us
/our-brands/Subdomain Text duplicate Our Brands
/newsroom/Subdomain Text duplicate Newsroom
/franchising/Subdomain Text duplicate Franchising
/careers/Subdomain Text duplicate Careers
/sponsors/Subdomain Sponsors
/servicemaster-brands-announce...Subdomain ServiceMaster® Brands Announces Jon Nobis as New CEO
/franchise-appreciation-day-sh...Subdomain Franchise Appreciation Day: Shining a Spotlight on Our Dedicated Entrepreneurs
/sunil-doshi-joins-servicemast...Subdomain Sunil Doshi joins ServiceMaster Brands as CFO
/the-gibson-legacy-upholding-s...Subdomain The Gibson Legacy: Upholding ServiceMaster’s Values from Father to Son
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn link icon
A-TITLE Link to LinkedIn
https://www.facebook.com/Servi...New window External Subdomain IMG-ALT Facebook link icon
A-TITLE Link to Facebook
https://twitter.com/ServiceMasterNew window External IMG-ALT Twitter link icon
A-TITLE Link to Twitter
https://instagram.com/servicem...New window External IMG-ALT Instagram link icon
A-TITLE Link to Instagram
/terms-of-use/Subdomain Terms of Use & Regulations
/privacy-policy/Subdomain Privacy Policy
/accessibility-statement/Subdomain Accessibility Statement
/california-applicant-privacy-...Subdomain California Applicant Privacy
/california-personnel-privacy-...Subdomain California Personnel Privacy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.servicemaster.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.91 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (105 kB).

HTTP Response Header

NameValue
dateMon, 09 Sep 2024 21:47:13 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.servicemaster.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 93
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8c0a60230c3d35df-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 786 referring domains.
This page has 134,377 backlinks.
This page has backlinks from 533 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.servicemaster.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.servicemaster.com
Homepage | ServiceMaster
ServiceMaster Brands has been a leader in home services businesses for nearly a century. We do business under five brands that generate more than $2.5B in system-wide sales annually.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ServiceMaster77%Check
ServiceMaster Brands67%Check
ServiceMaster Clean58%Check
ServiceMaster Restore58%Check
Brands54%Check
businesses54%Check
services businesses52%Check
Making50%Check
Everyday50%Check
Heroes50%Check
Show more keywords and terms

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