Transport-uk.com - SEO Checker

Overview of the SEO Check
Meta information
84% 
Page quality
68% 
Page structure
79% 
Link structure
76% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.18 s
File size
312.60 kB
Words
301
Media files
63
Number of links
60 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Transport UK
The page title is too short. (122 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
A dynamic private sector transport operator serving millions of rail and bus passengers every day across the UK.
The length of the meta description is perfect. (693 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.transport-uk.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionA dynamic private sector transport operator serving millions of rail and bus passengers every day across the UK.
langen-gb
twitter:titleTransport UK
twitter:imagehttp://static1.squarespace.com/static/6442a2e2ad47043e38d8d696/t/64786221834cee71ed4306c1/1685611041749/Transport-UK-Icon-Blue.png?format=1500w
twitter:urlhttps://www.transport-uk.com
twitter:cardsummary
twitter:descriptionA dynamic private sector transport operator serving millions of rail and bus passengers every day across the UK.
og:site_nameTransport UK
og:titleTransport UK
og:urlhttps://www.transport-uk.com
og:typewebsite
og:descriptionA dynamic private sector transport operator serving millions of rail and bus passengers every day across the UK.
og:imagehttp://static1.squarespace.com/static/6442a2e2ad47043e38d8d696/t/64786221834cee71ed4306c1/1685611041749/Transport-UK-Icon-Blue.png?format=1500w
og:image:width1500
og:image:height1500
X-UA-CompatibleIE=edge,chrome=1
Accept-CHSec-CH-UA-Platform-Version, Sec-CH-UA-Model
charsetutf-8

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Page quality

Content
(Critically important)
There are only 301 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 25.43 words is high.
27.2% of the text are stop words.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...d72a8/Transport-UK-Logo.png?format=1500wTransport UK
...d72a8/Transport-UK-Logo.png?format=1500wTransport UK
...69d5029fc/Transport-UK-Logo-Animated.gifNo alt attribute provided
...ce/TUK_PPTPhotography_Train3_Horizon.jpgTrain on bridge at sunset
...b0d819baa9fd/TUK_PPTPhotography_Bus1.jpgLondon Bus outside Big Ben
...91/TUK_PPTPhotography_Train9_Horizon.jpgTrain passing over arched bridge
...472374af2c41/TUK_PPTPhotography_Bus2.jpgLondon Bus on bridge with city skyline
...0b917aedac/TUK_PPTPhotography_Train6.jpgTrain approaching station
...bb6bc273059f/TUK_PPTPhotography_Bus3.jpgLondon bus in city centre
...33b9de43b/TUK_PPTPhotography_Train12.jpgTrain passing over bridge
...0ba9ecf33494/TUK_PPTPhotography_Bus5.jpgLondon Bus in busy street scene
...9cf4d600c/TUK_PPTPhotography_Train10.jpgPark scene with train in background on bridge
...8b0a/TUK_PPTPhotography_Bus7_Horizon.jpgLondon Bus with Nelson's Column in background
...919957e68/TUK_PPTPhotography_Train11.jpgTrain passing through British countryside
...47dd84bb16b/TUK_PPTPhotography_Bus14.jpgLondon Bus in front of The Shard skyscraper
...c9b55c59dc/TUK_PPTPhotography_Train4.jpgTrain passing over picturesque river with boats
...1f628a957d0/TUK_PPTPhotography_Bus17.jpgLondon Bus in city centre scene
...b36bd82dc/TUK_PPTPhotography_Train14.jpgTrain passing over arched bridge
...ce/TUK_PPTPhotography_Train3_Horizon.jpgTrain on bridge at sunset
...b0d819baa9fd/TUK_PPTPhotography_Bus1.jpgLondon Bus outside Big Ben
...91/TUK_PPTPhotography_Train9_Horizon.jpgTrain passing over arched bridge
...472374af2c41/TUK_PPTPhotography_Bus2.jpgLondon Bus on bridge with city skyline
...0b917aedac/TUK_PPTPhotography_Train6.jpgTrain approaching station
...bb6bc273059f/TUK_PPTPhotography_Bus3.jpgLondon bus in city centre
...33b9de43b/TUK_PPTPhotography_Train12.jpgTrain passing over bridge
...0ba9ecf33494/TUK_PPTPhotography_Bus5.jpgLondon Bus in busy street scene
...9cf4d600c/TUK_PPTPhotography_Train10.jpgPark scene with train in background on bridge
...8b0a/TUK_PPTPhotography_Bus7_Horizon.jpgLondon Bus with Nelson's Column in background
...919957e68/TUK_PPTPhotography_Train11.jpgTrain passing through British countryside
...47dd84bb16b/TUK_PPTPhotography_Bus14.jpgLondon Bus in front of The Shard skyscraper
...c9b55c59dc/TUK_PPTPhotography_Train4.jpgTrain passing over picturesque river with boats
...1f628a957d0/TUK_PPTPhotography_Bus17.jpgLondon Bus in city centre scene
...b36bd82dc/TUK_PPTPhotography_Train14.jpgTrain passing over arched bridge
...8d5-8bcd2c2ef9b0/Logo-TransportWorks.pngLogo-TransportWorks.png
...bbe/Logo-London-Northwestern-Railway.pngLogo-London-Northwestern-Railway.png
...c-be9798ae03de/Logo-Rail-Replacement.pngLogo-Rail-Replacement.png
...bc80-dcb47f8a7959/Logo-GreaterAnglia.pngLogo-GreaterAnglia.png
...c8-85ca-d0ea1da28af8/Logo-London-Bus.pngLogo-London-Bus.png
...b-17830048d726/Logo-Corporate-Travel.pngLogo-Corporate-Travel.png
...f-3b6ca5fcec79/Logo-Advance-Ventures.pngLogo-Advance-Ventures.png
...6622f7959/Logo-East-Midlands-Railway.pngLogo-East-Midlands-Railway.png
...ba0-ceca9a9619a3/Logo-Travel-Connect.pngLogo-Travel-Connect.png
...11-b64c-ebd7570440b8/Logo-Merseyrail.pngLogo-Merseyrail.png
...81-494f-9fb0-0bad8d43187c/Logo-Solvd.pngLogo-Solvd.png
...6-e097c16330d3/Logo-Stansted-Express.pngLogo-Stansted-Express.png
...a413bd8be/Logo-West-Midlands-Railway.pngLogo-West-Midlands-Railway.png
...8d5-8bcd2c2ef9b0/Logo-TransportWorks.pngLogo-TransportWorks.png
...bbe/Logo-London-Northwestern-Railway.pngLogo-London-Northwestern-Railway.png
...c-be9798ae03de/Logo-Rail-Replacement.pngLogo-Rail-Replacement.png
...bc80-dcb47f8a7959/Logo-GreaterAnglia.pngLogo-GreaterAnglia.png
...c8-85ca-d0ea1da28af8/Logo-London-Bus.pngLogo-London-Bus.png
...b-17830048d726/Logo-Corporate-Travel.pngLogo-Corporate-Travel.png
...f-3b6ca5fcec79/Logo-Advance-Ventures.pngLogo-Advance-Ventures.png
...6622f7959/Logo-East-Midlands-Railway.pngLogo-East-Midlands-Railway.png
...ba0-ceca9a9619a3/Logo-Travel-Connect.pngLogo-Travel-Connect.png
...11-b64c-ebd7570440b8/Logo-Merseyrail.pngLogo-Merseyrail.png
...81-494f-9fb0-0bad8d43187c/Logo-Solvd.pngLogo-Solvd.png
...6-e097c16330d3/Logo-Stansted-Express.pngLogo-Stansted-Express.png
...a413bd8be/Logo-West-Midlands-Railway.pngLogo-West-Midlands-Railway.png
...7834be7b6/Transport-UK-Icon-Animated.gifNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Shaping the future of public transport
H3 Transport UK provides award-winning rail and bus services to millions of UK passengers every year. Formerly Abellio UK, we have been serving our customers for over 20 years.
H3 About Businesses People Latest Vacancies
H3 Media enquiries
H4 A brighter, better future
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
https://www.transport-uk.com/cartNo Text
https://www.transport-uk.com/Anchor Skip to Content
https://www.transport-uk.com/IMG-ALT Transport UK
/aboutAbout
/businessesBusinesses
/servicesServices
/peoplePeople
/latestLatest
/reportsYear in Review
/vacanciesVacancies
https://x.com/TUKGroup_New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.transport-uk.com/Text duplicate IMG-ALT Transport UK
/aboutText duplicate About
/businessesText duplicate Businesses
/servicesText duplicate Services
/peopleText duplicate People
/latestText duplicate Latest
/reportsText duplicate Year in Review
/vacanciesText duplicate Vacancies
https://x.com/TUKGroup_New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/aboutText duplicate About
/businessesText duplicate Businesses
/servicesText duplicate Services
/peopleText duplicate People
/latestText duplicate Latest
/reportsText duplicate Year in Review
/vacanciesText duplicate Vacancies
https://x.com/TUKGroup_New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/aboutAbout us — learn more
/businesses/transportworksSubdomain IMG-ALT Logo-TransportWorks.png
/businesses/west-midlands-trainsSubdomain IMG-ALT Logo-London-Northwestern-Railway.png
/businesses/transport-uk-rail-...Subdomain IMG-ALT Logo-Rail-Replacement.png
/businesses/greater-angliaSubdomain IMG-ALT Logo-GreaterAnglia.png
/businesses/london-busSubdomain IMG-ALT Logo-London-Bus.png
/businesses/transport-uk-corpo...Subdomain IMG-ALT Logo-Corporate-Travel.png
/businesses/transport-uk-advan...Subdomain IMG-ALT Logo-Advance-Ventures.png
/businesses/east-midlands-railwaySubdomain IMG-ALT Logo-East-Midlands-Railway.png
/businesses/transport-uk-trave...Subdomain IMG-ALT Logo-Travel-Connect.png
/businesses/merseyrailSubdomain IMG-ALT Logo-Merseyrail.png
/businesses/solvdSubdomain IMG-ALT Logo-Solvd.png
/businesses/stansted-expressSubdomain IMG-ALT Logo-Stansted-Express.png
/businesses/west-midlands-trainsSubdomain IMG-ALT Logo-West-Midlands-Railway.png
/businessesOur businesses — learn more
/latest/spotlight-series-meet-...IMG-ALT Spotlight Series: Meet Zoi Dendrami 
/latest/spotlight-series-meet-...Spotlight Series: Meet Zoi Dendrami
/latest/transport-uk-national-...IMG-ALT Transport UK Group operators honoured at National Rail Awards
/latest/transport-uk-national-...Text duplicate Transport UK Group operators honoured at National Rail Awards
/latest/transport-uk-year-in-r...IMG-ALT Transport UK launches Year In Review 2024
/latest/transport-uk-year-in-r...Text duplicate Transport UK launches Year In Review 2024
/latestLatest — view all
/aboutText duplicate About
/businessesText duplicate Businesses
/peopleText duplicate People
/latestText duplicate Latest
/vacanciesSubdomain Text duplicate Vacancies
/termsNo Text
/privacyPrivacy Notice
/taxstrategyNew window Subdomain T
/taxstrategySubdomain ax Strategy
/modernslaverystatementModern Slavery Statement
/cookiesCookies
/terms/No Text
https://www.transport-uk.com/dsarDSAR
https://portals.dporganizer.co...External Subdomain No Text
https://x.com/TUKGroup_New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://tangentgraphic.co.uk/New window External Website by Tangent

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.transport-uk.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.18 seconds.
The file size of the HTML document is fine (313 kB).

HTTP Response Header

NameValue
accept-rangesbytes
age36764
content-encodinggzip
content-typetext/html;charset=utf-8
dateSat, 05 Oct 2024 14:12:03 GMT
etagW/"05be5e2e8c4712d1b710d39a39e6de02"
expiresThu, 01 Jan 1970 00:00:00 GMT
serverSquarespace
set-cookie72 Characters
strict-transport-securitymax-age=15552000
varyAccept-Encoding
x-content-type-optionsnosniff
x-contextidjiVtINPb/2NLsaxfh
x-frame-optionsSAMEORIGIN
content-length35112
statuscode200
http_versionHTTP/2

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 133 referring domains.
This page has 1,642 backlinks.
This page has backlinks from 125 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# Squarespace Robots Txt

User-agent: GPTBot
User-agent: ChatGPT-User
User-agent: CCBot
User-agent: anthropic-ai
User-agent: Google-Extended
User-agent: FacebookBot
User-agent: Claude-Web
User-agent: cohere-ai
User-agent: PerplexityBot
User-agent: Applebot-Extended
User-agent: AdsBot-Google
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google-Mobile-Apps
User-agent: *
Disallow: /config
Disallow: /search
Disallow: /account$
Disallow: /account/
Disallow: /commerce/digital-download/
Disallow: /api/
Allow: /api/ui-extensions/
Disallow: /static/
Disallow:/*?author=*
Disallow:/*&author=*
Disallow:/*?tag=*
Disallow:/*&tag=*
Disallow:/*?month=*
Disallow:/*&month=*
Disallow:/*?view=*
Disallow:/*&view=*
Disallow:/*?format=json
Disallow:/*&format=json
Disallow:/*?format=page-context
Disallow:/*&format=page-context
Disallow:/*?format=main-content
Disallow:/*&format=main-content
Disallow:/*?format=json-pretty
Disallow:/*&format=json-pretty
Disallow:/*?format=ical
Disallow:/*&format=ical
Disallow:/*?reversePaginate=*
Disallow:/*&reversePaginate=*

Sitemap: https://www.transport-uk.com/sitemap.xml

Search preview

www.transport-uk.com
Transport UK
A dynamic private sector transport operator serving millions of rail and bus passengers every day across the UK.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
transport81%Check
Transport UK81%Check
public transport61%Check
bus58%Check
rail54%Check
Passenger52%Check
passengers50%Check
serving50%Check
Operator50%Check
London Bus50%Check

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