Sweetandmaxwell.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
87% 
Page quality
36% 
Page structure
68% 
Link structure
25% 
Server
0% 
External factors
100% 
SEO Score
Response time
1.46 s
File size
85.00 kB
Words
625
Media files
40
Number of links
174 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
- SWEET & MAXWELL
The length of the page title is perfect. (208 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Legal bookshop selling law books, journals, looseleafs, CD's and online information services for legal professionals. Browse and buy thousands of titles.
The length of the meta description is perfect. (934 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
No doctype markup was found.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
google-site-verificationuqYdlLNzfvZviKLSCgKZ91oJBQ35doPwEhxW9QhxARs
descriptionLegal bookshop selling law books, journals, looseleafs, CD's and online information services for legal professionals. Browse and buy thousands of titles.
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
The average number of words per sentence of 37 words is high.
This page contains 625 words. That's ok.
14.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
No Apple touch icon is specified.
This page loads 20 JavaScript files. This may affect the load time negatively.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/Images/header_left.pngLeft Header Image
/Images/header_right.pngTHOMSON REUTERSTHOMSON REUTERS
/Images/basket.pngNo alt attribute provided
/images/MainMenuImages/orange-arrow-up.pngNo alt attribute provided
...ges/MainMenuImages/orange-arrow-down.pngNo alt attribute provided
/images/buttons/but_checkout.gifNo alt attribute provided
.../Homepage/2024/TR4719468_05A_496x267.jpgArchbold 2025Archbold 2025
.../Homepage/2024/TR4522437_05A_496x267.jpgBlack's Law DictionaryBlack's Law Dictionary
.../Homepage/2024/TR4249641_05A_496x267.jpgThe White Book 2024The White Book 2024
/Images/Homepage/2024/Earlybird496x267.jpgEarly BirdEarly Bird
...mepage/2024/international_law_banner.jpg Access global Thomson Reuters publications Access global Thomson Reuters publications
/Images/Homepage/2024/author_hub_banner.jpgPublish with us - visit our Author HubPublish with us - visit our Author Hub
/Images/bkgtrans.pngNo alt attribute provided
...es/Homepage/2024/TR4719468_05A_57x32.jpgArchbold 2025Archbold 2025
...es/Homepage/2024/TR4522437_05A_57x32.jpgBlack's Law DictionaryBlack's Law Dictionary
...es/Homepage/2024/TR4249641_05A_57x32.jpgThe White Book 2024The White Book 2024
/Images/Homepage/2024/early_bird_button.jpgEarly BirdEarly Bird
...mepage/2024/international_law_button.jpg Access global Thomson Reuters publications Access global Thomson Reuters publications
/Images/Homepage/2024/author_hub_thumb.jpgPublish with us - visit our Author HubPublish with us - visit our Author Hub
/Images/bkgtrans.pngNo alt attribute provided
/images/products/43314572_M.jpgWills, Administration and Taxation Law and Practice
/Images/btn-LearnMore.pngLearn More about Wills, Administration and Taxation Law and Practice
/images/products/43339591_M.jpgSale of Shares and Businesses
/Images/btn-LearnMore.pngLearn More about Sale of Shares and Businesses
/images/products/43335935_M.jpgLaw of Reinsurance, The
/Images/btn-LearnMore.pngLearn More about Law of Reinsurance, The
/images/products/43335637_M.jpgUK Competition Regime
/Images/btn-LearnMore.pngLearn More about UK Competition Regime
/images/products/43328934_M.jpgCommercial Law in Scotland
/Images/btn-LearnMore.pngLearn More about Commercial Law in Scotland
/images/products/43342100_M.jpgPrivilege
/Images/btn-LearnMore.pngLearn More about Privilege
/Images/freeUKdelivery.pngFree Delivery Available

Page structure

H1 heading
(Critically important)
Welcome to the Sweet & Maxwell Online Store
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Welcome to the Sweet & Maxwell Online Store
H2 Archbold 2025
H2 Black's Law Dictionary
H2 The White Book 2024
H2 Pre-publication ProView savings
H2 Access global Thomson Reuters publications
H2 Publish with us
H2 KEY TITLES
H2 Wills, Administration and Taxation Law and Practice
H2 Sale of Shares and Businesses
H2 Law of Reinsurance, The
H2 UK Competition Regime
H2 Commercial Law in Scotland
H2 Privilege
H3 Archbold 2025 - The essential criminal law text since 1822
H3 The most comprehensive English-language law dictionary ever compiled
H3 Relied upon by more judges and lawyers than any other legal text You deserve the best
H3 Enjoy up to 15% off new ProView purchases
H3 Order the world's best legal, regulatory, tax and business information
H3 Visit our Author Hub
H3 ACADEMIC
H3 COMMERCIAL LAW
H3 INSURANCE LAW
H3 COMPETITION LAW
H3 SCOTS LAW
H3 LITIGATION
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
/default.aspxIMG-ALT Left Header Image
/default.aspx?Home
/customer-support/default.aspxCustomer services
/about-us/default.aspxAbout us
/contact-us/default.aspxContact us
/Catalogue/ShoppingBasket.aspxSubdomain (0) Item
/Catalogue/ShoppingBasket.aspxSubdomain No Text
/Catalogue/ShoppingBasket.aspxSubdomain No Text
/practice-area/Banking-and-Fin...Banking & Financial Services
/practice-area/Insolvency/39/1Insolvency
/practice-area/Insurance-Law/40/1Insurance Law
/practice-area/Commercial-Law/9/1Commercial Law
/practice-area/Company-Law/10/1Company Law
/practice-area/Contract-Law/15/1Contract Law
/practice-area/Insolvency/39/1Text duplicate Insolvency
/practice-area/Partnerships/59/1Partnerships
/practice-area/Employment-Law/...Employment Law
/practice-area/HR-Policy-and-P...HR Policy & Practice
/practice-area/Pay-and-Reward/...Pay & Reward
/practice-area/Pensions-Law-an...Pensions Law & Practice
/practice-area/Information-Tec...Information Technology Law
/practice-area/Intellectual-Pr...Intellectual Property
/practice-area/Media-and-Enter...Media & Entertainment Law
/practice-area/Charities/8/1Charities
/practice-area/Competition-Law...Competition Law
/practice-area/Insolvency/39/1Text duplicate Insolvency
/practice-area/Public-Procurem...Public Procurement
/practice-area/Construction-La...Construction Law
/practice-area/Energy-Law/26/1Energy Law
/practice-area/Shipping/72/1Shipping
/practice-area/Criminal-Law/18/2Criminal Law
/practice-area/Road-Traffic/69/2Road Traffic
/practice-area/Arbitration/5/2Arbitration
/practice-area/Damages/20/2Damages
/practice-area/Defamation/22/2Defamation
/practice-area/Dispute-Resolut...Dispute Resolution
/practice-area/Litigation/54/2Litigation
/practice-area/Personal-Injury...Personal Injury Law
/practice-area/Tort/76/2Tort
/practice-area/Administrative-...Administrative Law
/practice-area/Human-Rights/36/2Human Rights
/practice-area/Medical-Law/57/2Medical Law
/practice-area/Contract-Law/15/3Text duplicate Contract Law
/practice-area/Highways/34/3Highways
/practice-area/Housing/35/3Housing
/practice-area/Planning-Law/62/3Planning Law
/practice-area/Construction-La...Text duplicate Construction Law
/practice-area/Agricultural-La...Agricultural Law
/practice-area/Conveyancing/16/3Conveyancing
/practice-area/Environmental-L...Environmental Law
/practice-area/Land-and-Proper...Land & Property
/practice-area/Landlord-and-Te...Landlord & Tenant
/practice-area/Charities/8/4Text duplicate Charities
/practice-area/Highways/34/4Text duplicate Highways
/practice-area/Human-Rights/36/4Text duplicate Human Rights
/practice-area/Legal-Systems/52/4Legal Systems
/practice-area/Medical-Law/57/4Text duplicate Medical Law
/practice-area/Family-and-Soci...Family & Social Welfare Law
/practice-area/Mental-Health/58/4Mental Health
/practice-area/Private-Client/...Private Client
/practice-area/Trusts-Law/77/4Trusts Law
/practice-area/Wills-and-Proba...Wills & Probate
/practice-area/Employment-Law/...Text duplicate Employment Law
/practice-area/HR-Policy-and-P...Text duplicate HR Policy & Practice
/practice-area/Pay-and-Reward/...Text duplicate Pay & Reward
/practice-area/Pensions-Law-an...Text duplicate Pensions Law & Practice
/practice-area/Environmental-H...Environmental Health
/practice-area/European-and-EU...European & EU Law
/practice-area/Administrative-...Text duplicate Administrative Law
/practice-area/Charities/8/5Text duplicate Charities
/practice-area/Human-Rights/36/5Text duplicate Human Rights
/practice-area/Licensing-Law/53/5Licensing Law
/practice-area/Local-Governmen...Local Government
/practice-area/Medical-Law/57/5Text duplicate Medical Law
/practice-area/Planning-Law/62/5Text duplicate Planning Law
/practice-area/Public-Procurem...Text duplicate Public Procurement
/practice-area/Family-and-Soci...Text duplicate Family & Social Welfare Law
/practice-area/Mental-Health/58/5Text duplicate Mental Health
/practice-area/Environmental-L...Text duplicate Environmental Law
/practice-area/Reference/67/5Reference
/practice-area/Trusts-Law/77/6Text duplicate Trusts Law
/practice-area/Taxation-Law/75/6Taxation Law
/academic.aspxACADEMIC
/lecturers-students/academic-s...Academic Titles by Subject
/lecturers-students/academic-s...Academic Titles by Series
/lecturers-students/academic-s...Academic Services
/lecturers-students/law_studen...The Law Student Online
/lecturers-students/academic-p...Academic Titles on ProView
/events/CONFERENCES & EVENTS
https://legalsolutions.thomson...External Subdomain LEGAL SOLUTIONS
/proview/trial.aspxFREE PROVIEW TRIAL
A-TITLE FREE PROVIEW TRIAL
/archbold/index.aspxIMG-ALT Archbold 2025
/archbold/index.aspxText duplicate Archbold 2025
/archbold/index.aspxORDER
A-TITLE Archbold 2025
/Product/practice-area/Blacks-...Subdomain IMG-ALT Black's Law Dictionary
/Product/practice-area/Blacks-...Subdomain Text duplicate Black's Law Dictionary
/Product/practice-area/Blacks-...Subdomain Text duplicate ORDER
A-TITLE Black's Law Dictionary
/whitebook/index.aspxIMG-ALT The White Book 2024
/whitebook/index.aspxText duplicate The White Book 2024
/whitebook/index.aspxText duplicate ORDER
A-TITLE The White Book 2024
/earlybird/index.aspxIMG-ALT Early Bird
/earlybird/index.aspxPre-publication ProView savings
/earlybird/index.aspxText duplicate ORDER
A-TITLE Pre-publication ProView savings
/international/index.aspxIMG-ALT Access global Thomson Reuters publications
/international/index.aspxText duplicate Access global Thomson Reuters publications
/international/index.aspxMORE INFO
A-TITLE Access global Thomson Reuters publications
/authors/index.aspxIMG-ALT Publish with us - visit our Author Hub
/authors/index.aspxPublish with us
/authors/index.aspxText duplicate MORE INFO
A-TITLE Publish with us
/roundhall/Subdomain ROUND HALL
IMG-ALT Round Hall - Ireland's leading legal publisher
/wgreen/index.aspxW GREEN
IMG-ALT Resources for the Scottish legal professional
/proview/PROVIEW eBOOKS
IMG-ALT View ProView eBooks
/catalogue/productsearch.aspx?...VIEW ALL NEW TITLES
IMG-ALT Shop for new legal publications
/international/index.aspxINTERNATIONAL
IMG-ALT INTERNATIONAL TITLES
/catalogue/productsearch.aspx?...looseleaf encyclopedias
/catalogue/productsearch.aspx?...textbooks
/catalogue/productsearch.aspx?...ProView eBooks
/catalogue/productsearch.aspx?...CD-ROMS
/legal-solutions/legal_researc...online services
/legal-solutions/software solutions
/products/library of commentary-based services
/academic.aspxText duplicate ACADEMIC
/Product/Academic-Law/Wills-Ad...Subdomain IMG-ALT Wills, Administration and Taxation Law and Practice
/Product/Academic-Law/Wills-Ad...Subdomain Text duplicate Wills, Administration and Taxation Law and Practice
/Product/Academic-Law/Wills-Ad...Subdomain IMG-ALT Learn More about Wills, Administration and Taxation Law and Practice
/academic.aspxView Academic
/practice-area/Commercial-Law/9/1COMMERCIAL LAW
/Product/Commercial-Law/Sale-o...Subdomain IMG-ALT Sale of Shares and Businesses
/Product/Commercial-Law/Sale-o...Subdomain Text duplicate Sale of Shares and Businesses
/Product/Commercial-Law/Sale-o...Subdomain IMG-ALT Learn More about Sale of Shares and Businesses
/practice-area/Commercial-Law/9/1View Commercial Law
/practice-area/Insurance-Law/40/1INSURANCE LAW
/Product/Insurance-Law/Law-of-...Subdomain IMG-ALT Law of Reinsurance, The
/Product/Insurance-Law/Law-of-...Subdomain Text duplicate Law of Reinsurance, The
/Product/Insurance-Law/Law-of-...Subdomain IMG-ALT Learn More about Law of Reinsurance, The
/practice-area/Insurance-Law/40/1View Insurance Law
/practice-area/Competition-Law...COMPETITION LAW
/Product/Competition-Law/UK-Co...Subdomain IMG-ALT UK Competition Regime
/Product/Competition-Law/UK-Co...Subdomain Text duplicate UK Competition Regime
/Product/Competition-Law/UK-Co...Subdomain IMG-ALT Learn More about UK Competition Regime
/practice-area/Competition-Law...View Competition Law
/wgreen/index.aspxSCOTS LAW
/Product/Commercial-Law/Commer...Subdomain IMG-ALT Commercial Law in Scotland
/Product/Commercial-Law/Commer...Subdomain Text duplicate Commercial Law in Scotland
/Product/Commercial-Law/Commer...Subdomain IMG-ALT Learn More about Commercial Law in Scotland
/wgreen/index.aspxView Scots Law
/practice-area/Litigation/54/2LITIGATION
/Product/Evidence/Privilege/Ha...Subdomain IMG-ALT Privilege
/Product/Evidence/Privilege/Ha...Subdomain Text duplicate Privilege
/Product/Evidence/Privilege/Ha...Subdomain IMG-ALT Learn More about Privilege
/practice-area/Litigation/54/2View Litigation
/common-law-library/Common Law Library
A-TITLE Common Law Library
/PracticeAreaFamily.aspx?family=1Company and Commercial
A-TITLE Company and Commercial
/PracticeAreaFamily.aspx?family=2Crime and Litigation
A-TITLE Crime and Litigation
/PracticeAreaFamily.aspx?family=3Land and Property
A-TITLE Land and Property
/PracticeAreaFamily.aspx?family=4Text duplicate Private Client
A-TITLE Private Client
/PracticeAreaFamily.aspx?family=5Public Law / Regulatory / Other
A-TITLE Public Law / Regulatory / Other
/PracticeAreaFamily.aspx?family=6Tax
A-TITLE Tax
/customer-support/shopping.aspxShopping & Delivery
A-TITLE Shopping
https://legalsolutions.thomson...External Subdomain Billing & Accounts
A-TITLE Billing & Accounts
https://legalsolutions.thomson...External Subdomain Return Policy
A-TITLE Return Policy
/customer-support/internationa...International Customers
A-TITLE Delivery Information
/customer-support/my-account.aspxMy Account Self Service
A-TITLE My Account Self Service
/contact-us/default.aspxContact Us
A-TITLE Contact Us
http://legalsolutions.thomsonr...External Subdomain Legal Solutions
A-TITLE Legal Solutions from Sweet & Maxwell
/about-us/company-overview.aspxCompany Overview
A-TITLE Company Overview
/Sustainability/index.aspxSustainability
A-TITLE Sustainability
/authors/index.aspxAuthor Hub
A-TITLE Author Hub
/downloads/house-style-guide-a...House Style Guide for Authors
A-TITLE House Style Guide
/downloads/citing-eu-content-a...Citing EU Content for Authors
A-TITLE Short Form Author Style Guide
/terms-of-trading.htmTerms of Trading
A-TITLE Terms of Trading
/terms-of-use.htmTerms of Use
A-TITLE Terms of Use
/privacy-policy.htmPrivacy Policy
A-TITLE Privacy Policy
/privacy-policy.htmCookies Policy
/permissions/rights-permission...Rights & Permissions
/terms/journals-access-policy.htmSweet & Maxwell Journals Open Access Policy
/terms/publication-ethics.htmPublication Ethics
/customer-support/shopping.aspxIMG-ALT Free Delivery Available
A-TITLE Free Delivery Available

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.sweetandmaxwell.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is slow (1.46 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 9 CSS files. This may affect the page load time negatively.
This page loads 20 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (85 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
set-cookie49 Characters
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-frame-optionsSAMEORIGIN
content-security-policydefault-src https: data: 'unsafe-inline' 'unsafe-eval'
referrer-policyunsafe-url
dateTue, 08 Oct 2024 13:25:12 GMT
connectionclose
content-length87091
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 1,799 referring domains.
This page has 55,640 backlinks.
This page has backlinks from 1,036 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /smgtestpages/
Disallow: */SignIn.aspx 
Disallow: */westonefederatedidetity.aspx
Disallow: /Error/
Disallow: /UserControls/
Disallow: /checkout/
Disallow: /App_Themes/*
Disallow: /scripts/*
# addressing broken links
Disallow: /Catalogue/ProductDetail.aspx?prodid=*
Disallow: /catalogue/productsearch.aspx?freetext=*
Disallow: /Catalogue/JournalDetail.aspx?*
# ...and post-Coveo release
Disallow: /Catalogue/Results.aspx*
# fixing ranking issues 
Disallow: /catalogue/eDownloadDoc
Sitemap: http://www.sweetandmaxwell.co.uk/sitemap.xml

Similar sites

Search preview

www.sweetandmaxwell.co.uk
- SWEET & MAXWELL
Legal bookshop selling law books, journals, looseleafs, CD's and online information services for legal professionals. Browse and buy thousands of titles.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Sweet73%Check
Maxwell73%Check
Sweet Maxwell73%Check
Online62%Check
Legal56%Check
online store56%Check
Law54%Check
Legal Information54%Check
Titles52%Check
Legal Professionals52%Check
Show more keywords and terms

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