Sja.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
58% 
Link structure
85% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
96.30 kB
Words
875
Media files
18
Number of links
156 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
First Aid Courses, Advice & Volunteering | St John Ambulance
The length of the page title is perfect. (553 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
As the nation's leading first aid charity, St John Ambulance offers training courses, advice, volunteering opportunities, event support, products and more.
The length of the meta description is perfect. (935 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.sja.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportinitial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, user-scalable=no, width=device-width
msapplication-TileColor#1ea5a0
msapplication-TileImage/mstile-144x144.png
theme-color#ffffff
robotsindex, follow
keywordsSt John Ambulance, St John, book training, first aid advice, first aid training, buy first aid products
descriptionAs the nation's leading first aid charity, St John Ambulance offers training courses, advice, volunteering opportunities, event support, products and more.
format-detectiontelephone=no
langen-gb
twitter:site@StJohnAmbulance
twitter:titleFirst Aid Courses, Advice & Volunteering
twitter:descriptionAs the nation's leading first aid charity, St John Ambulance offers training courses, advice, volunteering opportunities, event support, products and more.
twitter:imagehttps://www.sja.org.uk/globalassets/test/global-assets/st_john_ambulance_logo.png
twitter:cardsummary_large_image
og:typewebsite
og:titleFirst Aid Courses, Advice & Volunteering
og:descriptionAs the nation's leading first aid charity, St John Ambulance offers training courses, advice, volunteering opportunities, event support, products and more.
og:imagehttps://www.sja.org.uk/globalassets/test/global-assets/st_john_ambulance_logo.png
og:urlhttps://www.sja.org.uk/
X-UA-CompatibleIE=Edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 875 words. That's ok.
27.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 12 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, user-scalable=no, width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Some tags are too long. With 96 characters this one is longer than 70 characters:
"similar items below are available now as the item added to your basket is currently out of stock"
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ized1.png?w=198&h=70&anchor=middlecenterSt John Ambulance logoSt John Ambulance logo
...tic/dist/images/circle-pause-regular.svgNo alt attribute provided
...s/images/fundraising/cpr-hands_green.pngNo alt attribute provided
...45f998b20d3131f1a3b1/first-aid_green.pngNo alt attribute provided
/globalassets/green_pound-sign.pngNo alt attribute provided
/globalassets/green_queuing-2.pngNo alt attribute provided
/globalassets/green_running-shoes.pngNo alt attribute provided
/Static/dist/images/spacer.giftraining-manikins-and-equipmenttraining-manikins-and-equipment
/Static/dist/images/spacer.gifdefibrillators-accessories-and-training models-suppliesdefibrillators-accessories-and-training models-supplies
/Static/dist/images/spacer.gifFirst aid kitsFirst aid kits
/Static/dist/images/spacer.giffirst-aid-supplies-and-consumablesfirst-aid-supplies-and-consumables
...tic/dist/images/sja-assets/LongArrow.svgNo alt attribute provided
https://www.sja.org.uk/globalassets/bar.pngbar.png
/globalassets/homepage_news.jpgHomepage_news.jpg
https://www.sja.org.uk/globalassets/bar.pngbar.png
https://www.sja.org.uk/globalassets/bar.pngbar.png

Page structure

H1 heading
(Critically important)
Learn skills that save lives
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 45 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Learn skills that save lives
H2 Utility navigation
H2 Search
H2 Search Duplicate text
H2 User navigation
H2 Business navigation
H2 Donate navigation
H2 Shop supplies
H2 How to perform CPR on someone with breasts
H2 Footer navigation
H2 Social navigation
H3 First aid advice
H3 How To guides
H3 Resources
H3 Why St John Ambulance
H3 First aid courses
H3 Mental health and wellbeing courses
H3 E-Learning Courses
H3 Why train with us?
H3 Other courses
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Working out what you need
H3 Volunteer with us
H3 Youth programmes
H3 Donate and fundraise
H3 Why St John Ambulance Duplicate text
H3 In the community
H3 Our services
H3 How we work
H3 About St John Ambulance
H3 Training manikins and equipment
H3 Defibrillators, accessories and training models
H3 First aid kits
H3 First aid supplies and consumables
H3 Latest news and stories
H3 Empty heading
H3 Run the Royal Parks Half Marathon
H3 Empty heading
H3 The Big Help Out
H3 Myleene Klass joins as first celebrity ambassador
H3 Item added to basket
H3 These items are available now
H3 You might also be interested in
H3 ${product.title}
H3 Log into your account
H3 Don't have an account?
H3 Forgot your password?
H3 Major Accounts
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
/register/my-account/Your account
https://www.sja.org.uk/basket/BASKET (${total})
https://www.sja.org.uk/St John Ambulance Home
IMG-ALT St John Ambulance logo
A-TITLE Return to Homepage
https://www.sja.org.uk/donate/Donate
https://www.sja.org.uk/Home
/get-advice/Get advice
/get-advice/first-aid-advice/First aid advice
/get-advice/first-aid-advice/How To guides
/get-advice/Resources
/get-advice/View all
/get-advice/first-aid-advice/Text duplicate First aid advice
/get-advice/first-aid-advice/h...Head injuries
/get-advice/first-aid-advice/b...Bleeding
/get-advice/first-aid-advice/c...Choking
/get-advice/first-aid-advice/p...Paediatric first aid
/get-advice/first-aid-advice/See all Topics >
/get-advice/first-aid-advice/Text duplicate How To guides
/get-advice/first-aid-advice/u...How to do CPR on an adult
/get-advice/first-aid-advice/h...How to use a defibrillator
/get-advice/first-aid-advice/h...How to do the primary survey
/get-advice/first-aid-advice/h...How to apply a dressing
/get-advice/first-aid-advice/See all How To Guides >
/get-advice/Text duplicate Resources
/get-advice/free-first-aid-pos...Free first aid posters
/get-advice/first-aid-lesson-p...Free lesson plans
/get-advice/health-and-safety-...Health and safety advice
/get-advice/See all resources >
https://www.sja.org.uk/ask-me/Ask me
/what-we-do/our-work-in-the-co...Caring for the community
/what-we-do/our-policies/quali...Our quality policy
https://www.sja.org.uk/courses/Book a course
/courses/workplace-first-aid/First aid courses
/courses/workplace-mental-heal...Mental health and wellbeing courses
/course-information/e-learning/E-Learning Courses
https://www.sja.org.uk/courses/Other courses
/courses/workplace-first-aid/Text duplicate First aid courses
/courses/workplace-first-aid/h...First Aid at work
/courses/workplace-first-aid/e...Emergency first aid at work
/courses/workplace-first-aid/f...First aid at work requalification
/courses/workplace-first-aid/a...Annual refresher training
/courses/workplace-first-aid/s...First Response Emergency Care Level 3 (FREC 3)
/courses/workplace-first-aid/s...First Responder on Scene (FROS)
/courses/workplace-first-aid/s...First Responder Emergency Care (FREC 3) Requalification
/courses/workplace-first-aid/s...First Responder On Scene (FROS) Requalification
/courses/workplace-first-aid/See all First Aid Courses >
/courses/workplace-mental-heal...Text duplicate Mental health and wellbeing courses
/courses/workplace-mental-heal...Mental health: Workplace First Aider 2-days
/courses/workplace-mental-heal...Mental health: Workplace First Responder 1-day
/courses/workplace-mental-heal...Mental Health Awareness - 1/2 day
/courses/workplace-mental-heal...Mental health: Workplace Skills Update
/course-information/mental-hea...Mental Health: Creating a supportive workplace
/courses/workplace-mental-heal...Mental Health Manager - supporting your team
/courses/workplace-mental-heal...See all Mental Health & Wellbeing Courses >
/course-information/e-learning/Text duplicate E-Learning Courses
/course-information/e-learning...Homeworking
/course-information/e-learning...IOSH Managing Safely
/course-information/e-learning...Online Annual Refresher
/course-information/e-learning/View all our e-learning courses
/course-information/training-v...Our training venues
/course-information/guidance-a...Working out what you need
/course-information/guidance-a...In-house / On-site training
/course-information/guidance-a...Renewing your certificate tool
/course-information/blog/Training blog
https://www.sja.org.uk/courses/Text duplicate Other courses
/courses/workplace-health-safety/Fire, health and safety courses
/courses/schools-first-aid/Courses for schools
/courses/ambulance-driver-trai...Ambulance driving
/courses/individuals-community...Essential First Aid (All Ages) With Defibrillator Demo
https://www.sja.org.uk/courses/See all Other Courses >
/first-aid-supplies/First aid supplies
/first-aid-supplies/defibrilla...Defibrillators, Accessories and Training Models
/first-aid-supplies/first-aid-...First Aid Kits
/first-aid-supplies/first-aid-...First Aid Supplies & Consumables
/first-aid-supplies/health-and...Health & Safety Equipment
/first-aid-supplies/personal-p...Personal Protective Equipment
/first-aid-supplies/specialist...Specialist Equipment
/first-aid-supplies/training-a...Training Manikins & Equipment
/first-aid-supplies/clearance/Clearance
/first-aid-supplies/mobility-a...Mobility Aids & Immobilisation
/first-aid-supplies/manuals-an...Manuals & Guides
/first-aid-supplies/air-filtra...Subdomain Air Filtration Units
/get-advice/i-need-to-know/Text duplicate Working out what you need
/get-advice/i-need-to-know/def...Defibrillator buying guide
/get-advice/i-need-to-know/wha...What to put in a first aid kit
/get-advice/i-need-to-know/wor...Workplace First Aid Rooms
/get-advice/i-need-to-know/the...The Circuit - National Defibrillator Network
/get-involved/Get involved
/get-involved/volunteer-opport...Volunteer with us
/get-involved/young-people/Youth programmes
/get-involved/donate-and-fundr...Donate and fundraise
/get-involved/Text duplicate View all
/get-involved/volunteer-opport...Text duplicate Volunteer with us
/get-involved/volunteer-opport...Who can volunteer?
/get-involved/volunteer-opport...Find your district
/get-involved/young-people/Text duplicate Youth programmes
/get-involved/young-people/bad...Badgers (5-11)
/get-involved/young-people/cad...Cadets (10-17)
/get-involved/volunteer-opport...Youth Team volunteers
/get-involved/young-people/you...Young Responders
/get-involved/young-people/nhs...NHS Cadets
/get-involved/donate-and-fundr...Text duplicate Donate and fundraise
/get-involved/donate-and-fundr...Fundraising events
/get-involved/donate-and-fundr...Organise your own fundraiser
/get-involved/donate-and-fundr...Ways to give
/get-involved/donate-and-fundr...Become a corporate supporter
/get-involved/donate-and-fundr...Philanthropy
/get-involved/donate-and-fundr...Our fundraising promise
/get-involved/donate-and-fundr...How your support makes a difference
/get-involved/donate-and-fundr...Where your money goes
/what-we-do/What we do
/what-we-do/impact-report/Our impact
/what-we-do/our-work-in-the-co...Community work
/get-involved/young-people/Text duplicate Youth programmes
/what-we-do/first-aid-in-schools/Work with schools
/get-advice/cpr-community-netw...CPR Community Network
/real-life-stories/Real life stories
/what-we-do/our-first-aid-serv...First aid services
/what-we-do/first-aid-training...Training
/what-we-do/our-supplies/Supplies
/what-we-do/ambulance-operations/Ambulance operations
/what-we-do/our-first-aid-serv...Event first aid cover
/get-involved/volunteer-opport...Volunteering
/get-involved/donate-and-fundr...Fundraising
/get-involved/donate-and-fundr...Text duplicate Where your money goes
/careers-at-sja/Work for us
/what-we-do/impact-report/Text duplicate Our impact
/what-we-do/our-culture-and-va...Our culture and values
/what-we-do/Net-Zero-by-2040/Our commitment to sustainability
https://www.sja.org.uk/myleene/Our celebrity ambassadors
https://www.sja.org.uk/donate/Text duplicate Donate
/link/5f1f2f780a1a46c1a8bb64d2...Book a first aid training course
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://www.sja.org.uk/courses/Book a first aid course
/first-aid-supplies/Buy first aid supplies
https://www.sja.org.uk/donate/Text duplicate Donate
/get-involved/volunteer-opport...Text duplicate Volunteer with us
/get-involved/donate-and-fundr...Event sign-up
/first-aid-supplies/training-a...Training manikins and equipment
IMG-ALT training-manikins-and-equipment
/first-aid-supplies/defibrilla...Defibrillators, accessories and training models
IMG-ALT defibrillators-accessories-and-training models-supplies
/first-aid-supplies/first-aid-...First aid kits
IMG-ALT First aid kits
/first-aid-supplies/first-aid-...First aid supplies and consumables
IMG-ALT first-aid-supplies-and-consumables
/get-advice/first-aid-advice/h...How to perform CPR on someone with breasts Women are less likely to receive bystander CPR. Let's change this
/press-centre/here.
/get-involved/donate-and-fundr...Read more >
/press-centre/press-releases/S...Text duplicate Read more >
/press-centre/press-releases/M...Text duplicate Read more >
https://www.sja.org.uk/basket/Go to basket
/privacy-policy/Privacy and Cookies
https://www.sja.org.uk/tcs/T&Cs
https://www.sja.org.uk/sitemap/Sitemap
/careers-at-sja/Careers
/press-centre/Press Centre
/contact-us/Contact Us
/modern-slavery-statement/Modern Slavery Act
/legal-and-site-information/Legal and site information
https://stjohn.sharepoint.com/...New window External Subdomain SJA Connect
https://www.facebook.com/SJANew window External Subdomain No Text
https://twitter.com/stjohnambu...New window External No Text
https://www.instagram.com/stjo...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/user/s...New window External Subdomain No Text
https://www.sja.org.uk/basket/proceed to the checkout
https://www.sja.org.uk/register/Register here
https://myportal.sja.org.uk/Us...External Subdomain major accounts portal.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.sja.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (96 kB).

HTTP Response Header

NameValue
dateFri, 12 Apr 2024 01:19:10 GMT
content-typetext/html; charset=utf-8
content-length23969
access-control-expose-headersRequest-Context
cache-controlprivate
content-encodinggzip
set-cookie102 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
x-download-optionsnoopen
x-xss-protection1; mode=block
content-security-policydefault-src 'self';script-src 'self' 'unsafe-inline' 'unsafe-eval' https://firebaselogging-pa.googleapis.com https://firestore.googleapis.com https://code.jquery.com https://az416426.vo.msecnd.net https://www.google.com https://www.googletagmanager.com https://dl.episerver.net https://www.google-analytics.com https://www.youtube.com https://www.youtube-nocookie.com https://s.ytimg.com https://www.gstatic.com https://stats.g.doubleclick.net https://login.microsoftonline.com https://maps.googleapis.com https://www.googleadservices.com https://tagmanager.google.com https://*.siteimproveanalytics.com https://*.siteimprove.com https://*.siteimprove.net https://*.siteimproveanalytics.io https://siteimproveanalytics.com https://siteimprove.com https://siteimprove.net https://siteimproveanalytics.io https://cookie-cdn.cookiepro.com https://collector-6959.tvsquared.com https://connect.facebook.net https://secure.adnxs.com https://static.ads-twitter.com https://analytics.twitter.com https://www.muchloved.com https://cdnjs.cloudflare.com https://widget.trustpilot.com https://googleads.g.doubleclick.net https://storage.googleapis.com https://*.snapengage.com https://*.hotjar.com https://bat.bing.com https://*.azureedge.net wss://*.noibu.com https://*.noibu.com https://*.analytics.google.com;style-src 'self' 'unsafe-inline' https://cloud.typography.com https://www.sja.org.uk https://dl.episerver.net https://fonts.googleapis.com https://tagmanager.google.com http://www.googletagmanager.com https://www.muchloved.com https://cdnjs.cloudflare.com https://cdn.fonts.net https://*.hotjar.com https://*.svc.dynamics.com;img-src 'self' https://redeye.sja.org.uk https://az416426.vo.msecnd.net https://www.google.com https://www.googletagmanager.com https://www.google-analytics.com https://www.youtube.com https://www.youtube-nocookie.com https://*.ytimg.com https://www.gstatic.com https://stats.g.doubleclick.net https://dl.episerver.net https://scontent.cdninstagram.com https://login.microsoftonline.com https://img.youtube.com https://maps.googleapis.com https://maps.gstatic.com https://ssl.gstatic.com https://*.siteimproveanalytics.com https://*.siteimprove.com https://*.siteimprove.net https://*.siteimproveanalytics.io https://siteimproveanalytics.com https://siteimprove.com https://siteimprove.net https://siteimproveanalytics.io https://cookie-cdn.cookiepro.com https://collector-6959.tvsquared.com https://www.facebook.com https://t.co https://*.muchloved.com https://www.ml-dev.com https://*.snapengage.com https://www.google.co.uk https://storage.googleapis.com https://*.hotjar.com https://bat.bing.com https://*.svc.dynamics.com unsafe-inline data:;media-src 'self' https://*.snapengage.com;frame-src 'self' https://www.google.com https://commerce.sja.redweb.network https://sjacommercedevmaster.redweb.network https://ade1-mgrstja01mstrn249finte.dxcloud.episerver.net https://mgrstja01mstrn249finte.dxcloud.episerver.net https://mgrstja01mstrn249fprep.dxcloud.episerver.net https://mgrstja01mstrn249fprod.dxcloud.episerver.net https://login.microsoftonline.com https://www.youtube.com https://www.youtube-nocookie.com https://servedby.flashtalking.com https://www.facebook.com https://www.muchloved.com https://*.siteimprove.com https://widget.trustpilot.com https://googleads.g.doubleclick.net https://*.hotjar.com https://*.svc.dynamics.com;font-src 'self' https://fonts.gstatic.com https://cloud.typography.com https://fonts.googleapis.com https://*.hotjar.com data:;connect-src 'self' https://dc.services.visualstudio.com https://cookie-cdn.cookiepro.com https://privacyportal.cookiepro.com https://www.google-analytics.com https://stats.g.doubleclick.net https://my2.siteimprove.com https://id.siteimprove.com https://*.snapengage.com wss://*.firebaseio.com wss://firebasedatabase.app wss://*.hotjar.com https://*.hotjar.io https://*.hotjar.com https://*.google-analytics.com https://*.svc.dynamics.com wss://*.noibu.com https://*.noibu.com https://*.analytics.google.com;report-uri /WebResource.axd?cspReport=true
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External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 7,133 referring domains.
This page has 599,562 backlinks.
This page has backlinks from 3,472 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 0 shares and comments on Facebook.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# robots.txt for www.sja.org.uk
# all robots are welcome

User-agent: *
Allow: /
Disallow: /shared/
Sitemap: https://www.sja.org.uk/sitemap.xml

Similar sites

Search preview

www.sja.org.uk
First Aid Courses, Advice & Volunteering | St John Ambulance
As the nation's leading first aid charity, St John Ambulance offers training courses, advice, volunteering opportunities, event support, products and more.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
St John73%Check
First72%Check
aid72%Check
First Aid72%Check
St John Ambulance72%Check
John Ambulance70%Check
First Aid Courses70%Check
Ambulance68%Check
John68%Check
Aid Courses68%Check
Show more keywords and terms

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