Tourismcares.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
46% 
Page structure
70% 
Link structure
60% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.39 s
File size
160.40 kB
Words
474
Media files
9
Number of links
97 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Tourism Cares | Travel and Tourism Industry Nonprofit
The length of the page title is perfect. (483 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Travel and Tourism Industry Nonprofit Association | Offering events, tools, grantmaking, and sustainability education to the travel industry. Connecting leaders and professionals in travel and tourism sectors globally through our nonprofit association.
The meta description is too long: 1521 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.tourismcares.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionTravel and Tourism Industry Nonprofit Association | Offering events, tools, grantmaking, and sustainability education to the travel industry. Connecting leaders and professionals in travel and tourism sectors globally through our nonprofit association.
langen-us
twitter:titleTourism Cares | Travel and Tourism Industry Nonprofit
twitter:imagehttp://static1.squarespace.com/static/5f2bf24111434d59817e6fc4/t/6087f0f1b7315c676735fb94/1619521780028/Generic+social+icon.png?format=1500w
twitter:urlhttps://www.tourismcares.org
twitter:cardsummary
twitter:descriptionTravel and Tourism Industry Nonprofit Association | Offering events, tools, grantmaking, and sustainability education to the travel industry. Connecting leaders and professionals in travel and tourism sectors globally through our nonprofit association.
og:site_nameTourism Cares | Travel and Tourism Industry Nonprofit
og:titleTourism Cares | Travel and Tourism Industry Nonprofit
og:urlhttps://www.tourismcares.org
og:typewebsite
og:descriptionTravel and Tourism Industry Nonprofit Association | Offering events, tools, grantmaking, and sustainability education to the travel industry. Connecting leaders and professionals in travel and tourism sectors globally through our nonprofit association.
og:imagehttp://static1.squarespace.com/static/5f2bf24111434d59817e6fc4/t/6087f0f1b7315c676735fb94/1619521780028/Generic+social+icon.png?format=1500w
og:image:width940
og:image:height788
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 474 words on this page. Good pages should have about 800 words of useful content.
29.5% of the text are stop words.
Words from the H1 heading are used in the page content.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (14). We recommend using a maximum of 9 tags for this page.
Some tags are too long. With 85 characters this one is longer than 70 characters:
"we are the people and places of travel, dedicated to the people and places of travel."
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mCaresLogo_2021_Reverse.png?format=1500wTourism Cares | Travel and Tourism Industry Nonprofit
...mCaresLogo_2021_Reverse.png?format=1500wTourism Cares | Travel and Tourism Industry Nonprofit
...3P4KMHYI28TSLER2LXK/iStock-533194649.jpgNo alt attribute provided
...7VOTCFA1C/unsplash-image-M2Kxb80gqcc.jpgNo alt attribute provided
...7NGZLYZ5PQHERN/Tourism+Cares+Members.jpgNo alt attribute provided
...U8VPNLB72F2H40KJ4Y95/Two+Women+From+PeruTwo Women From Peru
...2-TAO50RZJSALE3KEAU8VO/Places+and+ImpactPlaces and Impact
...25562-AY4MYK1O59TDL6NP32FK/Toronto+EventToronto Event
...4c3b-ab35-6141fb8c28d5/July+2023+(2).jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
We believe we can change the world through travel
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We believe we can change the world through travel
H1 by inspiring the travel industry to put people and places first.
H1 Travel moves people and we can move travel.
H1 Decades of uniting, inspiring, and activating.
H1 PEOPLE
H1 PLACES
H1 INDUSTRY
H2 We are the people and places of travel, dedicated to the people and places of travel.
H3 Welcome to Tourism Cares!
H3 OUR STRATEGIC PARTNERS
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.tourismcares.org/cartNo Text
https://www.tourismcares.org/Anchor Skip to Content
https://www.tourismcares.org/IMG-ALT Tourism Cares | Travel and Tourism Industry Nonprofit
/who-we-areAbout
/tourism-cares-mission-visionMission
/sustainability-commitmentsSustainability
/equity-belonging-diversity-in...Diversity + Inclusion
/member-communityMember Community
/tourism-cares-team-staff-boar...Team
/programs-eventsPrograms
/meaningful-travel-summitMeaningful Travel Summits
/meaningful-mapMeaningful Travel Map
https://meaningfultravelplatfo...New window External Meaningful Travel Platform
/programs-and-eventsAll Programs and Events
/ways-to-be-involvedInteract
/become-a-memberBecome A Member
/make-a-donationMake A Donation
/tourism-cares-blogBlog
/new-folderImpact
/people-and-impactPeople
/places-and-impactPlaces
/industry-and-impactIndustry
/make-a-donationDonate
/subscribeSubscribe
https://www.tourismcares.org/Text duplicate IMG-ALT Tourism Cares | Travel and Tourism Industry Nonprofit
/who-we-areText duplicate About
/tourism-cares-mission-visionText duplicate Mission
/sustainability-commitmentsText duplicate Sustainability
/equity-belonging-diversity-in...Text duplicate Diversity + Inclusion
/member-communityText duplicate Member Community
/tourism-cares-team-staff-boar...Text duplicate Team
/programs-eventsText duplicate Programs
/meaningful-travel-summitText duplicate Meaningful Travel Summits
/meaningful-mapText duplicate Meaningful Travel Map
https://meaningfultravelplatfo...New window External Text duplicate Meaningful Travel Platform
/programs-and-eventsText duplicate All Programs and Events
/ways-to-be-involvedText duplicate Interact
/become-a-memberText duplicate Become A Member
/make-a-donationText duplicate Make A Donation
/tourism-cares-blogText duplicate Blog
/new-folderText duplicate Impact
/people-and-impactText duplicate People
/places-and-impactText duplicate Places
/industry-and-impactText duplicate Industry
/make-a-donationText duplicate Donate
/subscribeText duplicate Subscribe
/who-we-areFolder: About
https://www.tourismcares.org/Back
/tourism-cares-mission-visionText duplicate Mission
/sustainability-commitmentsText duplicate Sustainability
/equity-belonging-diversity-in...Text duplicate Diversity + Inclusion
/member-communityText duplicate Member Community
/tourism-cares-team-staff-boar...Text duplicate Team
/programs-eventsFolder: Programs
https://www.tourismcares.org/Text duplicate Back
/meaningful-travel-summitText duplicate Meaningful Travel Summits
/meaningful-mapText duplicate Meaningful Travel Map
https://meaningfultravelplatfo...New window External Text duplicate Meaningful Travel Platform
/programs-and-eventsText duplicate All Programs and Events
/ways-to-be-involvedFolder: Interact
https://www.tourismcares.org/Text duplicate Back
/become-a-memberText duplicate Become A Member
/make-a-donationText duplicate Make A Donation
/tourism-cares-blogText duplicate Blog
/new-folderFolder: Impact
https://www.tourismcares.org/Text duplicate Back
/people-and-impactText duplicate People
/places-and-impactText duplicate Places
/industry-and-impactText duplicate Industry
/make-a-donationText duplicate Donate
/subscribeText duplicate Subscribe
/ways-to-be-involvedLet's Go Somewhere Good
/member-communityOur Member Community
/who-we-areText duplicate Let's Go Somewhere Good
/people-and-impactIMG-ALT Two Women From Peru
/places-and-impactIMG-ALT Places and Impact
/industry-and-impactIMG-ALT Toronto Event
/member-communitySubdomain No Text
https://www.instagram.com/tour...New window External Subdomain No Text
https://www.facebook.com/touri...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/TourismCaresNew window External No Text
https://www.youtube.com/user/t...New window External Subdomain No Text
/contact-usContact
/programs/sustainable-developm...Subdomain Sustainable Development Goals
/annual-reportAnnual Report
/news-mediaMedia + Newsletters
/tourism-cares-careers-volunte...Careers, Internships + Volunteering
/meaningful-travel-summitMeaningful Travel Summit History
/policiesProgram Policies
/subscribeSubscribe + Connect
/explore-tourism-cares-what-we...Subdomain Future of Tourism Coalition
/programs/request-a-tourism-ca...Subdomain Request a Speaker
https://www.tourismcares.org/ipwIPW Event
/member-communitySubdomain Our Members
/become-a-memberBecome an Industry Member
/professional-membershipBecome an Individual Member
/membership-levelsMembership Levels
/programs/sustainability-help-...New window Subdomain Help Desk (SHeD)
/meaningful-travel-summitText duplicate Meaningful Travel Summits
/panama-summitTourism Cares with Panama
/willamette-summitTourism Cares with the Willamette Valley
/colombia-summitNo Text
https://meaningfultravelplatfo...New window External Text duplicate Meaningful Travel Platform
/meaningful-mapText duplicate Meaningful Travel Map
/support-a-grantGrant Funds

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.tourismcares.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.39 seconds.
The file size of the HTML document is fine (160 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age84268
content-encodinggzip
content-typetext/html;charset=utf-8
dateTue, 09 Apr 2024 13:32:42 GMT
etagW/"120f9394ceea112c9eb7f376fd9ff0af--gzip"
expiresThu, 01 Jan 1970 00:00:00 GMT
serverSquarespace
set-cookie72 Characters
strict-transport-securitymax-age=0
varyAccept-Encoding
x-content-type-optionsnosniff
x-contextidtqnY4wEJ/NAbVoSiI
content-length24330
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 577 referring domains.
This page has 6,614 backlinks.
This page has backlinks from 475 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: GPTBot
User-agent: ChatGPT-User
User-agent: CCBot
User-agent: anthropic-ai
User-agent: Google-Extended
User-agent: FacebookBot
User-agent: Claude-Web
User-agent: cohere-ai
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.tourismcares.org/sitemap.xml

Similar sites

Search preview

www.tourismcares.org
Tourism Cares | Travel and Tourism Industry Nonprofit
Travel and Tourism Industry Nonprofit Association | Offering events, tools, grantmaking, and sustainability education to the travel industry. Connecting leaders and professionals in travel and tourism sectors globally through our nonprofit association.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Tourism82%Check
Travel81%Check
travel tourism80%Check
Tourism Industry78%Check
travel tourism industry77%Check
Tourism Cares76%Check
Travel Industry76%Check
Travel and Tourism75%Check
Industry71%Check
Cares70%Check
Show more keywords and terms

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