Ana.net - SEO Checker

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Overview of the SEO Check
Meta information
97% 
Page quality
48% 
Page structure
29% 
Link structure
22% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.84 s
File size
93.60 kB
Words
948
Media files
30
Number of links
196 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Association of National Advertisers | Marketing Excellence | ANA
The length of the page title is perfect. (579 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.
The length of the meta description is perfect. (810 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.ana.net/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Language defined in meta tags: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
google-site-verificationqVoZwDu0ujXC5zAYwMUxu_9uy8-qZl_kktQXYIJfoZs
viewportwidth=device-width
descriptionThe ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.
titleAssociation of National Advertisers | Marketing Excellence | ANA
languageen
robotsindex, follow
langen
twitter:cardsummary_large_image
twitter:titleAssociation of National Advertisers | Marketing Excellence
twitter:descriptionThe ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.
twitter:imagehttps://www.ana.net/contentimage/ana-hp-social-card.jpg
og:urlhttps://www.ana.net/
og:titleAssociation of National Advertisers | Marketing Excellence
og:descriptionThe ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.
og:imagehttps://www.ana.net/contentimage/ana-hp-social-card.jpg
Cache-Controlno-cache
expiresEmpty
ExpiresTue, 01 Jan 1980 1:00:00 GMT
Pragmano-cache
Content-Typetext/html; charset=UTF-8
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
These Typos were found:
  • cmo => com
There are 6 text duplicates on this page:
  • Duplicate 1: Learn how to authentically connect with consumers at the ANA Creator M...
  • Duplicate 2: Explore essential talent competencies at the 2025 Future of Marketing ...
  • Duplicate 3: Explore the latest trends, strategies, and technologies at the 2025 AN...
This page contains 948 words. That's ok.
21.9% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 22.28 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (33). We recommend using a maximum of 19 tags for this page.
The following tag is repeated too often: ana creator marketing conference
Image SEO
(Somewhat important)
14 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/v5/brand-nav-orig.pngANA | Driving Growth
/images/v5/brand-nav-orig.pngANA | Driving Growth
...dressability-chan-module-banner-2023.jpgNo alt attribute provided
...timage/ai/ai-chan-module-banner-2023.jpgNo alt attribute provided
...B2B_ONLY/b2b-chan-module-banner-2023.jpgNo alt attribute provided
...ata-excellence-privacy-module-banner.jpgNo alt attribute provided
...raphics/ana-hp-leadership-global-cmo.jpgNo alt attribute provided
...omepage_sliders/leadership-logos-AEF.pngNo alt attribute provided
...homepage_sliders/v5logos/SeeHer-Blue.jpgNo alt attribute provided
...age_sliders/leadership-logos-see-all.pngNo alt attribute provided
...2024-11-avoiding-marketing-burnout-4.jpgNo alt attribute provided
...nd/btob-2024-11-tale-of-the-trades-4.jpgNo alt attribute provided
...cbp-2024-11-veterans-organizations-4.jpgNo alt attribute provided
...4-11-cella-nurture-inhouse-culture-4.jpgNo alt attribute provided
...tentimage/spartners/aandenetworks-sp.pngA+E Networks
/contentimage/spartners/amazon-ads-75.jpgA+E Networks
/contentimage/spartners/audacy.pngSxm-Media
...entimage/spartners/waltdisney-sp-new.pngDisney Advertising Sales
/contentimage/spartners/google-sp.pngGoogle
/contentimage/spartners/sp-2022-meta.pngMeta
/contentimage/spartners/nbc.jpgMNTN
/contentimage/spartners/paramount-84.pngParamount
/contentimage/spartners/pinterest-sp.pngPinterest
/contentimage/spartners/pluscompany.pngPlus Company
/contentimage/spartners/tiktok-84.pngTiktok
/contentimage/spartners/usps_2013.gifUnited States Postal Service
...ntimage/spartners/walmart-connect-84.pngWalmart
/contentimage/spartners/reedsmith-sp.pngNo alt attribute provided
/contentimage/v4icons/addchoices_icon.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Fueling Brands With the Power of Creators
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Fueling Brands With the Power of Creators
H1 Programmatic Transparency Benchmark
H1 Recognize and Honor MarTech Excellence
H1 My Voice Matters
H1 Chart a New Curriculum
H1 The Best in Brand Activation
H1 See the Best in Multicultural Marketing
H1 Engage the Next Generation of Donors
H2 Search
H2 Fueling Brands With the Power of Creators Duplicate text
H2 Programmatic Transparency Benchmark Duplicate text
H2 Recognize and Honor MarTech Excellence Duplicate text
H2 My Voice Matters Duplicate text
H2 Chart a New Curriculum Duplicate text
H2 The Best in Brand Activation Duplicate text
H2 See the Best in Multicultural Marketing Duplicate text
H2 Engage the Next Generation of Donors Duplicate text
H2 Generative AI for Search Marketing
H2 Get the Most Out of the ANA
H4 Log in
H4 Content Library
H4 Website
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Empty heading
H4 Cookie Preferences
H6 ANA Strategic Partners
H6 ANA Law Partner
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
16 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (27) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.ana.net/IMG-ALT ANA | Driving Growth
https://www.ana.net/Text duplicate IMG-ALT ANA | Driving Growth
https://www.facebook.com/ANAma...New window External Subdomain No Text
https://twitter.com/anamarketersNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/anam...New window External Subdomain No Text
https://www.ana.net/membershipMembership
https://www.ana.net/membershipBecome a Member
/members/contactContact Membership
/content/show/id/ana-membershi...Client-Side Marketer Membership
/content/show/id/ana-membershi...Solutions Provider Membership
/content/show/id/ana-membershi...Nonprofit Federation Membership
/account/requestCreate an Account
/content/show/id/my-membershipExplore Your Benefits
/content/show/id/membership-faqMembership FAQ
/associates/paymentPay MSP Membership Dues
https://www.ana.net/aboutOur Story
https://www.ana.net/members/listClient-Side Marketer List
/members/associatelistSolutions Provider Member List
/content/show/id/boardBoard of Directors
https://www.marketing.org/External Subdomain ANA B2B Chapters
/content/show/id/anacareersCareers
/content/show/id/pressroomPress Room
https://www.ana.net/eventsEvents
https://www.ana.net/eventsEvents Home
/conference/show/id/ANC-OCT24Masters of Marketing
https://www.ana.net/conferencesNational Industry Conferences
/calendar/index/calendar_filte...Training
/calendar/index/calendar_filte...Committees
https://www.ana.net/webinarsWebinars
/calendar/index/calendar_filte...Members Only One-Day Conferences
/calendar/index/calendar_filte...Local Events
https://www.ana.net/awardsAwards Programs
https://www.ana.net/sponsorshipSponsorship Opportunities
/content/show/id/speaker-submi...Speaker Opportunities
/content/show/id/volunteering-...Volunteer Opportunities
/conference/show/id/APIA252025 Conference Annual Pass (01/01, )
/membersconference/show/id/MOC...Marketing Tech Momentum Members-Only Con... (01/16, Atlanta)
/membersconference/show/id/MOC...Top Consumer Trends... (01/22, Virtual Event (Eastern Time))
/membersconference/show/id/MOC...Unleashing Data-Dri... (01/23, Virtual Event (Eastern Time))
/membersconference/show/id/MOC...Marketing Operation... (01/28, Virtual Event (Eastern Time))
/calendar/indexFull Events Calendar
https://www.ana.net/resourcesResources
https://www.ana.net/libraryContent Library
/mkcfsearch/index?topics[]=142Agency
/mkcfsearch/index?topics[]=5B2B
/mkcfsearch/index?topics[]=6Brand
/mkcfsearch/index?topics[]=143Consumer
/mkcfsearch/index?topics[]=145Data & Measurement
/mkcfsearch/index?topics[]=12Finance & Procurement
/mkcfsearch/index?topics[]=144Leadership
/mkcfsearch/index?topics[]=3Media Channels
/mkcfsearch/index?topics[]=10Organization
https://www.ana.net/resourcesResources Home
https://www.ana.net/mkcMarketing Knowledge Center
https://www.ana.net/futuresMarketing Futures
/content/show/id/askASK Research Service
/content/show/id/futurecmoThe Future CMO
/content/show/id/marketing101Marketing 101
/content/show/id/mkc-tools-and...Playbooks
https://www.ana.net/publicationsANA Magazine
https://www.ana.net/blogsBlogs
https://www.ana.net/awardsText duplicate Awards Programs
https://www.ana.net/podcastsPodcasts
https://www.ana.net/videosVideos
https://www.ana.net/committeesText duplicate Committees
https://www.ana.net/committeesCommittees Home
/committee/joincommJoin a Committee
/content/show/id/committees-th...Thought Leadership
https://www.ana.net/committeesOur Committees
/committee/meeting/id/GOV-250109Government Relations (01/09, Virtual Meeting (Eastern Time))
/committee/meeting/id/DSOC-JAN25Digital & Social and Media (01/15, Virtual Only)
/committee/meeting/id/B2B-JAN25Making 2025 a Win... (01/16, Virtual Meeting (Eastern Time))
/committee/meeting/id/EPC-JAN25Ethics Policy (01/16, Via Zoom)
/committee/meeting/id/INHOUSE-...In-House Agency Committee Meeting (01/22, Virtual Meeting)
/calendar/index/calendar_filte...See All Upcoming Committees
/schoolofmarketingText duplicate Training
/schoolofmarketingTraining Home
/content/show/id/member-traini...Member Training Benefit
/content/show/id/ana-teamtrain...Team Training Options
/content/show/id/ana-individua...Open Enrollment Training
/ondemand/indexOn-Demand Training
/content/show/id/camp-certific...CAMP Certification Program
/content/show/id/camp-recertif...CAMP Continuing Education
/training/coursecatalogWorkshop Catalog
/category/index/id/som-instruc...Instructors
/training/show/id/IM-VOE-CS-JAN25Unlock the Power... (01/14, Virtual Workshop (Eastern Time))
/training/show/id/MZ-VOE-MB-JAN25Marketing to Gen... (01/16, Virtual Workshop (Eastern Time))
/training/show/id/BI-101-GS-JAN25B2B Marketing Be... (01/21, Virtual Workshop (Eastern Time))
/training/show/id/AB-201-GS-JAN25Align B2B Market... (01/23, Virtual Workshop (Eastern Time))
/training/show/id/MP-301-GS-JAN25B2B Demand Gener... (01/28, Virtual Workshop (Eastern Time))
/calendar/index/calendar_filte...See All Upcoming Workshops
https://www.ana.net/leadershipText duplicate Leadership
https://www.ana.net/leadershipLeadership Home
/growthagenda/indexANA Growth Agenda
/content/show/id/globalcmo-lea...Global CMO Growth Council
/content/show/id/aef-leadershipAEF
https://www.ana.net/deibDEIB Resource Center
/content/show/id/industry-init...Industry Initiatives
https://www.ana.net/humanityBrands for Humanity Home
/content/show/id/seeher-leader...SeeHer
/content/show/id/aimm-leadershipAIMM
https://www.ana.net/brandpurposeCenter for Brand Purpose
/sustainabilitySustainability Collective
/accountabilityCenter for Ethical Marketing
https://www.ana.net/nonprofitNonprofit Federation
/addressabilityAddressability
https://www.ana.net/aiArtificial Intelligence
/brand-activationBrand Activation
https://www.ana.net/b2bBusiness Marketing
https://www.ana.net/dataData Excellence and Privacy
https://www.ana.net/emailEmail Excellence Center
https://www.ana.net/advocacyGovernment Relations
https://www.ana.net/martechMarketing Technology
https://www.ana.net/measurementMeasurement for Marketers
https://www.facebook.com/ANAma...New window External Subdomain No Text
https://twitter.com/anamarketersNew window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/anam...New window External Subdomain No Text
https://www.ana.net/members/listmember list
/account/requestcreate a new account
/account/requestForgot Password?
/conference/show/id/INFL-JAN25Fueling Brands With the Power of Creators
/conference/show/id/INFL-JAN25Join us
/miccontent/show/id/rr-2024-12...Programmatic Transparency Benchmark
/miccontent/show/id/rr-2024-12...review the latest update
/content/show/id/martech-awardsRecognize and Honor MarTech Excellence
/content/show/id/martech-awardsenter by January 24
/miccontent/show/id/rr-2024-12...My Voice Matters
/miccontent/show/id/rr-2024-12...tackle inclusion challenges
/conference/show/id/MPF-FEB25Chart a New Curriculum
/conference/show/id/MPF-FEB25Register Now
https://www.reggieawards.org/a/External Subdomain The Best in Brand Activation
https://www.reggieawards.org/a/External Subdomain start your entry
/category/index/id/multicultur...See the Best in Multicultural Marketing
/category/index/id/multicultur...get inspired
/conference/show/id/NPF-FEB25Engage the Next Generation of Donors
/conference/show/id/NPF-FEB25gain a fresh perspective
/conference/show/id/INFL-JAN25Text duplicate Fueling Brands With the Power of Creators
/conference/show/id/INFL-JAN25Text duplicate Join us
/miccontent/show/id/rr-2024-12...Text duplicate Programmatic Transparency Benchmark
/miccontent/show/id/rr-2024-12...Text duplicate review the latest update
/content/show/id/martech-awardsText duplicate Recognize and Honor MarTech Excellence
/content/show/id/martech-awardsText duplicate enter by January 24
/miccontent/show/id/rr-2024-12...Text duplicate My Voice Matters
/miccontent/show/id/rr-2024-12...Text duplicate tackle inclusion challenges
/conference/show/id/MPF-FEB25Text duplicate Chart a New Curriculum
/conference/show/id/MPF-FEB25Text duplicate Register Now
https://www.reggieawards.org/a/External Subdomain Text duplicate The Best in Brand Activation
https://www.reggieawards.org/a/External Subdomain Text duplicate start your entry
/category/index/id/multicultur...Text duplicate See the Best in Multicultural Marketing
/category/index/id/multicultur...Text duplicate get inspired
/conference/show/id/NPF-FEB25Text duplicate Engage the Next Generation of Donors
/conference/show/id/NPF-FEB25Text duplicate gain a fresh perspective
/miccontent/show/id/rr-2024-12...Generative AI for Search Marketing
/miccontent/show/id/rr-2024-12...rewrite search advertising
https://www.ana.net/Get the Most Out of the ANA
/user/login?st3=HP24AnonLogInLog in
/account/request/st3/HP24AnonA...create a free account
/membership?st3=HP24AnonMember...learn about membership
https://www.ana.net/membershipNo Text
https://www.ana.net/membershipFor You
https://www.ana.net/resourcesNo Text
https://www.ana.net/resourcesYour Brand
https://www.ana.net/leadershipNo Text
https://www.ana.net/leadershipOur Industry
https://www.ana.net/humanityNo Text
https://www.ana.net/humanityAnd Humanity
/addressabilityNo Text
/addressabilityText duplicate Addressability
https://www.ana.net/aiNo Text
https://www.ana.net/aiText duplicate Artificial Intelligence
https://www.ana.net/b2bNo Text
https://www.ana.net/b2bText duplicate Business Marketing
https://www.ana.net/dataNo Text
https://www.ana.net/dataText duplicate Data Excellence and Privacy
/content/show/id/globalcmo-lea...No Text
/content/show/id/globalcmo-lea...Text duplicate Global CMO Growth Council
/content/show/id/aef-leadershipNo Text
/content/show/id/aef-leadershipText duplicate AEF
/content/show/id/seeher-leader...No Text
/content/show/id/seeher-leader...Text duplicate SeeHer
https://www.ana.net/leadershipNo Text
https://www.ana.net/leadershipMore Industry Initiatives
/mkcfsearch/index?products[]=529view more videos
/magazines/show/id/ana-2024-11...No Text
/magazines/show/id/ana-2024-11...Stopping Burnout
/magazines/show/id/btob-2024-1...No Text
/magazines/show/id/btob-2024-1...B2B Trade Publications (Still) Deliver for Marketers
/magazines/show/id/cbp-2024-11...No Text
/magazines/show/id/cbp-2024-11...Veterans Organizations Are Embracing an Integrated Marketing Strategy
/magazines/show/id/forward-202...No Text
/magazines/show/id/forward-202...Nurturing Culture in In-House Agencies
https://www.ana.net/membershipLearn About Membership
https://www.ana.net/privacy.htmlNew window Privacy and Cookie Policy
https://www.ana.net/privacy.htmlNew window Text duplicate Privacy and Cookie Policy
https://www.ana.net/privacy.htmlNew window Text duplicate Privacy and Cookie Policy
https://www.ana.net/Anchor Settings
/content/show/id/sponsorship-o...ANA Strategic Partners
https://www.aenetworks.com/New window External Subdomain IMG-ALT A+E Networks
https://advertising.amazon.com...New window External Subdomain Text duplicate IMG-ALT A+E Networks
https://www.audacy.com/New window External Subdomain IMG-ALT Sxm-Media
https://disneyadsales.com/New window External IMG-ALT Disney Advertising Sales
https://www.google.com/about/c...New window External Subdomain IMG-ALT Google
https://www.meta.com/New window External Subdomain IMG-ALT Meta
https://together.nbcuni.com/home/New window External Subdomain IMG-ALT MNTN
https://www.paramount.com/adve...New window External Subdomain IMG-ALT Paramount
https://business.pinterest.com/New window External Subdomain IMG-ALT Pinterest
https://pluscompany.com/New window External IMG-ALT Plus Company
https://www.tiktok.com/busines...New window External Subdomain IMG-ALT Tiktok
https://www.usps.com/business/...New window External Subdomain IMG-ALT United States Postal Service
https://www.walmartconnect.com...New window External Subdomain IMG-ALT Walmart
/content/show/id/sponsorship-o...ANA Law Partner
https://www.reedsmith.com/New window External Subdomain No Text
/content/show/id/privacy-policyPrivacy Policy
/content/show/id/site-terms-of...Terms of Use
https://www.ana.net/aboutAbout
/content/show/id/pressroomText duplicate Press Room
/content/show/id/contactContact Us
/content/show/id/anacareersText duplicate Careers
/content/show/id/ana-logosANA Logos
/content/show/id/privacy-policyYour Ad Choices
https://www.ana.net/Anchor Cookie Settings

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ana.net/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.84 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (94 kB).

HTTP Response Header

NameValue
dateThu, 09 Jan 2025 16:14:11 GMT
content-typetext/html; charset=utf-8
content-length16533
serverApache
x-frame-optionsSAMEORIGIN
set-cookie129 Characters
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 6,569 referring domains.
This page has 173,904 backlinks.
This page has backlinks from 4,166 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: Twitterbot
Disallow: *
Allow: /contentimage/

User-agent: *
Crawl-delay: 15
Allow: /
Disallow: /contentimage/
Disallow: /author/show/id/
Disallow: /instructors/show/id/
Disallow: /addcalendar/id/
Disallow: /mkcfsearch/
Disallow: /sitesearch/
Disallow: /email/id/
Disallow: /save/id/
Disallow: /emailprofile/id/
Disallow: /getfile/
Disallow: /ajax/
Sitemap: https://www.ana.net/static/ana_all_mkc_content.rss

Similar sites

Search preview

www.ana.net
Association of National Advertisers | Marketing Excellence | ANA
The ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
ANA85%Check
marketing excellence72%Check
Marketing71%Check
Excellence71%Check
Brand68%Check
Brands66%Check
Marketing Training59%Check
Search Marketing58%Check
Brand Activation55%Check
Best54%Check
Show more keywords and terms

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