Whitesdental.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
73% 
Page structure
58% 
Link structure
61% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
456.90 kB
Words
4487
Media files
55
Number of links
161 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Dentist In London Waterloo & Marble Arch | Invisalign | Bonding
The length of the page title is perfect. (568 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
State-of-the-art private dentist in London Waterloo & Marble Arch. Orthodontics & cosmetic dentistry including Invisalign, bonding, fixed braces and whitening
The length of the meta description is perfect. (966 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.whitesdental.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionState-of-the-art private dentist in London Waterloo & Marble Arch. Orthodontics & cosmetic dentistry including Invisalign, bonding, fixed braces and whitening
google-site-verificationOSq2j43aDLQctUw42eriJQ_11-c7ZFEGWwG1WUqXdNQ
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
article:modified_time2024-08-05T18:24:43+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleDentist In London Waterloo & Marble Arch | Invisalign | Bonding
og:descriptionState-of-the-art private dentist in London Waterloo & Marble Arch. Orthodontics & cosmetic dentistry including Invisalign, bonding, fixed braces and whitening
og:urlhttps://www.whitesdental.co.uk/
og:site_nameWhites Dental
og:imagehttps://www.whitesdental.co.uk/wp-content/uploads/2023/09/Free-Video-Zoom-Consult.webp
charsetUTF-8

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Page quality

Content
(Critically important)
The content of this page is too large (4487 words). Maybe the content could be divided into several pages.
These Typos were found:
  • upto => up to
There are 2 text duplicates on this page:
  • Duplicate: Straighten your teeth with a series of clear aligners from Invisalign....
37.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
87 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 17.52 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 81 characters this one is longer than 70 characters:
"the reason for processing special category data such as patients’ health data is:"
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Site logo
data:[...] Base64Site logo
data:[...] Base64Mobile logo
data:[...] Base64Site logo
data:[...] Base64Mobile logo
data:[...] Base64Site logo
data:[...] Base64Whites Dental
data:[...] Base64orthodontist london waterloo | Whites Dental
data:[...] Base64Whites Dental
data:[...] Base64Whites Dental
data:[...] Base64Invisalign-Dentist-In-London-Dr-Cordia
data:[...] Base64Dr Ravinder | Whites Dental
data:[...] Base64Dr-Deepa | Whites Dental
data:[...] Base64Side-by-side smile comparison before and after dental bonding.
data:[...] Base64Composite Bonding Before and After Homepage 1 | Whites Dental
data:[...] Base64Dr Kiren, private dentist London Waterloo
data:[...] Base64Patient testimonial for our private dentist London Marble Arch
data:[...] Base64Invisalign patient at our dental practice in London Marble Arch
data:[...] Base64Cosmetic dentist London Marble Arch
data:[...] Base64Gappy smile can be corrected by our dentist in London Waterloo
data:[...] Base64Smiling woman, transformed her smile by our cosmetic dentist in London Waterloo
data:[...] Base64Treatments to improve smile – our dentists in London offer advise on what treatment is needed
data:[...] Base64Invisalign dentist London Waterloo
data:[...] Base64Invisalign Braces | Whites Dental
data:[...] Base64Invisalign Braces | Whites Dental
data:[...] Base64Dentist London Waterloo - Patient testimonial for our private dentist in London
data:[...] Base64Patient testimonial for our teeth whitening dentist in London
data:[...] Base64Patient testimonial for our composite bonding dentist in London Marble Arch W2
data:[...] Base64Dentist London Marble Arch W2 - Patient testimonial for our cosmetic dentist in London
data:[...] Base64Dr Kiren - dentist in London having a dental consultation
data:[...] Base64Our Invisalign dentist Dr Kiren London Waterloo
data:[...] Base64Alina, our clinic manager, with a patient here to meet our dentist in London
data:[...] Base64Dr Kiren our general dentist based in London Waterloo
data:[...] Base64Our dentist having a conversation with a patient in London Marble Arch
data:[...] Base64A girl waiting for her appointment with our dentist in London Marble Arch
data:[...] Base64Patient waiting to see the dentist London Waterloo
data:[...] Base64Consultation with a patient – dentist London Marble Arch
data:[...] Base64Dr Kiren with a patient, at our dental practice in London Marble Arch
data:[...] Base64Dr Kiren, our dentist based in London Marble Arch, with our women patient
data:[...] Base64Dr Edina in our dental practice in London, having a chat with a patient
data:[...] Base64A dental patient having a chat after their appointment with our dentist London Waterloo
data:[...] Base64dentist services in London – general dentistry
data:[...] Base64dentist services in London – cosmetic dentistry
data:[...] Base64Composite Bonding London Elizabeth | Whites Dental
data:[...] Base64Composite Bonding London Alicia | Whites Dental
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Dentist London | Whites Dental
data:[...] Base64Whites Dental London Marble Arch Narrow | Whites Dental
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Whites Dental

Page structure

H1 heading
(Critically important)
Dentist in London Waterloo. Orthodontic Braces, Invisalign & Bonding
The H1 heading is perfect.
Headings
(Important)
There are 53 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Dentist in London Waterloo. Orthodontic Braces, Invisalign & Bonding
H2 Experience You Can Trust
H2 2500+ braces & cosmetic cases 1000+ implant cases 20+ years dentistry experience
H2 Our Smile Results
H2 Invisalign
H2 Composite Bonding
H2 One of London’s Leading Dentists In General & Cosmetic Dentistry
H2 25+ years experience 2500+ cosmetic cases
H2 Testimonials From Our Patients In London
H2 400+ Google Five Star Reviews
H2 INVISALIGN
H2 TEETH WHITENING
H2 COMPOSITE BONDING
H2 BRACES
H2 What Patients’ Say
H2 SMILE MAKEOVER JOURNEY
H2 PATIENT TESTIMONIAL
H2 Patient Gallery
H2 Dentist Treatments In London
H2 Smile Makeovers
H2 Put your best smile forward for important events
H2 Interest Free Finance
H2 Dentist In London
H2 London Waterloo
H2 London Marble Arch (W2)
H3 Private dentistry in London practised ethically
H4 The categories of data we process
H4 The ways we collect information about you
H4 How we share data with third parties
H4 Data transferred outside the EU
H4 Lawful basis for processing personal data
H4 Purposes for processing personal data
H4 Data retention
H4 Your personal data rights
H4 Data security
H4 Comments, suggestions and complaints
H4 Marketing by us
H4 Marketing by third parties
H4 Opting out
H4 Change of purpose
H4 Changes to our Privacy Policy
H4 Changes to your data
H4 Contact
H5 Dr Cordia
H5 Dr Ravinder
H5 Dr Deepa
H5 Our Locations
H5 Information
H5 Our Services
H5 Areas We Cover
H5 Direct
H5 Automatic
H5 From third parties
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
/marble-arch-w2/Subdomain Marble Arch :
/cdn-cgi/l/email-protection[email protected]
/waterloo-blackfriars-rd/Subdomain Waterloo :
/cdn-cgi/l/email-protectionText duplicate [email protected]
/contact-us/Contact Us
https://www.whitesdental.co.uk/Subdomain IMG-ALT Site logo
A-TITLE Site logo
https://www.whitesdental.co.uk/Subdomain Text duplicate IMG-ALT Site logo
A-TITLE Site logo
https://www.whitesdental.co.uk/Subdomain HOME
/invisalign-london/INVISALIGN
/invisalign-london/Text duplicate INVISALIGN
/invisalign-before-after/Subdomain INVISALIGN BEFORE & AFTER
/how-much-does-invisalign-cost...Subdomain INVISALIGN PRICES
/invisalign-treatment-options/Subdomain INVISALIGN TREATMENT OPTIONS
/invisalign-testimonials/Subdomain INVISALIGN TESTIMONIALS
/invisalign-faqs/Subdomain INVISALIGN FAQs
/invisalign-find-out-more-videos/Subdomain INVISALIGN VIDEOS
/composite-bonding/COMPOSITE BONDING
/composite-bonding/Text duplicate COMPOSITE BONDING
/composite-bonding-before-after/COMPOSITE BONDING BEFORE & AFTER
/how-much-composite-bonding-co...Subdomain COMPOSITE BONDING COST
/composite-bonding-london/what...Subdomain WHAT IS COMPOSITE BONDING
/composite-bonding-london/how-...Subdomain HOW LONG DOES COMPOSITE BONDING TAKE
/composite-bonding-london/is-c...Subdomain IS COMPOSITE BONDING WORTH IT
/composite-bonding-london/bond...Subdomain COMPOSITE BONDING VIDEOS
/dental-treatments-london-wate...TREATMENTS
/dental-invisalign/Text duplicate INVISALIGN
/braces/Subdomain BRACES
/braces/clear-braces/Subdomain CLEAR BRACES
/braces/fixed-braces/Subdomain FIXED BRACES
/braces/metal-braces/Subdomain METAL BRACES
/damon-clear-braces-orthodonti...Subdomain DAMON BRACES
/braces/ceramic-braces/Subdomain CERAMIC BRACES
/braces/removable-braces/Subdomain REMOVABLE BRACES
/cosmetic-dentistry/COSMETIC DENTISTRY
/composite-bonding/Text duplicate COMPOSITE BONDING
/veneers/VENEERS
/teeth-whitening/Subdomain TEETH WHITENING
/dental-hygienist/Subdomain HYGIENIST
/dentures-in-waterloo/Subdomain DENTURES
/dental-implants/DENTAL IMPLANTS
/dental-treatments/root-canal/ROOT CANAL TREATMENT
/facial-aesthetics/FACIAL AESTHETICS
/emergency-dentist/EMERGENCY DENTIST
/our-gallery/Subdomain GALLERY
/our-gallery/Subdomain WHAT OUR PATIENTS SAY
/invisalign-before-after/INVISALIGN – BEFORE & AFTER
/composite-bonding-before-after/COMPOSITE BONDING – BEFORE & AFTER
/braces/fixed-braces-before-af...FIXED BRACES – BEFORE & AFTER
A-TITLE photos of braces results
/teeth-whitening/teeth-whiteni...Subdomain TEETH WHITENING – BEFORE & AFTER
/composite-bonding-london/bond...Subdomain Text duplicate COMPOSITE BONDING VIDEOS
/invisalign-find-out-more-videos/Subdomain Text duplicate INVISALIGN VIDEOS
/our-team/Subdomain TEAM
/fees/Subdomain FEES
/appointment/Subdomain APPOINTMENTS
/appointment/Text duplicate APPOINTMENTS
/virtual-consultation/VIRTUAL CONSULTATION
/virtual-consultation/Subdomain FREE VIRTUAL CONSULT
/contact-us/CONTACT US
/waterloo-blackfriars-rd/WATERLOO
/marble-arch-w2/MARBLE ARCH
https://www.whitesdental.co.uk/Subdomain IMG-ALT Mobile logo
A-TITLE Site logo
https://www.whitesdental.co.uk/Subdomain Text duplicate IMG-ALT Site logo
A-TITLE Site logo
https://www.whitesdental.co.uk/Anchor No Text
https://www.whitesdental.co.uk/Subdomain Text duplicate IMG-ALT Mobile logo
A-TITLE Site logo
https://www.whitesdental.co.uk/Subdomain Text duplicate IMG-ALT Site logo
A-TITLE Site logo
https://www.whitesdental.co.uk/Anchor No Text
https://www.whitesdental.co.uk/Anchor No Text
https://www.whitesdental.co.uk/Anchor No Text
/braces/Braces
A-TITLE Braces
/teeth-whitening/Teeth Whitening
/composite-bonding/Composite Bonding
/braces/Dental Braces
/dental-invisalign/Invisalign Clear Braces
/teeth-whitening/No Text
/teeth-whitening/Text duplicate Teeth Whitening
/composite-bonding/No Text
/composite-bonding/Text duplicate Composite Bonding
/braces/No Text
/braces/Text duplicate Dental Braces
/dental-invisalign/No Text
/dental-invisalign/Text duplicate Invisalign Clear Braces
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/appointment/Book an Appointment
/our-team/New window Our Teamour clinic and team
A-TITLE experienced dental team
/invisalign-before-after/Subdomain See Our Before & After Results
/composite-bonding-before-after/Subdomain Text duplicate See Our Before & After Results
/appointment/Subdomain IMG-ALT Dr Kiren, private dentist London Waterloo
/our-gallery/Subdomain IMG-ALT Patient testimonial for our private dentist London Marble Arch
/our-gallery/Subdomain IMG-ALT Smiling woman, transformed her smile by our cosmetic dentist in London Waterloo
/virtual-consultation/IMG-ALT Invisalign Braces | Whites Dental
/virtual-consultation/Text duplicate IMG-ALT Invisalign Braces | Whites Dental
/dental-treatments/New window Private Dental TreatmentsExtensive range of services
A-TITLE dental treatments
/invisalign-london/Subdomain IMG-ALT Dentist London Waterloo - Patient testimonial for our private dentist in London
/invisalign-londonText duplicate INVISALIGN
/teeth-whitening/Subdomain IMG-ALT Patient testimonial for our teeth whitening dentist in London
/teeth-whitening/Subdomain Text duplicate TEETH WHITENING
/composite-bonding-london/Subdomain IMG-ALT Patient testimonial for our composite bonding dentist in London Marble Arch W2
/composite-bonding-londonText duplicate COMPOSITE BONDING
/braces/Subdomain IMG-ALT Dentist London Marble Arch W2 - Patient testimonial for our cosmetic dentist in London
/braces/Subdomain Text duplicate BRACES
/5-star-reviews/Subdomain Visit Our Testimonials Page
/appointment/Text duplicate Book an Appointment
/invisalign-before-after/Patient Gallery
/our-gallery/Subdomain See What Our Patients Say
/how-much-does-invisalign-cost...Subdomain Invisalign offers in London
/composite-bonding-cost-southw...Subdomain Composite bonding cost
/general-dentistry/IMG-ALT dentist services in London – general dentistry
/composite-bonding-veneers-wat...IMG-ALT dentist services in London – cosmetic dentistry
/teeth-whitening/Text duplicate Teeth Whitening
/braces/fixed-braces/dental Braces
A-TITLE Fixed Braces
/teeth-straightening/teeth straightening
/appointment/Text duplicate Book an Appointment
/our-gallery/Subdomain IMG-ALT Composite Bonding London Elizabeth | Whites Dental
/our-gallery/Subdomain IMG-ALT Composite Bonding London Alicia | Whites Dental
/invisalign-london/Subdomain Invisalign services in London
/invisalign-london/Subdomain Invisalign
/appointment/Text duplicate Book an Appointment
/dentist-blackfriars/Subdomain Blackfriars road
/emergency-dentist-near-me-lon...Subdomain London Blackfriars
https://www.instagram.com/whit...New window External Subdomain Follow us on Instagram
https://www.facebook.com/white...New window External Subdomain Follow us on Facebook
/waterloo-blackfriars-rd/Whites Dental – Waterloo
/cdn-cgi/l/email-protectionText duplicate [email protected]
/marble-arch-w2/Whites Dental – Marble Arch
/cdn-cgi/l/email-protectionText duplicate [email protected]
/dental-treatments-london-wate...Treatments
/our-gallery/Gallery
/our-team/Our Team
/fees/Fees
/appointment/Appointment
/blog/Blog
https://lead.tabeo.co.uk/white...New window External Subdomain Finance Plans
/contact-us/Contact us
/5-star-reviews/Subdomain Testimonials
/privacy-policy/Privacy Policy
/cookie-policy/Cookie Policy
/sitemap/Subdomain Sitemap
/veneers/Veneers
/teeth-straightening/Teeth Straightening
/teeth-whitening/Text duplicate Teeth Whitening
/dental-implants/Implants
/invisalign-london/Text duplicate Invisalign
/cosmetic-dentistry-in-london-...Cosmetic Dentistry
/orthodontist-london/Orthodontics
/facial-aesthetics/Facial Aesthetics
/braces/Orthodontic Braces
/composite-bonding/Text duplicate Composite Bonding
/braces/adult-braces-london/Adult Braces
/braces/metal-braces/Metal Braces
/dentist/london-waterloo/Dentist in Waterloo
/dentist/blackfriars/Dentist in Blackfriars
/emergency-dentist/southwark/Emergency Dentist in Southwark
/emergency-dentist/waterloo/Emergency Dentist in Waterloo
/dentist/london-paddington-w2/Dentist London Paddington W2
/marble-arch-w2/Dentist North and South Kensington
https://www.linkedin.com/compa...External Subdomain Linkedin
https://wordpress.org/plugins/...New window External Powered by GDPR Cookie Compliance
/privacy-policySubdomain www.whitesdental.co.uk/privacy-policy
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cookie-policy/Subdomain Cookies Policy
https://ico.org.uk/for-organis...External Information Commissioner’s website
/cdn-cgi/l/email-protectionText duplicate [email protected]
https://ico.org.uk/global/cont...External chat online with an advisor
https://ico.org.uk/concerns/External how to make a data protection complaint
/cookie-policy/Subdomain Text duplicate Cookies Policy
/cdn-cgi/l/email-protectionText duplicate [email protected]

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.whitesdental.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
This page uses GZip for compressed data transmission.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (457 kB).

HTTP Response Header

NameValue
dateMon, 12 Aug 2024 13:41:48 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding,User-Agent
last-modifiedMon, 12 Aug 2024 12:59:38 GMT
cache-controlmax-age=0
expiresMon, 12 Aug 2024 13:39:19 GMT
cf-cache-statusDYNAMIC
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nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray8b20e294af4a30c9-FRA
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 170 referring domains.
This page has 869 backlinks.
This page has backlinks from 145 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
https://www.google.com/ping?sitemap=https://www.whitesdental.co.uk/sitemap.xml

Similar sites

Search preview

www.whitesdental.co.uk
Dentist In London Waterloo & Marble Arch | Invisalign | Bonding
State-of-the-art private dentist in London Waterloo & Marble Arch. Orthodontics & cosmetic dentistry including Invisalign, bonding, fixed braces and whitening

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
London86%Check
DENTIST86%Check
Waterloo86%Check
Dentist London86%Check
Waterloo Dentist86%Check
dentist London Waterloo86%Check
London Waterloo86%Check
INVISALIGN80%Check
BONDING80%Check
private dentist London Waterloo80%Check
Show more keywords and terms

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