Vertas.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
64% 
Page quality
68% 
Page structure
64% 
Link structure
58% 
Server
10% 
External factors
100% 
SEO Score
Response time
3.63 s
File size
62.70 kB
Words
628
Media files
25
Number of links
97 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage - Vertas
The page title is too short. (175 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
There are more than one meta descriptions on the page. Only one is allowed.
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.vertas.co.uk/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
descriptionProviding bespoke facilities services built around you, Vertas is one of the fastest growing facilities management companies in the UK.
viewportwidth=device-width,initial-scale=1
robotsmax-image-preview:large
generatorWordPress 6.3.4
google-site-verification69U8IQ5553TG5YaY7oOvORl59-PvGelofMZKa-yMkrY
article:modified_time2022-08-31T16:46:53+00:00
langen
twitter:cardsummary_large_image
twitter:titleHomepage - Vertas
og:localeen_GB
og:site_nameVertas
og:typewebsite
og:titleBespoke Facilities Management Services in the UK | Vertas
og:urlhttps://www.vertas.co.uk/
og:descriptionProviding bespoke facilities services built around you, Vertas is one of the fastest growing facilities management companies in the UK.
x-ua-compatibleie=edgech
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 26.18 words is high.
This page contains 628 words. That's ok.
27.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: date submitted
Image SEO
(Somewhat important)
25 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/img/vertas-logo.pngNo alt attribute provided
/img/vertas-logo.pngNo alt attribute provided
/img/service-icons/cleaning.svgNo alt attribute provided
/img/service-icons/catering.svgNo alt attribute provided
/img/service-icons/security.svgNo alt attribute provided
/img/service-icons/energy-management.svgNo alt attribute provided
...service-icons/environmental-services.svgNo alt attribute provided
/img/service-icons/education-management.svgNo alt attribute provided
/img/service-icons/grounds-services.svgNo alt attribute provided
/img/service-icons/landscaping-services.svgNo alt attribute provided
/img/service-icons/property-management.svgNo alt attribute provided
/img/service-icons/courier-and-postal.svgNo alt attribute provided
...ervice-icons/reception-and-concierge.svgNo alt attribute provided
/img/service-icons/passenger-transport.svgNo alt attribute provided
/img/service-icons/swimming-services.svgNo alt attribute provided
.../service-icons/recruitment-solutions.svgNo alt attribute provided
...cons/design-and-property-consultancy.svgNo alt attribute provided
...ice-icons/health-and-safety-services.svgNo alt attribute provided
/img/service-icons-round/icon-catering.svgNo alt attribute provided
/img/service-icons-round/icon-cleaning.svgNo alt attribute provided
...ation-Trust-Website-May-2024-260x190.jpgNo alt attribute provided
...bsite-graphics-Sarah-Beeston-260x190.jpgNo alt attribute provided
...wards-News-Article-Graphic-1-260x190.jpgNo alt attribute provided
/img/icon-mobile.pngNo alt attribute provided
/img/icon-monitor-2.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 32 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Making the difference…
H2 Featured case studies
H2 Riverside Leisure Centre – Churchill Catering Case Study
H2 Academy Transformation Trust – Cleaning Case Study
H2 Schools' Choice
H2 Oakpark Security
H2 What's going on
H3 …for commercial business
H3 …for schools
H3 …for councils
H3 …for our people
H3 Cleaning
H3 Catering
H3 Security
H3 Energy Management
H3 Environmental Services
H3 Education Management
H3 Grounds Services
H3 Landscape Services
H3 Property Management
H3 Courier and Postal
H3 Reception & Concierge
H3 Passenger Transport
H3 Swimming Services
H3 Recruitment Solutions
H3 Design and Property Consultancy
H3 Health and Safety Services
H3 ASSET Alumni group visit Vertas Group for day of inspiration and learning
H3 Meet the Making the Difference Award winners: Sarah Beeston
H3 Vertas Group sponsors prestigious Our Derbyshire Awards 2024
H3 Get in touch
H3 Useful links
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.vertas.co.uk/No Text
https://www.vertas.co.uk/No Text
https://www.vertas.co.uk/Home
/about-vertas/Subdomain About
/about-vertas/Subdomain About Vertas
/about-vertas/governance/Subdomain Governance
/team-profiles/Subdomain Meet the Team
/wp-content/uploads/2023/06/Ve...Subdomain People Making the Difference
/about-vertas/csr/Subdomain Making the Difference Responsibly
/about-vertas/health-and-safety/Subdomain Making the Difference Safely
/services/Subdomain Services
/services/Subdomain All Services
/service/cleaning/Subdomain Cleaning
/service/catering/Subdomain Catering
/service/security/Subdomain Security
/service/energy-management/Subdomain Energy Management
/service/environmental-services/Subdomain Environmental Services
/service/education-management/Subdomain Education Management
/service/property-management/Subdomain Property Management
/service/grounds-services/Subdomain Grounds Services
/service/passenger-transport/Subdomain Passenger Transport
/service/landscaping-services/Subdomain Landscape Services
/service/courier-and-postal/Subdomain Courier and Postal
/service/reception-and-concierge/Subdomain Reception & Concierge
/service/swimming-services/Subdomain Swimming Services
/service/recruitment-solutions/Subdomain Recruitment Solutions
/service/design-and-property-c...Subdomain Design and Property Consultancy
/service/health-and-safety-ser...Subdomain Health and Safety Services
https://uk.indeed.com/cmp/Vert...External Subdomain Join Us
/case-studies/Subdomain Case Studies
https://www.vertas.co.uk/news/Subdomain News
/contact-us/Subdomain Contact us
/who-we-areText duplicate About Vertas
/service/cleaning/Subdomain Text duplicate Cleaning
/service/catering/Subdomain Text duplicate Catering
/service/security/Subdomain Text duplicate Security
/service/energy-management/Subdomain Text duplicate Energy Management
/service/environmental-services/Subdomain Text duplicate Environmental Services
/service/education-management/Subdomain Text duplicate Education Management
/service/grounds-services/Subdomain Text duplicate Grounds Services
/service/landscaping-services/Subdomain Text duplicate Landscape Services
/service/property-management/Subdomain Text duplicate Property Management
/service/courier-and-postal/Subdomain Text duplicate Courier and Postal
/service/reception-and-concierge/Subdomain Text duplicate Reception & Concierge
/service/passenger-transport/Subdomain Text duplicate Passenger Transport
/service/swimming-services/Subdomain Text duplicate Swimming Services
/service/recruitment-solutions/Subdomain Text duplicate Recruitment Solutions
/service/design-and-property-c...Subdomain Text duplicate Design and Property Consultancy
/service/health-and-safety-ser...Subdomain Text duplicate Health and Safety Services
/case-study/riverside-leisure-...Subdomain Riverside Leisure Centre – Churchill Catering Case Study Churchill Catering, the commercial catering arm of Vertas, has a strong relationship with Chelmsford...
/case-study/academy-transforma...Subdomain Academy Transformation Trust – Cleaning Case Study Vertas Group Limited was awarded a high-profile contract to provide school cleaning services for Academy T...
/case-studiesView all case studies
/service/education-management/Subdomain View more information
/service/security/Subdomain Text duplicate View more information
/asset-alumni-group-visit-vert...Subdomain No Text
/asset-alumni-group-visit-vert...Subdomain ASSET Alumni group visit Vertas Group for day of inspiration and learning
https://www.vertas.co.uk/2024/05/Subdomain 31/05/2024
/Connie MaddockConnie Maddock
/asset-alumni-group-visit-vert...Subdomain Trivial anchor text
Read more
/meet-the-making-the-differenc...Subdomain No Text
/meet-the-making-the-differenc...Subdomain Meet the Making the Difference Award winners: Sarah Beeston
https://www.vertas.co.uk/2024/05/Subdomain 23/05/2024
/Connie MaddockText duplicate Connie Maddock
/meet-the-making-the-differenc...Subdomain Text duplicate Trivial anchor text
Read more
/vertas-group-sponsors-prestig...Subdomain No Text
/vertas-group-sponsors-prestig...Subdomain Vertas Group sponsors prestigious Our Derbyshire Awards 2024
https://www.vertas.co.uk/2024/05/Subdomain Text duplicate 23/05/2024
/Connie MaddockText duplicate Connie Maddock
/vertas-group-sponsors-prestig...Subdomain Text duplicate Trivial anchor text
Read more
https://www.vertas.co.uk/newsMore news like this
https://twitter.com/VertasGroupNew window External Twitter
https://www.facebook.com/VertasFMNew window External Subdomain No Text
https://twitter.com/VertasGroupNew window External No Text
http://www.linkedin.com/compan...New window External Subdomain No Text
/contact-usour contact page
https://www.vertas.co.uk/Text duplicate Home
/who-we-areAbout Us
https://www.vertas.co.uk/servicesHow We Help
https://www.vertas.co.uk/newsText duplicate News
/contact-usContact Us
https://www.vertas.co.uk/careersCareers
/services/cateringText duplicate Catering
/services/cleaningText duplicate Cleaning
/services/grounds-designGrounds Design
/services/grounds-services/Text duplicate Grounds Services
/service/environmental-services/Text duplicate Environmental Services
/service/landscaping-services/Landscaping Services
/service/passenger-transport/Text duplicate Passenger Transport
/service/education-management/Text duplicate Education Management
/services/design-and-printGraphic Design & Print
/services/energyText duplicate Energy Management
/services/courier-and-postalCourier & Postal
/services/securityText duplicate Security
/services/reception-and-conciergeText duplicate Reception & Concierge
/services/property-managementText duplicate Property Management
https://www.vertas.co.uk/sitemapSitemap
/wp-content/uploads/2023/10/HR...New window Subdomain Modern Slavery Act
http://www.rubbercheese.com/New window External Subdomain Rubber Cheese Limited
/wp-content/uploads/2022/09/HR...New window Subdomain Privacy Policy
/wp-content/uploads/2023/01/HS...New window Subdomain Health, Safety, Quality and Environmental Policy
/wp-content/uploads/2021/12/Sa...New window Subdomain Safeguarding Policy
/wp-content/uploads/2023/07/Ve...New window Subdomain Sustainable Procurement Policy
/cookie-policy/New window Subdomain Cookie Policy
https://vertas.workvivo.com/New window External Subdomain Employee Login

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.vertas.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is very slow (3.63 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 8 CSS files. This may affect the page load time negatively.
This page loads 11 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (63 kB).

HTTP Response Header

NameValue
dateTue, 04 Jun 2024 03:22:37 GMT
serverApache
x-powered-byPHP/7.4.33
link<https://www.vertas.co.uk/wp-json/>; rel="https://api.w.org/", <https://www.vertas.co.uk/wp-json/wp/v2/pages/283>; rel="alternate"; type="application/json", <https://www.vertas.co.uk/>; rel=shortlink
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

Blacklists
(Nice to have)
This website is not classified "for adult only".
This website has excellent links from other websites.
This page has backlinks from 73 referring domains.
This page has 1,421 backlinks.
This page has backlinks from 63 different ip addresses.
Facebook popularity
(Somewhat important)
The page has 1503 shares and comments on Facebook.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.vertas.co.uk/sitemap.xml
Sitemap: https://www.vertas.co.uk/sitemap.rss
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.vertas.co.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.vertas.co.uk
Homepage - Vertas

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Vertas68%Check
Vertas Group55%Check
Vertas Group Limited50%Check
Services44%Check
Cleaning44%Check
Catering44%Check
Security44%Check
Management44%Check
Property44%Check
Cleaning Services44%Check
Show more keywords and terms

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