Waionline.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
75% 
Page structure
66% 
Link structure
30% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.15 s
File size
77.50 kB
Words
515
Media files
7
Number of links
42 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (55 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Freight and invoice management, loss & damage claims, post-audit, software and cost reduction services streamlined and burden-free for your business.
The length of the meta description is perfect. (940 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://waionline.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in HTTP-Equiv meta tag: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionFreight and invoice management, loss & damage claims, post-audit, software and cost reduction services streamlined and burden-free for your business.
viewportwidth=device-width, initial-scale=1
generatorHubSpot
langen
twitter:descriptionFreight and invoice management, loss & damage claims, post-audit, software and cost reduction services streamlined and burden-free for your business.
twitter:titleHome
twitter:imagehttps://waionline.com/hubfs/payment%20portal%20image.png
twitter:cardsummary_large_image
og:descriptionFreight and invoice management, loss & damage claims, post-audit, software and cost reduction services streamlined and burden-free for your business.
og:titleHome
og:imagehttps://waionline.com/hubfs/payment%20portal%20image.png
og:image:width600
og:image:height371
og:urlhttps://waionline.com
content-languageen
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 515 words. That's ok.
29.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.88 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...eight=65&name=Logo - W&A right side2.pngNo alt attribute provided
...=928&name=home page - stacked photos.jpghome page - stacked photos
...ight=1000&name=services image2 -tiny.pngservices image2 -tiny
...h=600&height=371&name=EDI web photo2.pngEDI web photo2
...green - white with tagline - 600x371.pngCOMPASS LOGO_green - white with tagline - 600x371
...height=371&name=payment portal image.pngpayment portal image
...eight=65&name=Logo - W&A right side2.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Freight Data. Delivered.
Too many H1 headings
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Freight Data. Delivered.
H1 REAL-TIME DATA AT YOUR FINGERTIPS
H2 TRANSPORTATION INTELLIGENCE & ANALYTICS
H2 Empty heading
H2 We've Saved Clients Over $37 Million This Year!
H3 EDI web photo2
H3 Empty heading
H3 Electronic Data Interchange (EDI)
H3 COMPASS LOGO_green - white with tagline - 600x371
H3 Empty heading
H3 Compass Transportation Intelligence
H3 payment portal image
H3 Empty heading
H3 Payment Inquiry Portal
H4 A Key Technology in Transportation Invoice Auditing
H4 Make Informed Budgetary Decisions
H4 It's a Win-Win for Carriers
H5 WE HELP CLIENTS CONTROL COSTS!
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://waionline.com/Anchor Go Back Up
https://waionline.com/Anchor Skip to Content
https://waionline.com/No Text
https://waionline.com/HOME
https://waionline.com/about-usABOUT
https://waionline.com/about-usAnchor LEADERSHIP TEAM
/transportation-servicesSERVICES
/compass-transportation-intell...COMPASS
/transportation-consultingCONSULTING
/freight-claimsFREIGHT CLAIMS
/freight-cost-reductionFREIGHT COST REDUCTION
/freight-payment-servicesFREIGHT PAYMENT
/freight-post-auditPOST-AUDIT
/transportation-softwareSOFTWARE
/traffic-managementTRAFFIC MANAGEMENT
https://waionline.com/blogBLOG
/transport-usaTRANSPORT USA
https://waionline.com/contact-usCONTACT
https://portal.waionline.com/a...External Subdomain LOGIN
/contact-us?hsLang=enNew window let's talk
https://waionline.com/Anchor Next Section
/freight-payment-services?hsLa...New window Freight Payment and Management Reporting
/freight-claims?hsLang=enNew window Freight Claims Management
/freight-post-audit?hsLang=enNew window Freight Bill Post-Audit
/transportation-consulting?hsL...New window Transportation Management and Logistics Consulting
/transportation-software?hsLan...New window Transportation and Logistics Software
/transport-usa?hsLang=enNew window Logistics Services (powered by Tra
/transport-usa?hsLang=enNew window nsport USA)
/compass-transportation-intell...New window Compass Transportation Intelligence
/contact-us?hsLang=enNew window LET'S GET STARTED!
/blog/invoice-auditing-technol...New window IMG-ALT EDI web photo2
/blog/invoice-auditing-technol...New window Trivial anchor text
READ MORE
/compass-transportation-intell...New window IMG-ALT COMPASS LOGO_green - white with tagline - 600x371
/compass-transportation-intell...New window SHOW ME COMPASS
/blog/transportation-consultan...New window IMG-ALT payment portal image
https://blog.waionline.com/blo...New window External Subdomain No Text
/blog/transportation-consultan...New window improve carrier relationships
/blog/audited-accounts-payable...New window SEE HOW WE DO IT
https://waionline.com/No Text
https://www.google.com/maps/pl...New window External Subdomain 405 East 78th St.
https://www.google.com/maps/pl...New window External Subdomain Bloomington, MN 55420
/privacy-policy?hsLang=enNew window Privacy Policy
https://waionline.com/about-usAbout
/transport-usaTransport USA
https://waionline.com/blogBlog
https://waionline.com/contact-usContact
https://www.linkedin.com/compa...New window External Subdomain No Text
https://portal.waionline.com/a...New window External Subdomain Text duplicate LOGIN

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://waionline.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.15 seconds.
The file size of the HTML document is fine (78 kB).

HTTP Response Header

NameValue
dateSun, 24 Nov 2024 19:50:12 GMT
content-typetext/html; charset=UTF-8
cache-controlno-store, no-cache, must-revalidate
last-modifiedMon, 18 Nov 2024 23:01:23 GMT
link</hs/hsstatic/content-cwv-embed/static-1.1293/embed.js>; rel=preload; as=script,</hs/hsstatic/cos-i18n/static-1.53/bundles/project.js>; rel=preload; as=script
strict-transport-securitymax-age=31536000
content-security-policyupgrade-insecure-requests
edge-cache-tagCT-176813240663,P-44338557,CW-175194040728,CW-175194040742,CW-175195048587,CW-175197410451,CW-175197410452,CW-175197410464,CW-175197410467,E-175194027120,E-175194027122,E-175194027134,E-175194040610,E-175194040612,E-175194040617,E-175194040624,E-175194040688,E-175195048546,E-175195048548,E-175195048554,E-175195048560,E-175197410328,E-175197410330,E-175197410408,MENU-175807029333,PGS-ALL,SW-0,GC-175198077475,GC-175298922560,TS-175197410393
referrer-policyno-referrer-when-downgrade
x-hs-cache-configBrowserCache-5s-EdgeCache-180s
x-hs-cache-controls-maxage=10800, max-age=0
x-hs-cf-cache-statusREVALIDATED
x-hs-content-id176813240663
x-hs-hub-id44338557
x-hs-prerenderedMon, 18 Nov 2024 23:01:23 GMT
set-cookie258 Characters
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=hpF3NB6%2Fc233uxR88teNnLLtxu0EBS4%2FvDd6CsU8SGA5yzMPuwGiUpkugFJ4ruDngmm%2BDpe9oF2fft4f7vmLfikvfDh9fhKMtIiWBqessWDsAVnrMJLFuZXdA6zGwXc%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
varyAccept-Encoding
servercloudflare
cf-ray8e7bed360db7972b-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 50 referring domains.
This page has 905 backlinks.
This page has backlinks from 29 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /_hcms/preview/
Disallow: /hs/manage-preferences/
Disallow: /*?*hs_preview=*
Disallow: /*?*hsCacheBuster=*

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Search preview

waionline.com
Home
Freight and invoice management, loss & damage claims, post-audit, software and cost reduction services streamlined and burden-free for your business.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
FREIGHT66%Check
FREIGHT PAYMENT60%Check
Freight Management58%Check
Freight Transportation58%Check
FREIGHT CLAIMS58%Check
freight invoice58%Check
audit55%Check
Data54%Check
SERVICES54%Check
Payment Services54%Check
Show more keywords and terms

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