Pure.co.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
72% 
Page structure
95% 
Link structure
67% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
48.50 kB
Words
551
Media files
15
Number of links
62 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Pure | Deliciously Good, Refreshingly Fast
The length of the page title is perfect. (379 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Delicious food for on-the-go or at work. Freshly made in Pure shops, eat in, take-away or delivered for meetings, events, conferences & more.
The length of the meta description is perfect. (872 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.pure.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionDelicious food for on-the-go or at work. Freshly made in Pure shops, eat in, take-away or delivered for meetings, events, conferences & more.
google-site-verificationBPk-azZsWwj4qJz0-LUBFPDo7rNpQ9dqDpq5TSNfM6A
msapplication-TileImage/wp-content/uploads/cropped-Pure_Favicon-270x270.png
article:publisherhttps://www.facebook.com/PureFoodUK
article:modified_time2024-06-24T09:24:46+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@PureFoodUK
og:localeen_GB
og:typewebsite
og:titleHome
og:descriptionDelicious food for on-the-go or at work. Freshly made in Pure shops, eat in, take-away or delivered for meetings, events, conferences & more.
og:urlhttps://www.pure.co.uk/
og:site_namePure
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 551 words. That's ok.
31.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.63 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Introducing Food for Business
H2 What’s new in shops
H2 Great coffee means the world to us
H2 You buy, we donate.
H2 Ways to save
H2 Thoughtful
H2 Too good to go
H3 Explore our menu
H3 Find a Pure shop
H3 Food for Business
H3 Meeting & event catering
H3 Healthy special offers & promotions delivered straight to your inbox!
H3 Company
H3 Terms
H3 Community
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.pure.co.uk/Subdomain Pure
IMG-ALT Pure - Made for you
https://www.pure.co.uk/menus/Subdomain Menus
/menus/catering-menu/Catering
/menus/cold-breakfast/Cold Breakfast
/menus/hot-breakfast/Hot Breakfast
/menus/hot-lunch/Hot Lunch
/menus/salads-grain-bowls/Salads & Grain Bowls
/menus/breads/Breads
/menus/sides-desserts/Sides & Desserts
/menus/snacks-treats/Snacks & Treats
/menus/hot-drinks/Hot Drinks
/menus/cold-drinks/Cold Drinks
https://www.pure.co.uk/shops/Subdomain Find a shop
/food-for-business/Subdomain Food for Business
https://www.pure.co.uk/catering/Subdomain Meeting catering
/order-online/Subdomain Order Online
https://www.pure.co.uk/news/Subdomain News
https://www.pure.co.uk/careers/Subdomain Careers
https://www.pure.co.uk/shops/No Text
https://www.pure.co.uk/Anchor Sign up to the mailing list
https://www.pure.co.uk/shops/Find a pure
https://www.pure.co.uk/menus/Subdomain No Text
https://www.pure.co.uk/shops/Subdomain No Text
/food-for-business/Subdomain No Text
https://www.pure.co.uk/catering/Subdomain No Text
/food-for-business/Subdomain Find out more
/menus/new-this-season/Subdomain See what's new
/menus/hot-drinks/Subdomain Browse our coffee
/2024/magic-breakfast-milestones/Subdomain Read the latest
/ways-to-save-at-pure/Subdomain No Text
/thoughtful/Subdomain No Text
/2024/fighting-food-waste-one-...Subdomain No Text
https://www.pure.co.uk/about/Subdomain About Pure
/thoughtful/Subdomain Thoughtful Sustainability
/ways-to-save-at-pure/Subdomain Ways to save at Pure
https://www.pure.co.uk/contact/Subdomain Contact Information
https://www.pure.co.uk/careers/Subdomain Careers at Pure
/terms-conditions/Subdomain Terms & Conditions
https://www.pure.co.uk/privacy/Subdomain Privacy Policy
https://www.pure.co.uk/cookies/Subdomain Cookie Policy
https://www.instagram.com/Pure...New window Nofollow External Subdomain @PureFoodUK
https://www.facebook.com/PureF...New window Nofollow External Subdomain Text duplicate @PureFoodUK
https://www.linkedin.com/compa...New window Nofollow External Subdomain /purefooduk
https://twitter.com/PureFoodUKNew window Nofollow External Text duplicate @PureFoodUK
https://www.pure.co.uk/Subdomain Text duplicate Pure
IMG-ALT Pure - Made for you
https://www.pure.co.uk/Text duplicate Pure
IMG-ALT Pure - Made for you
https://www.pure.co.uk/menus/Subdomain Text duplicate Menus
/menus/catering-menu/Text duplicate Catering
/menus/cold-breakfast/Text duplicate Cold Breakfast
/menus/hot-breakfast/Text duplicate Hot Breakfast
/menus/hot-lunch/Text duplicate Hot Lunch
/menus/salads-grain-bowls/Text duplicate Salads & Grain Bowls
/menus/breads/Text duplicate Breads
/menus/sides-desserts/Text duplicate Sides & Desserts
/menus/snacks-treats/Text duplicate Snacks & Treats
/menus/hot-drinks/Text duplicate Hot Drinks
/menus/cold-drinks/Text duplicate Cold Drinks
https://www.pure.co.uk/shops/Subdomain Text duplicate Find a shop
/food-for-business/Subdomain Text duplicate Food for Business
https://www.pure.co.uk/catering/Subdomain Text duplicate Meeting catering
/order-online/Subdomain Text duplicate Order Online
https://www.pure.co.uk/news/Subdomain Text duplicate News
https://www.pure.co.uk/careers/Subdomain Text duplicate Careers
https://www.pure.co.uk/contact/Sign Up
https://www.pure.co.uk/terms/T&C's
https://www.pure.co.uk/privacy/Privacy
https://www.facebook.com/PureF...New window Nofollow External Subdomain No Text
https://twitter.com/PureFoodUKNew window Nofollow External No Text
https://www.instagram.com/Pure...New window Nofollow External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.pure.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (49 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 16 Aug 2024 09:07:00 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.pure.co.uk/>; rel=shortlink
x-powered-byWP Engine
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 10
x-cache-groupbot
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 150 referring domains.
This page has 1,056 backlinks.
This page has backlinks from 135 different ip addresses.

Search preview

www.pure.co.uk
Pure | Deliciously Good, Refreshingly Fast
Delicious food for on-the-go or at work. Freshly made in Pure shops, eat in, take-away or delivered for meetings, events, conferences & more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Pure77%Check
delicious58%Check
delicious food58%Check
fresh58%Check
Food56%Check
shop56%Check
Good Food55%Check
Good52%Check
shops52%Check
event52%Check

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