Bookfairs.scholastic.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
93% 
Page structure
79% 
Link structure
55% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
37.30 kB
Words
528
Media files
19
Number of links
25 internal / 58 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Scholastic Book Fairs - Scholastic Book Fairs
There are word repetitions in the page title.
The length of the page title is perfect. (407 pixels out of 580 max pixel length)
Meta description
(Critically important)
Celebrate reading and earn free books for your school with a Scholastic Book Fair!
The length of the meta description is perfect. (508 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionCelebrate reading and earn free books for your school with a Scholastic Book Fair!
keywordsScholastic Book Fairs, Scholastic Book Fairs, Category page
format-detectiontelephone=no
csrf-paramauthenticity_token
csrf-token3hfQCYocl2gfmc7UQ3OkZ4XSs1HrREPObypPVSR6PztOp1bs3ZsxM6WGIZEqRjE3yINaOTBgrPFJouc29dyUnQ
langen
twitter:cardsummary_large_image
twitter:urlhttps://bookfairs.scholastic.co.uk/
twitter:titleScholastic Book Fairs
twitter:descriptionCelebrate reading and earn free books for your school with a Scholastic Book Fair!
twitter:imagehttps://d3ddkgxe55ca6c.cloudfront.net/web-assets/logos/flying-pages-4decff32f679c5a9ad1e1882d4bbe748df7e90c5c0374d5f02b5535030d66647.png
og:imagehttps://d3ddkgxe55ca6c.cloudfront.net/web-assets/logos/flying-pages-4decff32f679c5a9ad1e1882d4bbe748df7e90c5c0374d5f02b5535030d66647.png
og:titleScholastic Book Fairs
og:descriptionCelebrate reading and earn free books for your school with a Scholastic Book Fair!
og:urlhttps://bookfairs.scholastic.co.uk/
og:site_nameScholastic Book Fairs
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 528 words. That's ok.
30.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.45 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: free books
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...a015baf39a4fa9c306b7d0f2a618c6e867c9.svgScholastic
...f2d534d54b46bb8452a9df33b7358f80bec1.svgFeefo - platinum service 2023
.../02/sbf-homepage-banner-desk-1964012.jpgScholastic Book Fairs
data:[...] Base64Your free Digital Resource PackYour free Digital Resource Pack
data:[...] Base64Gift vouchersGift vouchers
data:[...] Base64Spend your RewardsSpend your Rewards
data:[...] Base64ParentsParents
data:[...] Base64Frequently asked questionsFrequently asked questions
data:[...] Base64Why not book your next Fair around a Scholastic Live event? Why not book your next Fair around a Scholastic Live event?
data:[...] Base64Book your Fair!Book your Fair!
...1710861593/a/a3/6a/after-wbd-2251255.jpgKeep kids excited about reading after World Book Day blogKeep kids excited about reading after World Book Day blog
...c/blog-thumbnail-template-15-2215099.jpgThe Reading FrameworkThe Reading Framework
...jp-blog-thumbnail-1687532423-2206974.jpgHighlights from your Book Fair RangeHighlights from your Book Fair Range
.../a4/book-fair-blog-thumbnail-2201983.jpgTop tips for your next Scholastic Book FairTop tips for your next Scholastic Book Fair
...4e/blog-thumbnail-1604408897-1974923.jpgHow to earn free books for your schoolHow to earn free books for your school
...0/a/a9/93/blog-thumbnail-wbd-1701565.jpgWorld Book Day £1/€1.50 tokens blog imageWorld Book Day £1/€1.50 tokens blog image
...a/02/30/blog-thumbnail-fairs-1700695.jpgRun an awesome Book Fair - Lucas Maxwell blog imageRun an awesome Book Fair - Lucas Maxwell blog image
...ights-autumn-2018-blog-image-1773651.jpgbook fair highlights - autumn 2018 blog image.jpgbook fair highlights - autumn 2018 blog image.jpg
Video URLWidthHeight
https://www.youtube.com/embed/xrwVGDvyL2E

Page structure

H1 heading
(Critically important)
Scholastic Book Fairs
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Scholastic Book Fairs
H2 Website header
H2 Celebrate reading and earn free books for your school with a Scholastic Book Fair!
H2 Blog
H2 Website footer
H3 Account actions
H3 Main menu
H3 Highlights from your Autumn Book Fair range
H3 How to keep kids excited about reading when World Book Day is over
H3 The Reading Framework
H3 Highlights from your summer Book Fair range
H3 Top tips for your next Scholastic Book Fair
H3 How to get free books for your school
H3 We accept World Book Day £1 tokens!
H3 Five Ways to Run an Awesome Book Fair
H3 Book Fair Highlights – Spring 2020
H3 Join us on social media
H3 Footer links
H6 Reading for pleasure is transformative for pupils’ academic success and personal wellbeing. Inspire and excite them by bringing books to pupils in the heart of your school with a pop-up school book...
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (58) on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to navigation
/Anchor Skip to main content
https://www.scholastic.co.uk/External Subdomain IMG-ALT Scholastic
/customer/login?return_to=/Nofollow Subdomain Log in
/customer/signup?return_to=/Nofollow Subdomain Register
https://shop.scholastic.co.uk/...External Subdomain £5,306,573 worth of books donated to schools
https://shop.scholastic.co.uk/...External Subdomain Shop and earn Free booksfree books for your school*
http://ww2.feefo.com/en-gb/rev...External Subdomain IMG-ALT Feefo - platinum service 2023
/Subdomain Book Fairs
/what_is?nt=tSubdomain What is a Fair?
/organiser-resources?nt=tSubdomain Organiser resources
/organiser-resources/primaryPrimary
/organiser-resources/secondarySecondary
/organiser-resources/how-to-ta...How to take payments
/bookcasesThe books
/bookcases/wtrWelcome to reading (Ages 2+)
/bookcases/raRead Alone (Ages 6+)
/bookcases/roRead On (Ages 8+)
/bookcases/ttTeen Titles (Ages 11+)
/parents?nt=tSubdomain Parents
/faqs?nt=tSubdomain FAQs
/contact_us?nt=tSubdomain Contact us
/free_resourcesSubdomain IMG-ALT Your free Digital Resource Pack
/gift-vouchersSubdomain IMG-ALT Gift vouchers
/rewardsSubdomain IMG-ALT Spend your Rewards
/parentsSubdomain Text duplicate IMG-ALT Parents
/faqsSubdomain IMG-ALT Frequently asked questions
https://shop.scholastic.co.uk/...External Subdomain IMG-ALT Why not book your next Fair around a Scholastic Live event?
/contact_usSubdomain IMG-ALT Book your Fair!
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT Keep kids excited about reading after World Book Day blog
https://www.scholastic.co.uk/b...External Subdomain How to keep kids excited about reading when World Book Day is over
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Classroom activities
https://www.scholastic.co.uk/b...External Subdomain Education
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT The Reading Framework
https://www.scholastic.co.uk/b...External Subdomain Text duplicate The Reading Framework
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Daily Reading Lesson
https://www.scholastic.co.uk/b...External Subdomain Read & Respond
https://www.scholastic.co.uk/b...External Subdomain Teaching
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT Highlights from your Book Fair Range
https://www.scholastic.co.uk/b...External Subdomain Highlights from your summer Book Fair range
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Book Fairs Ireland
https://www.scholastic.co.uk/b...External Subdomain Book Fairs UK
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT Top tips for your next Scholastic Book Fair
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Top tips for your next Scholastic Book Fair
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs Ireland
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs UK
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT How to earn free books for your school
https://www.scholastic.co.uk/b...External Subdomain How to get free books for your school
https://www.scholastic.co.uk/b...External Subdomain Book Clubs
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs UK
https://www.scholastic.co.uk/b...External Subdomain Scholastic Children's Books
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT World Book Day £1/€1.50 tokens blog image
https://www.scholastic.co.uk/b...External Subdomain We accept World Book Day £1 tokens!
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs UK
https://www.scholastic.co.uk/b...External Subdomain World Book Day
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT Run an awesome Book Fair - Lucas Maxwell blog image
https://www.scholastic.co.uk/b...External Subdomain Five Ways to Run an Awesome Book Fair
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs UK
https://www.scholastic.co.uk/b...External Subdomain Book Fair Takeover
https://www.scholastic.co.uk/b...External Subdomain IMG-ALT book fair highlights - autumn 2018 blog image.jpg
https://www.scholastic.co.uk/b...External Subdomain Book Fair Highlights – Spring 2020
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs
https://www.scholastic.co.uk/b...External Subdomain Text duplicate Book Fairs UK
https://facebook.com/scholasti...External Facebook
https://twitter.com/scholastic...External Twitter
https://instagram.com/scholast...External Instagram
https://www.pinterest.co.uk/sc...External Subdomain Pinterest
https://www.youtube.com/user/s...External Subdomain YouTube
https://www.scholastic.co.uk/a...External Subdomain About
https://www.scholastic.co.uk/c...External Subdomain Contact
https://www.scholastic.co.uk/c...External Subdomain Conditions of use
https://www.scholastic.co.uk/p...External Subdomain Cookies & Privacy
http://ec.europa.eu/consumers/odrExternal Subdomain Dispute resolution
https://www.scholastic.co.uk/c...External Subdomain Careers
https://www.scholastic.co.uk/a...External Subdomain Advertise with us
/Anchor Go to top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://bookfairs.scholastic.co.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (37 kB).

HTTP Response Header

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content-typetext/html; charset=utf-8
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status200 OK
last-modifiedFri, 09 Aug 2024 15:08:13 GMT
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referrer-policystrict-origin-when-cross-origin
x-permitted-cross-domain-policiesnone
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 187 referring domains.
This page has 17,911 backlinks.
This page has backlinks from 134 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /customer/
Crawl-delay: 60

Similar sites

Search preview

bookfairs.scholastic.co.uk
Scholastic Book Fairs - Scholastic Book Fairs
Celebrate reading and earn free books for your school with a Scholastic Book Fair!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Book93%Check
Scholastic93%Check
Fair91%Check
Scholastic Book91%Check
Book Fair89%Check
Scholastic Book Fair88%Check
Scholastic Book Fairs85%Check
Book Fairs82%Check
Fairs77%Check
Book Fair range72%Check
Show more keywords and terms

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