Cardfactory.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
70% 
Page quality
36% 
Page structure
75% 
Link structure
68% 
Server
96% 
External factors
100% 
SEO Score
Response time
0.34 s
File size
567.70 kB
Words
442
Media files
21
Number of links
87 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome To Card Factory | Cards, Gifts & Party Supplies
The title contains the word Welcome To! More content should be covered in the title.
There are no duplicate words in the title
Meta description
(Critically important)
Card Factory
The meta description is too short. (82 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.cardfactory.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionCard Factory
robotsindex,follow
msapplication-confignone
msapplication-TileColor#005bbb
msapplication-TileImage/on/demandware.static/Sites-cardfactory-UK-Site/-/default/dwcc588c89/images/favicons/mstile.png
theme-color#005bbb
google-site-verificationfBuYzzvBPqXbUeCsmKYIU20HUlByWjN-POST5O4n78k
facebook-domain-verificationbf0s3ryl64loji861m2mqq3u0s91yc
langen-gb
og:urlhttps://www.cardfactory.co.uk/
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 442 words on this page. Good pages should have about 800 words of useful content.
24.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (567.7 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (11). We recommend using a maximum of 9 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../dw2a075a2c/images/header/logo-title.svgCardFactory
...n/CF_Logo_Strapline_Pantone_Yellow_C.svgcelebrate all life's moments
...075a2c/images/header/logo-title-blue.svgCardFactory
...3d38791/images/header/logo-text-blue.svgquality and value for all life's moments
...pageCarousel-assets_2024-September25.jpgNo alt attribute provided
...omepageCarousel-assets_2024-August39.jpgNo alt attribute provided
...omepageCarousel-assets_2024-August43.jpgFirst day of school
...s-2024/CF-Online-ChristmasComms_2024.jpgChristmas cards from - personalised from £1.79
...-Website2023-HomepageAsset-2023-HTML.jpgShop cards
...Website2023-HomepageAsset-2023-HTML3.jpgShop balloons
...Website2023-HomepageAsset-2023-HTML4.jpgShop party
...Website2023-HomepageAsset-2023-HTML2.jpgShop gifts
...-Website2023-HomepageAsset-2023-July.jpgDates not to be missed this month!
...Website2023-HomepageAsset-2023-July2.jpgDates not to be missed this month!
...a8f88db9/images/clp/App/AppBadge-min.pngiOS Badge
.../images/clp/App/google-play-badgenew.pngGoogle Play Badge
...a8f88db9/images/clp/App/AppBadge-min.pngiOS Badge
.../images/clp/App/google-play-badgenew.pngGoogle Play Badge
...t/dw96a0e860/images/footer/macmillan.svgWe are macmillanWe are macmillan
...dw83f21c9a/images/footer/logo-footer.svgCard FactoryCard Factory
...075a2c/images/header/logo-title-blue.svgCard FactoryCard Factory

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Buy one get second half price*
H2 Personalised party
H2 Trending categories
H2 Shop our everyday favourites
H2 Celebrate all life’s moments
H2 Celebrate all life’s moments with cardfactory
H3 Make shopping easier
H3 Download our app
H3 Download our app Duplicate text
H3 Need some help? Need some help?
H3 About cardfactory About cardfactory
H3 More information More Information
H5 Added to basket
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.cardfactory.co.uk/Anchor Skip to main content
https://www.cardfactory.co.uk/Anchor Skip to footer content
/storefinder/Find a Store
/personalised-cards/Subdomain Buy 1 get 1 half price on A5 personalised cards*
/personalised-cards/Subdomain Text duplicate Buy 1 get 1 half price on A5 personalised cards*
/flowers/shop-all-flowers-and-...Subdomain Free nominated day delivery on flowers!*
/flowers/shop-all-flowers-and-...Subdomain Text duplicate Free nominated day delivery on flowers!*
/login/Subdomain Log In
/login/?action=registerSubdomain Register
https://www.cardfactory.co.uk/IMG-ALT CardFactory
A-TITLE Card Factory Home
/events/?rurl=eventCalendarEvents
/basket/Subdomain 0 Basket
A-TITLE Cart 0 Items
/cards/Cards
/personalised-cards/Personalised Cards
/gifts/Gifts
/gift-wrap/Gift Wrap
/balloons/Balloons
/party/Party
/birthday/Birthday
/flowers/Flowers
/christmas/Christmas
/storefinder/Text duplicate Find a Store
/events/Text duplicate Events
/login/Subdomain Text duplicate Log In
/login/?action=registerSubdomain Text duplicate Register
/personalised-cards/Subdomain Save now
/party/personalised-party-supp...Subdomain Shop now
/1st-day-of-school/Subdomain First day of school
IMG-ALT First day of school
/christmas/christmas-cards/Subdomain Christmas cards
IMG-ALT Christmas cards from - personalised from £1.79
/cards/celebration-cards/birth...Subdomain Birthday cards
/gifts/shop-by-occasion/birthd...Subdomain Birthday gifts
/balloons/shop-by-occasion/bir...Subdomain Birthday balloons
/gifts/shop-by-type/calendars-...Subdomain Calendars & diaries
/cards/celebration-cards/anniv...Subdomain Anniversary cards
/christmas/christmas-cards/box...Subdomain Boxed Christmas cards
/new-baby-cards-and-gifts/Subdomain New baby
/gifts/shop-by-type/chocolate-...Subdomain Chocolate & sweets
/cards/celebration-cards/birth...Subdomain Text duplicate Birthday cards
/gifts/shop-by-occasion/birthd...Subdomain Text duplicate Birthday gifts
/balloons/shop-by-occasion/bir...Subdomain Text duplicate Birthday balloons
/gifts/shop-by-type/calendars-...Subdomain Text duplicate Calendars & diaries
/cards/celebration-cards/anniv...Subdomain Text duplicate Anniversary cards
/christmas/christmas-cards/box...Subdomain Boxed Xmas cards
/new-baby-cards-and-gifts/Subdomain Text duplicate New baby
/gifts/shop-by-type/chocolate-...Subdomain Text duplicate Chocolate & sweets
/cards/Subdomain Shop cards
IMG-ALT Shop cards
/balloons/Subdomain Shop balloons
IMG-ALT Shop balloons
/party/Subdomain Shop party
IMG-ALT Shop party
/gifts/Subdomain Shop gifts
IMG-ALT Shop gifts
/gifts/shop-by-type/soft-toys/Subdomain 9th Sept - National Teddy Bear Day
/gifts/shop-by-type/chocolate-...Subdomain 13th Sept - International Chocolate Day
/gifts/personalised-gifts/phot...Subdomain No Text
/cards/celebration-cards/exams...Subdomain No Text
/personalised-cards/Subdomain personalised cards
/gifts/shop-all-gifts/Subdomain gifts
/balloons/Subdomain balloons
/gift-wrap/Subdomain gift wrap
/party/Subdomain party supplies
/click-and-collect/Subdomain Click & Collect service
/birthday/Subdomain birthdays
/wedding/Subdomain weddings
/anniversary/Subdomain anniversaries
/new-baby-cards-and-gifts/Subdomain new baby
/offer-terms.htmlSubdomain Trivial anchor text
here
/login/?action=registerSubdomain Create an Account
A-TITLE Create an account
/login/Subdomain Log in to your Account
A-TITLE Log in to your account
/events/Subdomain Reminder Service
A-TITLE Reminder service
https://apps.apple.com/gb/app/...External Subdomain IMG-ALT iOS Badge
https://play.google.com/store/...External Subdomain IMG-ALT Google Play Badge
https://apps.apple.com/gb/app/...External Subdomain Text duplicate IMG-ALT iOS Badge
https://play.google.com/store/...External Subdomain Text duplicate IMG-ALT Google Play Badge
/on/demandware.store/Sites-car...Subdomain Check Order Status
A-TITLE Check order status
/contactus.htmlSubdomain Contact Us
A-TITLE Contact us
/deliverydetails.htmlSubdomain Our Delivery Information
A-TITLE Our delivery information
/click-and-collect/Subdomain Click & Collect Information
A-TITLE Click & Collect
/just-eat-partnership/Subdomain Just Eat Partnership
A-TITLE Just Eat Partnership
/faq.htmlSubdomain Anchor FAQs
A-TITLE FAQs
/balloons-information-page.htmlSubdomain Balloon Information
A-TITLE Offer Terms & Conditions
/offer-terms.htmlSubdomain *Offer Terms & Conditions
A-TITLE Offer Terms & Conditions
/student-discount.htmlSubdomain Student Discount
A-TITLE Student Discount
/about-us/aboutus.htmlSubdomain About Us
A-TITLE About us
https://www.cardfactoryinvesto...New window External Subdomain Corporate Information
A-TITLE Corporate information
https://www.cardfactoryinvesto...New window External Subdomain Work for Us
A-TITLE Work for us
/on/demandware.static/-/Librar...New window Subdomain Modern Slavery Act
A-TITLE Modern slavery act
/gendergapreports.htmlSubdomain Gender Pay Gap Reports
A-TITLE Gender pay gap reports
/macmillan.htmlSubdomain Macmillan Cancer Support
A-TITLE Macmillan Cancer Support
https://www.cardfactoryinvesto...New window External Subdomain Card Factory Foundation
A-TITLE cardfactory Foundation
/product-recall.htmlSubdomain Product Recall
A-TITLE Product Recall
/sitemaps/Subdomain Sitemap
A-TITLE Sitemap
/macmillan.htmlSubdomain IMG-ALT We are macmillan
A-TITLE Macmillan cancer support
/privacypolicy.htmlSubdomain Privacy Policy
A-TITLE Privacy Policy
/terms.htmlSubdomain Terms & Conditions
A-TITLE Terms & Conditions
/offer-terms.htmlSubdomain Offer T&Cs
A-TITLE Offer T&Cs
/cookiepolicy.htmlSubdomain Cookie Policy
A-TITLE Cookie Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cardfactory.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The file size of the HTML document is very large (568 kB).
The page response time is excellent with 0.34 seconds.

HTTP Response Header

NameValue
dateSun, 08 Sep 2024 12:10:38 GMT
content-typetext/html;charset=UTF-8
set-cookie129 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self'
x-dw-request-base-idQG79Y0Rz3WYBAAB_
cache-controlno-cache, no-store, must-revalidate
pragmano-cache
expiresThu, 01 Dec 1994 16:00:00 GMT
varyaccept-encoding
cf-cache-statusDYNAMIC
servercloudflare
cf-ray8bfed626d97a9196-FRA
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 1,174 referring domains.
This page has 14,389 backlinks.
This page has backlinks from 942 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Sitemap: https://www.cardfactory.co.uk/sitemap_index.xml
Disallow: /write-review.htm*
Disallow: /search

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Card Factory86%Check
cardfactory58%Check
Party55%Check
Party Supplies53%Check
cards52%Check
Gifts52%Check
Gifts Party Supplies51%Check
Shop Gifts50%Check
Personalised party50%Check
personalised cards49%Check
Show more keywords and terms

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