Sustainablefoodtrust.org - SEO Checker

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Overview of the SEO Check
Meta information
78% 
Page quality
85% 
Page structure
79% 
Link structure
60% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
178.10 kB
Words
904
Media files
20
Number of links
52 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Sustainable Food Trust | A global voice for sustainable food and farming
The page title should be shorter than 580 pixels. It is 643 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The Sustainable Food Trust works to accelerate the transition to more sustainable food and farming systems that nourish the health of both people and planet.
The length of the meta description is perfect. (972 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://sustainablefoodtrust.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe Sustainable Food Trust works to accelerate the transition to more sustainable food and farming systems that nourish the health of both people and planet.
generatorWordPress 6.6.2
msapplication-TileImagehttps://sustainablefoodtrust.org/wp-content/uploads/2022/02/cropped-favicon-270x270.png
article:publisherhttps://www.facebook.com/SusFoodTrust
article:modified_time2024-10-15T08:22:13+00:00
langen-gb
twitter:cardsummary_large_image
twitter:titleSustainable Food Trust
twitter:descriptionThe Sustainable Food Trust works to accelerate the transition to more sustainable food and farming systems that nourish the health of both people and planet.
twitter:imagehttps://sustainablefoodtrust.org/wp-content/uploads/2022/06/SEO-1-–-2.jpg
twitter:site@SusFoodTrust
og:localeen_GB
og:typewebsite
og:titleSustainable Food Trust
og:descriptionThe Sustainable Food Trust works to accelerate the transition to more sustainable food and farming systems that nourish the health of both people and planet.
og:urlhttps://sustainablefoodtrust.org/
og:site_nameSustainable Food Trust
og:imagehttps://sustainablefoodtrust.org/wp-content/uploads/2022/06/SEO-1-–-2.jpg
og:image:width1200
og:image:height675
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 28.18 words is high.
This page contains 904 words. That's ok.
34% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Feeding Britain from the Ground Up
data:[...] Base64True Cost Accounting
data:[...] Base64Measuring Sustainability
data:[...] Base64No alt attribute provided
data:[...] Base64Local Abattoirs
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64'Climate Week NYC, Climate Group' reads on a square white stand. Courtesy of Climate Group
data:[...] Base64Sheep in Canicosa showing the Canada behind
data:[...] Base64No alt attribute provided
data:[...] Base64Steele Addison
data:[...] Base64'Climate Week NYC, Climate Group' reads on a square white stand. Courtesy of Climate Group
data:[...] Base64Sheep in Canicosa showing the Canada behind
data:[...] Base64No alt attribute provided
data:[...] Base64Steele Addison
data:[...] Base64No alt attribute provided
data:[...] Base64Graphic separator
data:[...] Base64Graphic separator

Page structure

H1 heading
(Critically important)
A global voice for sustainable food and health
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 A global voice for sustainable food and health
H2 Our work
H2 Latest News
H2 Keep up to date
H2 Julius Roberts on re-connecting people with the story behind their food
H2 John and Alice Pawsey on their journey from conventional to organic agriculture
H2 Sarah Langford on getting back to the land through regenerative farming
H2 Prue Leith on her passion for cooking and the importance of food provenance
H2 Sophie Gregory on the future of organic farming and food education
H2 Helmy Abouleish on greening the desert and COP28
H2 Dave Chapman on the history and evolution of the organic movement
H3 Feeding Britain
H3 True Cost Accounting
H3 Measuring Sustainability
H3 Sustainable Livestock
H3 Local Abattoirs
H3 Antibiotics
H3 Ed Miliband’s great soil and climate opportunity
H3 The value of New York Climate Week: Moving forward
H3 A conversation among shepherds
H3 Local and organic is helping Welsh schools to eat better
H3 The contribution of farming to the rural environment: A farmer’s viewpoint in 1985
H3 The value of New York Climate Week: Moving forward Duplicate text
H3 A conversation among shepherds Duplicate text
H3 Local and organic is helping Welsh schools to eat better Duplicate text
H3 The contribution of farming to the rural environment: A farmer’s viewpoint in 1985 Duplicate text
H3 Keep up to date with the latest news, events and ideas by subscribing to our suite of newsletters from the Sustainable Food Trust team
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
7 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://sustainablefoodtrust.org/Sustainable Food Trust
/donate/Donate
https://sustainablefoodtrust.org/Home
/about-us/About us
/our-work/Our work
/news-views/News & views
/donate/Text duplicate Donate
/press-policy-centre/Press & policy centre
/newsletters/Newsletters
/podcasts/Podcasts
/events/Events
/get-involved/Get involved
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/susfoodtrustNew window External No Text
https://facebook.com/susfoodtrustNew window External No Text
https://instagram.com/susfoodt...New window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
/our-work/Find out more
/our-work/feeding-britain/Feeding Britain If we change the way we farm and what we eat, we could improve our health, protect nature, combat climate change and be more food secure as a...
IMG-ALT Feeding Britain from the Ground Up
/our-work/true-cost-accounting/True Cost Accounting We pay for food in many ways, not just at the checkout; but the true cost varies according to how food is produced and how this impacts ...
IMG-ALT True Cost Accounting
/our-work/measuring-sustainabi...Measuring Sustainability If we are to truly transition to sustainable food and farming systems, we need to measure our impact. Measuring and Valuing Find out...
IMG-ALT Measuring Sustainability
/our-work/sustainable-livestock/Sustainable Livestock Livestock have a key role to play in regenerative, mixed farming systems. We campaign for more sustainable and higher welfare practices...
/our-work/local-abattoirs/Local Abattoirs Local abattoirs are essential for local food and high welfare, sustainable farming systems. We have campaigned since 2018 to make sure small,...
IMG-ALT Local Abattoirs
/our-work/antibiotics/Antibiotics The Sustainable Food Trust is a longstanding member of the Alliance to Save Our Antibiotics and campaigns to reduce antibiotic use in farmed anim...
/our-work/View all projects
/news-views/ed-milibands-great...Ed Miliband’s great soil and climate opportunity 15.10.2024 article
/news-views/the-value-of-new-y...The value of New York Climate Week: Moving forward 01.10.2024 article
IMG-ALT 'Climate Week NYC, Climate Group' reads on a square white stand. Courtesy of Climate Group
/news-views/a-conversation-amo...A conversation among shepherds 01.10.2024 article
IMG-ALT Sheep in Canicosa showing the Canada behind
/news-views/local-and-organic-...Local and organic is helping Welsh schools to eat better 01.10.2024 article
/news-views/the-contribution-o...The contribution of farming to the rural environment: A farmer’s viewpoint in 1985 01.10.2024 article
IMG-ALT Steele Addison
/news-views/the-value-of-new-y...Text duplicate The value of New York Climate Week: Moving forward 01.10.2024 article
IMG-ALT 'Climate Week NYC, Climate Group' reads on a square white stand. Courtesy of Climate Group
/news-views/a-conversation-amo...Text duplicate A conversation among shepherds 01.10.2024 article
IMG-ALT Sheep in Canicosa showing the Canada behind
/news-views/local-and-organic-...Text duplicate Local and organic is helping Welsh schools to eat better 01.10.2024 article
/news-views/the-contribution-o...Text duplicate The contribution of farming to the rural environment: A farmer’s viewpoint in 1985 01.10.2024 article
IMG-ALT Steele Addison
/news-views/Trivial anchor text
Read more
/privacy-policy/New window Data & Privacy policy
/podcast/julius-roberts-on-re-...No Text
/podcast/john-and-alice-pawsey...No Text
/podcast/sarah-langford-on-get...No Text
/podcast/prue-leith-on-her-pas...No Text
/podcast/sophie-gregory-on-the...No Text
/podcast/helmy-abouleish-on-gr...No Text
/podcast/dave-chapman-on-the-h...No Text
/privacy-policy/New window Text duplicate Data & Privacy policy
https://sustainablefoodtrust.org/Text duplicate Sustainable Food Trust
/donate/Text duplicate Donate
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/susfoodtrustNew window External No Text
https://facebook.com/susfoodtrustNew window External No Text
https://instagram.com/susfoodt...New window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://sustainablefoodtrust.org/Text duplicate Home
/about-us/Text duplicate About us
/news-views/Text duplicate News & views
/our-work/Text duplicate Our work
/press-policy-centre/Press centre
/podcasts/Text duplicate Podcasts
/newsletters/Text duplicate Newsletters
/events/Text duplicate Events
/get-involved/Text duplicate Get involved
/donate/New window Text duplicate Donate
/privacy-policy/Privacy Policy
https://www.joryand.co/New window External Subdomain Site by Jory & Co

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://sustainablefoodtrust.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (178 kB).

HTTP Response Header

NameValue
servernginx
dateThu, 31 Oct 2024 03:30:49 GMT
content-typetext/html; charset=UTF-8
content-length38041
x-powered-byPHP/8.1.30
last-modifiedWed, 30 Oct 2024 17:10:18 GMT
varyAccept-Encoding
content-encodinggzip
x-cache-statusMISS
strict-transport-securitymax-age=15768000
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,275 referring domains.
This page has 25,325 backlinks.
This page has backlinks from 1,478 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://sustainablefoodtrust.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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sustainablefoodtrust.org
Sustainable Food Trust | A global voice for sustainable food and fa...
The Sustainable Food Trust works to accelerate the transition to more sustainable food and farming systems that nourish the health of both people and planet.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Food91%Check
Sustainable91%Check
sustainable food91%Check
Sustainable Food Trust87%Check
Sustainable Farming77%Check
Trust75%Check
food and farming75%Check
Local Food68%Check
farming65%Check
Sustainable Development64%Check
Show more keywords and terms

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