Naturepositive.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
65% 
Page structure
100% 
Link structure
97% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.40 s
File size
82.90 kB
Words
443
Media files
42
Number of links
22 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Nature Positive - A Global Goal for Nature
The length of the page title is perfect. (375 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Nature is in crisis, placing human and planetary health at risk.
The length of the meta description is perfect. (379 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.naturepositive.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
dc.titleNature Positive - A Global Goal for Nature
dc.descriptionNature is in crisis, placing human and planetary health at risk.
dc.relationhttps://www.naturepositive.org/
dc.sourcehttps://www.naturepositive.org/
dc.languageen_GB
descriptionNature is in crisis, placing human and planetary health at risk.
robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
msapplication-TileImagehttps://www.naturepositive.org/app/themes/nature-positive/dist/images/favicon/favicon.svg?t=1728375558
langen-gb
twitter:cardsummary_large_image
twitter:site@NatureDeal
twitter:creator@NatureDeal
twitter:titleNature Positive - A Global Goal for Nature
twitter:descriptionNature is in crisis, placing human and planetary health at risk.
twitter:imagehttps://www.naturepositive.org/app/uploads/2024/03/npi-x.png
og:imagehttps://www.naturepositive.org/app/uploads/2024/03/npi.png
og:image:typeimage/png
og:urlhttps://www.naturepositive.org/
og:site_nameNature Positive
og:localeen_GB
og:typewebsite
og:titleNature Positive - A Global Goal for Nature
og:descriptionNature is in crisis, placing human and planetary health at risk.
og:image:secure_urlhttps://www.naturepositive.org/app/uploads/2024/03/npi.png
og:image:width1200
og:image:height630
og:image:altNature Positive Initiative
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 443 words on this page. Good pages should have about 800 words of useful content.
35.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.8 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
31 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/app/uploads/2024/01/hero-900x729.pngNo alt attribute provided
...2024/01/person-with-nature-2000x1017.jpgNo alt attribute provided
/app/uploads/2024/01/fjords-2000x1017.jpgNo alt attribute provided
/app/uploads/2024/02/WEF_2850LR.jpegNo alt attribute provided
...ds/2024/02/Nairobi_WaterFund-782x999.jpgNo alt attribute provided
...4/02/Nature-Positive-graph-1217x685.jpegNo alt attribute provided
...024/02/Zambia-School-Bentley-782x999.jpgNo alt attribute provided
/app/uploads/2024/01/video-thumbnail.jpgNo alt attribute provided
/app/uploads/2024/10/COP16-logo-600x600.pngCOP16 Colombia logo: a colourful flower symbol
...ture-Positive-Summit-2024-32-600x600.jpgGlobal Nature Positive Summit - Marco Lambertini Presenting
/app/uploads/2024/10/R_9-Photo-600x600.jpgA look inside the Nature Positive Pavilion
...2024/01/person-with-nature-2-782x999.jpgNo alt attribute provided
/app/uploads/2024/01/planting-2000x1017.jpgNo alt attribute provided
...ploads/2024/02/ANCA-Logo-004-200x101.pngNo alt attribute provided
/app/uploads/2024/02/Birdlife-200x160.pngNo alt attribute provided
...ds/2024/02/BFN_LOGO-400x163-1-200x82.pngNo alt attribute provided
/app/uploads/2024/02/C4NLogoB-200x76.pngNo alt attribute provided
...ds/2024/02/CAPITALS-COALITION-200x70.pngNo alt attribute provided
...nservation-International-Logo-200x83.pngNo alt attribute provided
...4/02/GCA_Leaf_Logo_Slate_RGB-200x200.pngNo alt attribute provided
/app/uploads/2024/02/GRI-logo-200x200.pngNo alt attribute provided
/app/uploads/2024/02/ICLEI-logo-200x145.pngICLEI Logo
/app/uploads/2024/02/iin.jpgNo alt attribute provided
.../uploads/2024/03/InTent-logo-200x160.pngInTent Logo
...4/02/iucn_high_res_colour_EN-200x192.jpgNo alt attribute provided
/app/uploads/2024/02/N4C-logo-200x93.pngNature4Climate Logo
...ads/2024/02/NatureFinanceLogo-200x81.pngNo alt attribute provided
...re-Positive-Universities-Logo-200x85.pngNature Positive Universities Logo
/app/uploads/2024/03/Pew-Logo-200x100.jpegPew Logo
...02/Logo_PiK_Potsdam-940x400-1-200x85.pngNo alt attribute provided
...ponsible_Investment_logo.svg_-200x42.pngNo alt attribute provided
...2024/03/Race2Resilience_LOGO-200x127.pngRace To Resilience Logo
...024/03/RaceToZero_logo_PURPLE-200x58.pngRace To Zero Logo
/app/uploads/2024/02/SBTN-200x44.pngNo alt attribute provided
/app/uploads/2024/02/TNClogo-200x58.pngThe Nature Conservancy Logo
...ads/2024/02/TNFD-Square-BLUE-200x200.pngNo alt attribute provided
...27d-4f52-9006-67ad009db8a5-1-200x107.pngNo alt attribute provided
...Image-2023-08-23-at-11.23.52-200x92.jpegNo alt attribute provided
/app/uploads/2024/02/WCS_logo15-195x200.pngNo alt attribute provided
...RI-logo-global-Color_High_R23-200x64.pngNo alt attribute provided
...02/WWF_Logo_Medium_RGB_72dpi-178x200.jpgNo alt attribute provided
...st/images/footer/footer.png?t=1728375558No alt attribute provided

Page structure

H1 heading
(Critically important)
A Global Goal for Nature
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 A Global Goal for Nature
H2 What is Nature Positive?
H2 The definition of Nature Positive
H2 Nature Positive Initiative at Davos, 2024
H2 About the Nature Positive Initiative
H2 Supporting future generations...
H2 Latest News
H2 COP16 Colombia: Statement from the Nature Positive Initiative
H2 The World’s First Nature Positive Summit
H2 Join the latest events to have your say in the consultation for State of Nature Metrics
Some anchor texts are used more than once.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.naturepositive.org/Subdomain No Text
https://www.naturepositive.org/Subdomain Home
/what-is-nature-positive/Subdomain What is Nature Positive
/metrics/Subdomain State of Nature Metrics
/about/Subdomain Overview
/about/the-initiative/Subdomain Initiative
/about/forum/Subdomain Forum
/our-team/Subdomain Our Team
/resources/Subdomain Resources
/news/Subdomain News
/events/Events
/vacancies/Subdomain Join Us
/what-is-nature-positive/Subdomain Trivial anchor text
Read more
A-TITLE Read more
/app/uploads/2024/02/The-Defin...Subdomain Download the Definition
A-TITLE Download the Definition
/news/ature-positive-initiativ...Subdomain Nature Positive Initiative at Davos, 2024
A-TITLE Nature Positive Initiative at Davos, 2024
/about/the-initiative/Subdomain The initiative
A-TITLE The initiative
/resources/Subdomain Text duplicate Resources
A-TITLE Resources
https://youtu.be/3QUP_E-iNb0New window External No Text
/news/latest-news/cop16-statem...Subdomain COP16 Colombia: Statement from the Nature Positive Initiative
/news/blog/first-nature-positi...Subdomain The World’s First Nature Positive Summit
/news/latest-news/latest-state...Subdomain Join the latest events to have your say in the consultation for State of Nature Metrics
/news/Subdomain View all news
A-TITLE View all news
https://www.linkedin.com/compa...New window Nofollow External Subdomain A-TITLE Follow us on Linkedin
https://twitter.com/NatureDealNew window Nofollow External A-TITLE Follow us on X
https://www.youtube.com/@natur...New window Nofollow External Subdomain A-TITLE Follow us on Youtube
/privacy/Subdomain Privacy
https://www.bigfork.co.uk/web-...New window External Subdomain Bigfork

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.naturepositive.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.40 seconds.
The file size of the HTML document is fine (83 kB).

HTTP Response Header

NameValue
dateThu, 31 Oct 2024 04:49:00 GMT
content-typetext/html; charset=UTF-8
link<https://www.naturepositive.org/>; rel=shortlink
varyAccept-Encoding
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=SPVDTuYKIQe3feVE3yl%2BXtHhArGEeATrAUiSZOeZaUBEVug3tWx%2FKIWtEdV%2BeyhVRyalx8PYgMxIofT8kGyrMhPGRHy0jsmIYdB4FYhZ%2FiMZ5k1Nd7A%2FX9Zj63AL1giWk5ADU8auXJAH"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8db10419383e96ff-AMS
content-encodinggzip
alt-svch3=":443"; ma=86400
server-timingcfL4;desc="?proto=TCP&rtt=9790&sent=8&recv=10&lost=0&retrans=0&sent_bytes=3429&recv_bytes=946&delivery_rate=296235&cwnd=34&unsent_bytes=0&cid=fe70cc83aeb22565&ts=285&x=0"
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 687 referring domains.
This page has 3,148 backlinks.
This page has backlinks from 447 different ip addresses.

Search preview

www.naturepositive.org
Nature Positive - A Global Goal for Nature
Nature is in crisis, placing human and planetary health at risk.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Nature93%Check
Nature Positive75%Check
Positive66%Check
Goal66%Check
Global Goal66%Check
Global65%Check
Nature Positive Initiative63%Check
Nature Metrics63%Check
nature loss62%Check
reverse nature62%Check

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