Adpri.org - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
70% 
Page structure
50% 
Link structure
71% 
Server
77% 
External factors
100% 
SEO Score
Response time
0.72 s
File size
127.30 kB
Words
927
Media files
29
Number of links
70 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
ADP Research Institute (ADPRI) | Data-Driven Business Insights
The page title should be shorter than 580 pixels. It is 581 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The definitive source for exclusive, data-driven insights on today’s working world.
The length of the meta description is perfect. (499 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.adpri.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe definitive source for exclusive, data-driven insights on today’s working world.
msapplication-TileImagehttps://www.adpri.org/wp-content/uploads/2020/10/cropped-Data_Tab_Image-1-270x270.png
article:modified_time2024-06-17T10:07:06+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleADP Research Institute (ADPRI) | Data-Driven Business Insights
og:descriptionThe definitive source for exclusive, data-driven insights on today’s working world.
og:urlhttps://www.adpri.org/
og:site_nameADP Research Institute (ADPRI)
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 8 text duplicates on this page:
  • Duplicate 1: We look forward to staying connected and sharing our latest research a...
  • Duplicate 2: We will send you an email with our latest research and discoveries abo...
  • Duplicate 3: By clicking the button below, you acknowledge that you have read our P...
This page contains 927 words. That's ok.
33.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 17.43 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: workforce
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-ri/public/images/close-white.75e485.svgNo alt attribute provided
...-ri/public/images/icon-search.df62c1.svgNo alt attribute provided
...-ri/public/images/icon-search.df62c1.svgNo alt attribute provided
/wp-content/uploads/2024/06/TAW400x400.pngNo alt attribute provided
.../adp-ri/public/images/uparrow.1c52eb.svgNo alt attribute provided
...p-ri/public/images/dollarsign.a50561.svgNo alt attribute provided
.../uploads/2023/05/DataLab-1080x1080-3.pngNo alt attribute provided
...oads/2024/04/Cover-Asset-392x508-100.jpgNo alt attribute provided
...c/images/full_research_report.a41390.svgFull Research Icon
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...blic/images/executive_summary.345f98.svgNo alt attribute provided
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...c/images/full_research_report.a41390.svgNo alt attribute provided
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...-ri/public/images/infographic.50636d.svgNo alt attribute provided
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...-ri/public/images/infographic.50636d.svgNo alt attribute provided
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...lic/images/icon-research-note.e82244.svgNo alt attribute provided
...mes/adp-ri/public/images/read.459f7d.svgread time icon
.../adp-ri/public/images/article.97a007.svgNo alt attribute provided
...mes/adp-ri/public/images/read.459f7d.svgread time icon
...-ri/public/images/close-white.75e485.svgNo alt attribute provided
...adp-ri/public/images/envelope.29690e.svgenvelope icon
...-ri/public/images/close-white.75e485.svgNo alt attribute provided
...es/adp-ri/public/images/check.e5f2ef.pnggreen check
...blic/images/logo-footer-white.efa56b.svgADP RI logo footer

Page structure

H1 heading
(Critically important)
National Employment Report
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 National Employment Report
H1 People at Work 2024: A Global Workforce View
H1 Global Workplace Study 2022
H1 The Geography of Recent U.S. Wage Growth
H2 Explore Insights from the World of Work
H2 Employment Change
H2 Pay Insights
H2 People at Work 2024: A Global Workforce View Duplicate text
H2 Executive Summary
H2 Full Research Report
H2 Infographic
H2 Infographic Duplicate text
H2 Research Note
H2 Article
H2 Browse our research by topic
H2 We are researchers dedicated to measuring the world of work.
H2 Thank you!
H2 Stay Connected
H2 Thank you! Duplicate text
H2 Stay up to date with Today at Work
H2 Stay Connected Duplicate text
H2 Thank you
H3 NEW! Today at Work
H3 NEW! Introducing Data Lab
H4 Empty heading
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text
/youve-graduated-now-what/Subdomain Data Lab
https://www.adpri.org/Subdomain No Text
https://www.adpri.org/all-topics/Subdomain All Topics
/topic/employee-engagementEmployee Experience
/topic/diversity-equity-inclusionDiversity, Equity, and Inclusion
https://www.adpri.org/topic/payPay
/topic/resilienceResilience
/topic/the-definitive-seriesThe Definitive Series
/topic/workforceWorkforce
/topic/small-businessSmall Business
https://adpemploymentreport.com/External Jobs Report
https://payinsights.adp.com/External Subdomain Pay Insights
https://www.fr.adp.com/donnees...External Subdomain France NER Report
/today-at-work/q2-2024/Subdomain Today at Work – Q2 2024
/today-at-work/Subdomain All Issues
https://www.adpri.org/data-lab/Subdomain Text duplicate Data Lab
/category/mainstreet-macro/Subdomain Mainstreet Macro
https://www.adpri.org/mediaMedia
https://www.adpri.org/eventsEvents
https://www.adpri.org/about/Subdomain About
https://www.adpri.org/all-topics/Subdomain Text duplicate All Topics
/topic/employee-engagementText duplicate Employee Experience
/topic/diversity-equity-inclusionText duplicate Diversity, Equity, and Inclusion
https://www.adpri.org/topic/payText duplicate Pay
/topic/resilienceText duplicate Resilience
/topic/the-definitive-seriesText duplicate The Definitive Series
/topic/workforceText duplicate Workforce
/topic/small-businessText duplicate Small Business
https://adpemploymentreport.com/External Text duplicate Jobs Report
https://payinsights.adp.com/External Subdomain Text duplicate Pay Insights
https://www.fr.adp.com/donnees...External Subdomain Text duplicate France NER Report
/today-at-work/q2-2024/Subdomain Today at Work - Q2 2024
/today-at-work/Subdomain Text duplicate All Issues
https://www.adpri.org/data-lab/Subdomain Text duplicate Data Lab
/category/mainstreet-macro/Subdomain Text duplicate Mainstreet Macro
https://www.adpri.org/mediaText duplicate Media
https://www.adpri.org/eventsText duplicate Events
https://www.adpri.org/about/Subdomain Text duplicate About
/today-at-work/q2-2024/Subdomain Read the report
https://adpemploymentreport.com/New window External Learn More
https://payinsights.adp.com/New window External Subdomain Text duplicate Learn More
http://www.adpri.org/data-labSubdomain View the Data Lab
/assets/people-at-work-2024-a-...Subdomain Read the full report
/assets/summary-of-people-at-w...Subdomain Executive Summary People at Work 2024: A Global Workforce View 2 min
IMG-ALT read time icon
/research/global-workplace-stu...Subdomain View the research
/assets/global-workplace-study...Subdomain Full Research Report Global Workplace Study 2022 15 min
IMG-ALT read time icon
/assets/engagement-around-the-...Subdomain Infographic Engagement Around the World 1 min
IMG-ALT read time icon
/assets/who-is-leaving-your-or...Subdomain Infographic Who is leaving your organization? 1 min
IMG-ALT read time icon
/research/the-geography-of-rec...Subdomain Text duplicate View the research
/assets/the-geography-of-recen...Subdomain Research Note The Geography of Recent U.S. Wage Growth 11 min
IMG-ALT read time icon
/assets/reuters-lower-cost-u-s...Subdomain Article REUTERS: Lower-cost U.S. cities drove pandemic wage gains, ADP study shows 4 min
IMG-ALT read time icon
https://www.adpri.org/all-topicsText duplicate All Topics
/topic/employee-engagementText duplicate Employee Experience
/topic/diversity-equity-inclus...Text duplicate Diversity, Equity, and Inclusion
https://www.adpri.org/topic/payText duplicate Pay
/topic/Resilience/Text duplicate Resilience
/topic/workforceText duplicate Workforce
/topic/small-businessNew window Text duplicate Small Business
https://www.adpri.org/about/New window Subdomain About the Institute
https://www.adpri.org/privacyPrivacy Statement
https://www.adpri.org/termsTerms of Use
https://www.adpri.org/privacyprivacy
https://www.adpri.org/privacyText duplicate Privacy Statement
https://www.adpri.org/termsText duplicate Terms of Use
https://www.adpri.org/privacyText duplicate privacy
https://www.adpri.org/privacyText duplicate Privacy Statement
https://www.adpri.org/termsText duplicate Terms of Use
https://www.adpri.org/privacyText duplicate privacy
https://www.adpri.org/all-topicsAll Topics ›
/topic/employee-engagementText duplicate Employee Experience
/topic/workforceText duplicate Workforce
https://www.adpri.org/topic/payText duplicate Pay
https://adpemploymentreport.com/External Employment Reports
https://www.adpri.org/data-lab/Subdomain Text duplicate Data Lab
https://www.adpri.org/mediaText duplicate Media
https://www.adpri.org/eventsText duplicate Events
https://www.adpri.org/about/Subdomain Text duplicate About the Institute
https://www.instagram.com/adpr...New window External Subdomain No Text
https://twitter.com/AdpResearchNew window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.linkedin.com/showc...New window External Subdomain No Text
https://www.adpri.org/termsNew window Text duplicate Terms of Use
https://www.adpri.org/privacyNew window Privacy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.adpri.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (127 kB).

HTTP Response Header

NameValue
dateMon, 24 Jun 2024 17:44:13 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.adpri.org/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 2
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray898e864b08f2903d-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,699 referring domains.
This page has 30,944 backlinks.
This page has backlinks from 1,306 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.adpri.org
ADP Research Institute (ADPRI) | Data-Driven Business Insights
The definitive source for exclusive, data-driven insights on today’s working world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Data68%Check
Insights65%Check
ADP Research64%Check
Research63%Check
ADP61%Check
Work59%Check
Today59%Check
ADP Research Institute59%Check
Research Institute58%Check
Business Insights58%Check

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