Animalhealthdirect.co.nz - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
74% 
Page structure
75% 
Link structure
25% 
Server
95% 
External factors
84% 
SEO Score
Response time
3.50 s
File size
226.90 kB
Words
1307
Media files
29
Number of links
170 internal / 16 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Animal Health Direct - Supporting Kiwi Farmers -
The length of the page title is perfect. (436 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Animal Health Direct (AHD) offers you fantastic animal health products. We are your one-stop-animal health shop.
The length of the meta description is perfect. (702 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.animalhealthdirect.co.nz/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-nz
Server location: United States of America
The following language is defined by HTML: en-nz
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=0
theme-color#7ca951
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionAnimal Health Direct (AHD) offers you fantastic animal health products. We are your one-stop-animal health shop.
generatorWordPress Download Manager 3.3.04
facebook-domain-verificationj1mghqs7bc5h0ki5wwgby0osavvv4c
google-site-verificationPvEbJEq9VyUh1yWl_XHpXwxm66rg433YRKWhdMfyFiY
article:modified_time2024-12-09T01:01:20+00:00
langen-nz
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleAnimal Health Direct - Supporting Kiwi Farmers -
og:descriptionAnimal Health Direct (AHD) offers you fantastic animal health products. We are your one-stop-animal health shop.
og:urlhttps://www.animalhealthdirect.co.nz/
og:site_nameAnimal Health Direct
og:imagehttps://www.animalhealthdirect.co.nz/wp-content/uploads/knewe_logotype-transparent.png
og:image:width2000
og:image:height715
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1307 words. That's ok.
27.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.65 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 84 characters this one is longer than 70 characters:
"click here to check out an exciting new prebiotic diary feed product called knewe mg"
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/AHD-Logo-70.pngAnimal Health Direct
/wp-content/uploads/AHD-Logo-Mobile-150.pngAnimal Health Direct
...s/knewe_logotype-transparent-300x107.pngKnewe logo
...ploads/John-Foster-testimonial-image.jpgJohn Foster Testimonial
...content/uploads/Mike-video-thumbnail.pngMike thumbnail
...ds/Christmas-hours-2024-252-1024x386.jpgChristmas Hours 24 25
...Parascope-Logo-WITH-STRAPLINE-300x99.jpgParascope
...d-manager/assets/file-type-icons/pdf.pngIcon
...ds/Fade-Away-full-range-long-300x300.pngFade away full range
/wp-content/uploads/AHD-Icon.pngnull
/wp-content/uploads/AHD-Icon.pngnull
data:[...] Base64No alt attribute provided
data:[...] Base64Equine Shop
/wp-content/uploads/AHD-Icon.pngnull
/wp-content/uploads/AHD-Icon.pngnull
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
/wp-content/uploads/AHD-Icon.pngnull
data:[...] Base64No alt attribute providedFadeaway Stock Marking the smart way article
data:[...] Base64No alt attribute providedCredence agrivet article image
data:[...] Base64afterpay bannerAfterpay_ShopNow_Banner_600x150_Black@1x
/wp-content/uploads/Distributor-logos-5.pngDistributor logos 20 24Distributor logos
Video URLWidthHeight
...tent/uploads/Fadeaway-web-advert.mp4?_=112001000

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Make an Enquiry
H2 Distributors
H3 Parascope Pricing January 2024
H3 FADE AWAY
H3 CALF ORAL ELECTROLYTE REVIEW
H3 ABOUT AHD
H3 DAIRY
H3 ONLINE EQUINE SHOP
H3 TECHNICAL AND VIDEO SUPPORT
H3 SUPPORT STAFF
H3 AHD News
H3 Fade Away Editorial – Business Rural North, November 2021
H3 Credence – clear water revival
H4 To view our latest product catalogues please click on the links below.
H4 Testimonial from Queenstown Farmer – John
H4 Testimonial from Hawke’s Bay farmer – Mike
H4 Our Team
H4 Order Online
H4 Visit AHD Ltd
H4 2 Tumu Way, Longlands, Hastings, New Zealand
H4 Empty heading
Anchor text is an URL
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
4 links don't have an anchor text.
There are 7 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 16 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to content
/my-account/Subdomain MY ACCOUNT
https://www.facebook.com/Anima...New window External Subdomain Facebook page opens in new window
A-TITLE Facebook page opens in new window
https://www.instagram.com/ahdltd/New window External Subdomain Instagram page opens in new window
A-TITLE Instagram page opens in new window
/Subdomain IMG-ALT Animal Health Direct
/Subdomain Home
/animal-health-direct-about-us/Subdomain About Us
/animal-health-direct-about-us/Subdomain Text duplicate About Us
/animal-health-direct-about-us...Subdomain AHD Credit Account Application Form
/animal-health-direct-about-us...Subdomain Order Forms
/animal-health-direct-about-us...Subdomain Videos
/international-orders-form/Subdomain International Quote Request Form
/independent-rural-outlets/Subdomain Independent Rural Outlets
/contact/Subdomain Contact
/cart/Subdomain $0.000
/cart/Subdomain View Cart
/checkout/Subdomain Checkout
/cart/Subdomain Text duplicate View Cart
/checkout/Subdomain Text duplicate Checkout
/equineshop/Subdomain Shop Equine Online
/shop/Subdomain Shop
/shop/Subdomain Shop by Category
/product-category/wormers/Subdomain Wormers
/product-category/coat-conditi...Subdomain Coat & Conditioning Care
/product-category/dietary-supp...Subdomain Dietary Supplements
/product-category/equine-bedding/Subdomain Equine Bedding
/product-category/equine-first...Subdomain Equine First Aid
/product-category/equine-hygiene/Subdomain Equine Hygiene
/product-category/general-prod...Subdomain General Products
/product-category/hoof-care/Subdomain Hoof Care
/product-category/lameness-wou...Subdomain Lameness & Wound Care
/product-category/mobility-joi...Subdomain Mobility & Joint Care
/product-category/parasite-care/Subdomain Parasite Care
/product-category/equine-shop/Subdomain Equine Shop
/product-category/skin-sun-pro...Subdomain Skin & Sun Protection
/brands/Subdomain Shop by Brand
/brand/ahd/Subdomain AHD
/brand/anproflex-canine/Subdomain Anproflex Canine
/brand/anproflex-equine/Subdomain Anproflex Equine
/brand/detonate/Subdomain Detonate
/brand/equine-health/Subdomain Equine Health
/brand/keratex/Subdomain Keratex
/brand/stance-equilibrium/Subdomain Stance EquilibriumEquilibrium and Stance Equitec New Zealand Distributor. As of 18 August 2022 AHD Ltd the New Zealand distributor of Equilibrium and Stance ...
/brand/nostrilvet/Subdomain Nostrilvet
/brand/oral-mag-equine/Subdomain Oral Mag Equine
/brand/teatease/Subdomain Teatease
/brand/trm/Subdomain TRM
/equineshop/sponsored-riders-a...Subdomain Sponsored Riders and Sponsorship
/dairy/Subdomain Dairy Online
/dairy/calf-bedding/Subdomain Calf Bedding
/knewe/Subdomain Knewe
/dairy/fertility-support/Subdomain Fertility Support
/dairy/metabolics/Subdomain Metabolics
/dairy/vet-range/Subdomain Vet Range
/dairy/minerals-dietary-supple...Subdomain Minerals and Dietary Supplements
/dairy/dairy-and-hygiene/Subdomain Dairy and Hygiene
/sheep/Subdomain Sheep, Beef & Deer Online
/sheep/fade-away-stock-marker/Subdomain Fade Away Stock Marker
/dairy/animal-bedding/Subdomain Animal Bedding
/sheep/nutrition-feed-supplement/Subdomain Nutrition tonic & feed supplement
/sheep/hygiene/Subdomain Hygiene
/sheep/unlock-tm-2/Subdomain UNLOCK TM
/sheep/the-drench-company/Subdomain The Drench Company
/shop/general-products/ear-tag...Subdomain Ear Tags by Leader
/sheep/drench/Subdomain Drench
/lifestyle-blocks/Subdomain Lifestyle Block Online
/ahd-nutrition-division/Subdomain AHD Nutrition Division
/tech-support/Subdomain Tech Support
/tech-support/msds-and-tech-su...Subdomain MSDS and Tech Support
/equineshop/Subdomain Text duplicate Shop Equine Online
/shop/Subdomain Text duplicate Shop
/shop/Subdomain Text duplicate Shop by Category
/product-category/wormers/Subdomain Text duplicate Wormers
/product-category/coat-conditi...Subdomain Text duplicate Coat & Conditioning Care
/product-category/dietary-supp...Subdomain Text duplicate Dietary Supplements
/product-category/equine-bedding/Subdomain Text duplicate Equine Bedding
/product-category/equine-first...Subdomain Text duplicate Equine First Aid
/product-category/equine-hygiene/Subdomain Text duplicate Equine Hygiene
/product-category/general-prod...Subdomain Text duplicate General Products
/product-category/hoof-care/Subdomain Text duplicate Hoof Care
/product-category/lameness-wou...Subdomain Text duplicate Lameness & Wound Care
/product-category/mobility-joi...Subdomain Text duplicate Mobility & Joint Care
/product-category/parasite-care/Subdomain Text duplicate Parasite Care
/product-category/equine-shop/Subdomain Text duplicate Equine Shop
/product-category/skin-sun-pro...Subdomain Text duplicate Skin & Sun Protection
/brands/Subdomain Text duplicate Shop by Brand
/brand/ahd/Subdomain Text duplicate AHD
/brand/anproflex-canine/Subdomain Text duplicate Anproflex Canine
/brand/anproflex-equine/Subdomain Text duplicate Anproflex Equine
/brand/detonate/Subdomain Text duplicate Detonate
/brand/equine-health/Subdomain Text duplicate Equine Health
/brand/keratex/Subdomain Text duplicate Keratex
/brand/stance-equilibrium/Subdomain Text duplicate Stance EquilibriumEquilibrium and Stance Equitec New Zealand Distributor. As of 18 August 2022 AHD Ltd the New Zealand distributor of Equilibrium and Stance ...
/brand/nostrilvet/Subdomain Text duplicate Nostrilvet
/brand/oral-mag-equine/Subdomain Text duplicate Oral Mag Equine
/brand/teatease/Subdomain Text duplicate Teatease
/brand/trm/Subdomain Text duplicate TRM
/equineshop/sponsored-riders-a...Subdomain Text duplicate Sponsored Riders and Sponsorship
/dairy/Subdomain Text duplicate Dairy Online
/dairy/calf-bedding/Subdomain Text duplicate Calf Bedding
/knewe/Subdomain Text duplicate Knewe
/dairy/fertility-support/Subdomain Text duplicate Fertility Support
/dairy/metabolics/Subdomain Text duplicate Metabolics
/dairy/vet-range/Subdomain Text duplicate Vet Range
/dairy/minerals-dietary-supple...Subdomain Text duplicate Minerals and Dietary Supplements
/dairy/dairy-and-hygiene/Subdomain Text duplicate Dairy and Hygiene
/sheep/Subdomain Text duplicate Sheep, Beef & Deer Online
/sheep/fade-away-stock-marker/Subdomain Text duplicate Fade Away Stock Marker
/dairy/animal-bedding/Subdomain Text duplicate Animal Bedding
/sheep/nutrition-feed-supplement/Subdomain Text duplicate Nutrition tonic & feed supplement
/sheep/hygiene/Subdomain Text duplicate Hygiene
/sheep/unlock-tm-2/Subdomain Text duplicate UNLOCK TM
/sheep/the-drench-company/Subdomain Text duplicate The Drench Company
/shop/general-products/ear-tag...Subdomain Text duplicate Ear Tags by Leader
/sheep/drench/Subdomain Text duplicate Drench
/lifestyle-blocks/Subdomain Text duplicate Lifestyle Block Online
/ahd-nutrition-division/Subdomain Text duplicate AHD Nutrition Division
/tech-support/Subdomain Text duplicate Tech Support
/tech-support/msds-and-tech-su...Subdomain Text duplicate MSDS and Tech Support
https://heyzine.com/flip-book/...External AHD Farm Animal Catalogue
https://heyzine.com/flip-book/...External AHD Equine Catalogue
https://vimeo.com/183443201External Click here to check out an exciting new Prebiotic Diary Feed product called KNEWE MG
IMG-ALT Knewe logo
https://youtu.be/oeSBNus5BREExternal Testimonial from Queenstown Farmer – John
https://youtu.be/oeSBNus5BREExternal IMG-ALT John Foster Testimonial
https://youtu.be/oeSBNus5BREExternal Testimonial from Hawke’s Bay farmer – Mike
https://youtu.be/rczvMzlzIrcExternal IMG-ALT Mike thumbnail
/contact/Subdomain Learn More
A-TITLE Contact
/shop/Subdomain Shop Online
A-TITLE Shop
/contact/Subdomain Get Directions
A-TITLE Contact
https://parascope.co.nz/External URL anchor text
https://parascope.co.nz/
/download/parascope-newsletter...Subdomain Click here to view a copy of Parasope January 2024 Newsleter
/download/parascope-pricing-ja...Subdomain Parascope Pricing January 2024
/download/parascope-pricing-ja...Nofollow Subdomain Download
https://parascope.co.nz/External Text duplicate URL anchor text
https://parascope.co.nz/
/wp-content/uploads/Fadeaway-w...Subdomain URL anchor text
https://www.animalhealthdirect.co.nz/wp-content/uploads/Fadeaway-web-advert.mp4
/download/woolworks-nz-fadeawa...Subdomain Click here to read the endorsement letter.
https://youtu.be/0IrETl7SlHYExternal Click here to see Fade Away in action –
/download/fade-away-australian...Subdomain Australian Wool Testing Authority Certified
/shop/dairy/beef-cattle-deer/s...Subdomain IMG-ALT Fade away full range
/shop/dairy/calf-oral-electrol...Subdomain Calf Oral Electrolytes
/animal-health-direct-about-us/Subdomain Trivial anchor text
Read More
A-TITLE About Us
/dairy/Subdomain Text duplicate Trivial anchor text
Read More
A-TITLE Dairy
/shop/Subdomain Text duplicate IMG-ALT Equine Shop
/shop/Subdomain Text duplicate Trivial anchor text
Read More
A-TITLE Equine Shop
/tech-support/Subdomain Text duplicate Trivial anchor text
Read More
A-TITLE Tech Support
/about-us/videos/Subdomain No Text
/contact/Subdomain No Text
/contact/Subdomain Text duplicate Trivial anchor text
Read More
A-TITLE Contact
/fade-away-editorial-countrywi...Subdomain No Text
/fade-away-editorial-countrywi...Subdomain Fade Away Editorial – Business Rural North, November 2021
A-TITLE Fade Away Editorial – Business Rural North, November 2021
/fade-away-editorial-countrywi...Subdomain Trivial anchor text
Read more
/credence-clear-water-revival/Subdomain No Text
/credence-clear-water-revival/Subdomain Credence – clear water revival
A-TITLE Credence – clear water revival
/credence-clear-water-revival/Subdomain Text duplicate Trivial anchor text
Read more
/independent-rural-outlets/Subdomain Click here for your local rural independent outlet
/shop/Subdomain Text duplicate Shop
/brands/Subdomain Text duplicate Shop by Brand
/equineshop/sponsored-riders-a...Subdomain Text duplicate Sponsored Riders and Sponsorship
/equineshop/tech-support/Subdomain Text duplicate Tech Support
/dairy/calf-bedding/Subdomain Text duplicate Calf Bedding
/dairy/metabolics/Subdomain Text duplicate Metabolics
/dairy/vet-range/Subdomain Text duplicate Vet Range
/dairy/minerals-dietary-supple...Subdomain Text duplicate Minerals and Dietary Supplements
/dairy/dairy-and-hygiene/Subdomain Text duplicate Dairy and Hygiene
/tech-support/msds-and-tech-su...Subdomain Text duplicate MSDS and Tech Support
/sheep/hygiene/Subdomain Text duplicate Hygiene
/sheep/nutrition-feed-supplement/Subdomain Nutrition Tonic & Feed Supplement
/sheep/unlock-tm-2/Subdomain UNLOCK™
/sheep/the-drench-company/Subdomain Text duplicate The Drench Company
/sheep/fade-away-stock-marker/Subdomain Text duplicate Fade Away Stock Marker
/lifestyle-blocks/Subdomain Lifestyle Blocks
/ahd-nutrition-division/Subdomain Text duplicate AHD Nutrition Division
/shipping/Subdomain Shipping
/animal-health-direct-about-us...Subdomain Text duplicate Order Forms
/contact/Subdomain Text duplicate Contact
/independent-rural-outlets/Subdomain Text duplicate Independent Rural Outlets
/international-orders-form/Subdomain Text duplicate International Quote Request Form
/knewe/Subdomain Text duplicate Knewe
https://www.facebook.com/Anima...New window External Subdomain Text duplicate Facebook page opens in new window
A-TITLE Facebook page opens in new window
https://www.instagram.com/ahdltd/New window External Subdomain Text duplicate Instagram page opens in new window
A-TITLE Instagram page opens in new window
http://www.quest.net.nz/New window External Subdomain Quest
/shipping/Subdomain Text duplicate Shipping
/returns/Subdomain Returns
/privacy-policy/Subdomain Privacy Policy
/terms-and-conditions/Subdomain Terms & Conditions
https://www.wpdownloadmanager....External Subdomain WordPress Download Manager - Best Download Management Plugin

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.animalhealthdirect.co.nz/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is very slow (3.50 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (227 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 22 Dec 2024 22:12:45 GMT
content-typetext/html; charset=UTF-8
content-length44193
link<https://www.animalhealthdirect.co.nz/wp-json/>; rel="https://api.w.org/", <https://www.animalhealthdirect.co.nz/wp-json/wp/v2/pages/13965>; rel="alternate"; title="JSON"; type="application/json", <https://www.animalhealthdirect.co.nz/>; rel=shortlink
set-cookie72 Characters
strict-transport-securitymax-age=16070400; includeSubDomains
cache-controlmax-age=0
expiresSun, 22 Dec 2024 22:12:44 GMT
varyAccept-Encoding
content-encodinggzip
x-ua-compatibleIE=edge
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 28 referring domains.
This page has 10,646 backlinks.
This page has backlinks from 26 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Similar sites

Search preview

www.animalhealthdirect.co.nz
Animal Health Direct - Supporting Kiwi Farmers -
Animal Health Direct (AHD) offers you fantastic animal health products. We are your one-stop-animal health shop.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Health73%Check
Animal73%Check
Animal Health73%Check
Farm Animal66%Check
AHD63%Check
Equine Health59%Check
Health Products59%Check
Farm58%Check
Farmer58%Check
Support56%Check
Show more keywords and terms

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